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Demand Gen Manager Jobs in Texas (NOW HIRING)

Dynatron Software

Demand Generation Manager

Richardson, TX · On-site +1

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Demand Gen Manager is responsible for generating new business marketing leads, moving them through the marketing funnel and converting them into sales leads. This role will own all the current ...

Bigcommerce

Demand Generation Manager

Austin, TX

Demand Gen Manager, Retail Commerce & Feedonomics Location: Austin Reports to: About the Role We're looking for a data-driven Demand Gen Manager to own integrated, pipeline-generating programs for ...

Feedonomics

Demand Generation Manager

Austin, TX · On-site

Demand Gen Manager, Retail Commerce & Feedonomics Location: Austin Reports to: About the Role We're looking for a data-driven Demand Gen Manager to own integrated, pipeline-generating programs for ...

Catapult Solutions Group

Demand Gen BA

Irving, TX · On-site

$25/hr

Demand Generation Business Analyst Contract | 10 Weeks Remote or Dallas, TX Remote candidates ... Manage Jira ticket submission and lifecycle tracking for project requirements, keeping technical ...

Demand.com

Marketing Director (Remote)

Houston, TX · Remote

Lead demand-gen, ABM, and digital performance programs * Build a strong brand and high-impact content engine * Partner closely with Sales to drive full-funnel results * Manage marketing KPIs ...

NRG Energy

Director, Growth & Channels

Houston, TX

$171K - $215K/yr

  • Medical

  • Dental

  • Vision

  • Retirement

You'll lead a Channel PMM and two Demand Gen managers, and you're accountable for the numbers: CAC, ROAS, pipeline contribution. The IVP framework only matters if it drives acquisition. Your job is ...

New

Outpost

Head of Demand Generation

Austin, TX · On-site

$140 - $190/hr

You'll manage the paid demand gen budget, measure channel performance, cut what underperforms, and scale efforts that drive conversion. * Funnel reporting: You'll report monthly on funnel performance ...

Outpost

Head of Demand Generation

Austin, TX · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

You'll manage the paid demand gen budget, measure channel performance, cut what underperforms, and scale efforts that drive conversion. * Funnel reporting: You'll report monthly on funnel performance ...

Hp

Federal Marketing Lead (Demand Gen)

Spring, TX · On-site

$105K - $161K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

Federal Marketing Lead (Demand Gen) Description - Job Summary This role is responsible for ... These may be subject to change and additional functions may be assigned as needed by management.

Trend Micro

Director, Demand Generation

Austin, TX · Remote

Own the demand gen tech stack in partnership with Marketing Operations: marketing automation ... Manage and develop a team of demand marketers; recruit additional talent as the function scales.

Korbyt

Channel Program Manager

Dallas, TX · On-site +1

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

Joint demand-gen initiatives with Marketing P2 & P3 Partners - Hybrid * AE support for local visits and account mapping * Self-service demand-gen enablement packages from Marketing P4 & Inbound ...

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All JobsDemand Gen JobsDemand Gen Manager JobsDemand Gen Manager Jobs in Texas

Demand Gen Manager information

See Texas salary details

$22.8K

$55.5K

$108.1K

How much do demand gen manager jobs pay per year?

As of Aug 16, 2026, the average yearly pay for demand gen manager in Texas is $55,457.00, according to ZipRecruiter salary data. Most workers in this role earn between $39,100.00 and $63,800.00 per year, depending on experience, location, and employer.

What is the difference between Demand Gen Manager vs Content Marketing Manager?

AspectDemand Gen ManagerContent Marketing Manager
Primary FocusDriving lead generation and demand through campaignsCreating and managing content to engage and educate audiences
Skills & CertificationsMarketing automation, analytics, campaign managementContent creation, SEO, storytelling, content strategy
Work EnvironmentMarketing teams, campaign platforms, analytics toolsContent teams, editorial calendars, CMS platforms
Industry UsageCommon in B2B and B2C marketing for lead generationUsed across industries for brand awareness and engagement

While both roles are essential in marketing, the Demand Gen Manager focuses on generating leads and demand through targeted campaigns, whereas the Content Marketing Manager emphasizes creating valuable content to attract and retain audiences. Understanding these differences helps organizations align their marketing strategies effectively.

Is demand generation a good career?

