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Digital Marketing Executive Jobs (NOW HIRING)

Flowserve US Inc

Manager, Digital Marketing

Irving, TX · On-site

$100 - $125/hr

Translate digital and marketing performance data into executive insights and recommendations that improve campaign design, audience targeting, lead quality, conversion, and marketing resource ...

Flowserve

Manager, Digital Marketing

Irving, TX · On-site

Translate digital and marketing performance data into executive insights and recommendations that improve campaign design, audience targeting, lead quality, conversion, and marketing resource ...

Flowserve

Manager, Digital Marketing

Irving, TX · On-site

Translate digital and marketing performance data into executive insights and recommendations that improve campaign design, audience targeting, lead quality, conversion, and marketing resource ...

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Digital Marketing Executive information

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How much do digital marketing executive jobs pay per hour?

As of Sep 7, 2026, the average hourly pay for digital marketing executive in the United States is $28.00, according to ZipRecruiter salary data. Most workers in this role earn between $24.04 and $33.65 per hour, depending on experience, location, and employer.

What is a digital marketing executive?

A digital marketing executive is responsible for creating and implementing a company’s online presence by executing marketing strategies. As a digital marketing executive, your duties involve using social media and web content to market a brand, business, or service online. This job also requires SEO skills and the ability to read and interpret analytics data and search engine statistics. Some digital marketing executives work in one specialty, such as email marketing, while others have the skills and qualifications to work with a broad range of internet communication and digital media tools.

What does a digital marketing executive do?

A Digital Marketing Executive is responsible for planning, implementing, and managing online marketing strategies to promote a company's products or services. Their duties typically include managing social media campaigns, optimizing content for search engines (SEO), analyzing website traffic, running email and pay-per-click advertising campaigns, and measuring campaign performance using analytics tools. They work closely with other marketing professionals and often collaborate with design and content teams to create engaging digital content. The goal is to increase brand awareness, drive website traffic, and generate leads or sales.

What are the key skills and qualifications needed to thrive as a digital marketing executive, and why are they important?

To thrive as a Digital Marketing Executive, you need a solid understanding of digital marketing strategies, analytics, content creation, and SEO/SEM, often backed by a degree in marketing or related fields. Familiarity with platforms such as Google Analytics, Google Ads, social media management tools, and digital marketing certifications like Google Ads or HubSpot is typically required. Strong communication, creativity, and adaptability help you craft engaging campaigns and respond to rapidly changing digital trends. These skills ensure effective campaign execution, measurable results, and the ability to keep brands competitive in the digital landscape.

What are some common challenges digital marketing executives face when managing multiple campaigns simultaneously?

Digital Marketing Executives often juggle several campaigns at once, which requires strong organizational and time management skills. Key challenges include prioritizing tasks, ensuring consistent messaging across channels, and quickly adapting strategies based on campaign performance data. Collaboration with design, content, and analytics teams is essential to keep campaigns on track and meet deadlines. Proactively using project management tools and maintaining clear communication can help manage these challenges effectively.

What is the difference between Digital Marketing Executive vs Social Media Specialist?

AspectDigital Marketing ExecutiveSocial Media Specialist
CredentialsMarketing degree, certifications in digital marketingMarketing or communications degree, social media certifications
Work EnvironmentAgency, corporate marketing teams, online campaignsSocial media platforms, digital marketing teams
Employer & Industry UsageUsed across various industries for broad digital campaignsPrimarily in brands focusing on social media presence
Search & Comparison IntentUnderstanding roles in digital marketing teamsFocusing on social media marketing roles

The Digital Marketing Executive and Social Media Specialist roles often overlap but differ mainly in scope. The Executive handles broader digital campaigns, including SEO, email marketing, and paid ads, while the Social Media Specialist focuses specifically on managing social media platforms. Both roles require marketing knowledge and digital skills, but the Executive's responsibilities are more comprehensive across digital channels.

Can you work remotely in digital marketing?

Digital marketing executives often have the opportunity to work remotely, as the role primarily involves online tools, social media, content creation, and analytics. Many companies offer remote or hybrid arrangements, especially for roles involving digital campaigns, SEO, and digital strategy, provided the employee has reliable internet and relevant skills. However, some positions may require in-person meetings or collaboration depending on the company's policies.

