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Conversion Rate Optimisation Jobs in Minnesota (NOW HIRING)

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate ...

Ecommerce Manager

Eden Prairie, MN · On-site

$55K - $65K/yr

This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Title: SEO Specialist (PPC Strategist) Location: Eagan, MN Duration: 4 month (may extend ... Experienced in creating and presenting campaign reports including ROI, conversion rates, etc.

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Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

Which is the highest paying job in marketing?

In marketing, senior roles such as Chief Marketing Officer (CMO) or Vice President of Marketing tend to be the highest paying, often earning six-figure salaries. These positions require extensive experience, strategic skills, and leadership abilities, and may involve overseeing large teams and budgets.

How is CRO different from SEO?

Conversion Rate Optimization (CRO) and Search Engine Optimization (SEO) are both digital marketing strategies but focus on different goals. CRO aims to improve the percentage of website visitors who complete a desired action, such as making a purchase, by testing and optimizing website elements. SEO focuses on increasing organic traffic by improving website visibility in search engine results through keyword research, content creation, and technical improvements.

How much does a CRO agency cost?

Conversion Rate Optimisation (CRO) agencies typically charge between $3,000 and $10,000 per month, depending on the scope, client size, and complexity of projects. Some agencies offer project-based pricing or retainers, and costs can vary based on the level of expertise, tools used, and the number of tests or optimizations performed.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Minnesota? For Conversion Rate Optimisation jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimisation jobs in Minnesota look for? The top searched job categories for Conversion Rate Optimisation jobs in Minnesota are:
What cities in Minnesota are hiring for Conversion Rate Optimisation jobs? Cities in Minnesota with the most Conversion Rate Optimisation job openings:
Infographic showing various Conversion Rate Optimisation job openings in Minnesota as of June 2026, with employment types broken down into 42% Full Time, 56% Part Time, 1% Temporary, and 1% Nights. Highlights an 89% Physical, 6% Hybrid, and 5% Remote job distribution.

Ecommerce Manager

FACE FOUNDRIÉ

Eden Prairie, MN • On-site

$55K - $65K/yr

Full-time

Posted 11 days ago


Job description

Job Description
About FACE FOUNDRIÉ
FACE FOUNDRIÉ is the world's largest facial bar, making skincare approachable, affordable, and accessible through results-driven services, expert estheticians, and a growing line of skincare products. With locations nationwide and rapid expansion ahead, we're looking for an Ecommerce Manager to own and grow our online retail business.
Position Summary
The Ecommerce Manager will be responsible for the strategy, execution, and performance of FACE FOUNDRIÉ's ecommerce business. This role will own the day-to-day management of our online store, driving revenue growth through site optimization, product merchandising, digital promotions, customer retention, and conversion rate optimization.
This is a highly analytical and entrepreneurial role for someone who loves ecommerce, understands consumer behavior, and is excited to build a rapidly growing channel from the ground up.
Key Responsibilities
Ecommerce Strategy & Growth
• Own ecommerce revenue, conversion, average order value, and customer retention goals
• Develop and execute quarterly ecommerce growth strategies
• Identify opportunities to increase online sales through promotions, bundles, subscriptions, and new initiatives
• Monitor industry trends and recommend new opportunities to drive growth
Website Management & Merchandising
• Manage the ecommerce storefront and overall customer experience
• Optimize site navigation, collections, product categorization, and merchandising
• Ensure product pages are accurate, compelling, and conversion-focused
• Coordinate product launches and seasonal campaigns online
• Maintain site content and ensure a seamless shopping experience across desktop and mobile
Conversion Rate Optimization
• Analyze customer behavior and site performance to improve conversion rates
• Conduct A/B testing and implement improvements to key landing pages and product pages
• Identify and resolve friction points throughout the customer journey
• Develop strategies to improve cart conversion and reduce abandonment
Analytics & Reporting
• Monitor and report on key ecommerce KPIs including:
• Revenue
• Conversion Rate
• Average Order Value
• Customer Acquisition Cost
• Customer Lifetime Value
• Cart Abandonment Rate
• Repeat Purchase Rate
• Provide regular performance reporting and actionable recommendations
• Utilize data to guide merchandising, promotional, and growth decisions
Promotions & Customer Retention
• Partner with the Brand team to execute ecommerce campaigns, promotions, and product launches
• Develop ecommerce-exclusive offers and programs
• Support loyalty, referral, and subscription initiatives
• Collaborate on email, SMS, and digital campaigns that drive online sales
Cross Functional Collaboration
• Partner closely with the Merchandising Manager to ensure inventory alignment and product availability
• Coordinate with external partners and platform vendors as needed
• Work with Marketing, Creative, and Operations teams to ensure a cohesive customer experience across channels
Qualifications
  • 3+ years of ecommerce management experience
  • Proven track record of growing ecommerce revenue and improving conversion metric
  • Experience with Shopify or similar ecommerce platforms
  • Strong understanding of ecommerce analytics and reporting
  • Experience with product merchandising, promotions, and customer lifecycle marketing
  • Highly analytical with strong problem-solving skills
  • Ability to manage multiple projects and priorities in a fast-paced environment
  • Excellent communication and collaboration skills
  • Location: In-person, Minneapolis preferred

Success in This Role Looks Like
• Ecommerce becomes a meaningful and growing revenue channel for the business
• Conversion rates consistently improve
• Average order value increases through strategic merchandising and bundling
• Product launches are executed successfully online
• Customer retention and repeat purchase rates improve
• Data drives decision-making and continuous optimization