Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
Atlanta, GA · Hybrid
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
Atlanta, GA · Hybrid
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager, Creative Strategy
Manhattan, NY · On-site
$75K/yr
Tor Publishing Group is looking for a dynamic individual to lead creative strategy, research, and manage non-traditional media contacts and event opportunities, including but not limited to social ...
Manager, Creative Strategy
Manhattan, NY · On-site
$75K/yr
Tor Publishing Group is looking for a dynamic individual to lead creative strategy, research, and manage non-traditional media contacts and event opportunities, including but not limited to social ...
Manager-Brand & Creative Strategy
Atlanta, GA · On-site
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Manager-Brand & Creative Strategy
Atlanta, GA · On-site
$89K - $134K/yr
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between ...
Sr. Creative Strategy Manager, Performance Marketing
Los Angeles, CA · Hybrid
$110K - $140K/yr
The Sr. Creative Strategy Manager, Performance Marketing will be responsible for expanding Dr. Squatch's performance creative team's efforts to new regions, new paid media channels, and new audiences.
Sr. Creative Strategy Manager, Performance Marketing
Los Angeles, CA · Hybrid
$110K - $140K/yr
The Sr. Creative Strategy Manager, Performance Marketing will be responsible for expanding Dr. Squatch's performance creative team's efforts to new regions, new paid media channels, and new audiences.
Intern - Creative Strategy
New York, NY · On-site
$17 - $22/hr
Creative Strategy and Innovation Services Lead About the role Grayling is seeking a Creative ... Knowledge management: Organize examples, case studies, research findings and reusable materials so ...
Intern - Creative Strategy
New York, NY · On-site
$17 - $22/hr
Creative Strategy and Innovation Services Lead About the role Grayling is seeking a Creative ... Knowledge management: Organize examples, case studies, research findings and reusable materials so ...
Intern - Creative Strategy
New York, NY · On-site
$17 - $22/hr
Creative Strategy and Innovation Services Lead About the role Grayling is seeking a Creative ... Knowledge management: Organize examples, case studies, research findings and reusable materials so ...
Intern - Creative Strategy
New York, NY · On-site
$17 - $22/hr
Creative Strategy and Innovation Services Lead About the role Grayling is seeking a Creative ... Knowledge management: Organize examples, case studies, research findings and reusable materials so ...
Creative Strategy Manager information
See salary details
$55.5K - $70.2K
6% of jobs
$70.2K - $85K
14% of jobs
$89.1K is the 25th percentile. Wages below this are outliers.
$85K - $99.7K
17% of jobs
The median wage is $113.3K / yr.
$99.7K - $114.4K
14% of jobs
$114.4K - $129.1K
12% of jobs
$129.1K - $143.9K
11% of jobs
$147K is the 75th percentile. Wages above this are outliers.
$143.9K - $158.6K
7% of jobs
$158.6K - $173.3K
14% of jobs
$173.3K - $188K
1% of jobs
$188K - $202.8K
3% of jobs
$202.8K - $217.5K
1% of jobs
$55.5K
$124.7K
$217.5K
How much do creative strategy manager jobs pay per year?
As of Jun 22, 2026, the average yearly pay for creative strategy manager in the United States is $124,659.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $157,500.00 per year, depending on experience, location, and employer.
What does a creative strategist do?
A creative strategist develops and guides the overall creative direction for marketing campaigns, branding, and advertising efforts. They analyze market trends, target audiences, and brand goals to create innovative concepts, often collaborating with designers, copywriters, and clients to ensure the messaging aligns with strategic objectives.
How much does a chief creative strategist make?
A chief creative strategist typically earns between $100,000 and $180,000 annually, depending on experience, industry, and company size. Compensation may include bonuses and stock options, especially in larger organizations or agencies.
How much do creative strategies make?
Creative Strategy Managers typically earn between $70,000 and $130,000 annually, depending on experience, location, and industry. Senior roles or those in major markets can earn higher salaries, often supplemented with bonuses and benefits. Strong skills in market research, branding, and strategic planning are essential for higher compensation.
What is the difference between Creative Strategy Manager vs Brand Strategist?
| Aspect | Creative Strategy Manager | Brand Strategist |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Advertising, or related field; experience in creative planning | Bachelor's in Marketing, Business, or Communications; focus on brand development |
| Work Environment | Collaborates with creative teams, marketing, and clients on campaigns | Works on brand positioning, market research, and consumer insights |
| Employer & Industry Usage | Advertising agencies, media companies, marketing firms | Consumer brands, consulting firms, advertising agencies |
| Search & Comparison Intent | Understanding roles in creative campaign planning | Focusing on brand development and positioning |
The Creative Strategy Manager focuses on developing creative concepts and campaign strategies, working closely with creative teams. The Brand Strategist emphasizes brand positioning, market research, and consumer insights to shape brand identity. While both roles require marketing knowledge and collaboration, their core responsibilities differ in scope and focus.
