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Content Writer Jobs in Wisconsin (NOW HIRING)

Sinclair Broadcast Group

Senior Content Creator

Madison, WI · On-site

$127K/yr

As a senior content creator, you'll concept, write, shoot, and edit content that stops thumbs, turns heads, and moves audiences to action. You'll serve as a creative partner to clients, translating ...

Digital Remedy

Senior Content Creator

Madison, WI

$127K/yr

As a senior content creator, you'll concept, write, shoot, and edit content that stops thumbs, turns heads, and moves audiences to action. You'll serve as a creative partner to clients, translating ...

CMD CORPORATION

Technical Writer

Appleton, WI · On-site

Technical Writer Reports to: Technical Services Manager Supervisory Responsibilities: None CMD ... Organize technical content, illustrations, photos, and reference materials in a logical and user ...

Perrigo Company plc

Technical Writer

Eau Claire, WI · On-site

Ensure document content meets applicable quality, compliance, operational, and site requirements ... Bachelor's degree in Technical Writing, Communications, Education, Instructional Design ...

Perrigo Company plc

Technical Writer

Eau Claire, WI · On-site

Digital Learning & Content Enablement • Support development of digital job aids, micro-learning ... Bachelor's degree in Technical Writing, Communications, Education, Instructional Design ...

Hearst

Digital Content Manager

Milwaukee, WI

This includes selecting and writing material for all of our digital platforms * Develop and guide execution of strategies to meet digital goals * Creatively develop unique content, event coverage and ...

Perrigo

Technical Writer

Eau Claire, WI

Digital Learning & Content Enablement • Support development of digital job aids, micro-learning ... Bachelor's degree in Technical Writing, Communications, Education, Instructional Design ...

Hearst

Digital Content Manager

Milwaukee, WI

This includes selecting and writing material for all of our digital platforms * Develop and guide execution of strategies to meet digital goals * Creatively develop unique content, event coverage and ...

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Content Writer information

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How much do content writer jobs pay per hour?

As of Aug 8, 2026, the average hourly pay for content writer in Wisconsin is $40.84, according to ZipRecruiter salary data. Most workers in this role earn between $23.80 and $46.83 per hour, depending on experience, location, and employer.

How do I start my career as a content writer?

To start a career as a content writer, develop strong writing skills, build a portfolio of sample work, and gain experience through freelance projects or internships. Familiarity with content management systems, SEO principles, and consistent practice can help establish credibility and attract clients or employers.

What is a content writer?

A content writer produces website and social media copy, usually for marketing purposes. Content writers are responsible for creating web copy that is clear, on brand, and relevant. To accomplish this, content writers must conduct research, employ an original approach to writing, and ensure that the copy they produce aligns with the business’ marketing and branding initiatives. Content writers also produce captivating headlines and body copy to engage readers on the company’s social media platforms.

What does a content writer do?

A Content Writer is responsible for creating written material for websites, blogs, social media, marketing campaigns, and other digital or print platforms. Their primary duties include researching topics, writing engaging and accurate content, and editing their work to ensure clarity, grammar, and adherence to a specific style or brand voice. Content Writers may also optimize their writing for search engines (SEO) and collaborate with editors, designers, or marketing teams to deliver effective messaging. Their work is essential in helping organizations communicate with their audience, build brand awareness, and achieve business goals.

What is the difference between Content Writer vs Copywriter?

AspectContent WriterCopywriter
Primary FocusCreating informative, engaging content for websites, blogs, and articlesCrafting persuasive, sales-oriented copy for advertisements and marketing materials
Skills & CredentialsStrong research, SEO knowledge, good writing skillsPersuasive writing, marketing understanding, creativity
Work EnvironmentWebsites, blogs, online publicationsAdvertising agencies, marketing departments, branding firms
Industry UsageUsed across digital content platformsPrimarily in advertising and marketing campaigns

While both Content Writers and Copywriters create written content, Content Writers focus on informative and engaging articles or blog posts, whereas Copywriters specialize in persuasive content aimed at driving sales or conversions. Understanding these differences helps employers and job seekers target the right roles and skills.

What are the key skills and qualifications needed to thrive as a content writer, and why are they important?

To thrive as a Content Writer, you need excellent writing, editing, and research skills, often supported by a relevant degree or portfolio of published work. Familiarity with content management systems (CMS), SEO tools, and basic HTML is typically required. Creativity, adaptability, and strong time management help writers produce engaging and on-brand content within deadlines. These skills ensure high-quality, search-optimized content that meets audience needs and drives organizational goals.

