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Digital Strategy Manager Jobs in Rochester, NY (NOW HIRING)

CGI Digital

Digital Account Manager

Rochester, NY · On-site

Digital Account Managers are the strategic liaisons between our team and our clients. You won't just "check in", you'll build lasting client relationships, turn insights into strategy, and drive ...

PuroClean

Social Media Executive 2026

Rochester, NY · On-site

$2.9K/mo

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing data-driven marketing strategies that support the growth of our global client base. You will be ...

Knoll Inc.

Digital Product Manager - WMS

Batavia, NY · On-site

General Purpose As a Digital Product Manager, you will support the strategy, development, and execution of Miller Knoll Group's retail supply chain product portfolio, with a primary focus on ...

PuroClean

Social Media Experiment 2026

Rochester, NY · On-site +1

$4.8K/mo

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing data-driven marketing strategies that support the growth of our global client base. You will be ...

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All JobsDigital Strategy JobsDigital Strategy Manager JobsDigital Strategy Manager Jobs in Rochester, NY

Digital Strategy Manager information

See Rochester, NY salary details

$65.1K

$110.2K

$165.8K

How much do digital strategy manager jobs pay per year?

As of Sep 13, 2026, the average yearly pay for digital strategy manager in Rochester, NY is $110,238.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,400.00 and $134,200.00 per year, depending on experience, location, and employer.

How does a digital strategy manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.

What are the key skills and qualifications needed to thrive as a digital strategy manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

Is a digital strategy manager a good career?

A digital strategy manager is a valuable role responsible for developing and implementing online marketing and business growth plans. It requires skills in data analysis, digital tools, and strategic thinking, often involving collaboration across departments. The role offers opportunities for advancement and high demand in industries focusing on digital transformation.

What does a digital strategy manager do?

A digital strategy manager develops and implements plans to enhance a company's online presence and digital marketing efforts. They analyze data, coordinate cross-functional teams, and use tools like analytics platforms to optimize digital campaigns and achieve business goals.

What are the most commonly searched types of Digital Strategy jobs in Rochester, NY?

The most popular types of Digital Strategy jobs in Rochester, NY are:

What are popular job titles related to Digital Strategy Manager jobs in Rochester, NY?

For Digital Strategy Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Digital Strategy Manager jobs in Rochester, NY look for?

The top searched job categories for Digital Strategy Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Digital Strategy Manager jobs?

Cities near Rochester, NY with the most Digital Strategy Manager job openings:

Digital Strategy Manager jobs near you

Digital Practice Specialist - BIM/VDC

Rochester, NY • On-site

Stantec
Specialized Design Services • 10K+ employees
Learn more about Stantecexternal

$110K - $165K/yr

Full-time

Posted 5 days ago

Stantec rating

8.4

Company rating: 8.4 out of 10

Based on 84 frontline employees who took The Breakroom Quiz

Job description


At Stantec, we have some of the world's leading professionals passionate about enabling our business to be its best. Our business teams include finance, procurement, human resources, information technology, marketing, corporate development, HSSE, real estate, legal, and practice services. We bring diverse backgrounds, skills, and expertise and create a caring culture where everyone can thrive. Through teamwork and collaboration, we're building a stronger, more resilient Stantec every day.
The Digital Practice Specialist - BIM/VDC provides leadership, technical expertise, and coordination for digital delivery, BIM, model-based design, and engineering information management across transportation and infrastructure projects. The role supports project teams in implementing modern digital delivery practices, improving collaboration, advancing model-based workflows, and enabling successful delivery through platforms such as Bentley and Autodesk.
Working across disciplines, business centers, and joint venture partners, the Digital Practice Specialist serves as a trusted advisor for digital strategy, BIM implementation, common data environments, model governance, interoperability, and technical workflow development. The position promotes consistency, quality, and innovation while helping project teams adopt efficient and scalable digital delivery solutions.
This position reports to the -Senior Digital Delivery Manager
Key Responsibilities
Digital Delivery & BIM Leadership
  • Lead implementation of BIM and digital delivery workflows on major transportation, rail, roadway, bridge, and multidisciplinary infrastructure projects.
  • Support development and maintenance of Digital Project Execution Plans (DPxP), BIM execution strategies, and project digital delivery requirements.
  • Establish governance, standards, naming conventions, model management processes, and information management workflows.
  • Facilitate BIM coordination activities across internal and external project teams.
  • Other tasks as assigned.

