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Content Optimization Manager Jobs in Texas (NOW HIRING)

Whether it's conducting keyword research, technical SEO analysis, content, or audience strategy ... As an SEO Senior Manager, you'll play a key role in shaping organic search strategies that drive ...

Whether it's conducting keyword research, technical SEO analysis, content, or audience strategy ... As an SEO Senior Manager, you'll play a key role in shaping organic search strategies that drive ...

Whether it's conducting keyword research, technical SEO analysis, content, or audience strategy ... As an SEO Senior Manager, you'll play a key role in shaping organic search strategies that drive ...

Manage priorities, timelines, and quality of output across the team. Develop and maintain keyword ... Collaborate with content writers and editors to produce SEO-optimized assets that build topical ...

$78K - $139K/yr

Manage and triage search intake requests across content, technical SEO, and marketing stakeholders ... Partner with content teams, and technical stakeholders to support optimization initiatives and ...

We're seeking a Principal Growth Manager - SEO/AEO to lead our strategy for driving brand ... You excel at optimizing content architectures and company data for AI search and naturally building ...

Strong understanding of social performance metrics and the ability to use insights to inform content optimization. * Detail-oriented, organized, and able to manage multiple priorities in a fast ...

Strong understanding of social performance metrics and the ability to use insights to inform content optimization. * Detail-oriented, organized, and able to manage multiple priorities in a fast ...

... Web Content Creation & CMS Management * Create, publish, and optimize web pages, landing pages ... Build SEO content briefs for writers and brand teams Answer Engine Optimization (AEO) & AI Search ...

Web Developer & SEO Specialist

Austin, TX · On-site

$93K - $93K/yr

VVater seeks a Web Development and SEO Specialist to manage and enhance our company's digital ... Manage website content updates, ensuring fresh, accurate, and engaging content aligned with our ...

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Content Optimization Manager information

What are the key skills and qualifications needed to thrive as a Content Optimization Manager, and why are they important?

To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.

What is the difference between Content Optimization Manager vs Content Strategist?

AspectContent Optimization ManagerContent Strategist
Primary FocusImproving content performance through SEO, keywords, and technical enhancementsDeveloping overall content plans, themes, and messaging strategies
Skills & CertificationsSEO certifications, analytics tools, content management systemsContent marketing, branding, audience analysis
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesContent teams, marketing departments, media agencies

While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.

What are some common challenges Content Optimization Managers face when aligning content strategies with SEO goals?

Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.

What does a Content Optimization Manager do?

A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.
What are the most commonly searched types of Content Optimization jobs in Texas? The most popular types of Content Optimization jobs in Texas are:
What are popular job titles related to Content Optimization Manager jobs in Texas? For Content Optimization Manager jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Content Optimization Manager jobs in Texas look for? The top searched job categories for Content Optimization Manager jobs in Texas are:
What cities in Texas are hiring for Content Optimization Manager jobs? Cities in Texas with the most Content Optimization Manager job openings:
Manager, News & Editorial Content Operations

Manager, News & Editorial Content Operations

Salesforce, Inc.

Austin, TX • Hybrid

Full-time

Medical, Dental, Vision, Life, Retirement

Posted 18 hours ago


Salesforce rating

7.8

Company rating: 7.8 out of 10

Based on 48 frontline employees who took The Breakroom Quiz

101st of 190 rated software companies


Job description

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn't a buzzword - it's a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You're in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

The Experience

Salesforce is seeking an editorial operations professional to lead multimedia content ideation, coordination and production for the News & Editorial team in Communications. You will lead story ideation and content production meetings, ensure that agenda-setting stories move through the pipeline from brief to assignment to interviews, writing, production, publication, cross-channel distribution and amplification. You will forge relationships with communications partners and across departments to ensure content aligns with messaging priorities and organizational goals and incorporates executive voices. You will relentlessly scrutinize processes and workflows, leveraging AI and making consistent improvements.

What You'll Actually Be Doing

  • Story Ideation: Digest inputs from internal and external sources and ensure they are reflected in multimedia content from the News & Editorial team. Lead meetings with agency partners, writers, multimedia producers and editors to crystallize ideas and move them into production.

  • Content Production: Govern the development of stories from concept through amplification, ensuring that they progress from stage to stage on deadline and according to quality and approval standards. Support content creators in anticipating obstacles and overcoming barriers to publication.

  • Distribution, Reuse and Amplification Governance: Work with channel owners and promotion staff to complete the content lifecycle. Lead the repackaging of assets across critical channels. Assist in prioritizing content pieces for amplification support.

  • Strategic Moment Execution: Orchestrate high-stakes publishing cycles for critical corporate news, managing 24/7 operational readiness and cross-functional alignment to ensure flawless delivery during peak visibility windows. Identify social conversations where Salesforce executives should weigh in and support quick development of assets.

  • Editorial Strategy Oversight: Anticipate org-level content needs and barriers to content publishing and address them proactively, ensuring the success of the News & Editorial team's work.

  • Cross-Functional Collaboration: Work closely with marketing, PR and other internal teams to ensure the content plan will achieve their earned media, messaging and audience growth goals.

  • AI-Powered Workflow Transformation: Identify, pilot, and scale the implementation of AI and agent-based solutions (leveraging platforms such as Slack) to drive workflow efficiency and quality across the editorial content production process.

  • Editorial Pinch-Hitting: Edit briefs and copy and review content for alignment with our Style Guide when necessary.

You're Our Person If...

  • 5+ years of progressive experience in content production and operations, with a proven track record of driving process and performance efficiencies.

  • Proven track record of managing content processes from ideation to publication and promotion, including calendaring, posting, and content lifecycle.

  • Technical project management experience - workflow management and support of long-term content optimization projects

  • Understanding of best-in-class editorial multimedia content and executive content development and promotion.

  • Experience managing the work of freelancers, agency partners, and contractors.

  • Proficiency in project management, content and operations tools like Optimizely, Wordpress, Tableau, Google Suite, and Slack.

  • Ability to work effectively in a fast-paced, high-growth environment, managing multiple priorities and deadlines.

  • Strong collaborative spirit and ability to work across teams.

Even Better If...

  • Experience working cross-functionally with internal stakeholders across a large, matrixed organization.

  • Experience working in a global tech company with a diverse, international audience.

This role is hybrid and goes into the office 3 days per week.

Unleash Your Potential

When you join Salesforce, you'll be limitless in all areas of your life. Our benefits and resources support you to find balance andbe your best, and our AI agents accelerate your impact so you cando your best. Together, we'll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future - but to redefine what's possible - for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this Accommodations Request Form.

Please note that Salesforce uses artificial intelligence (AI) tools to help our recruiters assess and evaluate candidates' resumes and qualifications throughout the recruiting process. Humans will always make any candidate selection and hiring decisions. Please see our Candidate Privacy Statement for more information about how we use your personal data and your rights, including with regard to use of AI tools and opt out options.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.

In the United States, compensation offered will be determined by factors such as location, job level, job-related knowledge, skills, and experience. Certain roles may be eligible for incentive compensation, equity, and benefits. Salesforce offers a variety of benefits to help you live well including: time off programs, medical, dental, vision, mental health support, paid parental leave, life and disability insurance, 401(k), and an employee stock purchasing program. More details about company benefits can be found at the following link: https://www.salesforcebenefits.com.

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