Do digital marketing executives get paid well?

Digital marketing executives typically earn competitive salaries that vary based on experience, location, and industry. Entry-level roles may start lower, while experienced professionals with skills in SEO, analytics, and campaign management can command higher pay. Certifications and a strong portfolio can also influence earning potential.

Which is the highest paid job in digital marketing?

The highest paid roles in digital marketing are typically Digital Marketing Directors or Chief Marketing Officers, who oversee overall strategy and have extensive experience and leadership skills. These positions often require advanced certifications, a strong understanding of analytics tools, and a proven track record of successful campaigns, with salaries reaching six figures or more depending on the industry and location.
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Digital Marketing Executive jobs near you
Infographic showing various Digital Marketing Executive job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 90% Full Time, 8% Part Time, and 1% Contract. Highlights an 82% Physical, 3% Hybrid, and 15% Remote job distribution, with an average salary of $58,249 per year, or $28 per hour.

Marketing Director

Insero Talent Solutions

Rochester, NY

Full-time

Re-posted 24 days ago

Job description

Insero Talent Solutions has partnered with a flourishing optical company based in Rochester, NY, experiencing substantial growth to recruit a Marketing Director.

Position Summary

The Marketing Director serves as the senior marketing executive and principal advisor to the CEO on all marketing, branding, communications, and customer engagement initiatives. This position develops enterprise marketing strategies that drive revenue growth, strengthen brand equity, support product innovation, expand market share, and enhance customer experience across all business channels.

Scope of Responsibility

The Marketing Director has overall responsibility for corporate marketing strategy, digital transformation, brand management, demand generation, licensing, product marketing, communications, e-commerce marketing, retail marketing, analytics, and marketing technology.

The role leads internal staff and external agencies while partnering with executive leadership to achieve strategic business objectives.

Leadership Responsibilities

  • Serve as the principal marketing advisor to the CEO and executive leadership team.
  • Develop long-range marketing strategies aligned with corporate growth initiatives.
  • Lead enterprise brand architecture across all of the company's brands.
  • Direct integrated marketing strategies across digital, retail, wholesale, healthcare,
  • government, and e-commerce channels.
  • Lead product launch and go-to-market strategies.
  • Oversee digital marketing, SEO, SEM, paid media, content marketing, email marketing,
  • influencer marketing, affiliate marketing, and social media.
  • Lead licensing and strategic brand partnership marketing programs.
  • Direct corporate communications, public relations, executive messaging, and reputation
  • Develop annual marketing budgets and measure ROI, ROAS, CAC, CLV, and other key
  • performance indicators.
  • Champion AI, marketing technology, automation, CRM, analytics, and customer
  • intelligence initiatives.
  • Build, mentor, and lead a high-performing marketing department.

Education

  • Bachelor's degree in Marketing, Business Administration, Communications, Public Relations, or a related field, or an equivalent combination of education and progressively responsible marketing experience. MBA or related graduate degree preferred.

Experience

Required:

  • 10+ years of progressive marketing leadership experience.
  • Executive-level experience developing enterprise marketing strategy.
  • Experience leading multi-brand marketing organizations, digital marketing, budgeting, analytics, and cross-functional initiatives.

Preferred:

  • Manufacturing, optical, healthcare, consumer products, B2B/B2C, e-commerce, and licensed products experience.

Knowledge, Skills & Abilities

  • Enterprise marketing strategy, executive leadership, digital marketing, brand management, licensing, AI-enabled marketing, marketing analytics, financial management, customer insights, public relations, organizational development, strategic partnerships, and executive communication.
  • Oversee agencies, creative partners, vendors, licensors, and strategic partners.
  • Conduct market research, competitive intelligence, pricing analysis, and customer insight initiatives.
  • Engage and strengthen relationships with retail locations, ranging from independent standalone operations to medium and larger-scale businesses. Additionally, develop and execute marketing plans for these locations and collaborate effectively with client marketing representatives to align objectives, share insights, and co-create campaigns that deliver measurable results. Passion for fashion, sports, fandom culture, or entertainment marketing.
  • Drive innovation in omnichannel marketing and customer engagement.