How much does a creative strategist get paid?
A creative strategist's salary typically ranges from $60,000 to $120,000 annually, depending on experience, location, and industry. Senior roles or those in major markets may offer higher compensation, and skills in data analysis and branding can influence pay levels.
What does a Creative Strategy Manager do?
A Creative Strategy Manager is responsible for developing and overseeing creative concepts and campaigns that align with a brand's goals and target audience. They collaborate with marketing, design, and content teams to ensure messaging is consistent and impactful across all platforms. Their role often involves market research, brainstorming sessions, and evaluating the effectiveness of creative initiatives to drive brand awareness and business growth.
What are the key skills and qualifications needed to thrive as a Creative Strategy Manager, and why are they important?
To thrive as a Creative Strategy Manager, you need expertise in brand strategy, campaign development, and a background in marketing or communications, often supported by a relevant degree. Familiarity with digital marketing tools, analytics platforms, and creative software like Adobe Creative Suite is typical, and certifications in digital marketing or project management can be advantageous. Strong leadership, collaboration, and communication skills help drive innovative ideas and align diverse teams toward strategic goals. These skills and qualities are essential to successfully blend creativity with business objectives, ensuring effective campaigns that resonate with target audiences.
How does a Creative Strategy Manager typically collaborate with other departments to drive successful campaigns?
A Creative Strategy Manager works closely with teams across marketing, design, product, and sales to ensure campaign concepts align with brand objectives and audience insights. They often facilitate brainstorming sessions, provide strategic briefs, and gather feedback to refine creative ideas. Regular cross-functional meetings and open communication are key to integrating creative strategies seamlessly into broader business goals. This collaborative approach helps ensure that all stakeholders are aligned and that campaigns are both innovative and effective.
What cities are hiring for Creative Strategy Manager jobs? Cities with the most Creative Strategy Manager job openings:
What are the most commonly searched types of Creative Strategy jobs? The most popular types of Creative Strategy jobs are:
What states have the most Creative Strategy Manager jobs? States with the most job openings for Creative Strategy Manager jobs include:
$89K - $134K/yr
Full-time
PTO
Posted 4 days ago
Cox Automotive rating
7.8
Based on 134 frontline employees who took The Breakroom Quiz
88th of 138 rated financial services
Job description
** Candidates must be located in Atlanta. This position will require coming into the office on Monday and Wednesday. **
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between business objectives and creative execution, translating marketing strategies into compelling creative that drive brand-building and performance outcomes.
As a key member of the creative team reporting to the Sr. Manager, Creative Strategy, this role leads creative strategy development, agency partnership, and creative governance across all business units while also playing an active role in shaping creative output. You will lead creative strategy for brand campaigns, social media, influencer programs, and performance marketing-ensuring creative excellence, brand consistency, and business impact across all consumer touchpoints.
In addition to strategic leadership, this role brings a strong hands-on creative perspective-contributing to concept development, refining creative output, and ensuring ideas translate effectively into high-quality execution.
Key Responsibilities:
Creative Strategy Development
Develop integrated creative strategies for brand campaigns, social media, influencer programs, and performance marketing across all consumer business units
Agency Management & Creative Development
Creative Production & Brand Execution
Required Qualifications:
Preferred Qualifications:
USD 89,400.00 - 134,000.00 per year
Compensation:
Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets
The Manager, Brand and Creative Strategy is responsible for developing and executing integrated creative strategies across Cox Automotive consumer brands. This role serves as the bridge between business objectives and creative execution, translating marketing strategies into compelling creative that drive brand-building and performance outcomes.
As a key member of the creative team reporting to the Sr. Manager, Creative Strategy, this role leads creative strategy development, agency partnership, and creative governance across all business units while also playing an active role in shaping creative output. You will lead creative strategy for brand campaigns, social media, influencer programs, and performance marketing-ensuring creative excellence, brand consistency, and business impact across all consumer touchpoints.
In addition to strategic leadership, this role brings a strong hands-on creative perspective-contributing to concept development, refining creative output, and ensuring ideas translate effectively into high-quality execution.