Demand generation is a valuable career in marketing focused on creating interest and demand for products or services through strategies like content marketing, email campaigns, and analytics. Demand Generation Managers often require skills in data analysis, marketing automation tools, and cross-functional collaboration, making it a dynamic and growing field with opportunities for advancement.

What does a demand gen manager do?

A demand gen manager develops and executes marketing strategies to generate leads and increase demand for a company's products or services. They often use digital marketing channels, analytics tools, and campaign management to target potential customers and support sales growth. Strong skills in marketing automation, data analysis, and content creation are essential for this role.

What are the key skills and qualifications needed to thrive as a demand gen manager?

To thrive as a Demand Gen Manager, you need expertise in marketing strategy, campaign management, data analysis, and a solid understanding of lead generation best practices—often supported by a marketing or business degree. Familiarity with marketing automation platforms (like HubSpot or Marketo), CRM systems, and analytics tools is typically required. Strong project management, communication, and creative problem-solving skills help distinguish top performers in this role. These competencies are crucial for driving qualified leads, optimizing campaigns, and achieving revenue goals in competitive markets.

How does a demand gen manager typically collaborate with sales and product teams to achieve lead generation goals?

A Demand Gen Manager works closely with sales and product teams by aligning marketing campaigns with sales objectives and product launches. Regular meetings are held to share insights on target audiences, messaging, and campaign performance, ensuring seamless handoff of qualified leads to the sales team. This collaboration helps tailor marketing strategies for different buyer personas and enables quick adjustments based on feedback from sales and product teams. Effective communication and data sharing are key to driving successful lead generation and conversion.

How much does a demand generation manager make?

A demand generation manager typically earns between $70,000 and $130,000 annually, depending on experience, location, and company size. Senior roles or those in high-demand markets can offer higher salaries, often supplemented with bonuses and benefits. Strong skills in marketing automation tools and data analysis can also influence compensation.

What are popular job titles related to Demand Gen Manager jobs in Texas?

For Demand Gen Manager jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Demand Gen Manager jobs in Texas look for?

The top searched job categories for Demand Gen Manager jobs in Texas are:

What cities in Texas are hiring for Demand Gen Manager jobs?

Cities in Texas with the most Demand Gen Manager job openings:

Demand Gen Manager jobs near you

Demand Generation Manager

Dynatron Software

Richardson, TX • On-site, Remote

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 5 days ago

Job description

About Dynatron
Dynatron is transforming the automotive service industry with intelligent SaaS solutions that drive measurable results for thousands of dealership service departments. Our analytics, automation, and AI-powered workflows help service leaders improve profitability, increase operational efficiency, and make smarter business decisions.
We're scaling rapidly, fueled by strong customer success, expanding product innovation, and growing market demand. As we continue to accelerate growth, demand generation plays a critical role in building predictable pipeline and driving revenue.The Opportunity
We're looking for a strategic, data-driven Demand Generation Manager to own pipeline generation across the customer acquisition funnel.
The Demand Gen Manager is responsible for generating new business marketing leads, moving them through the marketing funnel and converting them into sales leads. This role will own all the current Dynatron Demand Gen programs, including paid social, search, trade media, webinars, content syndication and will help develop new channels for lead growth. With a focus on marketing lead to sales lead conversion, this role will work closely with other Marketing team members to get the most out of all our programs.
What You'll DoDemand Generation Strategy
  • Own Dynatron's demand generation strategy across paid, owned, and earned channels.
  • Develop integrated campaigns that generate qualified pipeline aligned to revenue goals.
  • Identify, test, and scale new acquisition channels that improve lead quality and marketing efficiency.
  • Continuously optimize channel performance through experimentation, measurement, and iteration.
Pipeline Generation & Funnel Optimization
  • Design programs that move prospects efficiently through the marketing funnel from awareness to qualified sales opportunity.
  • Improve MQL-to-SQL conversion through thoughtful nurturing strategies and campaign optimization.
  • Partner closely with the SDR team to improve lead quality, outreach sequencing, and conversion performance.
  • Analyze funnel performance to identify friction points and opportunities for increased pipeline velocity.
Cross-Functional Partnership
  • Collaborate with Brand, Content, Product Marketing, and Creative teams to develop compelling campaign assets and landing pages.
  • Partner with Sales, SDRs, Customer Success, and Marketing Operations to ensure alignment on messaging, lead quality, and campaign performance.
  • Work with external agencies and strategic partners to expand campaign execution and accelerate testing.
Performance Measurement & Optimization
  • Monitor, analyze, and report on campaign performance across all acquisition channels.
  • Manage demand generation budgets to maximize return on investment.
  • Track and improve key growth metrics, including MQLs, SQLs, conversion rates, CAC, ROAS, and pipeline contribution.
  • Build a culture of experimentation through ongoing A/B testing and data-driven optimization.
What You Bring
Demand Generation Expertise
  • 5+ years experience in Marketing Demand Gen in B2B high growth SaaS
  • Experience partnering with outside agencies to accelerate testing and execution
  • Experience with content syndication platforms, trade media, and association marketing
  • Experience with Google Adwords, Google Analytics, Facebook Ads & LinkedIn Ads
  • Familiar with traditional and digital marketing channels, content marketing and distribution platforms, and consumer analytics.
  • Experience managing marketing campaign budgets
  • Understanding of lead funnels, comfortable using the language of ROI, ROAS, CAC
  • Experience with Hubspot required
  • Experience with SFDC required, experience with SugarCRM preferred
  • Experience with WordPress, basic HTML, Zapier, Typeform preferred
  • Knowledge of the automotive industry a plus.

