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Content Optimization Manager Jobs in Texas (NOW HIRING)

Own keyword architecture, content briefs, technical SEO audits, and metadata management across the SolarWinds web ecosystem. AI-Aware Content Optimization * Adapt SEO for Google AI Overviews ...

In this role, you'll partner closely with the Manager of Content Marketing to identify high-impact opportunities, drive strategic SEO initiatives, and help shape how people discover Givebutter across ...

We are seeking a Senior Web Publisher / SEO Manager to own two deeply connected functions: our ... Manage internal linking strategy, content refresh cycles, and content pruning to maintain a healthy ...

We are seeking a Senior Web Publisher / SEO Manager to own two deeply connected functions: our ... Manage internal linking strategy, content refresh cycles, and content pruning to maintain a healthy ...

As a Content Marketing Manager, you will be responsible for supporting campaigns and demand ... Fluency in SEO, AEO, and content distribution strategies, with a strong grasp of how algorithms and ...

... management, and content optimization. Responsibilities Daily Content Execution ? Execute the content calendar across company social media platforms (Facebook, Instagram, TikTok, YouTube, LinkedIn ...

As a Content Marketing Manager, you will be responsible for supporting campaigns and demand ... Fluency in SEO, AEO, and content distribution strategies, with a strong grasp of how algorithms and ...

Content Writer

Dallas, TX · On-site +1

$85K - $100K/yr

Content supply chains and media asset management * Cloud-based media workflows and emerging ... Content Optimization & Distribution * Optimize content for SEO, LLM and digital performance.

... optimization strategies. * Experience interpreting digital analytics and audience insights to inform content decisions. * Proficiency in content management systems, video publishing, live streaming ...

... optimization strategies. * Experience interpreting digital analytics and audience insights to inform content decisions. * Proficiency in content management systems, video publishing, live streaming ...

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Showing results 1-20

Content Optimization Manager information

What are the key skills and qualifications needed to thrive as a content optimization manager, and why are they important?

To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.

What is the difference between Content Optimization Manager vs Content Strategist?

AspectContent Optimization ManagerContent Strategist
Primary FocusImproving content performance through SEO, keywords, and technical enhancementsDeveloping overall content plans, themes, and messaging strategies
Skills & CertificationsSEO certifications, analytics tools, content management systemsContent marketing, branding, audience analysis
Work EnvironmentMarketing teams, digital agencies, e-commerce companiesContent teams, marketing departments, media agencies

While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.

What are some common challenges content optimization managers face when aligning content strategies with SEO goals?

Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.

What does a content optimization manager do?

A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.
What are the most commonly searched types of Content Optimization jobs in Texas? The most popular types of Content Optimization jobs in Texas are:
What are popular job titles related to Content Optimization Manager jobs in Texas? For Content Optimization Manager jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Content Optimization Manager jobs in Texas look for? The top searched job categories for Content Optimization Manager jobs in Texas are:
What cities in Texas are hiring for Content Optimization Manager jobs? Cities in Texas with the most Content Optimization Manager job openings:

SEO Associate - Tools

SolarWinds

Austin, TX • On-site

Full-time

Posted 21 days ago


SolarWinds rating

7.8

Company rating: 7.8 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

135th of 242 rated software companies


Job description

At SolarWinds, we're a people-first company. Our purpose is to enrich the lives of the people we serve-including our employees, customers, shareholders, partners, and communities. Join us in our mission to help customers accelerate business transformation with simple, powerful, and secure solutions.
The ideal candidate thrives in an innovative, fast-paced environment and is collaborative, accountable, ready, and empathetic. We're looking for individuals who believe they can accomplish more as a team and create lasting growth for themselves and others. We hire based on attitude, competency, and commitment. Solarians are ready to advance our world-class solutions in a fast-paced environment and accept the challenge to lead with purpose. If you're looking to build your career with an exceptional team, you've come to the right place. Join SolarWinds and grow with us!
Position Summary
We're seeking a results-driven SEO Manager to own and advance SolarWinds' organic search strategy within the Demand Generation organization. This team member will build and scale a modern SEO practice in lockstep with paid media, content, product marketing, and web teams - accelerating pipeline, improving AI visibility, and driving long-term search equity across our Tools pillar.
Key Responsibilities
Strategy & Execution
  • Lead and execute a Total Search SEO strategy across Tools product lines and regions, integrating with paid search insights and funnel-aligned content.
  • Operationalize against Marketing Performance Indicators (MPIs), prioritizing traffic quality, pipeline influence, and assisted conversions over vanity metrics.
  • Own keyword architecture, content briefs, technical SEO audits, and metadata management across the SolarWinds web ecosystem.

AI-Aware Content Optimization
  • Adapt SEO for Google AI Overviews: engineer structured content optimized for featured snippets and AI citations.
  • Collaborate with web and content teams to ensure FAQ, documentation, and glossary content earns visibility across both traditional and generative SERPs.

Cross-Functional Leadership
  • Partner with paid search, ABX, and MarTech teams to align organic strategy with SEM campaigns, intent signals (6sense), and lead scoring models.
  • Champion SEO enablement and evangelize best practices across PMM, regional, and sales teams.

Analytics & Insights
  • Use GA4, GSC, Ahrefs, and enterprise SEO platforms (e.g., Conductor, SEMrush, BrightEdge) to track performance, analyze competitors, and surface actionable insights.
  • Deliver monthly KPI reports and quarterly business reviews showcasing pipeline growth, attribution impact, and competitive SERP positioning.

Vendor & Contractor Management
  • Experience managing external SEO agencies, freelance contractors, and specialized vendors, ensuring deliverables align with strategy and budget.
  • Evaluate vendor performance against KPIs, negotiate scopes of work, and recommend when to build capability in-house versus outsource.

Qualifications
  • 4-5+ years of SEO experience in B2B SaaS or enterprise technology
  • Deep expertise in technical SEO, content optimization, and analytics
  • Excellent communication and presenting ability to Tools BU Leadership and key statkeholders, collaboration, and project management skills
  • Hands-on experience with Ahrefs, GA4, Google Search Console, and keyword research tools
  • Familiarity with modern MarTech including 6sense, Mutiny, and Qualified
  • Proven success aligning SEO with performance marketing and demand gen KPIs
  • Understanding of structured data, AI search (SGE/Overviews), and content engineering for semantic search

Preferred Qualifications
  • Experience optimizing for AI Overviews and structured content visibility
  • Working knowledge of MAPs (Marketo, HubSpot), SFDC, and lead scoring models

SolarWinds is an Equal Employment Opportunity Employer. SolarWinds will consider all qualified applicants for employment without regard to race, color, religion, sex, age, national origin, sexual orientation, gender identity, marital status, disability, veteran status or any other characteristic protected by law.
All applications are treated in accordance with the SolarWinds Privacy Notice: https://www.solarwinds.com/applicant-privacy-notice

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