Key Responsibilities:
Creative Strategy Development
Develop integrated creative strategies for brand campaigns, social media, influencer programs, and performance marketing across all consumer business units
- Translate business and marketing strategies into clear, inspiring creative briefs that guide agency partners and internal teams
- Lead social media and influencer creative strategy, identifying partnership opportunities and developing creative programs that feel authentic and drive engagement
- Partner with Manager, Brand Social on social content calendar, ensuring creative consistency and strategic alignment
- Create testing strategies for creative optimization across channels (brand media, social, email, performance marketing)
- Maintain and evolve brand guidelines, ensuring creative consistency across all touchpoints and business units
- Serve as creative gatekeeper, ensuring all consumer-facing creative meets brand standards and quality expectations
- Partner with media teams to ensure creative is optimized for each media channel and format (TV, streaming, digital, OOH, social, email)
- Collaborate with analytics to understand creative performance and optimize future creative strategies
- Apply a strong creative point of view to ensure strategic direction translates into effective, platform-ready creative
- Contribute to concept development and creative ideation, helping shape how campaigns come to life across channels
- Ensure brand positioning and messaging are consistently reflected in creative execution
Agency Management & Creative Development
- Serve as primary creative strategist for creative agency partners, providing strategic direction and feedback
- Brief creative agencies on campaigns, ensuring briefs are clear, inspiring, and strategically sound
- Evaluate creative concepts and executions against strategic objectives, brand standards, and business goals
- Provide strategic creative feedback that elevates agency work while maintaining alignment to business objectives
- Manage creative review and approval processes, coordinating stakeholder feedback and ensuring timely decision-making
- Partner closely with agencies to refine and elevate creative work, bringing a strong eye for design, storytelling, and content effectiveness
- Step in as needed to support or supplement creative development-ensuring quality and continuity across deliverables
Creative Production & Brand Execution
- Contribute hands-on creative expertise across design, content, and storytelling to support campaign execution
- Guide development of social content, video, and digital assets to ensure alignment with strategy and platform best practices
- Ensure creative execution reflects modern content trends, platform behaviors, and audience expectations
- Support ongoing evolution of brand expression across formats, ensuring relevance and consistency
Required Qualifications:
- Bachelor's degree in a related discipline and 6 years experience in a related field. The right candidate could also have a different combination, such as a master's degree and 4 years experience; a Ph.D. and 1 year of experience; or 10 years experience in a related field
- Proven experience developing creative strategies for integrated campaigns across multiple channels Strong background working with creative agencies, providing strategic direction and managing agency partnerships
- Experience developing social media and influencer creative strategies
- Proficiency using AI tools for content creation and production
- Background in brand marketing, advertising, or related field
- Strategic Creative Thinking: Can translate business objectives into compelling creative strategies and actionable creative direction
- Brand Strategy: Deep understanding of brand positioning, messaging, and identity systems
- Multi-Channel Expertise: Understanding of creative requirements and best practices across brand media, social, influencer, digital, and performance channels
- Social & Influencer: Knowledge of social platforms, content trends, and influencer marketing approaches
- Storytelling: Ability to craft compelling narratives and guide how they are expressed creatively across channels
- Agency Management: Ability to manage creative agencies, balancing strategic direction with creative excellence
- Presentation Skills: Strong ability to present creative strategies and concepts to senior stakeholders
- Strong creative craft across design, video, and/or content development
Preferred Qualifications:
- Bachelor's degree in Marketing, Advertising, Communications, Design, or related field
- Automotive or marketplace experience preferred
- Experience capturing and editing video content for social platforms
- Ability to write clear, engaging copy (social, scripts, or campaigns)
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, etc.)
USD 89,400.00 - 134,000.00 per year
Compensation:
Compensation includes a base salary in the range of $89,400.00 - $134,000.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
EOE, including disability/vets
What Cox Automotive employees say
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Benefits
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About Cox Automotive
Sourced by ZipRecruiter
At Cox Automotive, people of every background are driven by their passion for mobility, innovation and community. We transform the way the world buys, sells, owns and uses cars, accelerating the industry with global powerhouse brands like Autotrader, Kelley Blue Book, Manheim and more. What's more, we do it all with an emphasis on employee growth and happiness. Drive your future forward and join Cox Automotive today! Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today! Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page . Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law. Cox provides reasonable accommodations when requested by a qualified applicant or employee with disability, unless such accommodations would cause an undue hardship. Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.
Industry
Automobile dealers and technology, communication and media
Company size
5,001 - 10,000 Employees
Headquarters location
Atlanta, GA, US