ZipRecruiter

Log In

1

Conversion Rate Optimization Manager Jobs in New York

Central Garden & Pet

Sr. DTC Manager

Neptune City, NJ · On-site

This individual will lead Conversion Rate Optimization (CRO) initiatives from ideation through ... Build and manage the BBS.com promotional calendar based on business objectives, customer behavior ...

Lifetime Brands

eCommerce Coorindator

Garden City, NY · On-site

$65K - $75K/yr

This position will manage site content, site performance, the customer's online journey & experience, UX, site roadmap, conversion rate optimization, driving increased organic SEO traffic and is ...

Sana Labs AB

Growth Marketing

New York, NY · On-site

... manager to join our Marketing team. This is a mid-level role for a hands-on marketer who can own paid acquisition, web experimentation, and conversion rate optimization across our key markets. You'll ...

Workday

Growth Marketing Manager

New York, NY

Lead Website and Conversion Rate Optimization * Own experimentation on Sana's marketing website and ... Experience with Salesforce or similar CRM and marketing automation platforms (e.g. HubSpot, Marketo ...

Workday, Inc.

Growth Marketing Manager

Manhattan, NY · On-site

$123 - $185/hr

Lead Website and Conversion Rate Optimization: Own experimentation on Sana's marketing website and ... Experience with Salesforce or similar CRM and marketing automation platforms (e.g. HubSpot, Marketo ...

Workday, Inc.

Growth Marketing Manager

New York, NY · On-site

Lead Website and Conversion Rate Optimization * Own experimentation on Sana's marketing website and ... Experience with Salesforce or similar CRM and marketing automation platforms (e.g. HubSpot, Marketo ...

Sana

Growth Marketing

Manhattan, NY · On-site

$90 - $130/hr

... manager to join our Marketing team. This is a mid-level role for a hands-on marketer who can own paid acquisition, web experimentation, and conversion rate optimization across our key markets. You'll ...

Macy's

Sr. Manager, Search Engine Marketing

Manhattan, NY · On-site

$108K - $180K/yr

... conversion-rate optimization best practices. * Develop and manage PPC budgets to maintain ... profitability and comply with financial guidelines while identifying opportunities to scale and ...

Macy's

Sr. Manager, Search Engine Marketing

Manhattan, NY · On-site

$108K - $180K/yr

... conversion-rate optimization best practices. * Develop and manage PPC budgets to maintain ... profitability and comply with financial guidelines while identifying opportunities to scale and ...

CMP.jobs

Email Marketing Specialist

Manhattan, NY

Implement best practices in conversion rate optimization (CRO) to maximize email performance ... Highly organized, self-motivated, and able to manage multiple projects independently. Excellent ...

Thesis

Director, Digital Product

New York, NY · On-site

$169K - $208K/yr

Build and manage a focused roadmap for our ecommerce and subscription experiences, tied directly to ... Conversion-rate optimization: Own the CRO program across landing pages, quizzes and assessments ...

Thesis

Director, Digital Product

New York, NY · On-site

$169K - $208K/yr

Build and manage a focused roadmap for our ecommerce and subscription experiences, tied directly to ... Conversion-rate optimization: Own the CRO program across landing pages, quizzes and assessments ...

Watershed Ventures

Website Optimization Lead

Manhattan, NY · On-site

$90 - $105/hr

Requirements: * 4-6 years of experience in digital optimization, conversion rate optimization (CRO ... Experience managing website forms, lead capture and marketing technology integrations. * Advanced ...

MoneyLion

Website Optimization Lead

Manhattan, NY · On-site

$90 - $105/hr

Requirements: * 4-6 years of experience in digital optimization, conversion rate optimization (CRO ... Experience managing website forms, lead capture and marketing technology integrations. * Advanced ...

previous pagenext page

Showing results 21-40

All JobsConversion Rate Optimization JobsConversion Rate Optimization Manager JobsConversion Rate Optimization Manager Jobs in New York

Conversion Rate Optimization Manager information

See New York salary details

$48.1K

$116.9K

$189.3K

How much do conversion rate optimization manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for conversion rate optimization manager in New York is $116,870.00, according to ZipRecruiter salary data. Most workers in this role earn between $96,300.00 and $158,100.00 per year, depending on experience, location, and employer.

What does a conversion rate optimization manager do?

A Conversion Rate Optimization (CRO) Manager is responsible for improving the percentage of website visitors who complete desired actions, such as making a purchase or filling out a form. They analyze user behavior, run A/B tests, and use data-driven strategies to enhance website performance. Their goal is to maximize the effectiveness of digital marketing campaigns and increase ROI by making continuous improvements to the user experience and conversion processes.

What are the key skills and qualifications needed to thrive as a conversion rate optimization manager?

To thrive as a Conversion Rate Optimization Manager, you need expertise in data analysis, digital marketing, A/B testing, and a strong understanding of user experience, often supported by a degree in marketing, business, or a related field. Familiarity with analytics platforms (such as Google Analytics), A/B testing tools (like Optimizely or VWO), and conversion tracking systems is typically required. Creative problem-solving, clear communication, and collaboration skills set exceptional professionals apart in this role. These competencies are crucial for effectively identifying opportunities, implementing strategies, and driving measurable improvements in conversion rates.

