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Digital Strategy Jobs in Arizona (NOW HIRING)

We're looking for a skilled Senior Digital Media Strategist to support our Director, Paid Media in ... You'll lead platform level strategy and execution while partnering with the Director and team ...

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Key Responsibilities Digital Strategy & Content Creation (85%) ● Execute & Manage: Alongside the team, you will build and maintain cross-platform social media strategies and comprehensive content ...

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Key Responsibilities Digital Strategy & Content Creation (85%) ● Execute & Manage: Alongside the team, you will build and maintain cross-platform social media strategies and comprehensive content ...

Go Fish Digital makes the complex simple and the simple powerful by uniting strategy, creative, media, and SEO into one seamless engine for growth. REQ connects storytelling, technology, creativity ...

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Digital Strategy information

See Arizona salary details

$61.5K

$104.1K

$156.6K

How much do digital strategy jobs pay per year?

As of Aug 24, 2026, the average yearly pay for digital strategy in Arizona is $104,118.00, according to ZipRecruiter salary data. Most workers in this role earn between $77,800.00 and $126,700.00 per year, depending on experience, location, and employer.

What is digital strategy?

Digital strategy refers to a comprehensive plan that organizations use to leverage digital technologies and channels to achieve business goals. It involves analyzing digital trends, understanding customer behavior, and utilizing tools like websites, social media, and data analytics to improve brand presence, customer engagement, and revenue. A strong digital strategy aligns technology initiatives with overall business objectives, ensuring that digital investments deliver measurable value. Professionals in this field often work on optimizing online experiences, driving digital transformation, and keeping the organization competitive in a rapidly changing digital landscape.

What are the key skills and qualifications needed to thrive as a digital strategist, and why are they important?

To thrive as a Digital Strategist, you need expertise in digital marketing concepts, data analysis, and strategic planning, often supported by a degree in marketing, communications, or a related field. Familiarity with analytics platforms (like Google Analytics), content management systems, SEO tools, and sometimes certifications such as Google Ads or HubSpot are typically required. Strong communication, creativity, and adaptability help you collaborate across teams and respond to evolving digital trends. These skills are crucial for driving effective digital campaigns, optimizing online presence, and ensuring business growth in a competitive digital landscape.

How does a digital strategy professional typically collaborate with other departments within an organization?

Digital Strategy professionals frequently work cross-functionally, partnering with marketing, IT, product, and sales teams to ensure digital initiatives align with overall business goals. They often facilitate workshops, lead strategy sessions, and act as a bridge between technical and non-technical stakeholders. This role requires strong communication skills to translate complex digital concepts and ensure all departments are working towards cohesive objectives. Regular collaboration helps identify opportunities, streamline workflows, and maximize the impact of digital campaigns.

What is the difference between Digital Strategy vs Digital Marketing?

AspectDigital StrategyDigital Marketing
FocusOverall digital planning and business alignmentPromotional campaigns and audience engagement
SkillsStrategic thinking, data analysis, cross-channel planningContent creation, advertising, social media management
CredentialsOften requires marketing or business degrees, certifications like PMP or digital strategy coursesMarketing certifications like Google Ads, HubSpot, or social media certifications
Work EnvironmentCorporate, consulting, or agency settings focusing on business growthMarketing teams, advertising agencies, or in-house marketing departments

Digital Strategy involves creating comprehensive plans to align digital initiatives with business goals, focusing on long-term growth. Digital Marketing concentrates on executing campaigns to promote products or services and engage audiences. While they overlap, Digital Strategy is broader and more strategic, whereas Digital Marketing is more tactical and campaign-focused.

Is a digital strategist a good career?

A digital strategist is a professional who develops and implements online marketing plans using data analysis, SEO, social media, and digital tools. The role offers opportunities for growth in a rapidly evolving field, with demand driven by businesses increasing their digital presence. Success often requires strong analytical skills, creativity, and familiarity with marketing platforms and analytics software.

What does a digital strategy do?

A digital strategy professional develops plans to use digital channels, such as websites, social media, and online advertising, to achieve business goals. They analyze data, select appropriate tools, and coordinate campaigns to improve online presence and engagement. Strong analytical skills and familiarity with digital marketing tools are essential for this role.

What are the most commonly searched types of Digital Strategy jobs in Arizona?

The most popular types of Digital Strategy jobs in Arizona are:

What cities in Arizona are hiring for Digital Strategy jobs?

Cities in Arizona with the most Digital Strategy job openings:

Infographic showing various Digital Strategy job openings in Arizona as of August 2026, with employment types broken down into 86% Full Time, 10% Part Time, 2% Temporary, and 2% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $104,118 per year, or $50.1 per hour.

