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Content Strategy Jobs in Indiana (NOW HIRING)

$14.25 - $18.25/hr

As our Social Media & Content Intern, you will support the execution of social-first content strategies across Consumer Beauty brands, helping create engaging content, identify trends, monitor ...

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Content Strategy information

See Indiana salary details

$26.2K

$92.4K

$160.3K

How much do content strategy jobs pay per year?

As of Aug 12, 2026, the average yearly pay for content strategy in Indiana is $92,390.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,339.00 and $118,116.00 per year, depending on experience, location, and employer.

What qualifications do you need to be a content strategist?

A content strategist typically needs a bachelor's degree in marketing, communications, journalism, or a related field. Relevant skills include strong writing, editing, research abilities, and experience with content management systems and analytics tools. Professional experience in content creation or digital marketing is often required or preferred.

What does a content strategist do?

A content strategist develops plans to create, manage, and optimize content across digital platforms to meet business goals. They analyze target audiences, set content guidelines, and collaborate with writers, designers, and marketers, often using tools like content management systems and analytics software. Their role ensures consistent, effective messaging aligned with brand objectives.

What is content strategy?

Content strategy is the process of planning, developing, and managing content—written or otherwise—to achieve specific business goals. It involves understanding the target audience, determining which types of content will be most effective, and organizing content across various channels in a cohesive way. A strong content strategy ensures consistency, relevance, and value, helping organizations attract and engage their audience while supporting overall objectives like brand awareness or lead generation.

How to get a job as a content strategist?

To become a content strategist, develop strong writing, editing, and analytical skills, and gain experience in content creation, marketing, or communications. Building a portfolio, understanding SEO tools, and obtaining relevant certifications can improve your prospects. Networking and staying updated on industry trends also help in securing a position.

What does a content strategist make?

A content strategist typically earns between $60,000 and $120,000 annually, depending on experience, location, and industry. They develop content plans, oversee content creation, and ensure messaging aligns with business goals, often using tools like content management systems and analytics platforms.

How does a content strategist typically collaborate with other departments within an organization?

Content Strategists frequently work cross-functionally with marketing, design, product, and SEO teams to ensure content aligns with broader business objectives and user needs. Regular meetings and collaborative planning sessions are common, as strategists gather input from stakeholders, provide guidance on brand voice, and coordinate content calendars. This collaboration helps maintain consistency across channels, streamline workflows, and measure the impact of content initiatives. Being proactive in communication and open to feedback are key to building strong working relationships in this role.

What is the difference between Content Strategy vs Content Marketing?

AspectContent StrategyContent Marketing
FocusPlanning and managing overall content to meet business goalsPromoting content to attract and engage audiences
SkillsContent planning, user experience, analyticsMarketing tactics, SEO, social media
Work EnvironmentCross-departmental, strategic planningMarketing campaigns, digital channels
GoalsAlign content with brand and user needsDrive traffic, conversions, and brand awareness

While both roles involve content creation, Content Strategy focuses on planning and aligning content with business objectives, whereas Content Marketing emphasizes promoting content to reach target audiences. Understanding these differences helps organizations optimize their content efforts effectively.

What skills and qualifications are needed to thrive as a content strategist?

A Content Strategist needs expertise in content creation, digital marketing, and audience analysis, typically supported by a degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is essential for effective planning and performance tracking. Strong storytelling, project management, and collaboration skills help a Content Strategist excel in cross-functional teams and deliver engaging content. These competencies are vital for ensuring content aligns with business goals, resonates with target audiences, and drives measurable results.
What are the most commonly searched types of Content Strategy jobs in Indiana? The most popular types of Content Strategy jobs in Indiana are:
What are popular job titles related to Content Strategy jobs in Indiana? For Content Strategy jobs in Indiana, the most frequently searched job titles are:
What cities in Indiana are hiring for Content Strategy jobs? Cities in Indiana with the most Content Strategy job openings:
Infographic showing various Content Strategy job openings in Indiana as of August 2026, with employment types broken down into 1% Internship, 88% Full Time, 8% Part Time, and 3% Contract. Highlights an 84% Physical, 5% Hybrid, and 11% Remote job distribution, with an average salary of $92,390 per year, or $44.4 per hour.

