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Gtm Specialist Jobs (NOW HIRING)

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Translate platform and customer data into GTM strategy, then shape the campaigns that bring that strategy to life. * Partner cross-functionally with Growth, Business Development, and Product on ...

Ivo

GTM Specialist

San Francisco, CA · On-site

$100K - $120K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Opportunity At Ivo, we believe: we're doing the best GTM work of our careers...and we haven't peaked yet! This role owns vertical marketing for legal and procurement buyers. You'll build the ...

PolyAI

GTM Specialist (BizDev)

Raleigh, NC · On-site +1

$100K - $120K/yr

As a GTM Specialist at PolyAI, you'll be at the forefront of helping us grow by identifying and developing new business opportunities, establishing key relationships, and driving revenue growth. Your ...

PolyAI

GTM Specialist (BizDev)

Washington, DC · On-site +1

$100K - $120K/yr

As a GTM Specialist at PolyAI, you'll be at the forefront of helping us grow by identifying and developing new business opportunities, establishing key relationships, and driving revenue growth. Your ...

PolyAI

GTM Specialist (BizDev)

Miami, FL · On-site +1

$100K - $120K/yr

As a GTM Specialist at PolyAI, you'll be at the forefront of helping us grow by identifying and developing new business opportunities, establishing key relationships, and driving revenue growth. Your ...

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How much do gtm specialist jobs pay per hour?

As of Aug 15, 2026, the average hourly pay for gtm specialist in the United States is $24.36, according to ZipRecruiter salary data. Most workers in this role earn between $20.67 and $26.92 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a GTM specialist?

To thrive as a GTM Specialist, you need expertise in market analysis, sales strategy, and product positioning, usually backed by a degree in business, marketing, or a related field. Familiarity with CRM platforms like Salesforce, marketing automation tools, and data analytics systems is typically required. Strong communication, cross-functional collaboration, and project management skills help you align stakeholders and drive successful launches. These abilities ensure effective market entry, optimized sales processes, and overall business growth.

Is Gtm Specialist a good career?

A Gtm Specialist focuses on go-to-market strategies, often involving marketing, sales, and product launches, and requires skills in data analysis and strategic planning. It can be a rewarding career with opportunities for advancement in marketing and business development, especially with experience in tools like CRM and marketing automation platforms. Job prospects depend on industry demand and individual skill development.

What is the difference between Gtm Specialist vs Data Analyst?

AspectGtm SpecialistData Analyst
Required CredentialsMarketing or digital analytics certifications, knowledge of Gtm toolsStatistics, data analysis, and visualization certifications
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesData teams, business intelligence departments, consulting firms
Employer & Industry UsagePrimarily in marketing, advertising, e-commerceAcross industries including finance, healthcare, retail
Common Search & ComparisonFocuses on tracking and marketing data implementationFocuses on analyzing data to inform business decisions

The Gtm Specialist primarily handles tracking setup and marketing data implementation using tools like Google Tag Manager, while Data Analysts focus on analyzing data to generate insights for business strategies. Both roles require analytical skills but serve different functions within organizations.

What is a GTM specialist?

GTM (Go-to-Market) Specialists are professionals who develop and execute strategies to successfully launch products or services into the market. They work closely with sales, marketing, product, and customer success teams to ensure a cohesive approach that drives customer adoption and revenue growth. GTM Specialists analyze market trends, identify target audiences, and create plans that align with business goals. Their role is critical in ensuring that products reach the right customers efficiently and achieve business objectives.

What are some common challenges GTM specialists face when launching new products or services?

GTM Specialists often encounter challenges such as aligning cross-functional teams, managing tight deadlines, and adapting to evolving market feedback during a launch. Coordinating between sales, marketing, product, and customer success requires strong communication and project management skills. Additionally, GTM Specialists must quickly analyze performance data and adjust strategies to ensure the product or service meets its growth targets, which can be demanding but highly rewarding.

What does a Gtm Specialist job do?

A Gtm Specialist is responsible for developing and executing go-to-market strategies to launch products or services. They analyze market trends, coordinate with marketing and sales teams, and utilize tools like CRM and analytics platforms to ensure successful product positioning and adoption.
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Gtm Specialist jobs near you
Infographic showing various Gtm Specialist job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, and 3% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $50,668 per year, or $24.4 per hour.

Senior GTM Specialist, Measurement , Sales GTM (SGTM)

Amazon

New York, NY

Full-time

Re-posted 20 days ago

Amazon rating

7.4

Company rating: 7.4 out of 10

Based on 7,089 frontline employees who took The Breakroom Quiz

6th of 39 rated national retailers

Job description

At Amazon Advertising, we sit at the intersection of advertising and eCommerce. With millions of customers visiting us every day to find, discover, and buy products, we believe that advertising, when done well, can enhance the value of the customer experience and generate a positive return on investment for our advertising partners. We strive to make advertising relevant so that customers welcome it and advertisers can easily implement it.
The Sales GTM (SGTM) organization sits squarely between the product teams who make our ad solutions, and the sales teams who sell it

GTM Specialists in the Sales GTM organization are the voice of the customer and sales back to the Ads Product orgs, as well as the business owners for delivering on customer outcomes through the adoption of product solutions
The Sr. Sales GTM for Measurement is responsible for:
Articulating the voice of the customer and Sales back to the global Measurement Ads Product organization, to define product development priorities that help to set global and regional direction for Ad Sales go-to-market.
Collaborating regularly with Product and regional sales teams in order to influence roadmap decisions. Codify final roadmaps via adjusted WW playbooks that enable regional and local scaled delivery.
Modifying and implementing WW GTM strategies and sales plays for their covered regions/categories, both for existing capabilities and new ones (e.g

betas, launches).
Publishing Sales' prioritized set of product priorities on an annual basis to be reviewed quarterly to evaluate trade-offs and escalations.
.

What Amazon employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

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About Amazon

Sourced by ZipRecruiter

Amazon.com, Inc., commonly known as Amazon, is an American multinational technology company. It was founded by Jeff Bezos in 1994 and initially started as an online marketplace for books. Since then, Amazon has expanded its operations and become one of the largest e-commerce companies in the world. Amazon's primary business is its online retail platform, where customers can purchase a vast array of products, including electronics, clothing, books, home goods, and much more. The company offers a convenient and user-friendly shopping experience, with features such as fast shipping, customer reviews, and personalized recommendations. In addition to its e-commerce platform, Amazon has diversified its business into various other areas. One of its notable ventures is Amazon Web Services (AWS), a comprehensive cloud computing platform that provides services such as storage, compute power, and database management to individuals and businesses. AWS has become a leader in the cloud computing industry, powering many websites and applications worldwide. Amazon has also developed its own consumer electronics, including the popular Amazon Kindle e-reader, Fire tablets, Fire TV streaming devices, and the Alexa-powered Echo smart speakers. The Alexa voice assistant, integrated into these devices, allows users to interact with their devices using voice commands, perform tasks, and access information. Furthermore, Amazon has expanded into media and entertainment. It operates Prime Video, a streaming service that offers a wide range of movies, TV shows, and original content. Amazon Music provides a platform for streaming and purchasing digital music, while Audible offers audiobooks and other audio content. The company's commitment to customer satisfaction and convenience is demonstrated by its membership program, Amazon Prime. Prime members receive various benefits, including free two-day shipping, access to streaming services, exclusive deals, and more.

Industry

It services, book publishers, retail, real estate and computer and electronic product manufacturing

Company size

10,000+ Employees

Headquarters location

Seattle, WA, US

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