Digital Marketing Specialist

Embry-Riddle Aeronautical University

Prescott, AZ • On-site

Full-time

PTO

Re-posted 9 days ago


Embry-Riddle Aeronautical University rating

7.2

Company rating: 7.2 out of 10

Based on 22 frontline employees who took The Breakroom Quiz

386th of 622 rated colleges and universities


Job description


The Opportunity
Embry-Riddle Aeronautical University (ERAU) seeks a dynamic, student-centered, and forward-thinking Digital Marketing Specialist to provide visionary leadership.
The Digital Marketing Specialist is a key member of the enrollment marketing team, responsible for developing, maintaining and optimizing landing pages and conversion-focused campaign assets. This role also supports digital advertising through developing ad copy and assists with reporting and performance monitoring across marketing platforms.
This position is required to work on-site at the Prescott, Arizona, campus.
The Digital Marketing Specialist reports to the Associate Director of Digital Strategy, building and maintaining landing pages aligned with campaign goals for a seamless user experience. They own landing page development and management, ensuring accuracy, consistency and performance across campaigns. They also support digital advertising initiatives by writing and refining ad copy to ensure channel consistency.
The Digital Marketing Specialist works independently to build landing pages and campaign assets for prospective student audiences, including upcoming college students, adult learners, transfer students, international students, military students and more. The Specialist is responsible for organizing, tracking and maintaining landing pages to ensure they are current, aligned with current priorities and properly functioning. The Specialist communicates with university stakeholders, including deans, program coordinators and university leadership to meet institutional needs.
They monitor campaign performance across platforms, identify issues or inconsistencies and surface insights for timely decisions. The Specialist aids with reporting, including Salesforce data and campaign metrics, and ensures accuracy across systems. They also support quality assurance to ensure campaigns and landing pages function properly and meet standards.
The Specialist has strong attention to detail and technical skills, enabling them to spot anomalies, support troubleshooting and aid in optimization. They exercise sound judgment to identify issues, prioritize tasks and improve marketing processes and campaign effectiveness.
Key Responsibilities
  • Build, update and manage campaign landing pages within a content management system, ensuring accuracy, organization and alignment with campaign goals and user experience best practices

  • Write digital ad copy and campaign messaging

  • Monitor campaign performance and identify issues, inconsistencies or anomalies

  • Interpret CRM data to support reporting efforts

  • Troubleshoot issues and support quality assurance across marketing platforms and assets

About us
For nearly 100 years, Embry-Riddle has been the world's leading aviation and aerospace university, educating more than 30,000 students across residential campuses in Daytona Beach, Florida, and Prescott, Arizona, as well as through a global network of Worldwide locations and online programs. With more than 165,000 alumni around the world, our impact reaches every corner of the aerospace, aviation, defense and technology industries.
Today, our faculty, researchers and professional staff are advancing innovation across aviation, space, artificial intelligence, cybersecurity, autonomous systems and next-generation engineering. Working alongside industry leaders, government agencies and innovators, they are solving real-world challenges and shaping the technologies that will define tomorrow.
Whether you are an educator, researcher, administrator, technologist or industry professional, your work at Embry-Riddle will contribute to something bigger than a job. Join a community driven by discovery, purpose and excellence-and help shape the future of aerospace.
  • Generous Time Off: Enjoy up to 18 days of paid leave in your first year, including 3 days granted upon hire and 15 days accrued throughout the year. You'll also receive 9+ paid holidays, including the day after Thanksgiving and the week between Christmas Eve and New Year's Day.
  • Tuition Coverage: Get 100% tuition coverage for yourself for one undergraduate and one graduate degree, and discounted rates for your spouse and dependent children up to age 26.
  • Retirement Contributions: ERAU contributes 6% of your base salary to your retirement plan and offers a 4% matching contribution - with no vesting period.
  • Personal Leave: Relax with 15 days of personal leave for non-exempt employees or 18 days for exempt full-time employees in your first year.

Qualifications
  • Qualifications
    Required Experience
    • 3-5 years of work experience in digital marketing, digital strategy or related fields

    • Experience in conversion-driven landing page design

    • Experience working within a CMS, preferably Sitecore or a similar platform

    • Experience in writing digital ad copy and campaign messaging

    • Experience working in paid digital media (Google, Meta, LinkedIn, TikTok)

    • Experience in CRM systems such as Salesforce

    Preferred Experience
    • Experience working in higher education

    • Experience in GA4

    • Relevant certifications in digital marketing, analytics or CRM platforms

    Required Education
    • Bachelor's degree in digital marketing, communications, business or a related field

    Skills
    • Working knowledge of digital marketing concepts, including campaign execution, conversion and the prospective student journey

    • Strong attention to detail and quality assurance skills

    • Ability to manage multiple projects and deadlines simultaneously

    • Ability to monitor campaign performance and identify issues, inconsistencies or anomalies in ad platforms

    • Analytical and problem-solving skills

    • Strong collaboration and communication skills, with the ability to work effectively with cross-functional teams and stakeholders

    • Ability to work independently, prioritize tasks and exercise sound judgment in a fast-paced environment

    To submit your application for this opportunity, please visit the Embry-Riddle Career Site and search for requisition number R311767. Please attach all relevant materials to your application when you apply online. Complete submissions include:
    • Cover letter
    • Full CV
    • Contact information for at least three professional references (please note that references may be contacted as part of the interview/screening process)

    Current Embry-Riddle employees: Please apply directly through the ERAU Employee Hub Central application within Workday.
    Embry-Riddle is committed to fostering a workplace where all individuals are valued and respected. We strive to ensure that all faculty, staff, and students are treated fairly and provided equal opportunities for employment, advancement, compensation, training, and other benefits of employment. Embry-Riddle makes employment decisions - including hiring, promotions, compensation, and other terms of employment - based on individual merit, qualifications, and abilities. Embry Riddle is strongly opposed to discrimination and harassment, and such behavior is prohibited by university policy. Embry Riddle does not discriminate on the basis of race, color, national origin, sex, disability, veteran status, predisposing genetic characteristics, age, religion, or pregnancy status, or any other status protected by federal, state, or local law, in its employment, educational programs, admissions policies, financial aid, or other school-administered programs or activities. For further information, please visit our website.
    Embry-Riddle is not seeking assistance from staffing or recruitment agencies. All agencies are directed to contact eraujobs@erau.edu and should not reach out to hiring managers or staff.

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