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Copywriter Jobs in Minnesota (NOW HIRING)

Icario

As a Copywriter, you will be a key member of our Engagement & Design team--specifically working closely with design and content teams--and you'll report directly to our Manager, Member Strategy ...

Duke Cannon Supply Co

Copywriter

Minneapolis, MN · On-site

$84K - $100K/yr

Copywriter Duke Cannon Supply Co. is a growth-oriented CPG company that operates with an entrepreneurial mindset - and has become one of the fastest-growing brands in the men's grooming category. Our ...

DUKE CANNON SUPPLY CO

Copywriter

Minneapolis, MN · On-site

Copywriter Duke Cannon Supply Co. is a growth-oriented CPG company that operates with an entrepreneurial mindset - and has become one of the fastest-growing brands in the men's grooming category. Our ...

broadhead operating llc

Copywriter

Minneapolis, MN · On-site

$50K - $65K/yr

About 1-3 years of copywriting experience in an agency, studio, in-house team, or similar * A portfolio showing range, curiosity, and a developing point of view * Schooling in advertising, writing ...

broadhead.

Copywriter

Minneapolis, MN · Hybrid

$50K - $65K/yr

About 1-3 years of copywriting experience in an agency, studio, in-house team, or similar * A portfolio showing range, curiosity, and a developing point of view * Schooling in advertising, writing ...

Lactalis US Yogurt

Advertising Copywriter

Minnetonka, MN · On-site

$90K - $105K/yr

The Copywriter will join a growing, talented in-house creative team to develop integrated, world-class brand experiences that engage and inspire. This role will serve as the lead steward of US Yogurt ...

Lactalis LUSY

Advertising Copywriter

Hopkins, MN · On-site

$90K - $105K/yr

The Copywriter will join a growing, talented in-house creative team to develop integrated, world-class brand experiences that engage and inspire. This role will serve as the lead steward of US Yogurt ...

Lactalis USA

Advertising Copywriter

Minnetonka, MN · On-site

The Copywriter will join a growing, talented in-house creative team to develop integrated, world-class brand experiences that engage and inspire. This role will serve as the lead steward of US Yogurt ...

Lactalis USA

Advertising Copywriter

Minnetonka, MN

$90K - $105K/yr

The Copywriter will join a growing, talented in-house creative team to develop integrated, world-class brand experiences that engage and inspire. This role will serve as the lead steward of US Yogurt ...

Publicis Groupe Holdings B.V

Copywriter

Minneapolis, MN · On-site

$79K - $114K/yr

It is essential for this copywriter to stay up-to-speed on trends and action on them quickly. * Duties include writing and producing video content, writing for real-time moments/trends, writing ...

Publicis Groupe Holdings B.V

Copywriter

Minneapolis, MN · On-site

$79K - $114K/yr

It is essential for this copywriter to stay up-to-speed on trends and action on them quickly. * Duties include writing and producing video content, writing for real-time moments/trends, writing ...

SixSpeed

Creative Director

Minneapolis, MN · On-site

$120K - $150K/yr

Assign, oversee and monitor copywriter, design, and other creative jobs * Coordinate brainstorming sessions with teams to generate ideas * Assist in establishing schedules for short-term and ...

SixSpeed

Creative Director

Minneapolis, MN · On-site

$120K - $150K/yr

Assign, oversee and monitor copywriter, design, and other creative jobs * Coordinate brainstorming sessions with teams to generate ideas * Assist in establishing schedules for short-term and ...

Collabera

Web Content Writer

Eagan, MN

BA in English, Journalism or Communications At least 5 years of copywriting experience, preferably B2B for large corporations; experience in copywriting for complex, enterprise level products and ...

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Copywriter information

See Minnesota salary details

$14

$35

$65

How much do copywriter jobs pay per hour?

As of Jul 26, 2026, the average hourly pay for copywriter in Minnesota is $35.98, according to ZipRecruiter salary data. Most workers in this role earn between $27.31 and $40.72 per hour, depending on experience, location, and employer.

What is the difference between Copywriter vs Content Writer?

