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Customer Retention Marketing Jobs (NOW HIRING)

SVP Customer Retention

Long Island City, NY · On-site

$15.50 - $21/hr

This role requires cross-functional solid leadership with retention marketing, product experience, operations, and analytics teams to deliver orchestrated customer experiences that create value for ...

SVP Customer Retention

Long Island City, NY · On-site

$15.50 - $21/hr

This role requires cross-functional solid leadership with retention marketing, product experience, operations, and analytics teams to deliver orchestrated customer experiences that create value for ...

Simplistic, LLC is seeking a strategic and client-focused Senior Retention Marketing Specialist to ... Analyze customer and campaign data to uncover strategic opportunities and guide marketing decisions.

Affordability, quality, and customer service are at the center of our brand and we always strive to ... The Retention Marketing Assistant supports the retention channels by driving the execution of email ...

... Marketing to own the post-purchase customer journey. You will lead a sophisticated dual-track ... Your goal is to maximize Customer Lifetime Value (CLV) through data-driven retention tactics and ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

Success in this role requires strong analytical rigor, customer segmentation expertise, and a deep understanding of lifecycle marketing strategy. YOUR RESPONSIBILITIES * Own Retention Growth ...

The Retention Marketing Manager owns BRUNT's lifecycle marketing program across our owned channels ... You architect multi-step, conditional customer journeys with D2C revenue, repeat behavior, and ...

$200 - $250/hr

Marcus by Goldman Sachs, Customer Retention, Marketing, Vice President As the online consumer banking business of Goldman Sachs, Marcus operates as a digital bank, providing high-yield savings ...

Showing results 41-60

Customer Retention Marketing information

See salary details

$25.5K

$64.8K

$75K

How much do customer retention marketing jobs pay per year?

As of Sep 8, 2026, the average yearly pay for customer retention marketing in the United States is $64,752.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,000.00 and $73,500.00 per year, depending on experience, location, and employer.

What is customer retention marketing?

Customer retention marketing refers to strategies and tactics that businesses use to keep their existing customers engaged and loyal over time. Instead of focusing solely on acquiring new customers, retention marketing aims to increase the lifetime value of current customers by encouraging repeat purchases, fostering brand loyalty, and reducing churn. Common techniques include personalized email campaigns, loyalty programs, targeted offers, and proactive customer support. Effective retention marketing can lead to higher profitability, as it is generally less expensive to retain customers than to acquire new ones.

What are the key skills and qualifications needed to thrive as a customer retention marketing professional?

To thrive as a Customer Retention Marketing professional, you need expertise in data analysis, segmentation, campaign management, and a background in marketing or business. Familiarity with CRM platforms, email marketing tools, and analytics software, along with certifications like HubSpot or Salesforce, is highly beneficial. Strong communication, creativity, and problem-solving skills help build lasting customer relationships and craft effective retention strategies. These skills are crucial for increasing customer loyalty, maximizing lifetime value, and driving business growth.

What are some common challenges faced by professionals in customer retention marketing, and how can they be addressed?

Professionals in Customer Retention Marketing often face the challenge of effectively segmenting customers and personalizing campaigns to increase loyalty. Keeping up with changing customer preferences and digital trends can also be demanding. To address these challenges, it’s important to leverage data analytics tools, collaborate closely with product and customer service teams, and regularly test and optimize campaign strategies. Building strong cross-functional relationships ensures that retention efforts are aligned with overall business goals and customer needs.

What is the difference between Customer Retention Marketing vs Customer Service Representative?

AspectCustomer Retention MarketingCustomer Service Representative
Primary FocusDeveloping strategies to retain customers and increase loyaltyAssisting customers with inquiries, issues, and support
Skills & CredentialsMarketing knowledge, communication skills, data analysisCommunication skills, problem-solving, product knowledge
Work EnvironmentMarketing departments, office settings, digital platformsCall centers, retail stores, customer support centers
Industry UsageRetail, e-commerce, service industriesRetail, telecommunications, hospitality

While Customer Retention Marketing focuses on creating strategies to keep customers engaged and loyal, Customer Service Representatives handle direct interactions to resolve customer issues. Both roles are essential for customer satisfaction but differ in their approach and daily tasks.

More about Customer Retention Marketing jobs

What job categories do people searching Customer Retention Marketing jobs look for?

The top searched job categories for Customer Retention Marketing jobs are:

Infographic showing various Customer Retention Marketing job openings in the United States as of August 2026, with employment types broken down into 80% Full Time, 18% Part Time, and 2% Contract. Highlights an 90% Physical, 1% Hybrid, and 9% Remote job distribution, with an average salary of $64,752 per year, or $31.1 per hour.

