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Digital Analytic Tagging Jobs (NOW HIRING)

PSECU

Digital Tagging Analyst

Harrisburg, PA · Hybrid

$97K - $115K/yr

... digital platforms. This position focuses on implementing and maintaining tagging strategies that support analytics, marketing campaigns, and site performance optimization. By managing tags through ...

PSECU

Digital Tagging Analyst

Harrisburg, PA · On-site

$97K - $115K/yr

... digital platforms. This position focuses on implementing and maintaining tagging strategies that support analytics, marketing campaigns, and site performance optimization. By managing tags through ...

Flagstar Bank

Digital Analytics Manager

Execute first-party data collection implementations, including server-side tagging and consent mode ... Analyze digital data to identify friction points, drop-off patterns, and engagement signals ...

Flagstar Bank

Digital Analytics Manager

Execute first-party data collection implementations, including server-side tagging and consent mode ... Analyze digital data to identify friction points, drop-off patterns, and engagement signals ...

Flagstar Bank

Digital Analytics Manager Sr

Establish and enforce data governance practices for digital analytics, including tagging standards, naming conventions, data layer specifications, and change management processes. * Define the ...

Flagstar Bank

Digital Analytics Manager Sr

Establish and enforce data governance practices for digital analytics, including tagging standards, naming conventions, data layer specifications, and change management processes. * Define the ...

The Johnson

NY · On-site

$120 - $170/hr

Digital Measurement & Tagging Specialist Employment: Freelance Location: Must be eligible to work ... The ideal candidate has deep hands‑on experience with Google Tag Manager, Google Analytics 4 and ...

Community Transit

Digital Engineer Analytics 1

Everett, WA · On-site

$101K - $152K/yr

In this role, you will configure and maintain tools such as Google Analytics 4 and Google Tag Manager, develop structured tagging strategies, and ensure digital data is accurate, consistent, and ...

LRS

Digital Analyst

Minneapolis, MN

$25 - $50/hr

... tagging. This may include data extraction, derived and dependent variable creation, and data ... Responsible for one or more analytic tools owned by the analytics team. Be a subject matter expert ...

Catalyst Brands

Digital Analyst

Manhattan, NY · On-site

$57K/yr

Overview Digital Analyst Overview As a Digital Analyst, you will be responsible for extracting ... tagging, event tracking, data quality across platforms like Adobe Launch, GA4/GTM) • Partner ...

Catalyst Brands

Digital Analyst

Manhattan, NY · On-site +1

$57K - $95K/yr

Overview Digital Analyst Overview As a Digital Analyst, you will be responsible for extracting ... tagging, event tracking, data quality across platforms like Adobe Launch, GA4/GTM) • Partner ...

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Digital Analytic Tagging information

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$33K

$76.6K

$130K

How much do digital analytic tagging jobs pay per year?

As of Aug 25, 2026, the average yearly pay for digital analytic tagging in the United States is $76,639.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,500.00 and $130,000.00 per year, depending on experience, location, and employer.

What is digital analytic tagging?

Digital analytic tagging is the process of adding code snippets, known as tags, to a website or app to collect data about user interactions. These tags help track behaviors such as clicks, page views, and conversions, enabling businesses to analyze how users engage with their digital properties. The data collected through tagging is essential for making informed marketing and product decisions, optimizing user experience, and measuring the effectiveness of online campaigns.

What are the key skills and qualifications needed to thrive as a digital analytic tagging specialist?

Success as a Digital Analytic Tagging Specialist requires expertise in web analytics, JavaScript, and tag management systems, often supported by a degree in computer science, marketing, or a related field. Familiarity with tools like Google Tag Manager, Adobe Launch, and analytics platforms such as Google Analytics or Adobe Analytics is essential. Strong attention to detail, problem-solving abilities, and effective communication help ensure precise implementation and collaboration with cross-functional teams. These skills are critical for delivering accurate data collection and actionable insights that drive business decision-making.

What are the main challenges faced by professionals in digital analytic tagging, and how can they be overcome?

