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Director Content Strategy Jobs in Iowa (NOW HIRING)

Director of Content

Johnston, IA · On-site +1

$99K - $142K/yr

Director of Content Why Iowa PBS. Join the driving force behind Iowa's statewide public ... Expertise in strategic planning and data-driven decision-making to effectively serve Iowans.

Collaborate with the Influencer team on holistic organic corporate content strategy. * Own organic ... Social Media Manager Direct Reports: None Education and Experience * Bachelor's degree in Marketing ...

... and content teams supporting social while also collaborating with creative directors and art ... content strategy and community engagement * Identifying trending audio, hashtags, and content ...

Enterprise Marketing Strategy Develop and implement enterprise marketing strategies aligned with ... content for internal and external communications Develop and maintain enterprise brand standards ...

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Showing results 1-20

Director Content Strategy information

See Iowa salary details

$56.8K

$120.5K

$206.2K

How much do director content strategy jobs pay per year?

As of Aug 25, 2026, the average yearly pay for director content strategy in Iowa is $120,488.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,900.00 and $152,200.00 per year, depending on experience, location, and employer.

What does a director content strategy do?

A Director of Content Strategy oversees the planning, development, and execution of content initiatives to align with business goals. They analyze audience needs, set content guidelines, and collaborate across departments to ensure cohesive messaging. Their responsibilities often include content marketing, SEO optimization, and performance tracking. This role requires strategic thinking, leadership, and a deep understanding of digital channels.

What are the key skills and qualifications needed to thrive as a director content strategy?

To thrive as a Director Content Strategy, you need a strong background in content development, digital marketing, analytics, and strategic planning, usually backed by a bachelor's or master's degree in communications, marketing, or a related field. Familiarity with content management systems (CMS), SEO tools (such as SEMrush or Google Analytics), and project management platforms is essential. Strong leadership, communication, and cross-functional collaboration skills help you effectively guide teams and align content initiatives with business goals. These competencies ensure content delivers value, supports the company's objectives, and achieves measurable results.

What are the typical challenges faced by a director content strategy in a large organization?

One of the main challenges Directors of Content Strategy face in large organizations is aligning diverse content initiatives across multiple departments and ensuring consistency in messaging. They often manage complex editorial calendars, juggle competing priorities, and coordinate with stakeholders from marketing, product, and executive teams. Navigating shifting business goals and rapidly changing digital landscapes requires flexibility and strong leadership. Successfully addressing these challenges helps build a cohesive content strategy that supports the organization's objectives and enhances brand presence.

What are the most commonly searched types of Content Strategy jobs in Iowa?

The most popular types of Content Strategy jobs in Iowa are:

What are popular job titles related to Director Content Strategy jobs in Iowa?

For Director Content Strategy jobs in Iowa, the most frequently searched job titles are:

What cities in Iowa are hiring for Director Content Strategy jobs?

Cities in Iowa with the most Director Content Strategy job openings:

Social Media Strategist

Hy-Vee, Inc.