What are some common challenges content writers face when working with multiple stakeholders, and how can they effectively manage feedback?

Content writers often collaborate with marketing teams, subject matter experts, and editors, each with their own perspectives and objectives. Balancing these inputs can be challenging, especially when feedback is conflicting or unclear. Effective content writers manage this by maintaining open communication, clarifying objectives early on, and keeping a version control system for drafts. They also prioritize feedback based on project goals and leverage their editorial judgment to create cohesive, audience-focused content.
More about Content Writer jobs
What are the most commonly searched types of Content Writer jobs in Wisconsin? The most popular types of Content Writer jobs in Wisconsin are:
What are popular job titles related to Content Writer jobs in Wisconsin? For Content Writer jobs in Wisconsin, the most frequently searched job titles are:
What job categories do people searching Content Writer jobs in Wisconsin look for? The top searched job categories for Content Writer jobs in Wisconsin are:
What cities in Wisconsin are hiring for Content Writer jobs? Cities in Wisconsin with the most Content Writer job openings:
What are popular job titles related to Content Writer jobs in WI? For Content Writer jobs in WI, the most frequently searched job titles are:
Content Writer jobs near you
Infographic showing various Content Writer job openings in Wisconsin as of August 2026, with employment types broken down into 82% Full Time, 15% Part Time, and 3% Contract. Highlights an 94% In-person, and 6% Remote job distribution, with an average salary of $84,938 per year, or $40.8 per hour.

Senior Content Strategist

MARS Solutions Group

Milwaukee, WI • On-site

$40 - $41/hr

Contractor

Re-posted 19 days ago

Job description

MARS Solutions Group is looking for a Senior Content Strategist. Our client is a (Technology/Financial Services) industry leader looking for high-quality talent to make a difference. They are known to respect a traditional work week and often extend contracts for added job security and stability.
Role Summary

Our client is seeking a versatile Senior Content Strategist to join our Thought Leadership and Content Marketing team. Working directly alongside our internal team, you will support the execution of strategies that position Client as a leading voice in the financial industry.

The ideal candidate has a genuine interest in personal finance and economic trends. In this role, you will support the team with content production and measurement.

Primary Duties & Responsibilities

  • Content Support & Strategy: Assist with implementing content strategy to help with the creation, delivery, and governance of useful, usable content such as articles, videos, webinars, and podcasts.
  • Performance Reporting: Execute detailed quarterly and weekly reports to track the performance and impact of thought leadership and content marketing initiatives.
  • Measurement Best Practices: Identify and help implement measurement best practices to enhance the effectiveness and reach of our content efforts.
  • Data-Driven Evaluation: Leverage data and research to evaluate content’s impact and succinctly present and rationalize work to stakeholders.
  • Content Creation: Write clear, consistent copy focused on consumer and client experiences.
  • Workflow & Compliance Management: Manage the internal review process, including routing content through subject matter experts (SMEs), compliance, and other business partners as needed using Workfront and Jira.
  • Brand Adherence: Adhere strictly to brand voice, tone, and style requirements in all written materials.

Knowledge, Skills & Abilities

  • Subject Matter Interest: A demonstrated interest in personal finance, financial planning, or economic trends.
  • Writing & Editing Excellence: Strong writing skills and command of the English language (AP style grammar, spelling, and vocabulary).
  • Technical Proficiency Preferred:
    • Direct experience or familiarity with Workfront and Jira for project management.
    • Comfortable working within a CMS (Drupal, WordPress, HubSpot, or similar).
    • Knowledge of basic SEO and analytics tracking (e.g., Adobe Analytics).
  • Analytical Mindset: Familiar with data-driven approaches that consider business metrics, site assessment, competitive analysis, and research.
  • Collaboration & Agility: Ability to juggle multiple projects and adapt to ever-changing priorities. A proactive collaborator who seeks clarity, works to build consensus, and can work independently to execute tasks.

Required Qualifications

  • Minimum of 5 -7 years of previous experience in content strategy, creation, PR, communications, or a similar role.
  • Experience in a highly regulated industry (Financial Services, Healthcare, Insurance) is a significant plus.

About MARS Solutions Group:
MARS Solutions Group provides a range of opportunities for meaningful work by understanding that employment fit is a combination of people, process, and technology. We leverage our experienced and compassionate team to bring humanity to matching you with the right advanced technology role, and stay connected with you to help you attain your professional goals.