One of the main challenges in digital analytic tagging is ensuring consistent and accurate implementation across various platforms and frequent site updates. Professionals often need to collaborate closely with developers, marketers, and analytics teams to keep tags organized and error-free. Managing multiple tags and adapting to rapid changes in site structure requires strong attention to detail and effective communication. Staying updated on the latest tag management tools and best practices can help overcome these challenges and ensure high data quality.

What is the difference between Digital Analytic Tagging vs Data Analyst?

AspectDigital Analytic TaggingData Analyst
Primary FocusImplementing and managing tracking tags to collect website and app dataAnalyzing data to generate insights and support decision-making
Skills RequiredKnowledge of tagging tools (e.g., Google Tag Manager), HTML, JavaScriptStatistical analysis, data visualization, SQL, Excel
Work EnvironmentDigital marketing teams, web development teamsBusiness intelligence, data science teams
CertificationsGoogle Analytics, Tag Management certificationsData analysis certifications (e.g., Microsoft, SAS)

Digital Analytic Tagging primarily involves implementing tracking tags to collect data, while Data Analysts focus on analyzing that data to derive insights. Both roles often collaborate but serve different functions within data-driven projects.

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Cities with the most Digital Analytic Tagging job openings:

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Digital Analytic Tagging jobs near you
Infographic showing various Digital Analytic Tagging job openings in the United States as of August 2026, with employment types broken down into 85% Full Time, 11% Part Time, 1% Temporary, and 3% Contract. Highlights an 88% Physical, 3% Hybrid, and 9% Remote job distribution, with an average salary of $76,639 per year, or $36.8 per hour.

Digital Tagging Analyst

Harrisburg, PA • Hybrid

PSECU
Commercial Banking • 10K+ employees

6.7

Company rating: 6.7 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

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$97K - $115K/yr

Full-time

Posted 19 days ago

Job description

Members Achieve More isn't just a tagline for us, it's part of everything we do! We're looking for passionate individuals to join our team to help us maintain that focus every day. Want to work somewhere that's remained strong for 90 years, that encourages you to learn, grow, and pursue your dreams? If yes, then read on...

The Digital Tagging Specialist plays a key role in ensuring accurate and reliable data collection across PSECU's digital platforms. This position focuses on implementing and maintaining tagging strategies that support analytics, marketing campaigns, and site performance optimization. By managing tags through Adobe Data Collection and supporting legacy Google Tag Manager configurations, the specialist ensures that data flows correctly into reporting tools for actionable insights.
The role involves close collaboration with marketing, analytics, and development teams to define tagging requirements, perform quality assurance, and maintain compliance with privacy standards. This position is ideal for someone who enjoys technical problem-solving, attention to detail, and contributing to data-driven decision-making in a member-focused organization.
Schedule: Monday - Friday 8:00am - 4:00pm, two days a week onsite.

In this position, you will

  • Maintain tags in Google Tag Manager (GTM) to support analytics, marketing pixels, and conversion tracking across PSECU's digital properties.
  • Configure and validate HubSpot tracking for campaigns, forms, and integrations to ensure accurate data collection.
  • Collaborate with marketing, analytics, and development teams to define tagging requirements for user behavior tracking and campaign measurement.
  • Perform quality assurance (QA) and User Acceptance Testing (UAT) on websites, pixels, and tags to confirm proper data flow into reporting tools.
  • Conduct regular audits and resolve tracking gaps while ensuring compliance with privacy regulations (e.g., GDPR, CCPA).
  • Document tagging processes and provide technical support to stakeholders, promoting best practices and consistency in implementation.
  • Other duties as assigned.

Qualifications:

Associates (Required)3-6 years' of hands-on experience in digital marketing technologies and tools, particularly around tag management (Adobe Launch, Tealium or GTM) and web analytics (Adobe Analytics)| Required Any equivalent combination of experience and education.| RequiredCSS HTML, CSS Scripting, Customer Data, JavaScript, SAP Customer Data PlatformAdobe Certification - Adobe

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