Common Data Environment & Information Management
  • Support deployment, configuration, and administration of Bentley and Autodesk CDE environments.
  • Develop and maintain workflows for model publishing, iModels, federated model review, issue management, and design coordination.
  • Assist teams in implementing ISO-aligned digital delivery and information management practices.
  • Promote effective use of common data environments and single-source-of-truth principles
  • Collaborate with the Infrastructure Digital Practice (IDP) Services and Solutions Managers, to provide overall design software support services.

Technical Delivery & Workflow Development
  • Provide guidance on Model-Based Design applications in one of the following:
    • Bentley Open applications including OpenRoads, OpenRail, OpenBridge, MicroStation, ProjectWise, and Bentley Infrastructure Cloud.
    • Autodesk AEC applications including Civil 3D, Revit, InfraWorks, Inventor, Autodesk Forma Cloud
  • Develop standard operating procedures (SOPs), workflow documentation, training materials, and implementation guidance.
  • Troubleshoot complex BIM, CAD, model management, interoperability, and data exchange issues.
  • Support integration between Bentley and Autodesk ecosystems and other connected digital platforms.

Training, Collaboration & Knowledge Sharing
  • Lead technical workshops, user groups, BIM coordination meetings, and project-specific training sessions.
  • Mentor project teams on digital delivery best practices and emerging technologies.
  • Develop and deliver demonstrations, educational content, and adoption resources to increase digital capability across the organization.
  • Foster collaboration among project teams, digital practice leaders, software vendors, and external partners.

Strategic Project Support
  • Provide digital leadership for major programs requiring multidisciplinary coordination and advanced model-based delivery.
  • Support quality assurance, model review, clash detection initiatives, model governance, and coordination reviews.
  • Evaluate and recommend process improvements that increase efficiency, reduce risk, and enhance project delivery outcomes.
  • Represent Infrastructure Digital Practice in project planning, client discussions, and industry-facing digital initiatives.
  • Assist with proposals and help position Digital Practice capabilities in pursuit efforts

Qualifications
Qualifications and Experience
Technical & Digital Skills
  • 5+ years of experience in infrastructure digital delivery, BIM, major projects, and digital project execution.
  • Professional Engineer (PE) designation preferred.
  • Demonstrated experience with Bentley and Autodesk digital delivery platforms and transportation infrastructure workflows.
  • Strong communication, facilitation, training, and stakeholder engagement skills.
  • Ability to lead cross-functional teams and implement digital transformation initiatives across large, complex projects.

Preferred / Differentiating Skills
  • Experience supporting infrastructure, engineering, or consulting delivery environments
  • Understanding of data governance, workflow standardization, and digital delivery models
  • Experience working with geospatial or engineering data sets is an asset
  • Demonstrated expertise in digital project execution planning, technical advisory services, and delivery coordination for complex infrastructure projects.

Professional Attributes
  • Strong analytical, problem-solving, and decision-making capabilities
  • Ability to connect technical solutions to real-world delivery challenges
  • Excellent communication skills, with the ability to engage both technical and non-technical stakeholders
  • Proactive, adaptable, and delivery-focused mindset
  • Strong collaboration and leadership presence within multidisciplinary teams
  • Strong experience mentoring staff through complex project delivery, technical problem-solving, and evolving business priorities.

Education and Experience
  • Bachelor's degree in Engineering, Engineering Technology, Construction, Information Management, or related field.
  • Equivalent combinations of education and experience will be consideredetails here"

This description is not a comprehensive listing of activities, duties or responsibilities that may be required of the employee and other duties, responsibilities and activities may be assigned or may be changed at any time with or without notice.
About Stantec
Stantec is a global leader in sustainable engineering, architecture, and environmental consulting. The diverse perspectives of our partners and interested parties drive us to think beyond what's previously been done on critical issues like climate change, digital transformation, and future-proofing our cities and infrastructure. We innovate at the intersection of community, creativity, and client relationships to advance communities everywhere, so that together we can redefine what's possible.

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