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Creative Strategy Manager Jobs (NOW HIRING)

Smadex SLU

Creative Strategy Manager

Austin, TX · On-site

Smadex is seeking a Creative Strategy Manager to bridge the gap between creative excellence and campaign performance for our highest-value advertisers. This role sits at the intersection of Account ...

The Evoke Agency

Creative Strategist

Madison, WI

With oversight from the Director of Creative Strategy: * Manage the briefing, development and execution of content strategies that attract, engage, and activate target audiences across all marketing ...

The Evoke Agency

Creative Strategist

Madison, WI · On-site

$60K - $75K/yr

With oversight from the Director of Creative Strategy: * Manage the briefing, development and execution of content strategies that attract, engage, and activate target audiences across all marketing ...

The Evoke Agency

Creative Strategist

Madison, WI · On-site

With oversight from the Director of Creative Strategy: * Manage the briefing, development and execution of content strategies that attract, engage, and activate target audiences across all marketing ...

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Creative Strategy Manager information

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$55.5K

$124.7K

$217.5K

How much do creative strategy manager jobs pay per year?

As of Jun 22, 2026, the average yearly pay for creative strategy manager in the United States is $124,659.00, according to ZipRecruiter salary data. Most workers in this role earn between $90,000.00 and $157,500.00 per year, depending on experience, location, and employer.

What does a creative strategist do?

A creative strategist develops and guides the overall creative direction for marketing campaigns, branding, and advertising efforts. They analyze market trends, target audiences, and brand goals to create innovative concepts, often collaborating with designers, copywriters, and clients to ensure the messaging aligns with strategic objectives.

How much does a chief creative strategist make?

A chief creative strategist typically earns between $100,000 and $180,000 annually, depending on experience, industry, and company size. Compensation may include bonuses and stock options, especially in larger organizations or agencies.

How much do creative strategies make?

Creative Strategy Managers typically earn between $70,000 and $130,000 annually, depending on experience, location, and industry. Senior roles or those in major markets can earn higher salaries, often supplemented with bonuses and benefits. Strong skills in market research, branding, and strategic planning are essential for higher compensation.

What is the difference between Creative Strategy Manager vs Brand Strategist?

AspectCreative Strategy ManagerBrand Strategist
Required CredentialsBachelor's in Marketing, Advertising, or related field; experience in creative planningBachelor's in Marketing, Business, or Communications; focus on brand development
Work EnvironmentCollaborates with creative teams, marketing, and clients on campaignsWorks on brand positioning, market research, and consumer insights
Employer & Industry UsageAdvertising agencies, media companies, marketing firmsConsumer brands, consulting firms, advertising agencies
Search & Comparison IntentUnderstanding roles in creative campaign planningFocusing on brand development and positioning

The Creative Strategy Manager focuses on developing creative concepts and campaign strategies, working closely with creative teams. The Brand Strategist emphasizes brand positioning, market research, and consumer insights to shape brand identity. While both roles require marketing knowledge and collaboration, their core responsibilities differ in scope and focus.

How much does a creative strategist get paid?

A creative strategist's salary typically ranges from $60,000 to $120,000 annually, depending on experience, location, and industry. Senior roles or those in major markets may offer higher compensation, and skills in data analysis and branding can influence pay levels.

What does a Creative Strategy Manager do?

A Creative Strategy Manager is responsible for developing and overseeing creative concepts and campaigns that align with a brand's goals and target audience. They collaborate with marketing, design, and content teams to ensure messaging is consistent and impactful across all platforms. Their role often involves market research, brainstorming sessions, and evaluating the effectiveness of creative initiatives to drive brand awareness and business growth.

What are the key skills and qualifications needed to thrive as a Creative Strategy Manager, and why are they important?

To thrive as a Creative Strategy Manager, you need expertise in brand strategy, campaign development, and a background in marketing or communications, often supported by a relevant degree. Familiarity with digital marketing tools, analytics platforms, and creative software like Adobe Creative Suite is typical, and certifications in digital marketing or project management can be advantageous. Strong leadership, collaboration, and communication skills help drive innovative ideas and align diverse teams toward strategic goals. These skills and qualities are essential to successfully blend creativity with business objectives, ensuring effective campaigns that resonate with target audiences.