Marketing Technology & Analytics
  • Hands-on experience with HubSpot and Salesforce (SugarCRM experience is a plus).
  • Strong understanding of marketing attribution, funnel analytics, campaign measurement, and ROI reporting.
  • Experience managing paid acquisition platforms including Google Ads, LinkedIn Ads, and other digital advertising channels.
  • Familiarity with marketing automation, CRM workflows, landing page optimization, and campaign analytics.
Growth Mindset
  • Naturally curious with a passion for experimentation and continuous optimization.
  • Comfortable making decisions based on data rather than assumptions.
  • Strong analytical skills with the ability to translate insights into action.
  • High degree of ownership and accountability for business outcomes.
Collaboration & Communication
  • Excellent communication and project management skills.
  • Experience partnering effectively across Marketing, Sales, Product, and Customer Success organizations.
  • Ability to manage multiple initiatives in a fast-paced, high-growth environment.
Preferred Qualifications
  • Experience with content syndication, industry publications, and association marketing.
  • Familiarity with WordPress, Zapier, Typeform, and basic HTML.
  • Experience marketing into the automotive industry is a plus but not required.
What Success Looks Like
Successful Demand Generation Managers at Dynatron:
  • Generate qualified marketing leads through new paid, owned and earned channels to support our aggressive growth plans
  • Optimize and expand existing channels to generate more leads, improve conversion rates and ROI
  • Identify and test new Demand Gen channels and programs that drive new leads
  • Manage outside vendors who help execute specific paid advertising campaigns
  • Working with the BDR team to convert leads into sales meetings/sales leads, collaborating on sequence creation, lead tracking and performance
  • Working with Marketing Ops to report on and identify areas for conversion improvement
  • Partner with your other Demand Gen team members to coordinate campaign calendars, share insights, and optimize performance across channels.
  • Measure, analyze, and report on demand gen channel performance and ROI.
  • Continuously test and iterate to improve conversion rates and pipeline velocity.
  • Manage budget allocation across demand gen programs and channels.
Compensation & Benefits
Benefits Include:
  • Competitive base salary: $115,000 - $135,000/yr
  • Comprehensive health, dental, and vision insurance
  • Equity participation through Dynatron's Equity Incentive Plan
  • 401(k) with competitive company match
  • Flexible vacation policy and 11 paid holidays
  • Employer-paid short- and long-term disability and life insurance
  • Home office setup support
  • Remote-first working environment built on autonomy, accountability, and flexibility
  • Ongoing professional development opportunities
Why Dynatron
  • Own demand generation strategy for a rapidly growing B2B SaaS company.
  • Directly influence pipeline growth and revenue generation.
  • Work alongside collaborative Sales and Marketing leaders focused on measurable outcomes.
  • Remote-first culture built on autonomy, accountability, and continuous improvement.
  • Opportunity to help shape the next phase of Dynatron's growth.
If you're energized by building growth engines, experimenting with new acquisition strategies, and using data to drive measurable business impact, you'll thrive at Dynatron.

Apply