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Conversion Rate Optimisation Jobs in Minnesota (NOW HIRING)

Storm Creek

Digital Marketing Specialist

Eagan, MN

$75K - $85K/yr

... Optimization * Optimize conversion across Storm Creek's digital properties and Shopify storefronts ... Monitor key metrics: conversion rates, customer acquisition costs, lead volume, LTV * Translate ...

Storm Creek

Digital Marketing Specialist

Saint Paul, MN · On-site

$75K - $85K/yr

... Optimization * Optimize conversion across Storm Creek's digital properties and Shopify storefronts ... Monitor key metrics: conversion rates, customer acquisition costs, lead volume, LTV * Translate ...

WellHaven Pet Health

Veterinary Receptionist

Burnsville, MN · On-site

$15.50 - $18.50/hr

... optimal veterinary care for pets. * Convert > 20% of New Client incoming calls to scheduled ... conversion rates. * Adapt to each clients unique needs, ensuring calls are handled with empathy and ...

Ebenezer

VP of Enterprise Sales & Occupancy

Edina, MN · On-site

... optimizing packages aligned with mission and value. The role also monitors pricing elasticity, conversion rates, and margin impacts to inform data-driven pricing decisions. * Leadership, Team ...

Ebenezer

VP of Enterprise Sales & Occupancy

Edina, MN · On-site

$163K - $245K/yr

... optimizing packages aligned with mission and value. The role also monitors pricing elasticity, conversion rates, and margin impacts to inform data-driven pricing decisions. * Leadership, Team ...

Paramount

Manager, Retail Marketing, Amazon

Minneapolis, MN · On-site

$75K - $110K/yr

You manage the studio's "Digital Shelf" health, monitoring OOS (Out of Stock) rates and LBB (Lost ... Data-Driven Optimization (Brand Analytics) * Use Amazon Brand Analytics and Vendor Central data to ...

Paramount

Manager, Retail Marketing, Amazon

Minneapolis, MN · On-site

$75K - $110K/yr

You manage the studio's "Digital Shelf" health, monitoring OOS (Out of Stock) rates and LBB (Lost ... Data-Driven Optimization (Brand Analytics) * Use Amazon Brand Analytics and Vendor Central data to ...

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All JobsConversion Rate Optimisation JobsConversion Rate Optimisation Jobs in Minnesota

Conversion Rate Optimisation information

What are some common challenges faced by professionals in Conversion Rate Optimisation roles?

One common challenge in Conversion Rate Optimisation (CRO) is balancing quick wins with long-term strategic improvements, as stakeholders often expect immediate results from experiments and A/B tests. Additionally, CRO specialists frequently need to navigate conflicting opinions between marketing, design, and development teams while ensuring that data-driven recommendations are implemented effectively. Another challenge is obtaining sufficient traffic and statistically significant results, which can limit the speed and confidence of decision-making. Successful CRO professionals thrive by communicating clearly, prioritizing impactful tests, and fostering a culture of experimentation within their organizations.

What is Conversion Rate Optimisation (CRO)?

Conversion Rate Optimisation (CRO) is the process of increasing the percentage of website visitors who take a desired action, such as making a purchase, signing up for a newsletter, or filling out a form. This is achieved by analyzing user behavior, testing different website elements, and implementing changes to improve user experience and encourage conversions. CRO involves strategies like A/B testing, improving website design, optimizing calls to action, and minimizing barriers to conversion. The ultimate goal is to maximize the effectiveness of a website and increase return on investment from existing traffic.

What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?

To thrive as a Conversion Rate Optimisation Specialist, you need strong analytical skills, a solid understanding of digital marketing principles, and experience with A/B testing and data interpretation, often supported by a relevant degree or certification. Familiarity with tools such as Google Analytics, Optimizely, Hotjar, and other CRO platforms is typically required. Excellent communication, creativity, and problem-solving abilities help you collaborate with teams and design effective experiments. These skills are vital for increasing website conversions, enhancing user experience, and driving business growth through data-driven decisions.

What is the difference between Conversion Rate Optimisation vs CRO Specialist?