AspectCopywriterContent Writer
Primary FocusCreating persuasive, marketing-oriented content to drive sales or actionsProducing informative, educational, or entertaining content for audiences
Work EnvironmentAdvertising agencies, marketing teams, corporate marketing departmentsBlogs, online publications, corporate websites, content platforms
Required SkillsMarketing knowledge, persuasive writing, SEO basicsResearch skills, storytelling, informational writing
Common UsageAdvertising campaigns, sales pages, product descriptionsArticles, blog posts, whitepapers, newsletters

While both copywriters and content writers create written material, copywriters focus on persuasive content aimed at marketing and sales, whereas content writers produce informative content to engage and educate audiences. Understanding these differences helps employers and job seekers target the right roles and skills.

What does a copywriter do?

A copywriter is a professional who creates written content for advertising, marketing, and promotional materials. Their main goal is to craft persuasive and engaging copy that encourages people to take action, such as buying a product, subscribing to a service, or learning more about a brand. Copywriters work on a variety of materials, including advertisements, websites, emails, social media posts, and product descriptions. They often collaborate with designers, marketers, and clients to ensure the messaging aligns with brand objectives.

What are some common challenges copywriters face when collaborating with designers and marketing teams?

Copywriters often need to balance creativity with strategic messaging while working closely with designers and marketing teams. One common challenge is ensuring that the written content aligns seamlessly with the visual elements and overall brand voice. Effective communication and flexibility are crucial, as feedback from multiple stakeholders may require revisions to meet campaign goals. Building strong relationships and maintaining an open feedback loop can help copywriters overcome these challenges and produce cohesive, impactful content.

What Do Copywriters Do?

Copywriters are writing professionals who write text and content for advertising and marketing purposes. The primary responsibility of Copywriters is to create text that informs the targeted audience about a product, service, or another project the company offers. Copywriters may be on staff or work independently as a freelancer. In this role, you research your topic to collect data about your subject so that you can include relevant information in your text, then you develop short- or long-form content for your company, depending on the project. For example, some Copywriters may write for direct mail campaigns and have more space to explain the product or service you are marketing, while others focus primarily on digital forums such as social media.

What are the key skills and qualifications needed to thrive as a Copywriter, and why are they important?

To thrive as a Copywriter, you need excellent writing, grammar, and editing skills, often supported by a degree in communications, marketing, or English. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically required. Creativity, attention to detail, and the ability to work under tight deadlines are standout soft skills in this role. These skills ensure that copywriters can produce compelling, targeted content that meets client objectives and drives engagement.
More about Copywriter jobs
What are the most commonly searched types of Copywriter jobs in Minnesota? The most popular types of Copywriter jobs in Minnesota are:
What are popular job titles related to Copywriter jobs in Minnesota? For Copywriter jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Copywriter jobs in Minnesota look for? The top searched job categories for Copywriter jobs in Minnesota are:
What cities in Minnesota are hiring for Copywriter jobs? Cities in Minnesota with the most Copywriter job openings:
What are popular job titles related to Copywriter jobs in MN? For Copywriter jobs in MN, the most frequently searched job titles are:
Copywriter jobs near you
Infographic showing various Copywriter job openings in Minnesota as of July 2026, with employment types broken down into 100% Full Time. Highlights an 86% In-person, and 14% Hybrid job distribution, with an average salary of $74,839 per year, or $36 per hour.
Copywriter

Copywriter

Icario

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 3 days ago

Job description

Description About Us
Icario is the largest technology company focused on member engagement for healthcare’s most trusted organizations. Healthcare today is nothing short of amazing. Yet all of it only works when people connect with it. And too often, they don’t. Healthcare can be impersonal. Confusing. All elbows. The record scratch at life’s party. We’re here to help connect healthcare with the people who need it. Which is everyone. How? By listening. Collaborating. And inspiring. We’re pioneering a better way forward. We’re making healthcare more human. We’re excited about the path ahead—are you ready to make the world a healthier place, one person at a time?

About the Role
As a member engagement company, we aim to understand the human side of healthcare so that we can create experiences that are just that—human. A core part of our human-centered experiences is what we message, how we message, and the multichannel designs that orchestrate it all. This role is a wonderful opportunity for someone looking to apply their passions of health and wellness, human-centered experiences and copywriting to their career. Is that person you? If so, we are looking for a Copywriter with experience developing engaging content (…in healthcare? Even better!) for multi-channel user experiences (i.e., direct mail, email, IVR, SMS, and digital/web). 

