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Digital Strategy Jobs in Rochester, NY (NOW HIRING)

Enpro

Application Engineer

Palmyra, NY · On-site

$76K - $100K/yr

Understand and actively participate in our digital strategy through the development of technical information on the Garlock website. * Primarily support the Klozure product line and can back up and ...

ADP

HRO Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... You will implement a sales strategy targeted at decision- makers and business owners to build a ...

ADP

HRO Digital Sales Associate

Fairport, NY · On-site

$13.25 - $18/hr

ADP is hiring a Digital Sales Associate. * Are you ready for your next best job where you can ... You will implement a sales strategy targeted at decision- makers and business owners to build a ...

Mastech Digital

Windows System Admin

Rochester, NY · On-site

$50 - $65/hr

Mastech Digital provides digital and mainstream technology staff as well as Digital Transformation ... recovery strategies to protect critical data and minimize downtime in case of system failures ...

CGI Digital

Industry Sales Manager

Rochester, NY · Remote

You will own the revenue, growth strategy, and long-term success of your vertical, with full support from HelloNation and CGI Digital. What You Will Do * Build an industry-specific business inside ...

Mastech Digital

Windows System Admin

Rochester, NY · On-site

$50 - $65/hr

Mastech Digital provides digital and mainstream technology staff as well as Digital Transformation ... recovery strategies to protect critical data and minimize downtime in case of system failures ...

Butler/Till, Inc.

Senior Marketing Strategist

Rochester, NY · On-site +1

$60K - $95K/yr

... strategy gaps, creative underperformance, platform algorithmic shifts). * Develop and deliver ... Maintain current knowledge of digital media platforms, algorithms, industry trends, and competitive ...

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All JobsDigital Strategy JobsDigital Strategy Jobs in Rochester, NY

Digital Strategy information

See Rochester, NY salary details

$65.1K

$110.2K

$165.8K

How much do digital strategy jobs pay per year?

As of Aug 23, 2026, the average yearly pay for digital strategy in Rochester, NY is $110,238.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,400.00 and $134,200.00 per year, depending on experience, location, and employer.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success often requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics software.

What does a digital strategy do?

A digital strategy professional develops plans to use digital channels, such as websites, social media, and online advertising, to achieve business goals. They analyze data, select appropriate tools, and coordinate campaigns to improve online presence and engagement. Strong analytical skills and familiarity with digital marketing tools are essential for this role.

What are the most commonly searched types of Digital Strategy jobs in Rochester, NY?

The most popular types of Digital Strategy jobs in Rochester, NY are:

What are popular job titles related to Digital Strategy jobs in Rochester, NY?

For Digital Strategy jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Digital Strategy jobs in Rochester, NY look for?

The top searched job categories for Digital Strategy jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Digital Strategy jobs?

Cities near Rochester, NY with the most Digital Strategy job openings:

Digital Strategy jobs near you
Infographic showing various Digital Strategy job openings in Rochester, NY as of August 2026, with employment types broken down into 82% Full Time, 13% Part Time, 1% Temporary, and 4% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $110,238 per year, or $53 per hour.

Application Engineer

Enpro

Palmyra, NY • On-site

$76K - $100K/yr

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 29 days ago

Job description

JOB SUMMARY:

The Applications Engineer will guide customers along their buying journey by understanding their needs and matching those to our capabilities. They provide specialized technical services to varied audiences for the solution of design and application problems. 

ESSENTIAL FUNCTIONS: 

  • Provide guidance and technical information to end users, distributors, and sales personnel
  • Develop content such as case studies, articles, and cost savings documentation to show the overall value of Garlock products 
  • Provide product training to internal and external teams as needed
  • Understand the competitive landscape by being aware of new product developments, applications, and markets
  • Analyze field samples to identify the root cause of field failures and understand pervasive market problems 
  • Translate market insights to enhance both the commercial pipeline of new products and marketing campaigns for existing products
  • Develop and deploy buyer enablement tools to help customers select our products
  • Collaborate with Operations, Quality and Supply Chain on Critical-To-Quality (CTQ) attributes based on market insights
  • Understand and actively participate in our digital strategy through the development of technical information on the Garlock website. 
  • Primarily support the Klozure product line and can back up and support other product lines as needed.
  • Work with our engineering team to develop and execute new product enhancements and competitive testing.
  • Proactively specify target products within sales campaigns to increase our brand awareness and specification in the market.

 

COMPETENCIES:

  • Effective Communication – Develops and delivers multi-modal communications that convey a clear understanding of the unique needs of different audiences.
  • Collaborates – Builds partnerships and works collaboratively with others to meet shared objectives in a timely manner and support the business.
  • Customer Focus – Builds strong customer relationships and delivers customer-centric solutions.
  • Interpersonal Savvy – Relates openly and comfortably with diverse groups of people.
  • Action Oriented – Takes on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.

JOB QUALIFICATIONS:

  • BS degree in Engineering technology, or AAS with 3+ years of applications related experience or equivalent experience/knowledge. 
  • Computer Skills: Excel required; CAD experience preferred.
  • Organizational and communication Skills
  • Experience in applications engineering and engineering procedures is a plus. 
  • Presentation skills are a plus

PHYSICAL REQUIREMENTS: Office Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Garlock values diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status. If you require accommodation due to a disability at any time during the recruitment and/or assessment process, please contact Talent Acquisition and we will make all reasonable efforts to accommodate your request.

Enpro carefully considers a wide range of compensation factors including the background, education, training, and experience required, as well as geographic considerations such as cost of labor, and applicable local and state laws. These considerations can cause offered compensation to vary. The hiring range for this position is typically $76,000-100,000 annually. The actual offer will be based on the individual candidate. Bonus, gainshare, and/or equity may be eligible for this position. Enpro offers a range of benefits including, but not limited to medical, dental, vision, life, 401(k) matching, and other supplemental insurance options. 

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