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Diesel Generator Sales Jobs (NOW HIRING)

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We are currently seeking a Generator Technician for our facility located in Middletown, CT. In ... Company Description The core capability of Atlantic Detroit Diesel-Allison (ADDA) is the sale and ...

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Diesel Generator Sales information

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How much do diesel generator sales jobs pay per hour?

As of Jul 22, 2026, the average hourly pay for diesel generator sales in the United States is $22.20, according to ZipRecruiter salary data. Most workers in this role earn between $15.38 and $24.76 per hour, depending on experience, location, and employer.

What is the difference between Diesel Generator Sales vs Diesel Generator Service Technician?

AspectDiesel Generator SalesDiesel Generator Service Technician
CredentialsSales certifications, industry knowledgeTechnical certifications, repair licenses
Work EnvironmentOffice, client sites, showroomsField, repair shops, client sites
Industry UsagePromoting and selling generatorsMaintaining and repairing generators

While Diesel Generator Sales focuses on promoting and selling generators to clients, Diesel Generator Service Technicians are responsible for maintaining, repairing, and troubleshooting generator systems. Both roles require industry knowledge, but sales roles emphasize customer interaction and sales skills, whereas service technicians focus on technical expertise and hands-on repairs.

What type of sales job makes the most money?

In sales, high-earning roles often include enterprise or complex solution sales, such as those involving industrial equipment like diesel generators. These positions typically require specialized knowledge, strong negotiation skills, and often offer higher commissions or bonuses based on large deals. Technical sales roles in industries with high-value products tend to have the potential for the highest income.

What is a sales generator job description?

A sales generator job involves identifying and pursuing sales opportunities for diesel generators, building relationships with clients, and providing product information. The role typically requires strong communication skills, knowledge of diesel generator specifications, and the ability to meet sales targets. Sales generators often work in a team environment and may need relevant certifications or technical understanding of the products.

What are the key skills and qualifications needed to thrive as a Diesel Generator Sales professional, and why are they important?

To thrive in Diesel Generator Sales, you need a solid understanding of power generation equipment, sales strategies, and market analysis, often supported by a technical or engineering degree and sales experience. Familiarity with CRM software, generator sizing tools, and product specification sheets is typically required. Excellent negotiation, interpersonal, and problem-solving skills help build client relationships and tailor solutions to customer needs. These skills ensure you can effectively match products to client requirements, close sales, and achieve business growth in a competitive market.

What are some common challenges faced in diesel generator sales, and how can they be addressed?

In diesel generator sales, professionals often encounter challenges like understanding complex technical specifications, meeting customer-specific power requirements, and navigating long sales cycles. Building strong relationships with clients, staying updated on product advancements, and collaborating closely with engineering and after-sales teams can help address these hurdles. Sales representatives who proactively educate themselves about industry trends and regulatory standards tend to build credibility and close deals more effectively. Additionally, effective communication and follow-up are key to managing the consultative nature of these sales.

How much do Generac sales reps make?

Generac sales representatives typically earn between $40,000 and $70,000 annually, depending on experience, sales performance, and geographic location. Compensation may include base salary, commissions, and bonuses, especially in roles focused on diesel generator sales where technical knowledge and customer relationships are important.

Which company diesel generator is best?

For a diesel generator sales role, the best brands are typically those with a strong reputation for reliability and after-sales support, such as Caterpillar, Cummins, and Kohler. Evaluating factors like power capacity, fuel efficiency, and warranty coverage helps determine the best option for specific customer needs. Knowledge of industry standards and certifications can also enhance sales effectiveness.

What are diesel generator sales?

Diesel generator sales refer to the business of selling diesel-powered generators to customers for use in homes, businesses, industrial sites, or events. Sales professionals in this field help customers select the right generator based on power requirements, budget, and specific use cases, and may also provide information about installation and ongoing maintenance. This job often involves product demonstrations, preparing quotes, negotiating contracts, and building relationships with clients. Diesel generator salespeople need to have technical knowledge about different generator models, fuel efficiency, and compliance with local regulations.
More about Diesel Generator Sales jobs
What states have the most Diesel Generator Sales jobs? States with the most job openings for Diesel Generator Sales jobs include:
Infographic showing various Diesel Generator Sales job openings in the United States as of July 2026, with employment types broken down into 95% Full Time, 3% Part Time, 1% Contract, and 1% Nights. Highlights an 100% Physical job distribution, with an average salary of $46,178 per year, or $22.2 per hour.
Diesel Generator Techncian

Diesel Generator Techncian

Atlantic Detroit Diesel Allison

Middletown, CT • On-site

$35 - $44/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 7 days ago

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Job description

Good day!


We are currently seeking a Generator Technician for our facility located in Middletown, CT. In business for over 60 years, we are looking to add to our team. Super organization. Employee oriented with a family feel environment. Direct Hire opportunity offering competitive salary and robust benefits.


In this role, you will be responsible for maintenance, diagnostics, repair and upgrades to power generation and industrial equipment at customer locations. Working primarily on diesel and natural gas fired engines, generator ends, control systems, and power transfer switches/circuit breakers.


Experience with ATS, Load Bank Testing and Parallel Units. MTU generator experience highly desirable.


If interested in learning more, I can be reached at 954/579-7000.

Company Description

The core capability of Atlantic Detroit Diesel-Allison (ADDA) is the sale and expert service of diesel and alternative-fuel engines, transmissions, power-generation systems, and a wide range of related products, components, parts and accessories.
It is this range of solutions that keep our customers’ vehicles and other critical equipment running at maximum efficiency.
Atlantic Detroit Diesel-Allison represents the most respected brands in the business — names like: Detroit, mtu, Mercedes-Benz, Allison Transmission, Volvo Penta, and more. ADDA also provides comprehensive service for a variety of equipment in both on- and off-highway markets: medium- and heavy-duty trucks, buses and coaches; fire and emergency vehicles; power-generation systems; marine propulsion and support equipment for both commercial vessels and pleasure craft; and construction and industrial machinery.
The world depends on the equipment that depends on us.