ZipRecruiter

Log In

1

Digital Strategy Manager Jobs in Rochester, NY (NOW HIRING)

Paychex

Campaign and Nurture Strategy Manager

Rochester, NY · On-site

$89.60K - $110K/yr

Our digital HR technology and advisory solutions cater to the changing needs of employers and their ... Overview This position manages the execution of the marketing campaign nurture strategy, building ...

Paychex

Campaign and Nurture Strategy Manager

Rochester, NY · On-site +1

$89.60K - $110K/yr

Our digital HR technology and advisory solutions cater to the changing needs of employers and their ... Overview This position manages the execution of the marketing campaign nurture strategy, building ...

Iberdrola

Senior Digital Product Owner

Rochester, NY

$124.80K - $164.80K/yr

Senior Digital Product Owner Location: Rochester, NY; Binghamton, NY; Augusta, ME; Orange, CT ... Ability to manage a complex set of parallel and overlapping issues, strategic objectives and ...

ELS

Digital Sales Manager

Rochester, NY · On-site

$114K/yr

The Digital Sales Manager is responsible for improving ESL's digital sales performance and ... Develop and maintain a data visualization strategy * Translate data into executive-level ...

Eastman Kodak

Digital Campaign Manager

Rochester, NY · Remote

$70K - $80K/yr

This role translates campaign strategy into execution, optimizes performance across the sales ... manage campaigns across email and digital channels, including audience segmentation, templates ...

PuroClean

Social Media Experiment 2026

Rochester, NY · On-site +1

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing data-driven marketing strategies that support the growth of our global client base. You will be ...

PuroClean

Social Media Executive 2026

Rochester, NY · On-site

$2.90K/mo

As a Digital Marketing Manager at Google, you will play a crucial role in shaping and executing data-driven marketing strategies that support the growth of our global client base. You will be ...

Varsity Tutors

Digital Media Tutor

Rochester, NY · Remote

$40/hr

Deep knowledge of digital content creation, social media strategy, video production, graphic design ... digital workflow management. Guides students through creating graphics for social platforms ...

next page

Showing results 1-20

People also search for

All JobsDigital Strategy Manager JobsDigital Strategy Manager Jobs in Rochester, NY

Digital Strategy Manager information

See Rochester, NY salary details

$65.1K

$110.2K

$165.8K

How much do digital strategy manager jobs pay per year?

As of May 30, 2026, the average yearly pay for digital strategy manager in Rochester, NY is $110,238.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,400.00 and $134,200.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Strategy Manager, and why are they important?

To thrive as a Digital Strategy Manager, you need strong analytical abilities, digital marketing expertise, and a background in business or marketing, often supported by a bachelor's degree or higher. Familiarity with tools like Google Analytics, CRM platforms, SEO/SEM systems, and certifications such as Google Ads or HubSpot are highly valued. Exceptional communication, leadership, and project management skills set standout candidates apart. These combined abilities enable effective development, execution, and optimization of digital strategies to drive business growth.

How does a Digital Strategy Manager typically collaborate with other departments to drive organizational goals?

A Digital Strategy Manager works closely with cross-functional teams such as marketing, IT, sales, and product development to align digital initiatives with overall business objectives. This role often involves facilitating workshops, leading strategy sessions, and regularly communicating progress and insights to stakeholders. Effective collaboration ensures that all departments are working towards unified digital goals, leverages diverse expertise, and accelerates project implementation. Building strong relationships and maintaining open communication channels are crucial for success in this position.

What does a Digital Strategy Manager do?

A Digital Strategy Manager is responsible for developing and overseeing online marketing strategies that drive a company's digital presence and growth. They analyze market trends, set digital goals, and coordinate the implementation of campaigns across various digital platforms. Their role often involves collaborating with teams such as marketing, IT, and sales to ensure consistent messaging and optimal performance. Additionally, they monitor key performance indicators (KPIs) to measure the effectiveness of digital initiatives and adjust strategies as needed.

What is the difference between Digital Strategy Manager vs Digital Marketing Manager?

