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Digital Manager Salary Jobs (NOW HIRING)

As a Digital Services Manager at LPL Financial, you'll play a pivotal role in our Service Center ... salary varies based on factors, including but not limited to, relevant skill, prior experience ...

Position: Digital Communications Manager Salary: $70,000-$75,000 annually Location: Phoenix, Arizona Reports to: Executive Director Type: Full-time, exempt Travel: Some Required (in-state and ...

Digital Account Manager

San Jose, CA · On-site

$79K - $100K/yr

Our Digital Account Manager salary ranges between $79,400 to $100,000 depending on experience and ... location. More experienced candidates may be considered for the more senior titles with higher ...

Digital Account Manager

San Jose, CA · Hybrid

$79K - $100K/yr

Our Digital Account Manager salary ranges between $79,400 to $100,000 depending on experience and ... location. More experienced candidates may be considered for the more senior titles with higher ...

Digital Account Managers are the strategic liaisons between our team and our clients. You won't ... Base salary + renewal and upsell bonuses * Quarterly bonuses & performance increases * Full ...

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Digital Manager Salary information

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$14.5K

$92.9K

$164K

How much do digital manager salary jobs pay per year?

As of Aug 6, 2026, the average yearly pay for digital manager salary in the United States is $92,919.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,500.00 and $114,500.00 per year, depending on experience, location, and employer.

What is the average salary of a digital manager?

The average salary of a Digital Manager varies depending on factors such as location, industry, and level of experience. In the United States, Digital Managers typically earn between $70,000 and $120,000 per year, with the median salary around $95,000. Those working in larger companies or in major metropolitan areas may earn higher salaries, while entry-level positions or roles in smaller organizations may offer lower compensation. Additional benefits and bonuses can also impact total compensation.

What are the key skills and qualifications needed to thrive as a digital manager, and why are they important?

To thrive as a Digital Manager, you need expertise in digital marketing strategies, project management, and data analysis, typically backed by a bachelor’s degree in marketing, communications, or a related field. Familiarity with digital tools like Google Analytics, SEO/SEM platforms, CMS, and sometimes certifications such as Google Ads or HubSpot are highly valued. Strong leadership, creativity, and communication skills help manage teams and drive innovative digital campaigns. These abilities are critical for achieving business goals, optimizing digital presence, and ensuring successful cross-functional collaboration.

What does a digital manager do?

A digital manager oversees a company's online presence, including digital marketing campaigns, social media, website management, and analytics. They develop strategies to improve digital engagement, use tools like Google Analytics and content management systems, and coordinate with marketing teams to achieve business goals.

What is the difference between Digital Manager Salary vs Digital Marketing Specialist Salary?

AspectDigital Manager SalaryDigital Marketing Specialist Salary
Average Annual Salary$70,000 - $120,000$50,000 - $70,000
Required CredentialsBachelor's degree, experience in digital campaigns, leadership skillsBachelor's degree, marketing certifications often preferred
Work EnvironmentOversees teams, manages campaigns, strategic planningExecutes marketing campaigns, analyzes data, supports strategies
Industry UsageCommon in mid to large companies across various industriesWidely used in marketing agencies and corporate marketing teams

The Digital Manager typically earns a higher salary than a Digital Marketing Specialist due to greater responsibilities, leadership roles, and strategic planning duties. Both roles require similar educational backgrounds, but the Digital Manager's position involves overseeing teams and managing larger projects, which is reflected in the salary difference.

What are some common challenges digital managers face in aligning digital strategies across departments?

Digital Managers often encounter challenges when ensuring that digital strategies are adopted and understood by various departments, especially in organizations where digital transformation is ongoing. Communication gaps, differing priorities, and varying levels of digital literacy can create friction. To address this, Digital Managers typically facilitate regular cross-functional meetings, provide training, and create clear documentation to promote alignment and buy-in across teams. Building strong relationships and fostering a culture of collaboration are crucial to successful integration of digital initiatives.
More about Digital Manager Salary jobs
What cities are hiring for Digital Manager Salary jobs? Cities with the most Digital Manager Salary job openings:
What states have the most Digital Manager Salary jobs? States with the most job openings for Digital Manager Salary jobs include:
Infographic showing various Digital Manager Salary job openings in the United States as of August 2026, with employment types broken down into 88% Full Time, 11% Part Time, and 1% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $92,919 per year, or $44.7 per hour.