Senior Content Editor -Acquisitions (Medical School)

Wolters Kluwer

Indianapolis, IN

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 11 days ago


Wolters Kluwer rating

9.0

Company rating: 9.0 out of 10

Based on 28 frontline employees who took The Breakroom Quiz

32nd of 243 rated software companies


Job description

As an Acquisitions Editor for theMedical Schoolportfolios, situated within the Medical Education and Medical Practice business unit, you have an opportunity to join an award-winning teamthatis passionate about creating quality content and delivering that content inmultipleinnovative solutions.

You will have responsibility forcontributing to the growthof assigned course areas and will serve as the internal expertand leaderfor these areas, working to stay continuously informed on customer content needs, market trends,and the competitive landscape toensure delivery ofupdated content forstudents and instructors in higher education.

OVERVIEW

This role is responsible for contributing to the growth of their assignedportfolios, includingmedical school, osteopathic medicine, and physician associatethrough the signing and publication ofexceptional contenttoeducate andhelpprepare the next generation of health professionals forpractice.As the sponsor fortextbooks, digital assets, andvideos,you areresponsiblefor definingthevision and scopeof work within each disciplineandexecutinga strategy that ensures editorial quality andsustainable growth.

You will establish and maintain anetwork of authorsandsubject matter experts ("SMEs") andwill be responsible for regularly vetting and expandingthatnetwork.Youwill strategically acquire newcontent assets,pursuemutually beneficialpartnerships,secure revisions for existing books and digitalassets, andpublishcontentsuitablefor multiple digital platforms.Collaboration withproductmarketing, sales, product managers, and content developmentis vital to this roleto ensure successful publications andproduct launches.

You will serve as the internal expertfor your assigned disciplines and course areas,buildingan understandingof thesemarkets, including curricula, trends, market size, existing and emerging competitors, and growth opportunities. In addition to consistently evolving and expanding your own understanding of your markets, you will effectively communicate relevant information to internal stakeholders to help ensure alignment on strategic priorities and go to marketplansessential to your successisanunderstanding ofexpectedoutcomesin each educational program, how they connect with any accreditation standards, and how these outcomescan be achieved with Wolters Kluwerproductsand vis a vis the competitive landscape.You willdefine new publishing opportunities, review and modify existing content to maximize profitability and meet customer needs, and take a customer-centric approach to growing the business. As part of your role, you will manage relationships with key partners to achieve growth and brand awareness, including authors, SMEs, and societies. Finally, you will work with marketing and sales colleagues to expand sales and marketing opportunities and maintain an awareness of new trends and developments. You would also be responsible for managing the budget for disciplines inassigned programs andensuring thatproducts achieve required contribution margin to grow the business.

ESSENTIAL DUTIES AND RESPONSIBILITIES

  • Market researchandcustomer insight

  • Develop relationships with thought leaders as reviewers, content providers,andconsultants

  • Lead conversations withnetwork of experts in various contexts (both virtual and in person) toidentify and explore evolving needs in each discipline and across portfolios

  • Participate in campus and exhibit travel to deepen and broaden understanding of market/customer needs and new opportunities for portfolio

  • Annual forecasting for disciplines

  • Completebusiness plans that detail market trends, customer needs, competitive landscape, and publishing plan related to these elements

  • Ownthree-year planning of sales and signings for revision and new titles

  • Acquiring newcontentand revisions

  • Findandrecruitqualifiednew authors and SMEs

  • Research and initiate new ideas by interviewing customers to ensure products are developed based on market needs