AspectDigital Strategy ManagerDigital Marketing Manager
Primary FocusDeveloping overall digital strategies to align with business goalsExecuting marketing campaigns across digital channels
Required SkillsStrategic planning, data analysis, cross-channel integrationContent creation, campaign management, SEO/SEM
Work EnvironmentCollaborates with executive teams, oversees multiple projectsWorks with marketing teams, focuses on campaign execution
Common CertificationsGoogle Analytics, PMP, Digital Strategy certificationsGoogle Ads, HubSpot, Facebook Blueprint certifications

The Digital Strategy Manager focuses on creating comprehensive digital plans to support business objectives, while the Digital Marketing Manager concentrates on executing specific marketing campaigns. Both roles require digital marketing knowledge, but the Strategy Manager emphasizes planning and alignment, whereas the Marketing Manager emphasizes campaign execution.

What are popular job titles related to Digital Strategy Manager jobs in Rochester, NY? For Digital Strategy Manager jobs in Rochester, NY, the most frequently searched job titles are:
What job categories do people searching Digital Strategy Manager jobs in Rochester, NY look for? The top searched job categories for Digital Strategy Manager jobs in Rochester, NY are:
What cities near Rochester, NY are hiring for Digital Strategy Manager jobs? Cities near Rochester, NY with the most Digital Strategy Manager job openings:
Digital Strategy Manager jobs near you
Infographic showing various Digital Strategy Manager job openings in Rochester, NY as of May 2026, with employment types broken down into 78% Full Time, 15% Part Time, 2% Temporary, and 5% Contract. Highlights an 70% Physical, 3% Hybrid, and 27% Remote job distribution, with an average salary of $110,238 per year, or $53 per hour.
Dealer Marketing Consultant - Upstate NY/Central PA

Dealer Marketing Consultant - Upstate NY/Central PA

Shift Digital

Rochester, NY • On-site

Full-time

Medical, PTO

Posted 7 days ago

Job description

Our team is engaged, driven and excited about the work we do. We're bringing big ideas to life daily and are looking for talented individuals to grow with us. Does this sound like you?

About The Role

As a digital marketing expert resource, you will work directly with our client and their dealers to implement industry leading digital best practices through in-person consultations, training, data analysis, videos, and webinars.

The goal is to optimize the dealer's digital performance, deliver strategic digital consulting, analytics reporting, and establish a premium online customer experience when someone is shopping for a vehicle.

About You

Like us, you have a passion for all things automotive and digital. Previous automotive experience as a Marketing Manager, eCommerce Director, Internet Manager, or previous work experience in the Automotive industry as a Digital Resource makes you an ideal candidate. You should have in depth knowledge of dealership sales strategy, marketing, and operations to properly coordinate digital strategy elements into business plans. You are exceedingly professional, organized, and detail orientated. You enjoy traveling extensively and building relationships with key stakeholders inside and outside the brand.

Shift Digital Business Consultants supporting the brand have a vital understanding of how dealerships operate and the digital tools they use to engage their customers. Expert proficiency with the following tools is required:

  • Dealership Websites
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media and Reputation Management
  • CRM / DMS Systems
  • Google Adwords / Analytics
  • Automotive experience

Are you a road warrior? This is a travel position that requires extensive travel in the Upstate New York and Central Pennsylvania areas.

At Shift, many factors are taken into account when determining a reasonable compensation range for any given role. Some of these factors include, but are not limited to: skill-set, location, years of experience, licenses, certifications, and business/organizational needs. The following compensation range is specific to New York City, Colorado, Nevada, California, and Washington residents only. While we do provide an estimated salary range, it is not typical for an individual to be hired near the top range for their role. A reasonable estimate for this role is: $95,000 - $105,000. A summary of the benefits offer for the role is available athttps://www.shiftdigital.com/company/Careers.

This is a full-time position with Shift Digital. In addition to our great benefits, we offer very competitive compensation, paid holidays, generous paid time off (PTO) and other employee perks.

Why Should You Apply?

  • Full time position with a growing company
  • Excellent health insurance plans.
  • Paid Holidays and generous Paid Time Off, as well as time off to volunteer within your community and wellness days.
  • Voted Best Midsize Company to work for in Detroit by Detroit Free Press
Employment Type: Full-Time

Apply