AspectConversion Rate OptimisationCRO Specialist
Role FocusImproving website or landing page performance to increase conversionsAnalyzing data, testing, and implementing strategies to optimize conversion rates
Required SkillsData analysis, A/B testing, UX principles, marketing knowledgeAnalytics tools, user behavior analysis, testing methodologies, marketing strategies
Work EnvironmentDigital marketing teams, e-commerce, agenciesMarketing departments, digital agencies, e-commerce companies
Common UsageDescribes the process or disciplineRefers to the role or job title of the professional

Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

What are popular job titles related to Conversion Rate Optimisation jobs in Minnesota? For Conversion Rate Optimisation jobs in Minnesota, the most frequently searched job titles are:
What job categories do people searching Conversion Rate Optimisation jobs in Minnesota look for? The top searched job categories for Conversion Rate Optimisation jobs in Minnesota are:
What cities in Minnesota are hiring for Conversion Rate Optimisation jobs? Cities in Minnesota with the most Conversion Rate Optimisation job openings:
Conversion Rate Optimisation jobs near you
Infographic showing various Conversion Rate Optimisation job openings in Minnesota as of June 2026, with employment types broken down into 42% Full Time, 56% Part Time, 1% Temporary, and 1% Nights. Highlights an 89% Physical, 6% Hybrid, and 5% Remote job distribution.
Email Marketing/ eCommerce Specialist

Email Marketing/ eCommerce Specialist

Nextten Stauer, LLC

Burnsville, MN • On-site

$60K - $70K/yr

Full-time

PTO

Posted 3 days ago

Job description

Position Overview

We are seeking a highly motivated, data-driven Email Marketing Manager to lead and grow our email marketing program, a key revenue driver for the web business. In this role, you will be responsible for executing campaigns and contributing to strategies that drive revenue through increased customer engagement, higher conversion rates, and repeat purchases.


The ideal candidate is both analytical and creative, with a strong hands-on approach. You will execute high-impact email campaigns, support segmentation strategies, and run A/B testing to continuously improve performance, while also supporting SKU-level website updates to support promotions and product launches as needed. This is an excellent opportunity for a marketer who is passionate about data-driven marketing and is looking to take greater ownership of a high-impact channel.

Key Responsibilities

Email Marketing & CRM (Primary Focus)

  • Execute email marketing campaigns to drive revenue, engagement, and retention
  • Build and deploy campaigns to a 500K+ subscriber base with a strong focus on performance
  • Assist in developing customer segmentation strategies based on behavior and purchase history
  • Support and optimize automated email flows (welcome, abandoned cart, post-purchase, win-back, etc.)
  • Conduct A/B testing on subject lines, creative, and send timing to improve results
  • Track & analyze campaign performance and provide actionable insights to improve KPIs
  • Partner with internal teams to align email campaigns with product launches and promotions

Website & Product Support (Secondary 15-20%)

  • Upload and maintain product listings (SKUs, pricing, descriptions, images)
  • Support promotional updates and product launches on the website
  • Ensure accuracy and consistency of product data

Qualifications

  • 3–5 years of experience in email marketing, CRM, or digital marketing
  • Experience executing email campaigns for large audiences (100K+ preferred)
  • Hands-on experience executing campaigns with HubSpot (preferred) or similar email marketing/CRM platforms
  • Strong attention to detail and ability to manage multiple campaigns
  • Proficiency in Microsoft Excel for campaign management, data analysis and reporting

Preferred Skills

  • Experience in eCommerce or direct-to-consumer businesses
  • Basic HTML/CSS knowledge for email editing
  • Exposure to segmentation, personalization, and lifecycle marketing
  • Experience with Hubspot Marketing

What Success Looks Like

  • Growth in email-driven revenue and engagement
  • Improved campaign performance through testing and optimization
  • Reliable execution of campaigns aligned with business priorities

Compensation & Benefits

  • Base salary: $60,000–$70,000
  • Performance-based bonus tied to email revenue and KPIs
  • [Add benefits, PTO, etc.]