Digital Manager of Organic Search & AI Optimiz

Dunham & Jones, Attorneys at Law PC

Austin, TX • On-site

Other

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired 1 day ago. Applications are no longer accepted.


Job description

About the Firm

Dunham & Jones is the largest Texas criminal defense firm representing clients across the state  for over 35 years. We are hiring a Digital Manager of Organic Search & AI Optimization to assist the firm with its organic visibility across traditional search, local search, and generative AI platforms.

This is an in-person position based in our Austin office.



What you'll do

Organic Search & Local Visibility

•      Own SEO strategy and execution across the firm’s website and all city, county, and practice-area landing pages.

•      Build and defend rankings for high-intent local searches.

•      Manage and optimize Google Business Profiles across every firm location, including reviews, categories, service areas, photos, Q&A, and posting cadence.

•      Maintain citation accuracy and profile quality across legal directories and review platforms (Google, Avvo, Justia, FindLaw, Martindale-Hubbell, Yelp, and similar).

•      Oversee technical SEO health: site architecture, internal linking, page speed and Core Web Vitals, schema markup (LegalService, Attorney, FAQ, Review), crawlability, and indexation.


AI Search & Generative Discovery

•      Measure and improve the firm’s visibility inside AI-driven discovery channels — Google AI Overviews, ChatGPT, Perplexity, Gemini, and emerging assistants.

•      Structure content, entity data, and citations so the firm is retrievable and quotable by large language models.

•      Monitor AI-generated answers and correct inaccurate or reputationally damaging representations at the source.

•      Analyze social and community signals (Reddit, YouTube, TikTok, forums), feed AI answers and search results.

•      Evaluate, implement, and administer AI tools that support content production, keyword research, competitive monitoring, and intake workflows.


Analytics & Reporting

•      Oversee SEO measurement end to end: build, QA, and maintain dashboards connecting rankings, impressions, visibility, traffic, calls, and signed cases.

•      Deliver a monthly performance report to firm leadership that translates data into plain-English recommendations and clear priorities — not a wall of metrics.

•      Identify performance shifts (algorithm updates, competitor moves, technical regressions) quickly, diagnose root cause, and recommend action.

•      Run competitive analysis against other Texas criminal defense firms: share of voice, SERP features, content gaps, backlink profiles, and AI citation share.

•      Design and measure experiments — page templates, title structures, schema approaches, content formats — and scale what works.

•      Maintain a prioritization framework that ties proposed SEO work to expected case value, so the backlog reflects business impact rather than effort.


What We’re Looking For

Required

•      4+ years in SEO, organic growth, or digital marketing analytics, with demonstrated ownership of a site’s organic performance.

•      Knowledge of ranking signals, search algorithms, technical SEO, and local search.

•      Hands-on experience with Google Search Console, Google Analytics (GA4), Google Business Profile, and at least one enterprise SEO platform (Ahrefs, Semrush, Moz, Screaming Frog, or similar).

•      Practical experience applying AI tools to marketing work.

•      Experience with CMS platforms and basic front-end concepts (HTML, structured data, page speed fundamentals).

•      Self-starter mindset.


Preferred

•      Experience marketing for a lead-generation-driven professional service business.

•      Familiarity with legal intake and CRM systems, call tracking platforms, and lead attribution.

•      Multi-location or multi-market local SEO experience.

•      Working knowledge of SQL, Python, Looker Studio, or Power BI for data extraction and reporting.

•      Video and social content experience, particularly YouTube and short-form platforms.


What We Offer

•      Competitive salary.

•      Medical, dental, and vision coverage.

•      Paid vacation, holidays, and sick leave.

•      401(k) with employer match.

•      Life insurance and disability coverage.

•      Continuing education and professional development support.

•      Direct access to firm leadership and real ownership of a function that visibly moves the business.



The pay range for this role is:
150,000 - 200,000 USD per year(Austin Office)

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