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Conversion Rate Optimization Manager Jobs in Santa Ana, CA

The People Brand

Ecommerce Manager

Carson, CA · On-site

Manage product and collection launches end to end, including PDP setup, pricing checks, collection placement, and go-live QA. * Drive on-site conversion rate optimization, identify funnel drop-off ...

Buck Mason

Director of Growth

Los Angeles, CA · On-site

$150K - $170K/yr

You'll own day-to-day execution of performance marketing across Meta, Google, YouTube, TikTok, CTV, and Affiliate, lead conversion rate optimization and manage the digital product roadmap for ...

Buck Mason

Director of Growth

Los Angeles, CA · On-site

$150K - $170K/yr

You'll own day-to-day execution of performance marketing across Meta, Google, YouTube, TikTok, CTV, and Affiliate, lead conversion rate optimization and manage the digital product roadmap for ...

Buck Mason

Director of Growth

Los Angeles, CA · On-site

$150K - $170K/yr

You'll own day-to-day execution of performance marketing across Meta, Google, YouTube, TikTok, CTV, and Affiliate, lead conversion rate optimization and manage the digital product roadmap for ...

ViewSonic

E-Commerce Marketing Manager

Brea, CA · On-site

Manage the full product detail page content stack: Titles, Bullet Points, Product Descriptions ... conversion-rate optimization. * Own D2C lifecycle and retention marketing: email and SMS flows ...

Bedrosians Tile and Stone

Front-End Developer

Tustin, CA · On-site

$83K - $104K/yr

Manage and refine site content layouts, product page enhancements, and digital merchandising ... Working knowledge of conversion rate optimization (CRO), UX testing tools, and analytics platforms ...

Bedrosians

Front-End Developer

Tustin, CA

$114K - $133K/yr

Manage and refine site content layouts, product page enhancements, and digital merchandising ... Working knowledge of conversion rate optimization (CRO), UX testing tools, and analytics platforms ...

EnthuZiastic

Growth Hacker - Remote

Pomona, CA · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

EnthuZiastic

Growth Hacker - Remote

Los Angeles, CA · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and ... Budget Management: * Manage and allocate budgets effectively across various growth channels ...

AEG

LA Galaxy, Sr Director, Digital Product

Carson, CA · On-site

... conversion rate optimization (CRO), and product roadmap development. • Experience managing end-to-end digital customer journeys and optimizing digital experiences that drive fan engagement ...

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Showing results 21-40

All JobsConversion Rate Optimization JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in Santa Ana, CA

Conversion Rate Optimization Manager information

See Santa Ana, CA salary details

$45.8K

$111.2K

$180K

How much do conversion rate optimization manager jobs pay per year?

As of Aug 17, 2026, the average yearly pay for conversion rate optimization manager in Santa Ana, CA is $111,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $91,600.00 and $150,400.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What job categories do people searching Conversion Rate Optimization Manager jobs in Santa Ana, CA look for?

The top searched job categories for Conversion Rate Optimization Manager jobs in Santa Ana, CA are:

What cities near Santa Ana, CA are hiring for Conversion Rate Optimization Manager jobs?

Cities near Santa Ana, CA with the most Conversion Rate Optimization Manager job openings:

Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in Santa Ana, CA as of June 2026, with employment types broken down into 97% Full Time, 1% Part Time, 1% Temporary, and 1% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $111,160 per year, or $53.4 per hour.

Ecommerce Manager

The People Brand

Carson, CA • On-site

Full-time

Re-posted 11 days ago

Job description


Ecommerce Manager
ABOUT THE ROLE
This is a hands-on ecommerce trading and execution role across a portfolio of six brands. The Ecommerce Manager is the commercial and operational backbone of the department responsible for site performance, promotional execution, EDM and SMS, stock alignment, and go-to-market delivery across every brand.
This role works in partnership with the Digital Marketing Manager, who drives paid acquisition. While they drive traffic, the Ecommerce Manager works in close collaboration with the Sr. Ecommerce Manager driving what happens on site ensuring the customer journey, merchandising, email and SMS programs, and promotional execution convert and retain customers across all six brands.
The Ecommerce Manager helps oversee the day-to-day work of the Ecommerce Creative Specialist and Digital Marketing & Content Coordinator. This role requires equal comfort with data, creative judgment, commercial decision-making, and cross-functional coordination. The person who thrives here brings structure to complexity, spots risks early, and turns performance insights into practical actions.
WHAT YOU'LL DO
Site Merchandising & Commercial Trading
  • Manage day-to-day site merchandising across all six brands, collection sequencing, homepage content, PDP setup, promotional banners, search and filter logic, and product visibility.
  • Drive commercial trading, identify revenue, net sales, margin, conversion, stock risks, and provide clear recommendations to the Sr. Ecommerce Manager on what to promote, hold, feature, or markdown.
  • Monitor site performance daily, conversion rate, AOV, add-to-cart rate, checkout performance, and revenue, making active adjustments based on trading data, stock availability, and campaign priorities.
  • Manage product and collection launches end to end, including PDP setup, pricing checks, collection placement, and go-live QA.
  • Drive on-site conversion rate optimization, identify funnel drop-off points, build a prioritized test roadmap, and run structured A/B tests across pages, layouts, and promotional mechanics.
  • Conduct regular site audits across all six brands, resolving out-of-stock products still live, incorrect pricing, broken links, outdated content, and customer journey issues.
  • Maintain ecommerce platform hygiene across Shopify, Klaviyo, analytics tools, app ecosystem, QA processes, and product data accuracy.

