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$107.6K

$188.5K

How much do customer data platform jobs pay per year?

As of Aug 16, 2026, the average yearly pay for customer data platform in the United States is $107,552.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,000.00 and $142,000.00 per year, depending on experience, location, and employer.

What is a customer data platform?

A Customer Data Platform (CDP) job typically involves managing and optimizing a CDP system, which consolidates and structures customer data from multiple sources. Professionals in this role ensure data accuracy, segmentation, and activation for personalized marketing and customer experience. Responsibilities may include data integration, analytics, compliance, and collaboration with marketing and IT teams. Strong technical and analytical skills are essential, along with an understanding of customer behavior and data privacy regulations.

What are the key skills and qualifications needed to thrive in the customer data platform position?

To excel in a Customer Data Platform (CDP) role, strong expertise in data management, analytics, and customer relationship management is essential, often supported by a background in IT or marketing analytics. Familiarity with CDP software such as Salesforce, Segment, or BlueConic, along with knowledge of data integration tools and privacy regulations, is highly valuable. Strong problem-solving skills, communication, and collaboration abilities distinguish top performers in this position. These skills are crucial for effectively unifying and leveraging customer data to drive actionable business insights and personalized marketing efforts.

What does a customer data platform do?

A professional working in a Customer Data Platform (CDP) role typically spends their day managing and integrating customer data from various sources, ensuring data quality and compliance, and collaborating with marketing, analytics, and IT teams. They analyze customer behaviors and segments to provide actionable insights for targeted personalizations and campaigns. Daily tasks may also include troubleshooting data issues, configuring data pipelines, and optimizing the platform's performance. Close collaboration with stakeholders and frequent communication are required to align data initiatives with business objectives and ensure cross-functional success.

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Customer Data Platform jobs near you
Infographic showing various Customer Data Platform job openings in the United States as of August 2026, with employment types broken down into 78% Full Time, 19% Part Time, and 3% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $107,552 per year, or $51.7 per hour.

AIA LS CUSTOMER DATA PLATFORM LEAD

Avani Technology Solutions, Inc.

Irving, TX • On-site

Contractor

Re-posted 15 days ago

Job description

1.Job title COGNIZANT LOOKING FOR CUSTOMER DATA PLATFORM LEAD 2.Job summary In this role you will be responsible for crafting building integrating and maintaining analytics data platform on hybrid cloud infrastructure. Enable continued innovation and progress within the platform through research and development. Build self serve and one touch tooling capabilities to the analytics platform. Manage and visualize the use of the platform by building intelligent telemetry. Collaborate with various infrastructure teams and be an influencer in their decision making. Have a 3.Experience 8to10yrs 4.Required Skills Technical Skills- 360 Pro Talend Platform for MDM Reltio MDM Domain Skills- 5.Nice to have skills Techincal Skills- BI360 Planning Stibo CMDM Customer 360 Omni channel Mar Domain Skills- 6.Technology Data Management 7.Shift Day 9 AM TO 7 PM CDT 8.Roles & Responsibilities In this role you will be responsible for crafting building integrating and maintaining analytics data platform on hybrid cloud infrastructure. Enable continued innovation and progress within the platform through research and development. Build self serve and one touch tooling capabilities to the analytics platform. Manage and visualize the use of the platform by building intelligent telemetry. Collaborate with various infrastructure teams and be an influencer in their decision making. Have a strong desire to educate others and implements standard methodologies. Position yourself as a go-to consultative resource and solution specialist for Data Engineers and analysts! Work collaboratively with data operations team to develop monitoring and alerting on data platforms and services 9.Job Location Primary: USTXIRNA01-Irving - TX USA COG Alternate: 10.Job Type 50CW00 Business Associate 11.Demand Requires Travel? N 12.Certification(s) Required N/A
Hours : 8:00am to 5:00pm
Education :
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