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Digital Marketing Assistant Jobs in Springfield, MA

Kosmos

Digital Marketing Manager

Hartford, CT

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT · On-site

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Kosmos

Digital Marketing Manager

Hartford, CT

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Fine Fettle

Marketing Specialist

Hartford, CT · Hybrid

Campaign Development & Management: * Assist in the development and execution of digital marketing campaigns, ensuring alignment with Fine Fettle's brand voice to promote products, drive customer ...

Fine Fettle

Marketing Specialist

Hartford, CT · On-site

$60K - $65K/yr

Campaign Development & Management: * Assist in the development and execution of digital marketing campaigns, ensuring alignment with Fine Fettle's brand voice to promote products, drive customer ...

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Digital Marketing Assistant information

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How much do digital marketing assistant jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for digital marketing assistant in Springfield, MA is $25.37, according to ZipRecruiter salary data. Most workers in this role earn between $17.26 and $26.83 per hour, depending on experience, location, and employer.

What is a digital marketing assistant?

A digital marketing assistant performs a variety of duties that support the overall goals of a company’s sales or marketing departments. In this career, you are responsible for carrying out tasks related to brand development and advertising strategies on digital platforms. You conduct market and brand research, write reports and white papers, present findings to the department, and help craft new campaigns. The qualifications for the job include career experience and specialized skills. You should have a bachelor’s degree and some familiarity with digital marketing, including with social media and e-commerce.

What does a digital marketing assistant do?

A Digital Marketing Assistant supports a company's online marketing efforts by helping to create, implement, and monitor digital campaigns. This role often involves managing social media accounts, updating website content, analyzing digital analytics, and assisting with email marketing. Digital Marketing Assistants work closely with marketing managers and other team members to ensure marketing strategies are executed effectively and on schedule. The position is ideal for those who are detail-oriented and interested in learning more about marketing in the digital space.

What are the key skills and qualifications needed to thrive as a digital marketing assistant, and why are they important?

To thrive as a Digital Marketing Assistant, you need a solid understanding of digital marketing fundamentals, content creation, and analytics, often supported by a relevant degree or certification. Familiarity with tools like Google Analytics, social media management platforms, and email marketing software is typically expected. Strong organizational skills, creativity, and effective communication help you excel in fast-paced, collaborative environments. These competencies are crucial for executing successful campaigns, optimizing digital presence, and supporting broader marketing goals.

What are some of the main challenges digital marketing assistants face when managing multiple campaigns?

Digital Marketing Assistants often juggle several campaigns at once, which can make prioritization and time management challenging. Balancing content creation, social media scheduling, and performance reporting requires strong organizational skills and the ability to adapt quickly to shifting priorities. It's also common to collaborate with various teams, such as design and sales, so clear communication is essential to ensure deadlines are met and campaigns remain consistent with brand guidelines. Staying updated with digital marketing trends and platform changes is an ongoing part of the role.

What is the difference between Digital Marketing Assistant vs Content Coordinator?

AspectDigital Marketing AssistantContent Coordinator
Primary RoleSupports digital marketing campaigns, manages social media, and assists with online advertisingCreates, manages, and optimizes content across platforms, including blogs, social media, and websites
Required SkillsBasic SEO, social media management, analytics, communicationContent creation, editing, SEO, content strategy
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesMarketing departments, media agencies, content firms
Common UsageAssisting in digital campaigns and online presenceDeveloping and managing content strategies

While both roles support marketing efforts, a Digital Marketing Assistant focuses on supporting digital campaigns and online channels, whereas a Content Coordinator specializes in creating and managing content to engage audiences. Both roles often collaborate but have distinct primary responsibilities within marketing teams.

Can I do digital marketing with no experience?

Digital Marketing Assistants can enter the field with little or no experience, as many employers value skills like creativity, communication, and familiarity with digital tools. Gaining knowledge through online courses, certifications, or internships can improve job prospects and performance in this role.

How much does a digital marketing assistant earn?

A digital marketing assistant typically earns between $35,000 and $55,000 annually, depending on experience, location, and the size of the company. Entry-level roles may start lower, while those with specialized skills or certifications can earn higher salaries. The role often involves working with tools like Google Analytics and social media platforms.

What are the 4 types of digital marketing?

Digital marketing encompasses four main types: content marketing, which involves creating valuable content; social media marketing, using platforms like Facebook and Instagram; search engine optimization (SEO), to improve website visibility; and pay-per-click (PPC) advertising, which includes paid ads on search engines and social media. A digital marketing assistant often supports these areas by managing campaigns, analyzing data, and using tools like Google Analytics.
More about Digital Marketing Assistant jobs

What are the most commonly searched types of Digital Marketing jobs in Springfield, MA?

The most popular types of Digital Marketing jobs in Springfield, MA are:

What are popular job titles related to Digital Marketing Assistant jobs in Springfield, MA?

For Digital Marketing Assistant jobs in Springfield, MA, the most frequently searched job titles are:

What job categories do people searching Digital Marketing Assistant jobs in Springfield, MA look for?

The top searched job categories for Digital Marketing Assistant jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Digital Marketing Assistant jobs?

Cities near Springfield, MA with the most Digital Marketing Assistant job openings:

Digital Marketing Assistant jobs near you
Infographic showing various Digital Marketing Assistant job openings in Springfield, MA as of August 2026, with employment types broken down into 20% Internship, 60% Full Time, and 20% Part Time. Highlights an 100% In-person job distribution, with an average salary of $52,763 per year, or $25.4 per hour.

Digital Marketing Manager

Hartford, CT

Kosmos
See more jobs at Kosmosexternal

Full-time

Re-posted 5 days ago

Job description

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager.

This role will support strategic growth initiatives through managing new advertising campaigns, influencers and affiliates, creative asset production, testing and reporting. The role will work cross-functionally to ensure a consistent volume of high-quality creative assets and campaigns are produced and tested with regular reporting of results. 

Key Responsibilities:

  • Manage the planning and execution of ecommerce go-to-market campaigns, promotions, and seasonal initiatives.
  • Produce effective ad creative and UGC assets utilizing influencers and content creators and the company’s internal/external design teams.
  • Set up and launch paid digital marketing campaigns (Meta, Google, TikTok, Reddit, etc.) to test and qualify new creative assets.
  • Utilize internal and external design teams for landing page creation, optimization, and continuous A/B testing to improve ad campaign performance.
  • Manage and expand profitable affiliate and influencer relationships.
  • Organic social media management and community moderation with intent to drive profitable traffic and awareness.
  • Maintain marketing performance reports, documentation of results, insights, and best practices.
  • Stay updated on digital marketing trends, platform updates, and best practices, applying new insights to enhance campaign performance.

Qualifications:

  • Minimum 2 years of hands-on experience in ecommerce growth or digital marketing.
  • Experience managing creative digital asset production with designers, influencers, and content creators.
  • Hands-on experience setting up and launching paid campaigns across at least 2 major digital media ad platforms (Meta, TikTok, Google, Reddit, etc.).