In this role, you will be responsible for carrying out traditional content development duties and day-to-day execution of client deliverables. You may also build content for external communications, internal communications, content documentation, and other projects as needed. As a Copywriter, you will be a key member of our Engagement & Design team—specifically working closely with design and content teams—and 
you’ll report directly to our Manager, Member Strategy & Copywriting. Our team is committed to building and supporting an inclusive, equitable, and diverse team and working environment; we are seeking candidates who share this passion and commitment to these values.


Why We Need You
  • Within a multi-channel (print, web, email, text, call center, etc.), multi-client environment, you will develop engaging,  results-oriented, inclusive content that reflects the diverse individuals our clients serve
  • Ability to create compelling original content while balancing things like word count, reading level, channel limitations, or other industry/client constraints
  • Advocate for inclusive and equitable content development practices and processes
  • Experience working with diverse audiences, especially around diversity in age, socioeconomic status, accessibility, and BIPOC populations
  • Ability to create original long-form and short-form content within channel best practices
  • Work across the organization to ensure that content is consistent and accurate across channels and within brand standards
  • Ability to author new content within fast-paced and complex client production cycles
  • Collaborate with internal client-facing teams to ensure that client artifacts are delivered on-message and client requests are being met as needed
  • A degree of research, fact-checking, and proofreading to ensure accuracy and consistency across an entire client program and within an individual artifact 
  • Identify new areas of growth for content
  • Stay up-to-date with emerging trends in the content, marketing and healthcare fields
  • Exemplify Icario’s 4 core values: Be brave, stay curious, keep growing and bring yourself
  • Additional duties as assigned

What We'll Love About You
We’re not looking for the impossible, just the exceptional. If you meet a combination of the listed skills below, we encourage you to apply.
  • 3+ years of copywriting, including proofreading and/or fact-checking
  • A commitment to and an advocate for diversity, equity, and inclusion in all aspects of your work, especially as it relates to your prior work experience
  • Strong grammatical skills and experience using style guides for high-level proofreading
  • Ability to channel passions of healthy living and personal accountability to effectively transform complex health topics into fun, easy-to-understand “living room language”
  • Possess crisp writing skills
  • Understand and write in more than one voice; adapt writing skills as necessary for email subject lines, headlines, calls-to-action, and other copy for digital, call center and print formats
  • Ability to collaborate with others to develop an award-winning member experience
  • Strong attention to detail, ensuring 100% accuracy of all work produced
  • Manage multiple projects in a fast-paced, deadline-driven environment
  • Bachelor’s degree or equivalent academic experience in English, Technical Writing, Communications, or other related field; considerations will also be made for combinations of work experience and an Associate’s degree (or equivalent)
  • Experience working in a content management system is a plus
  • Experience in the healthcare industry is a plus
  • Spanish bilingual is a plus, but not necessary, as it will not be a part of your daily function but could be a backup part of your role

What You'll Love About Us
  • A multi-award winning office culture
  • 4+ weeks PTO, Summer PTO, and Unlimited Health & Wellness PTO
  • Competitive Medical and Dental insurance
  • Wellness coach committed to helping our employees live their healthiest lifestyle
  • Generous 401k program with company match
  • Optional FSA, HSA, Pet insurance, Disability, Vision, and more
  • Equal paternity and maternity leave
  • Work-life harmony
  • $1,000 employee referral bonus program
  • The list goes on, apply to learn more!

JOIN US
Want to learn more about us? Visit us at icariohealth.com.

Icario is committed to fostering a welcoming, accessible, respectful, and inclusive environment that ensures equal access and participation for people with disabilities. Please let us know if you require any accommodations by emailing careers@icario.com

Icario is an Equal Employment Opportunity/Affirmative Employer. Women, minorities, veterans, and individuals with disabilities as well as all other qualified individuals are encouraged to apply. We strive to empower an inclusive workplace culture that maximizes every employee’s contribution, widens the leadership pipeline, and ultimately increases the quality of our ideas, products, and our collective mindset. The intersection of opinions and experiences is made stronger by the power of diverse voices, ideas, and perspectives. By championing diversity and inclusion in our workforce and workplace culture, we’re helping ensure we can meet the challenges of the future. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.