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Digital Analytic Tagging Jobs (NOW HIRING)

Digital Analyst (Hybrid)

Charlotte, NC · Hybrid

$96K - $113K/yr

The Digital Analyst manages the daily work activities for the Digital Analytics team. Applies ... Understanding the tagging and mapping process of IT management systems and how data for the tags ...

Digital Analyst (Hybrid)

Charlotte, NC · Hybrid

$92K - $109K/yr

The Digital Analyst manages the daily work activities for the Digital Analytics team. Applies ... Understanding the tagging and mapping process of IT management systems and how data for the tags ...

The Outbox AXS group is looking for a Manager of Digital Analytics to develop and evolve the ... Duties Build policies and process around tracking, product tagging, analytics, and reporting.

The Outbox AXS group is looking for a Manager of Digital Analytics to develop and evolve the ... Build policies and process around tracking, product tagging, analytics, and reporting. * Create ...

Own and evolve digital analytics strategy across behavioral, transactional, and customer data, leveraging Google Analytics (GA4) alongside enterprise data sources to ensure accurate tracking, tagging ...

Sr. Programmer Analyst

Redlands, CA · On-site

$44.75 - $60.50/hr

Develop, implement, and maintain tagging solutions across digital platforms using enterprise tag ... Design and execute scalable analytics tracking strategies and tagging standards Data Collection ...

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Digital Analytic Tagging information

See salary details

$33K

$76.6K

$130K

How much do digital analytic tagging jobs pay per year?

As of Jun 22, 2026, the average yearly pay for digital analytic tagging in the United States is $76,639.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Analytic Tagging Specialist, and why are they important?

Success as a Digital Analytic Tagging Specialist requires expertise in web analytics, JavaScript, and tag management systems, often supported by a degree in computer science, marketing, or a related field. Familiarity with tools like Google Tag Manager, Adobe Launch, and analytics platforms such as Google Analytics or Adobe Analytics is essential. Strong attention to detail, problem-solving abilities, and effective communication help ensure precise implementation and collaboration with cross-functional teams. These skills are critical for delivering accurate data collection and actionable insights that drive business decision-making.

What are the main challenges faced by professionals in digital analytic tagging, and how can they be overcome?

One of the main challenges in digital analytic tagging is ensuring consistent and accurate implementation across various platforms and frequent site updates. Professionals often need to collaborate closely with developers, marketers, and analytics teams to keep tags organized and error-free. Managing multiple tags and adapting to rapid changes in site structure requires strong attention to detail and effective communication. Staying updated on the latest tag management tools and best practices can help overcome these challenges and ensure high data quality.

What is the difference between Digital Analytic Tagging vs Data Analyst?

AspectDigital Analytic TaggingData Analyst
Primary FocusImplementing and managing tracking tags to collect website and app dataAnalyzing data to generate insights and support decision-making
Skills RequiredKnowledge of tagging tools (e.g., Google Tag Manager), HTML, JavaScriptStatistical analysis, data visualization, SQL, Excel
Work EnvironmentDigital marketing teams, web development teamsBusiness intelligence, data science teams
CertificationsGoogle Analytics, Tag Management certificationsData analysis certifications (e.g., Microsoft, SAS)

Digital Analytic Tagging primarily involves implementing tracking tags to collect data, while Data Analysts focus on analyzing that data to derive insights. Both roles often collaborate but serve different functions within data-driven projects.

What is digital analytic tagging?

