Content Optimization Jobs in Iowa (NOW HIRING)

What You'll Do
Help deliver high-touch marketing experiences for a unique client base.
We're seeking a Sr. Associate, Content Marketing to support marketing communications for our Benefits and Protection business. In this role, you'll partner closely with service and marketing teams to develop, and deploy customized client communications for a select group of large nonqualified deferred compensation clients. You'll also assist in the development and maintenance of content for other Benefits and Protection marketing initiatives across various platforms, including print, web, email and social media.
This position is ideal for someone who thrives on organization, project coordination, and attention to detail. While strong writing and editing skills are important, success in this role is driven by the ability to manage multiple projects, ensure accuracy, and deliver polished marketing materials on time.
What You'll Do

• Manage the day-to-day maintenance, review, and updating of marketing and client communication materials.
• Partner with service and marketing teams to develop customized enrollment and participant communications for key clients.
• Coordinate multiple projects simultaneously, ensuring materials are delivered accurately, on time, and in alignment with brand and compliance standards.
• Review, edit, and refine content provided by internal partners to ensure quality, clarity, consistency, and audience relevance.
• Audit existing marketing collateral and recommend updates to improve effectiveness and maintain accuracy.
• Collaborate with stakeholders across the business to support communication strategies and project execution.
• Monitor content performance and leverage insights to identify opportunities for optimization and continuous improvement.
• Contribute to process improvements that enhance efficiency, consistency, and speed to market.

Who You Are

• Bachelor's degree or equivalent experience.
• 2+ years of experience in marketing communications, content marketing, or marketing project management.
• Strong project management and organizational skills with the ability to manage multiple priorities and deadlines.
• Exceptional attention to detail and commitment to quality and accuracy.
• Strong writing, editing, proofreading, and communication skills.
• Experience developing, maintaining, or updating marketing materials and client-facing communications.
• Ability to work effectively with cross-functional stakeholders and navigate competing priorities.
• Strong problem-solving and decision-making skills.
• Comfortable working in a fast-paced environment with changing business needs.
• Proficiency in PowerPoint and other marketing content tools.

Preferred Qualifications

• Experience supporting customized client communications, enrollment campaigns, or participant-facing materials.
• Knowledge of financial services, deferred compensation, or employee benefits products.
• Familiarity with content audits, content governance, and marketing best practices.
• Experience using data and performance insights to recommend content improvements.

Why Join Us?
You'll play a key role in delivering high-quality, customized communications for some of our most important clients. This is an opportunity to combine project management, communication, and marketing expertise while helping create a best-in-class client experience for a growing business.
Salary Range Information
Salary ranges below reflect targeted base salaries. Non-sales positions have the opportunity to participate in a bonus program. Sales positions are eligible for sales incentives, and in some instances a bonus plan, whereby total compensation may far exceed base salary depending on individual performance. Actual compensation for all roles will be based upon geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer.
Salary Range
$58900 - $70000 / year
Time Off Program
Flexible Time Off (FTO) is provided to salaried (exempt) employees and provides the opportunity to take time away from the office with pay for vacation, personal or short-term illness. Employees don't accrue a bank of time off under FTO and there is no set number of days provided.
Pension Eligible
Yes
Additional Information
Location
This role will be located at Principal World Headquarters in Des Moines IA and will benefit from a hybrid work arrangement with 3 days a week in the office in a typical work week.
Work Authorization/Sponsorship
At this time, we're not considering applicants that need any type of immigration sponsorship (additional work authorization or permanent work authorization) now or in the future to work in the United States. This includes, but IS NOT LIMITED TO: F1-OPT, F1-CPT, H-1B, TN, L-1, J-1, etc. For additional information around work authorization needs please use the following links.
Nonimmigrant Workers and Green Card for Employment-Based Immigrants
Investment Code of Ethics
For Principal Asset Management positions, you'll need to follow an Investment Code of Ethics related to personal and business conduct as well as personal trading activities for you and members of your household. These same requirements may also apply to other positions across the organization.
Experience Principal
At Principal, we value connecting on both a personal and professional level. Together, we're imagining a more purpose-led future for financial services - and that starts with you. Our success depends on the unique experiences, backgrounds, and talents of our employees. And we support our employees the same way we support our customers: with comprehensive, competitive benefit offerings crafted to protect their physical, financial, and social well-being. Check out our careers site to learn more about our purpose, values and benefits.
Principal is an Equal Opportunity Employer
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Posting Window
We will accept applications for 3 full days following the Original Posting Date, after which the posting may remain open or be removed based upon applications received. If we choose to post the job again, we will accept additional applications for at least 1 full day following the Most Recently Posted Date. Please submit applications in a timely manner as there is no guarantee the posting will be available beyond the applicable deadline.
Date First Posted (TTF)
7/22/2026
Latest Post Date: Careers - US
7/22/2026