SVP Customer Retention

Optimum

Long Island City, NY • On-site

$15.50 - $21/hr

Full-time

Re-posted 27 days ago


Optimum rating

7.5

Company rating: 7.5 out of 10

Based on 54 frontline employees who took The Breakroom Quiz

49th of 101 rated telecommunications companies


Job description

Are you looking to Optimize your life? Start your exciting path to a rewarding career today!
We are Optimum, a leader in the fast-paced world of connectivity, and we're seeking driven and enthusiastic professionals to join our team, empower lives, fuel businesses, and drive innovation. Connectivity is now longer a luxury, but a necessity. A career at Optimum means you'll be enabling progress and enhancing lives by providing reliable, high-speed connectivity solutions that keep the world connected. Our successes, now and in the future, are powered by our amazing product, a commitment to our people and culture, and the connections we make in our communities.
If you are resourceful, collaborative, and passionate about delivering consistent excellence, Optimum is for you!
Job Summary
The SVP of Customer Retention will lead Optimum's brand customer base management focusing in on retention and loyalty efforts, increasing the lifetime value of our customer base. The SVP of Customer Retention will be responsible for leading multiple Retention Call Centers, both in-house and third party managed. Focusing on activities that contribute to the retention of customers and enhancing the customer experience. An expert in customer engagement, build and maintain an Optimum customer retention strategy with cross-functional partnership in other areas of Optimum customer base management channels. This role requires cross-functional solid leadership with retention marketing, product experience, operations, and analytics teams to deliver orchestrated customer experiences that create value for our customers and extend the subscriber lifetime value.
Responsibilities
  • Develop and implement retention strategies and best practices to achieve and surpass product and customer relationship retention
  • Build, manage and ensure cascade of Optimum brand customer retention strategies and priorities into short- and mid-term objectives for the call center retention operations
  • Understand and drive the attainment of key performance indicators, including service level, quality, revenue, productivity and efficiency, reliability, and attrition objectives
  • Cross-functional partnership to ensure the processes and experiences of a customer are aligned to the processes the retention call center operations fulfill
  • Responsible for partnering, ensuring alignment and executing retention playbook and protecting customer relationships, all lines of business, and revenue
  • Partner with Billing & Collection, E-commerce, Retail, and Sales Channels to streamline customer retention strategy and centralize customer retention operations
  • Partnering with CX team to maintain & measure departmental KPIs to garner actionable insights that will drive strategies around churn reduction and revenue optimization

Qualifications
  • Bachelor's or master's degree. MBA is preferred
  • Minimum fifteen years' experience in Retention or Customer Operations environment
  • Minimum ten years leadership experience. Experience within the Cable or Telecom industry is preferred
  • Extensive experience building & running customer retention and base management operations organization, with demonstrated results in driving enhanced productivity and improved operational metrics ideally, in Telco and Cable Industry
  • Extensive strategy skills and experience in Customer Base Management. Specific experience with churn analytics, churn reduction strategies as well as root cause analysis and resolution are needed
  • Experience developing segmentation strategies, customer lifecycle and loyalty programs
  • BPO management experience including experience across multiple channels such as inbound, outbound, chat and email
  • Demonstrated ability to define business KPIs and establish measurement frameworks

At Optimum, every action and interaction we take part in, is driven by our three Guiding Principles: Do What's Right, Drive One Optimum, and Make It Happen. These aren't just words, they help us build trust, create real community, and embrace new ways of thinking. Our employees are empowered to do the right thing for our customers and co-workers and to recognize and reward these behaviors when we see them. It's all part of the bigger picture of "Be The Difference" where each employee knows they have the power to enact real change, share new ideas, and understand that learning never stops.
If you have the drive to succeed and are ready to embark on a thrilling career, seize this opportunity today, and join our winning team. Together, we'll shape the future of connectivity.
All job descriptions and required skills, qualifications and responsibilities for a particular position are subject to modification by the Company from time to time, in the Company's discretion based on business necessity.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, national origin, religion, age, disability, sex, sexual orientation, gender identity or protected veteran status, or any other basis protected by applicable federal, state, or local law. The Company provides reasonable accommodations upon request in accordance with applicable requirements.
Optimum collects personal information about its applicants for employment that may include personal identifiers, professional or employment related information, photos, education information and/or protected classifications under federal and state law. This information is collected for employment purposes, including identification, work authorization, FCRA-compliant background screening, human resource administration and compliance with federal, state, and local law.
Applicants for employment with the Company will never be asked to provide money (even if reimbursable) as part of the job application or hiring process. Please review our Fraud FAQ for further details.
Pay is competitive and based on a number of job-related factors, including skills and experience. The starting pay rate/range at time of hire for this position in the posted location is $242,760.00 - $346,800.00 / year. The rate/range provided herein is the anticipated pay at the time of hire, and does not reflect future job opportunity.

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