Go-to-Market & Promotional Calendar
  • Manage the GTM calendar across all six brands, new season drops, sale events, markdown schedules, product launches, and key retail trading periods.
  • Define promotional mechanics for each campaign, discount levels, threshold offers, bundles, GWP, and markdown structures with clear understanding of margin implications.
  • Brief the Creative Specialist on campaign requirements and asset needs; liaise with the Digital Marketing Manager on paid timing and landing page alignment.
  • Lead pre-launch readiness checks and post-campaign reviews, what drove revenue, what protected margin, what caused friction, and what to carry forward.

EDM & SMS
  • Drive EDM and SMS strategy under the guidance of the Sr. Ecommerce Manager and manage execution across all six brands, send calendars, audience segmentation, automated flows, and performance reporting.
  • Build and optimize core automated flows for each brand: welcome, abandoned cart, browse abandonment, post-purchase, win-back, and back-in-stock.
  • Monitor open rates, click rates, attributed revenue, flow performance, deliverability, and list health with clear action plans when metrics dip.
  • Coordinate with the Digital Marketing Manager to align email and SMS with paid retargeting activity and avoid unnecessary audience overlap.

Inventory Management & Forecasting
  • Monitor stock-on-hand, inbound stock, sell-through, weeks of cover, and out-of-stock risk recommending commercial actions such as homepage placement, email features, markdowns, or paid media exclusions.
  • Partner with buying, production, warehouse, and finance to ensure campaigns align to available stock, and margin targets.
  • Maintain product data accuracy across titles, descriptions, pricing, imagery, availability, and attributes and ensure product feeds support paid media, SEO, and onsite merchandising.
  • Maintain visibility of inventory risks in the GTM calendar so stakeholders can make timely decisions on launches, promotions, markdowns, and customer messaging.

Team, Reporting & Creative Direction
  • Manage the Creative Specialist, Content Coordinator, and act as the liaison between ecommerce and each brand's creative team.
  • Manage weekly and monthly performance reporting across all six brands, revenue, margin, conversion, AOV, email and SMS metrics, stock risks, and recommended actions.
  • Lead weekly trading and GTM check-ins, maintaining clear communication across the Sr. Ecommerce Manager, Digital Marketing Manager, operations, CX, warehouse, and brand stakeholders.

WHAT YOU BRING
Required
  • 4+ years of ecommerce experience in fashion/ apparel DTC with hands-on ownership of site merchandising, EDM, promotional execution, and GTM delivery.
  • Strong Shopify fluency, collections, products, discounts, themes, apps, and reporting without relying on developer support.
  • Proven Klaviyo and Attentive experience, automated flows, segmented campaigns, A/B testing, and measurable revenue and retention impact.
  • Strong commercial judgment across revenue, margin, discounting, inventory, sell-through, conversion, and AOV.
  • Analytically confident, GA4, Shopify Analytics, Klaviyo reporting, and dashboard management.
  • Highly organized with strong communication skills and the ability to manage competing priorities across six brands simultaneously

WHO THRIVES IN THIS ROLE
You thrive on breadth without losing depth, comfortable holding six brands in your head at once while still noticing that one brand's abandoned cart flow hasn't been updated in six months or that a hero product is driving traffic with limited stock left.
You bring structure to complexity. You brief clearly, set realistic deadlines, follow up constructively, and make it easy for others to do great work. You understand that clean handoffs, accurate launches, and proactive communication are what keep a multi-brand ecommerce department moving.
You are commercially minded but customer-aware, you care about revenue, margin, and sell-through, but you also care about whether the customer can find the right product, trust the delivery promise, and come back again. This is a role for someone who takes pride in keeping six brands commercially sharp, operationally clean, and ready to trade every day.
$100,000 - $120,000 a year
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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