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Digital Communications Strategist Jobs (NOW HIRING)

The Digital Communications Manager leads the development, execution, and optimization of Sika ... This role drives digital and social media strategy and performance analytics, maintains brand ...

The Digital Communications Manager leads the development, execution, and optimization of Sika ... This role drives digital and social media strategy and performance analytics, maintains brand ...

Digital Communications Specialist

Durham, NC · On-site

$48K - $64K/yr

A strategic, marketing-minded approach to digital communication with the ability to identify opportunities and recommend improvements. * Strong attention to detail and accuracy. * Experience with ...

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Digital Communications Strategist information

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How much do digital communications strategist jobs pay per year?

As of Aug 15, 2026, the average yearly pay for digital communications strategist in the United States is $92,126.00, according to ZipRecruiter salary data. Most workers in this role earn between $82,000.00 and $94,500.00 per year, depending on experience, location, and employer.

How does a digital communications strategist typically collaborate with other departments within an organization?

A Digital Communications Strategist regularly works cross-functionally with teams such as marketing, public relations, design, and IT to ensure that digital messaging aligns with overall brand goals and campaigns. They coordinate with content creators to develop engaging posts, partner with analytics teams to measure campaign effectiveness, and consult with leadership on digital strategies. This role often acts as a bridge, translating organizational objectives into cohesive digital content and campaigns while ensuring consistency across all digital channels.

What is a digital communications strategist?

A Digital Communications Strategist is a professional responsible for planning, executing, and optimizing an organization's communication efforts across digital platforms. Their work typically involves managing social media, website content, email campaigns, and digital advertising to engage audiences and promote the organization's goals. They analyze digital metrics to assess the effectiveness of strategies and adjust campaigns accordingly. This role requires strong communication skills, an understanding of digital trends, and the ability to develop creative content that resonates with target audiences.

What are the key skills and qualifications needed to thrive as a digital communications strategist, and why are they important?

To thrive as a Digital Communications Strategist, you need expertise in digital marketing, content creation, analytics, and a relevant degree such as communications, marketing, or public relations. Familiarity with tools like Google Analytics, social media management platforms, content management systems (CMS), and email marketing software is essential. Exceptional written and verbal communication, creativity, adaptability, and project management skills help you stand out in this role. These skills ensure effective engagement with target audiences, data-driven campaign optimization, and alignment of digital strategies with organizational goals.
More about Digital Communications Strategist jobs

What states have the most Digital Communications Strategist jobs?

States with the most job openings for Digital Communications Strategist jobs include:

Infographic showing various Digital Communications Strategist job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 83% Full Time, 11% Part Time, 1% Temporary, and 4% Contract. Highlights an 87% Physical, 4% Hybrid, and 9% Remote job distribution, with an average salary of $92,126 per year, or $44.3 per hour.

Digital Communications Manager

Sika AG

Rutherford, NJ • On-site

$80K - $100K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 23 days ago


Job description

Company Description
With more than 100 years of experience, Sika is a worldwide innovation and sustainability leader in the development and production of systems and products for commercial and residential construction, as well as the transportation, marine, automotive, and renewable energy manufacturing industries.
Sika has subsidiaries in 102 countries around the world and, in over 400 factories, produces innovative technologies for customers worldwide. In doing so, it plays a crucial role in the transformation of the construction and transportation sector toward greater environmental compatibility. With more than 34,000 employees, the company generated sales of CHF 11.76 billion in 2024.
Job Description
The Digital Communications Manager leads the development, execution, and optimization of Sika's digital marketing and social media initiatives across the U.S. This role drives digital and social media strategy and performance analytics, maintains brand consistency across all digital channels and content, and supports both internal and external communications efforts. Serving as a creative and strategic partner to cross-functional teams, the position provides expertise in digital marketing, content creation, design, and channel management to elevate Sika's visibility and engagement.
Base salary: $80,000-$100,000 depending on experience and qualifications. Position is also eligible for bonus.
Specific Responsibilities:
  • Develop and execute digital marketing campaigns that drive brand awareness, engagement, and lead generation.
  • Manage key aspects of the Sika USA website, including content updates, and technical support for internal teams.
  • Support Target Market teams with back-end website functions to ensure a cohesive and unified content strategy.
  • Create and execute digital content for Sika's communication platforms.
  • Lead SEO initiatives to maximize website visibility, ranking, and overall performance.
  • Coordinate with newly acquired companies to ensure seamless and successful website transitions and integrations.
  • Oversee Sika's U.S. social media presence using platforms such as Sprout Social or Sprinklr, including approving, scheduling, and optimizing posts in adherence with corporate guidelines.
  • Develop a unified corporate social media content strategy that positions Sika as an industry leader and ensures consistent brand messaging.
  • Review all social content for quality, accuracy, brand alignment, and functionality,
  • Create and publish corporate and brand content across digital channels as needed.
  • Monitor and engage daily with audiences across all platforms, ensuring timely, proactive responses to comments, questions, and feedback.
  • Lead monthly analytics reporting, including social media listening, profile and post performance, tag performance, and competitive benchmarking; share insights with marketing teams and leadership.
  • Establish and refine social media strategies, templates, and best practices to ensure consistent execution and ongoing growth.
  • Support paid media initiatives and contribute to the development and management of Employee Advocacy programs.
  • Assist teams with digital asset management (DAM) by supporting media and file uploads and ensuring proper organization.
  • Provide support for digital platforms, including Unbounce (landing pages), Wistia (video hosting), and Pardot (email marketing).
  • Collaborate on external communications, including the development and distribution of press releases, newsletters, and internal stories.
  • Support email marketing campaigns and announcements through Pardot, ensuring accuracy and brand consistency.
  • Ensure all communications reflect a consistent voice, tone, and messaging that align with Sika's brand standards.
  • Participate in and support broader corporate marketing and communications initiatives and events as needed.
  • Work with third party agencies on campaigns, creatives and videos as needed.

Qualifications
  • Bachelor's degree in Marketing, Communications, Digital Media, or related field.
  • 5+ years of experience in digital marketing, social media management, or brand communications.
  • Proficiency in digital tools including Sprout Social or Sprinklr, Pardot, Adobe Creative Suite, Digital Asset Management systems, Adobe Experience Manager, and CMS platforms.
  • Strong copywriting, content creation, and analytical skills.
  • Comfortable managing multiple digital tools and platforms.
  • Ability to manage multiple projects and collaborate across diverse teams.
  • Excellent attention to detail, organization, and brand alignment.

Additional Information
Perks & Benefits
  • 401k with Generous Company Match
  • Bonuses
  • Medical, Dental, and Vision Benefits
  • Paid Parental Leave
  • Life Insurance
  • Disability Insurance
  • Paid time off, paid holidays
  • Floating holidays + Paid Volunteer Time
  • Wellness/Fitness Reimbursements
  • Education Assistance
  • Professional Development Opportunities
  • Employee Referral Program & More!

Sika fosters a culture of entrepreneurship, empowering each individual to make decisions, learn from experiences, and shape their own career path. The safety and well-being of employees are top priorities at Sika, with a strong commitment to open communication and maintaining a safe workplace. In addition, Sika actively contributes to the community and promotes sustainability by giving back, minimizing environmental impact, and embracing social responsibility.
Sika Corporation is committed to a work environment that supports, inspires, and respects all individuals that apply. As an equal opportunity employer Sika will consider all qualified applicants without discrimination on the basis of race, color, religion, sex, pregnancy, sexual orientation, gender identity, age, disability, national or ethnic origin, or other protected characteristics.