What are some common challenges faced by a conversion rate optimization manager, and how can they be addressed?

Conversion Rate Optimization Managers often encounter challenges such as limited access to reliable data, resistance to change from stakeholders, and balancing short-term wins with long-term strategy. Addressing these issues involves fostering strong collaboration with analytics, development, and marketing teams, as well as effectively communicating the value of CRO initiatives through clear reporting and case studies. Staying up-to-date with industry best practices and using A/B testing platforms can also help overcome obstacles and drive measurable improvements.

What are the most commonly searched types of Conversion Rate Optimization jobs in New York?

The most popular types of Conversion Rate Optimization jobs in New York are:

What are popular job titles related to Conversion Rate Optimization Manager jobs in New York?

For Conversion Rate Optimization Manager jobs in New York, the most frequently searched job titles are:

What job categories do people searching Conversion Rate Optimization Manager jobs in New York look for?

The top searched job categories for Conversion Rate Optimization Manager jobs in New York are:

What cities in New York are hiring for Conversion Rate Optimization Manager jobs?

Cities in New York with the most Conversion Rate Optimization Manager job openings:

Conversion Rate Optimization Manager jobs near you
Infographic showing various Conversion Rate Optimization Manager job openings in New York as of August 2026, with employment types broken down into 86% Full Time, and 14% Contract. Highlights an 79% In-person, and 21% Remote job distribution, with an average salary of $116,870 per year, or $56.2 per hour.

Paid Search & Paid Media Manager

Confidential Marketing Solutions

Paramus, NJ • Remote

$35 - $50/hr

Part-time

Posted 9 days ago

Job description

Paid Search & Paid Media Manager part timePosition Overview

We are seeking an experienced Paid Search & Paid Media Manager to manage and optimize advertising campaigns across Google Ads, Meta Ads, and other paid social platforms.

This role is responsible for driving measurable results through paid media, including lead generation, cost-per-lead improvement, conversion growth, and overall campaign profitability. The ideal candidate is highly analytical, hands-on inside advertising platforms, and comfortable managing multiple client accounts and significant advertising budgets.

Experience working with law firms, professional services, or other lead-generation businesses is strongly preferred.

Key Responsibilities
  • Manage and optimize Google Ads campaigns, including Search, Performance Max, Display, YouTube, and remarketing.
  • Manage paid social campaigns across Facebook, Instagram, LinkedIn, TikTok, and other relevant platforms.
  • Develop campaign strategy based on client goals, markets, competition, and budgets.
  • Conduct keyword research, audience targeting, competitor research, and campaign planning.
  • Build and optimize campaigns focused on generating qualified leads at an efficient cost.
  • Monitor budgets, bids, search terms, audiences, placements, and conversion performance.
  • Create and test ad copy, creative concepts, landing pages, offers, and calls to action.
  • Continuously improve CPL, CPA, conversion rate, ROAS, and overall campaign performance.
  • Identify underperforming campaigns quickly and implement corrective strategies.
  • Manage conversion tracking using Google Ads, GA4, Google Tag Manager, Meta Pixel, and related tracking tools.
  • Review lead quality, not simply lead volume, and optimize campaigns based on actual business outcomes.
  • Prepare clear performance reporting and communicate recommendations to internal teams and clients.
  • Stay current on changes to Google, Meta, AI-driven advertising, attribution, privacy, and paid media best practices.
  • Collaborate with SEO, content, social media, web development, and account management teams.
Qualifications
  • 7+ years of hands-on experience managing paid search and paid social campaigns.
  • Advanced experience with Google Ads and Meta Ads Manager.
  • Demonstrated ability to manage lead-generation campaigns and improve cost per acquisition.
  • Strong understanding of campaign structure, bidding strategies, keyword targeting, negative keywords, audiences, remarketing, and conversion optimization.
  • Experience with GA4, Google Tag Manager, conversion tracking, and attribution.
  • Strong analytical skills and ability to make decisions based on data.
  • Experience managing multiple accounts and campaigns simultaneously.
  • Excellent attention to detail and budget management.
  • Strong written communication skills, particularly for developing effective advertising copy.
  • Ability to work independently while collaborating with a larger marketing team.
Preferred Experience
  • Experience managing advertising for law firms or other highly competitive local-service businesses.
  • Experience with Google Local Services Ads.
  • Experience managing large monthly advertising budgets.
  • Experience with landing-page and conversion-rate optimization.
  • Familiarity with CallRail, CallTrackingMetrics, CRM systems, and lead attribution.
  • Experience with platforms such as LinkedIn Ads, TikTok Ads, Microsoft Ads, and YouTube.
  • Experience using AI tools to improve campaign research, ad development, analysis, and optimization.
What Success Looks Like

The Paid Search & Paid Media Manager will be evaluated based on the ability to:

  • Generate qualified leads consistently.
  • Reduce cost per qualified lead and acquisition.
  • Improve campaign conversion rates.
  • Effectively manage and allocate client advertising budgets.
  • Identify opportunities to scale successful campaigns.
  • Maintain accurate conversion and attribution tracking.
  • Clearly explain campaign performance and recommended strategy.
  • Produce measurable business results rather than focusing solely on clicks, impressions, or traffic