West Des Moines, IA • On-site

Full-time

Posted 6 days ago


Hy-Vee rating

6.3

Company rating: 6.3 out of 10

Based on 1,665 frontline employees who took The Breakroom Quiz

47th of 123 rated grocery stores


Job description

Additional Considerations (if any):
-
At Hy-Vee our people are our strength. We promise "a helpful smile in every aisle" and those smiles can only come from a workforce that is fully engaged and committed to supporting our customers and each other.
Job Description:
Job Title: Social Media Strategist
Department: Marketing
FLSA: Salary (Exempt)
Revision Date: 08/2026
About Hy-Vee
At Hy-Vee, we believe the shortest distance between two people is a smile. We're seeking professionals who bring proven skills, a desire to grow, and a commitment to work together in building a company that strives to make our customers' lives easier, healthier and happier.
The Role and Why It's Important
As a Social Media Strategist at Hy-Vee, you take a leading role in shaping how our brand shows up and connects with customers across social media. You own the strategy behind organic social content, vendor and user-generated content, boosted efforts, and e-commerce social execution, working across platforms and with cross-functional teams to drive engagement, traffic, and conversions. You stay ahead of platform trends and bring fresh thinking to content strategy every month, while using data and reporting to continuously improve performance.
What You'll Do
  • Develop and manage social media strategy that aligns with Hy-Vee's broader marketing objectives, building brand awareness and engagement across all targeted social media channels.
  • Manage all social media content publishing across multiple platforms, ensuring content is on-brand, timely, and optimized for each channel.
  • Own organic vendor posting and user-generated content strategy and execution, including sourcing, coordination, and quality oversight.
  • Oversee organic boosted strategy, including agency communication, reporting, and execution.
  • Research, develop, manage, and execute social media e-commerce initiatives to generate online sales, collaborating closely with the paid digital media team.
  • Collaborate with the Content Manager and Influencer team on corporate content strategy, including Instagram collaborations and Facebook partnership programs.
  • Ideate and propose monthly content strategy in collaboration with the Social Media Manager and Director, Creative & Content Marketing.
  • Leverage reporting and analytics to propose strategic content adjustments or platform pivots, and provide metrics and insights on social media campaigns to leadership.
  • Monitor and communicate social platform updates, facilitating related training and education on social media best practices across the team.
  • Research and champion new technology, tools, and software to strengthen social media capabilities.
  • Stay current on emerging social media trends, competitor activity, and industry developments, sharing relevant insights with the team.
  • Maintain confidentiality with all advertising, pricing, and company information.

Your Skills
  • Commitment to the Hy-Vee mission and a willingness to promote the values of the company.
  • Demonstrated understanding of social media platforms, their unique audiences, and how to use them to maximize brand awareness and marketing results.
  • In-depth knowledge of content marketing theory and the ability to take a concept from ideation to full execution.
  • Strong understanding of social reporting, analytics, and the ability to translate data into strategic recommendations.
  • In-depth knowledge of analytics software, content management systems, and SEO tools.
  • Excellent written and verbal communication skills, with the ability to collaborate effectively across multi-disciplinary teams and communicate clearly to leadership.
  • Strong organizational and time management skills, with the ability to manage multiple projects and deadlines simultaneously.
  • Ability to identify problems, develop solutions, and adapt quickly when priorities or direction change.
  • Comfortable working independently with a high degree of self-motivation and minimal supervision.
  • Ability to maintain a high level of confidentiality as it pertains to advertising, pricing, and company information.

Reporting Relationships
Accountable and Reports to: Social Media Manager
Direct Reports: None
Education and Experience
  • Bachelor's degree in Marketing, Advertising, Journalism, Communications, or a related field preferred.
  • 5-7+ years of marketing agency or related work experience.
  • Proven experience in a social media strategy role preferred.
  • Experience with social media management platforms, analytics tools, and content management systems required.
  • Experience with Meta Business Suite and paid/boosted social execution preferred.

Physical Requirements
  • Ability to communicate effectively in writing and verbally.
  • Ability to operate standard office technology, including computers and telephones.
  • Ability to review and analyze documents and data on screen.
  • Ability to occasionally transport materials weighing up to 10 pounds (such as files or office supplies).
  • Ability to travel occasionally, including overnight stays, for events or agency meetings.

Working Environment
This position works in a general office setting with possible flexible work arrangements outside of the office. Occasional travel, including overnight stays, may be required. Standard office and marketing technology is used regularly, including PC/Apple (Microsoft Office, Adobe Creative Cloud, Google Analytics, social media management platforms, and other related software).
Are you ready to smile, apply today.
Employment is contingent upon the successful completion of a pre employment drug screen.

What Hy-Vee employees say

Pay

Benefits

Hours and flexibility

Workplace

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Hy-Vee logo

About Hy-Vee

Sourced by ZipRecruiter

Hy-Vee, based in West Des Moines, IA, US, operates within the supermarket industry. Founded in 1930 by Charles Hyde and David Vredenburg, the company began as a small general store in Beaconsfield, Iowa. Over the years, Hy-Vee has evolved into a network of more than 245 supermarkets across 8 states in the Midwest. They offer a wide range of products and services, including grocery, bakery items, delicatessen, floral, and other specialty departments. With a company motto of “A helpful smile in every aisle”, Hy-Vee's mission is to make each customer's life easier, healthier, and happier. They have received several awards for their commitment to healthy living, customer service and community outreach.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

West Des Moines, IA, US

Year founded

1930