  • Exploreideasand acquirecontentfor new assets to support digital products

  • Complete publishing proposals for internal review and approval(includingdevelopment plan,sales forecast, costs, and P&Ls), collaborating withstakeholders to ensure product plan is optimized for success

  • Negotiatecontracts with authors, SMEs,and societies

  • In partnership with product development,productmarketing, and sales, develop customer-facing product messaging and go-to-market strategies

  • Sponsoring the development process

  • Work with the Development Editor, Editorial Coordinator, Product Manager, Content Strategist, and others todeliveron-time, in-scope, in-budget products

  • Ensureauthorsand SMEsdeliver high quality manuscript/contentas scheduled

  • Mitigate issues that come up during the development process related to competition, markettrends, customer developments, and/or author/resource issues

  • Management of the P&L

  • Monitor sales and costs lines of the P&L,ensuring sales and costs are on target by:

  • Overseeing sales opportunities, working with sales colleagues to ensure the meeting of budget targets, and ultimately increasing revenue

  • Working withProductManagers,MarketingManagers,and sales colleaguesoneffective product launches anddiscipline-widesupportplansfor eachportfolio,includingcollaborating oncreation and execution ofmarket developmentplans at the beginning ofeachproduct developmentlife cycle

  • Monitoringprofitability of existing products, and buildingfranchises for key brands across multiple disciplines

  • AssistingMedical Education or Medical Practice Director as needed, includingmanagementof subprocessesand SOPs

QUALIFICATIONS

Education:

  • College degree (BA/BS) required or equivalent relevant experience

Experience:

  • 5+ years of experiencein higher education publishing or related field, including. editorialacquisitions/strategy(preferred) or development,sales, or marketing.

  • Knowledge of trends, developments, and professionals/thought leaders/authors in assigned specialtiesideal but not required.

  • Experienceinthe processesrelated toideating, developing, and producingtextbooks,digitalancillaries, and content assets

  • Skilled in MS Word, Excel, PowerPoint, Outlook, and Teams

  • Strong oral and written communication skills

  • High degree of professionalism

  • Ability to prioritize and handle multiple tasks simultaneously

  • Strong project management skills.

  • Ability to develop strategic business plans.

  • Experience in managing the financials ofbothindividual products and portfolios, includingcreatingand managingbudgets, forecasting, and P&L oversight

  • Familiarity withprocesses related to contract negotiationandauthor managementAbility and willingness to travel extensively to meet business goals and objectives.

  • History of working effectivelyas part of a team, including cross-functional collaborations.

  • General knowledge of the healthcare and textbook markets; experience in higher education publishing a plus.

Knowledge, Abilities and Skills:

  • Ability to determine customer needs and market trends

  • Knowledge of content management and asset development

  • Strong critical thinking, problem-solving,and decision-making skills

  • Strong customer relationship management and partnership skills

  • Effective presentation skills, oral and written, adjusting delivery to target audience

  • Experience with facilitation of group discussion, dialogue, and the consensus process

  • Organized, detail oriented, effectively meets deadlines, sets priorities

  • Possessesa passion for learning

  • Confidence in developing and enactingstrategic vision

Travel:

  • This position requires 20% travel.

Our Interview Practices

To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we're getting to know you-not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.

Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.

Compensation:

$66,700.00 - $116,400.00 USDThis role is eligible for Bonus.

Compensation range listed is based on primary location of the position. Actual base salary offer is influenced by a wide array of factors including but not limited to skills, experience and actual hiring location. Your recruiter can share more information about the specific offer for the job location during the hiring process.

Additional Information:

Wolters Kluwer offers a wide variety of competitive benefits and programs to help meet your needs and balance your work and personal life, including but not limited to: Medical, Dental, & Vision Plans, 401(k), FSA/HSA, Commuter Benefits, Tuition Assistance Plan, Vacation and Sick Time, and Paid Parental Leave. Full details of our benefits are available upon request.


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