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Digital Product Strategy Jobs (NOW HIRING)

OR · On-site

We'rehiring a Product Manager to drive the strategy and outcomes for our consumer digital experience. The Digital Product Manager, Consumer Channels is responsible for the strategy, roadmap, and ...

OR · On-site

Product Strategy and Vision: Develop and communicate the vision and strategy for digital product/s. * Market Research: Conduct market and user research to identify trends, customer needs, and ...

Director, Digital Product

Hazelwood, MO · On-site

$219K - $230K/yr

Pivot Bio's Director, Digital Product is accountable for translating Pivot's digital strategy into a cohesive, portfolio-level product system that accelerates commercial adoption, strengthens product ...

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Digital Product Strategy information

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$54.5K

$133.2K

$219K

How much do digital product strategy jobs pay per year?

As of Jun 12, 2026, the average yearly pay for digital product strategy in the United States is $133,209.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,500.00 and $177,000.00 per year, depending on experience, location, and employer.

How does a Digital Product Strategist typically collaborate with cross-functional teams during product development?

Digital Product Strategists work closely with cross-functional teams—including UX/UI designers, engineers, marketing, and sales—to ensure that the product vision aligns with user needs and business objectives. They facilitate communication between departments, translate market research into actionable plans, and prioritize features based on data and stakeholder input. Regular meetings and agile ceremonies, such as stand-ups and sprint planning, are common touchpoints for collaboration. This role requires strong interpersonal skills to balance diverse perspectives and keep the project moving forward.

What is the highest paying digital job?

In digital product strategy, senior roles such as Chief Digital Officer or Vice President of Digital often have the highest salaries, sometimes exceeding six figures annually. These positions require extensive experience, strategic leadership skills, and expertise in digital transformation, data analytics, and technology management.

What is a digital strategy job?

A digital strategy job involves developing and implementing plans to achieve business goals through digital channels, such as websites, social media, and online advertising. Professionals in this role analyze market trends, utilize tools like analytics platforms, and coordinate cross-functional teams to optimize digital presence and performance.

What does a digital product strategist do?

A digital product strategist develops and guides the overall vision and roadmap for digital products, aligning them with business goals. They analyze market trends, user needs, and competitive landscapes to inform product decisions, often collaborating with cross-functional teams and utilizing tools like data analytics and user research. Their role involves strategic planning, prioritization, and ensuring successful product delivery and growth.

What degree do you need to be a digital strategist?

A digital strategist typically holds a bachelor's degree in fields such as marketing, communications, business, or computer science. Relevant skills include data analysis, digital marketing tools, and strategic planning, with some roles preferring or requiring advanced certifications or a master's degree.

What are the key skills and qualifications needed to thrive as a Digital Product Strategist, and why are they important?

To thrive as a Digital Product Strategist, you need expertise in product management, market research, user experience design, and a background in business or technology. Familiarity with tools like Agile project management software, analytics platforms (such as Google Analytics), and product roadmapping tools is typically expected. Strategic thinking, strong communication, and the ability to collaborate cross-functionally are vital soft skills in this role. These skills and qualities enable a Digital Product Strategist to develop products that effectively meet user needs, align with business goals, and adapt to evolving digital landscapes.

What is the difference between Digital Product Strategy vs Digital Product Management?

AspectDigital Product StrategyDigital Product Management
FocusDefines vision, goals, and long-term roadmap for digital productsExecutes and manages the development, launch, and lifecycle of digital products
ResponsibilitiesMarket analysis, strategic planning, stakeholder alignmentFeature prioritization, sprint planning, cross-functional team coordination
SkillsStrategic thinking, market research, business analysisProject management, technical understanding, user experience

Digital Product Strategy focuses on setting the overall vision and direction for digital products, while Digital Product Management handles the day-to-day execution and delivery. Both roles are essential and often collaborate closely, but their core responsibilities differ significantly.

What is digital product strategy?

