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Digital Analytic Tagging Jobs (NOW HIRING)

JP Morgan Chase

Clickstream Tagging Analyst

Manhattan, NY · On-site

$108K - $128K/yr

Are you ready to shape the future of digital banking? Join us at Chase as we transform customer experiences through innovative data and analytics. As a Tagging Analyst, you will play a key role in ...

JPMorgan Chase & Co

Clickstream Tagging Analyst

Manhattan, NY · On-site

$108K - $128K/yr

Are you ready to shape the future of digital banking? Join us at Chase as we transform customer experiences through innovative data and analytics. As a Tagging Analyst, you will play a key role in ...

GPC - Genuine Parts Company

$81K - $108K/yr

Overall areas of accountability: eCommerceperformance analytics: foundation, reporting, & insights Customer journey and funnel analysis Digital marketing and product analytics Analytics tagging ...

NVA

Digital Analytics Manager

$108K - $130K/yr

Digital Analytics Manager Reports to: Sr. Director, Client Digital Experience Department: Client ... tagging schemas, reporting structures, access controls, and data quality across all properties. • ...

Nuuly

Nuuly Digital Analyst, Acquisition

Philadelphia, PA · On-site

$90K - $107K/yr

The Product & Digital Analytics team specifically measures on-site and in-app behavior, partners with engineering and product management to govern GA4 tagging, and provides the measurement ...

Nuuly

Nuuly Digital Analyst, Acquisition

Philadelphia, PA · On-site

$90K - $107K/yr

The Product & Digital Analytics team specifically measures on-site and in-app behavior, partners with engineering and product management to govern GA4 tagging, and provides the measurement ...

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All JobsDigital Analytic Tagging Jobs

Digital Analytic Tagging information

See salary details

$33K

$76.6K

$130K

How much do digital analytic tagging jobs pay per year?

As of Jun 21, 2026, the average yearly pay for digital analytic tagging in the United States is $76,639.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Digital Analytic Tagging Specialist, and why are they important?

Success as a Digital Analytic Tagging Specialist requires expertise in web analytics, JavaScript, and tag management systems, often supported by a degree in computer science, marketing, or a related field. Familiarity with tools like Google Tag Manager, Adobe Launch, and analytics platforms such as Google Analytics or Adobe Analytics is essential. Strong attention to detail, problem-solving abilities, and effective communication help ensure precise implementation and collaboration with cross-functional teams. These skills are critical for delivering accurate data collection and actionable insights that drive business decision-making.

What are the main challenges faced by professionals in digital analytic tagging, and how can they be overcome?

One of the main challenges in digital analytic tagging is ensuring consistent and accurate implementation across various platforms and frequent site updates. Professionals often need to collaborate closely with developers, marketers, and analytics teams to keep tags organized and error-free. Managing multiple tags and adapting to rapid changes in site structure requires strong attention to detail and effective communication. Staying updated on the latest tag management tools and best practices can help overcome these challenges and ensure high data quality.

What is the difference between Digital Analytic Tagging vs Data Analyst?

AspectDigital Analytic TaggingData Analyst
Primary FocusImplementing and managing tracking tags to collect website and app dataAnalyzing data to generate insights and support decision-making
Skills RequiredKnowledge of tagging tools (e.g., Google Tag Manager), HTML, JavaScriptStatistical analysis, data visualization, SQL, Excel
Work EnvironmentDigital marketing teams, web development teamsBusiness intelligence, data science teams
CertificationsGoogle Analytics, Tag Management certificationsData analysis certifications (e.g., Microsoft, SAS)

Digital Analytic Tagging primarily involves implementing tracking tags to collect data, while Data Analysts focus on analyzing that data to derive insights. Both roles often collaborate but serve different functions within data-driven projects.

What is digital analytic tagging?

Digital analytic tagging is the process of adding code snippets, known as tags, to a website or app to collect data about user interactions. These tags help track behaviors such as clicks, page views, and conversions, enabling businesses to analyze how users engage with their digital properties. The data collected through tagging is essential for making informed marketing and product decisions, optimizing user experience, and measuring the effectiveness of online campaigns.
More about Digital Analytic Tagging jobs
What cities are hiring for Digital Analytic Tagging jobs? Cities with the most Digital Analytic Tagging job openings:
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Digital Analytic Tagging jobs near you
Infographic showing various Digital Analytic Tagging job openings in the United States as of June 2026, with employment types broken down into 70% Full Time, 20% Contract, and 10% Summer. Highlights an 90% In-person, and 10% Hybrid job distribution, with an average salary of $76,639 per year, or $36.8 per hour.
Digital Analytics Analyst

Digital Analytics Analyst

Software Technology Inc

Cupertino, CA

$121K - $143K/yr

Other

Posted 15 days ago

Job description

Digital Analytics Analyst

As a Digital Analytics Analyst on the Digital Web Analytics & Tagging team, this individual will support digital analytics tagging from beginning to end from identifying KPIs, validating tags to developing reports and dashboards within Adobe Analytics. The analyst will sit at the intersection of our partners in the Digital Organization, our Technology partners, and our Reporting & Analytics teams. The Digital Data Analyst is responsible for:

  • Understanding customer features and guide Digital product owners in thinking through the reporting that will be needed and then translate into necessary tagging implications across our digital platforms and interfaces
  • Ensuring a consistent tagging approach that enables desired reporting
  • Validating tagging and usability within both Adobe Analytics UI as well as raw clickstream data – during feature releases as well as any necessary regression testing
  • Building reports within Adobe Analytics to enable the Digital Organization with initial insights surrounding platform or interface performance
  • Liaising with the Reporting teams to ensure smooth delivery of ongoing/customer level reporting, analytics and insights
  • Defining business requirements for evaluation and selection of analytics technologies and integration of new data assets
  • Playing an active role with TOS engineers to ensure critical data is available, with quality in the proper platforms with clear SLAs
  • Working effectively with, Data Governance, IT and risk partners to drive initiatives to completion
  • Being a key member of agile team to identify and manage tagging issues or roadblocks through to resolution

The ideal candidate will have a strong understanding and experience with implementation and usage of web analytics and tagging tools – primarily Adobe Analytics, Google Analytics, Tealium, Launch and others.

The Digital Enterprise Analytics team sits at the intersection of digital and data – a huge area of growth and importance at U.S. Bank. Come join a team whose mission is to run world-class targeted experiences and analytics to drive digital across the enterprise and to have fun doing it!

Preferred Skills/Experience:

  • 5+ years of hands-on JavaScript development experience.
  • Experience with one or more Web/Digital Analytics Tools (e.g. Adobe SiteCatalyst, Google Analytics etc.) and Tag Management System (e.g. Tealium, Ensighten, Adobe Launch, Google Tag Manager etc.).
  • Good understanding of the characteristics of web/mobile clickstream data, such as customer identification, timestamp management, tracking beacon design, event serialization, variable scope etc., is a plus but not required.
  • Mobile Programming background (iOS or Android) is a plus but not required.
  • Fit into a team that has embraced continuous delivery
  • Experience using modern and functional programming styles

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