How does a Creative Strategy Manager typically collaborate with other departments to drive successful campaigns?

A Creative Strategy Manager works closely with teams across marketing, design, product, and sales to ensure campaign concepts align with brand objectives and audience insights. They often facilitate brainstorming sessions, provide strategic briefs, and gather feedback to refine creative ideas. Regular cross-functional meetings and open communication are key to integrating creative strategies seamlessly into broader business goals. This collaborative approach helps ensure that all stakeholders are aligned and that campaigns are both innovative and effective.
What cities are hiring for Creative Strategy Manager jobs? Cities with the most Creative Strategy Manager job openings:
What are the most commonly searched types of Creative Strategy jobs? The most popular types of Creative Strategy jobs are:
What states have the most Creative Strategy Manager jobs? States with the most job openings for Creative Strategy Manager jobs include:
Creative Strategy Manager jobs near you

Creative Strategy Manager

Smadex SLU

Austin, TX • On-site

Full-time

Medical, Dental, Vision

Posted 8 days ago

Job description

SMADEX is a Barcelona-born Demand Side Platform, delivering performance and transparency in programmatic for clients in America, Europe, and Asia. We are growing our team to become one of the best and biggest DSPs in the ecosystem.
The Role:
Smadex is seeking a Creative Strategy Manager to bridge the gap between creative excellence and campaign performance for our highest-value advertisers. This role sits at the intersection of Account Management, Creative Development, and Ad Operations, ensuring our clients get actionable creative insights that drive measurable performance gains.
As a Creative Strategist you'll own the creative narrative for our clients, not just which creatives work, but why they work and how to scale those learnings across accounts.
Key Responsibilities
Creative Strategy & Insights (40%)
  • Analyze creative performance data to identify patterns and develop actionable recommendations for gaming and non-gaming clients
  • Build structured, client-facing creative proposals that connect performance data to strategic direction
  • Partner with Product on creative tools.
  • Develop creative playbooks and best practices specific to UA, retargeting, and CTV campaigns

Cross-Functional Leadership (30%)
  • Act as the connective tissue between Account Management, Creative Dev, and Ad Ops teams
  • Define clear workflows and handoffs to reduce creative bottlenecks and accelerate time-to-launch
  • Lead creative briefings and ensure alignment between client objectives and creative execution
  • Handle ticketing and communication with Creative Designers

Client Partnership (20%)
  • Support Account Managers in high-stakes creative conversations with clients
  • Present creative performance reviews and strategic recommendations to client stakeholders
  • Proactively identify creative optimization opportunities that expand wallet share
  • Participate in JBPs and QBRs as experts on Creatives

Knowledge Management (10%)
  • Build and maintain a creative performance repository accessible across teams
  • Lead quarterly creative performance reviews, external and internal, to surface trends and winning strategies
  • Train Account Managers on creative best practices and how to position creative insights with clients

What You Bring
Required:
  • 5+ years in mobile advertising, creative strategy, or performance marketing
  • Deep understanding of creative formats across UA, retargeting, and CTV
  • Experience translating creative performance data into strategic recommendations
  • Track record of working cross-functionally in fast-paced environments
  • Strong presentation skills and ability to influence without direct authority

Preferred:
  • Experience with programmatic advertising platforms
  • Gaming industry knowledge (especially mid-core and casual)
  • Familiarity with creative production workflows and timelines
  • Data visualization skills

Success Metrics
  • Reduction in creative-related delays for campaign launches
  • Increase in creative iteration velocity for HV accounts
  • Client satisfaction scores on creative insights and recommendations
  • Knowledge sharing metrics (playbooks created, teams trained, insights distributed)

Please note that we do NOT provide VISA sponsorship. Applicants must have a valid permit to work
Reward package:
  • Be part of a leading, fast-growing, innovative company shaping the future of mobile advertising.
  • Join a highly motivated and young team.
  • Possibility of traveling to the Barcelona HQ for collaboration and team-building activities after your first year.
  • Great compensation package tailored to the U.S. market.
  • Medical, dental, and vision benefits plans.
  • Exposure to leading global app publishers and media partners in the digital advertising industry.
  • Learning and training opportunities to grow your career.

Apply