Digital analytic tagging is the process of adding code snippets, known as tags, to a website or app to collect data about user interactions. These tags help track behaviors such as clicks, page views, and conversions, enabling businesses to analyze how users engage with their digital properties. The data collected through tagging is essential for making informed marketing and product decisions, optimizing user experience, and measuring the effectiveness of online campaigns.
More about Digital Analytic Tagging jobs
What cities are hiring for Digital Analytic Tagging jobs? Cities with the most Digital Analytic Tagging job openings:
What states have the most Digital Analytic Tagging jobs? States with the most job openings for Digital Analytic Tagging jobs include:
Infographic showing various Digital Analytic Tagging job openings in the United States as of June 2026, with employment types broken down into 70% Full Time, 20% Contract, and 10% Summer. Highlights an 90% In-person, and 10% Hybrid job distribution, with an average salary of $76,639 per year, or $36.8 per hour.
Digital Analyst (Hybrid)

Digital Analyst (Hybrid)

Belk

Charlotte, NC • Hybrid

$96K - $113K/yr

Full-time

Posted 7 days ago


Belk rating

5.1

Company rating: 5.1 out of 10

Based on 244 frontline employees who took The Breakroom Quiz

18th of 21 rated department stores


Job description

The Digital Analyst manages the daily work activities for the Digital Analytics team. Applies expertise across multiple specializations within the job area including Adobe Analytics/Quantum Metrics and reporting functions. Responsible for collecting and analyzing data to measure the impact of digital marketing vehicles and onsite features and services to drive online sales, traffic and conversion and strategic business decisions. Validates metrics, monitor data quality, analyze various forms of data (e.g. raw data, base data, 3rd party data, metrics), provide reports and interpret results. Proficient/knowledge of the retail industry and develop recommended business strategies based on the results. Provides the eCommerce team insights based on reports, develops A/B testing to be performed, manages efficacy of tests and enhancements to the site.

Essential Functions:

  • Create, maintain and deliver a holistic web analytics measurement model through the identification of objectives, goals, key performance indicators, segments and targets
  • Provides analysis and reporting of user behavior for digital marketing and site optimization
  • Communicate insights and findings with all functional areas (merchandising, marketing, IT, and management) to ensure successful and timely execution of multi-channel retail strategies
  • Develops reports and data visualizations to present insights in the most effective way to enable decision making
  • Manage and maintain marketing reporting and findings, promotions and market reach data
  • Collaborate with eCommerce Production team and IT Web Development teams to define and improve the underlying tag infrastructure in order to ensure the integrity of data
  • Presents and distributes the outcomes of Web Analytics projects at all levels across the organization
  • Contribute to omni-channel view by integrating interactive customer data with company customer database information
  • Partner with Testing, Conversion and Content Specialists to provide A/B test priority recommendations and impact analysis
  • Contributes to corporate Digital Strategy based on the impacts digital change and customer habits have upon the customer contact center
  • Defines and analyzes customer behaviors to identify opportunities for site optimization
  • Writes, maintains and/or updates queries to develop analyses in response to needs of internal customers
  • Determines the value of new internal and external data sources, merges disparate data sets, ingests data, cleans and organizes data, derives metrics, and transforms the data into usable information
  • Provides leadership, training, and guidelines to promote the development and exploitation of analytics in this organization
  • Maintain an awareness of competitive landscape and key industry trends to provide context for our company websites performance

Education:

  • Bachelor's degree and/or equivalent years of experience

Work Experience:

  • 4-6 years of experience using enterprise digital analytics tools to drive actionable insights preferred (i.e. Adobe Analytics, Google Analytics, Quantum Metrics, etc.)
  • Experience with data integration
  • Retail domain experience

Knowledge, Skills & Abilities:

  • Advanced level knowledge of Microsoft Excel and the ability to synthesize and analyze large sets of data to yield actionable findings
  • Ability to gather, manipulate, interpret and communicate analytics data findings and create a recommended action plan
  • Understanding the tagging and mapping process of IT management systems and how data for the tags implemented are processed.

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About Belk

Sourced by ZipRecruiter

What started as two brothers in business has now grown into one big family of associates, customers and the communities we serve. Throughout the years, we've changed and grown in so many ways. We've added exciting products, changed the way we work and made it easier to shop with new technology and services. The future is bright as we continue to grow - and we can't wait!

Industry

Furniture and home furnishings stores

Company size

10,000+ Employees

Headquarters location

Charlotte, NC, US

Year founded

1888