Digital product strategy is the process of defining the direction, goals, and roadmap for a digital product, such as an app, website, or digital service. It involves understanding customer needs, analyzing market trends, setting objectives, and planning how to deliver value through technology-driven solutions. A strong digital product strategy aligns business goals with user experience and guides the development, launch, and growth of digital products.
More about Digital Product Strategy jobs
What cities are hiring for Digital Product Strategy jobs? Cities with the most Digital Product Strategy job openings:
Infographic showing various Digital Product Strategy job openings in the United States as of June 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $133,209 per year, or $64 per hour.
Manager, Digital Product Owner (MarTech Experience Preferred) 2 Year Assignment

Manager, Digital Product Owner (MarTech Experience Preferred) 2 Year Assignment

Universal Creative

Orlando, FL • On-site

Other

Posted 9 days ago


Job description

Manager, Digital Product Owner (MarTech Experience Preferred) 2 Year Assignment

Apply now Job no: 663156
Work type: Regular (Full-Time)
Location: Orlando
Categories: Orlando - Professional Generic, Digital Technology

JOB SUMMARY:

The Global Product team is focused on driving product strategies to evolve and enhance the Guest experience across Universal Destinations & Experiences. As a Manager, Digital Product Owner, the primary function of this role will be to manage new capabilities across the entire product lifecycle, from product strategy, planning, definition, delivery, and implementation. The specific focus for this role will be digital product management for the onsite Guest and Team Member experience, Mobile or Web Applications.

MAJOR RESPONSIBILITIES:

Product Definition

  • Partner with the UXUI team to establish experience interactions and designs based on high level feature requirements.
  • Drive detailed product Feature definition, including functional and non-functional requirements.
  • Support product implementation across the domestic sites, capturing site specific functional requirements in partnership with on-site stakeholders.

Product Delivery

  • Facilitate product backlog grooming with the Delivery scrum team.
  • Define and document product user stories to enable technical design, development, and testing.
  • Participate in scrum team Agile ceremonies, including sprint planning, daily-stand ups, and retrospectives.

Product Implementation and Support

  • Perform product validation throughout the development cycle, to ensure alignment with functional requirements.
  • Maintain close partnership with Business Transformation to ensure that product functionality aligns with Operational and Business capabilities.
  • Represent and support the product as the ongoing subject matter expert.
  • Develop an ongoing approach for measuring the success of newly implemented experience enhancements, to enable well-informed future product planning.

Product Planning

  • Establish the product roadmap and coordinate with key partners to manage product delivery and implementation timelines.
  • Partner with other Digital Product Managers to ensure product dependencies and integration points are considered during roadmap and release planning.
  • Establish product backlog priorities for release and sprint planning, considering new capabilities, minor enhancements, and defect fixes.

Product Strategy

  • Proactively evaluate Guest experience strengths and pain points from all perspectives, to identify opportunities for new and/or improved experience delivery capabilities.
  • Develop and frame up product recommendations with associated cost, value and experience analysis, to gain approval and funding for development.
  • Collaborate and liaise with key business partners to establish product goals and objectives.
  • Ensure product alignment with the holistic experience transformation vision.
  • Understands and actively participates in Environmental, Health & Safety responsibilities by following established UO policy, procedures, training and team member involvement activities.
  • Performs other duties as assigned.
EDUCATION:
  • Bachelor's degree required - Business, Technology, Digital Marketing, or Industrial Engineering preferred;
  • Master's degree preferred.
EXPERIENCE:
  • Personalization and MarTech experience with Adobe platforms (e.g. AEP, RTCDP) preferred.
  • 7+ years in Product Management, Digital Marketing, E-Commerce, Digital Experience Design, Industrial Engineering, Technology, or related fields.
  • Managing the digital experience for a consumer website and/or mobile app.
  • Experience with large scale transformation initiatives.
  • Demonstrated ability to define and execute strategic initiatives.
  • Working in an agile technology delivery program.
  • Defining a customer journey and digital product roadmap.
  • Product backlog management, including Feature definition, requirements, prioritization, and sprint planning.
  • Close partnership with a Technology Delivery team.
  • Stakeholder engagement and relationship building.
  • Executive communication, with the ability to influence decision making.
  • Excellent analytical, written, and oral communication skills, and be able to explain complex concepts both concisely and simply;
  • or equivalent combination of education and experience.

Your talent, skills and experience will be rewarded with a competitive compensation package.

Universal is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Universal Orlando via-email, the Internet or in any form and/or method without a valid written Statement of Work in place for this position from Universal Orlando HR/Recruitment will be deemed the sole property of Universal Orlando. No fee will be paid in the event the candidate is hired by Universal Orlando as a result of the referral or through other means.

Universal Orlando Resort. Here you can.

Universal Orlando is an equal opportunity employer. Universal elements and all related indicia TM & 2026 Universal Studios. All rights reserved. EOE

Advertised: Jun 3 2026 Eastern Daylight Time
Applications close:

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