SEO Consultant
$45 - $55/hr
Key Responsibilities - Partner with the SEO Manager to execute SEO initiatives across five consumer brands. - Perform keyword research and support content optimization for organic search performance ...
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SEO Consultant
$45 - $55/hr
Key Responsibilities - Partner with the SEO Manager to execute SEO initiatives across five consumer brands. - Perform keyword research and support content optimization for organic search performance ...
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The Manager, ASO Content & Optimization owns the execution of App Store Optimization initiatives across creative, content, storefront refreshes, metadata updates, and app store optimization workflows.
The Manager, ASO Content & Optimization owns the execution of App Store Optimization initiatives across creative, content, storefront refreshes, metadata updates, and app store optimization workflows.
Sr SEO Manager
San Francisco, CA · On-site
This role blends SEO strategy, content optimization, customer intent mapping, and deep analytics to ... Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and ...
Sr SEO Manager
San Francisco, CA · On-site
This role blends SEO strategy, content optimization, customer intent mapping, and deep analytics to ... Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and ...
The Manager, ASO Content & Optimization owns the execution of App Store Optimization initiatives across creative, content, storefront refreshes, metadata updates, and app store optimization workflows.
The Manager, ASO Content & Optimization owns the execution of App Store Optimization initiatives across creative, content, storefront refreshes, metadata updates, and app store optimization workflows.
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content SEO Program Manager
Culver City, CA · On-site +1
$112K - $171K/yr
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content SEO Program Manager
Culver City, CA · On-site +1
$112K - $171K/yr
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content & SEO Manager
Santa Clara, CA · On-site
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
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Content & SEO Manager
Santa Clara, CA · On-site
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
Content & SEO Manager
Santa Clara, CA · On-site
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
Content & SEO Manager
Santa Clara, CA · On-site
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
Content & SEO Manager
Santa Clara, CA · On-site +1
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
Content & SEO Manager
Santa Clara, CA · On-site +1
$100K - $140K/yr
As a Content & SEO Manager, you'll be responsible for creating and managing high-quality, engaging content that drives organic growth and enhances brand visibility. As a key contributor to our ...
Content SEO Program Manager
Cupertino, CA · On-site
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content SEO Program Manager
Cupertino, CA · On-site
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content SEO Program Manager
$149K - $225K/yr
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Content SEO Program Manager
$149K - $225K/yr
As a SEO Program Manager focused on content, you'll shape how millions of people discover Apple across the world's most influential search platforms - traditional and AI-powered alike. You'll own ...
Manager, Content SEO Programs
$195K - $293K/yr
Description We are looking for an experienced people manager to lead our Content SEO Program. You'll direct the activities of a functional area, managing a team responsible for content optimization ...
Manager, Content SEO Programs
$195K - $293K/yr
Description We are looking for an experienced people manager to lead our Content SEO Program. You'll direct the activities of a functional area, managing a team responsible for content optimization ...
Description We are looking for an experienced people manager to lead our Content SEO Program. You'll direct the activities of a functional area, managing a team responsible for content optimization ...
Description We are looking for an experienced people manager to lead our Content SEO Program. You'll direct the activities of a functional area, managing a team responsible for content optimization ...
Manager, Brand Content & Video Optimization The Manager, Brand Content & Video Optimization supports and executes KPMG's brand content strategy, helping connect brand awareness initiatives with ...
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SEO Manager
San Diego, CA · On-site +1
$7.5K - $85K/mo
Mindgruve is seeking an SEO Manager to join our growing SEO team. This is an individual contributor ... Collaborate with content, design, development, and analytics teams to ensure SEO best practices are ...
SEO Manager
San Diego, CA · On-site +1
$7.5K - $85K/mo
Mindgruve is seeking an SEO Manager to join our growing SEO team. This is an individual contributor ... Collaborate with content, design, development, and analytics teams to ensure SEO best practices are ...
SEO Manager
San Francisco, CA · On-site
$170K - $200K/yr
Build and scale an AI-powered content engine, producing high-quality content and gated assets that ... Measure and communicate SEO impact, using data to connect rankings, traffic, leads, and pipeline ...
SEO Manager
San Francisco, CA · On-site
$170K - $200K/yr
Build and scale an AI-powered content engine, producing high-quality content and gated assets that ... Measure and communicate SEO impact, using data to connect rankings, traffic, leads, and pipeline ...
SEO Manager
San Diego, CA · On-site
As an SEO Manager , you'll be responsible for managing all aspects of your clients' organic search ... content expansions, site migrations, competitive analysis, Internal linking, and structured data ...
SEO Manager
San Diego, CA · On-site
As an SEO Manager , you'll be responsible for managing all aspects of your clients' organic search ... content expansions, site migrations, competitive analysis, Internal linking, and structured data ...
SEO Manager
San Diego, CA · On-site
As an SEO Manager , you'll be responsible for managing all aspects of your clients' organic search ... content expansions, site migrations, competitive analysis, Internal linking, and structured data ...
SEO Manager
San Diego, CA · On-site
As an SEO Manager , you'll be responsible for managing all aspects of your clients' organic search ... content expansions, site migrations, competitive analysis, Internal linking, and structured data ...
This role will work alongside other content managers, editors, and the core SEO team. You'll combine content strategy, hands-on content creation, AEO/GEO content expertise, and data-driven decision ...
New
This role will work alongside other content managers, editors, and the core SEO team. You'll combine content strategy, hands-on content creation, AEO/GEO content expertise, and data-driven decision ...
New
We are looking for an SEO Specialist to join Crunchyroll's Audience Development team on a 6-month ... Experience with content management systems (i.e. Storyblok). * Knowledge of structured data/schema ...
We are looking for an SEO Specialist to join Crunchyroll's Audience Development team on a 6-month ... Experience with content management systems (i.e. Storyblok). * Knowledge of structured data/schema ...
Content Optimization Manager information
What are the key skills and qualifications needed to thrive as a content optimization manager, and why are they important?
To thrive as a Content Optimization Manager, you need expertise in SEO, content strategy, analytics, and digital marketing, typically supported by a relevant degree and experience in content management. Familiarity with tools such as Google Analytics, SEMrush, CMS platforms, and A/B testing software is essential. Strong analytical thinking, attention to detail, and effective communication help you collaborate and drive continuous improvement. These skills and qualities are crucial for maximizing content performance, increasing audience engagement, and achieving business goals.
What is the difference between Content Optimization Manager vs Content Strategist?
| Aspect | Content Optimization Manager | Content Strategist |
|---|---|---|
| Primary Focus | Improving content performance through SEO, keywords, and technical enhancements | Developing overall content plans, themes, and messaging strategies |
| Skills & Certifications | SEO certifications, analytics tools, content management systems | Content marketing, branding, audience analysis |
| Work Environment | Marketing teams, digital agencies, e-commerce companies | Content teams, marketing departments, media agencies |
While both roles involve content, the Content Optimization Manager primarily focuses on enhancing existing content's visibility and performance through SEO and technical improvements. In contrast, the Content Strategist develops overarching content plans and messaging to guide content creation. Both roles often collaborate but serve different strategic and tactical purposes within content marketing.
What are some common challenges content optimization managers face when aligning content strategies with SEO goals?
Content Optimization Managers often encounter challenges when balancing user-focused content with technical SEO requirements. They must ensure that content is engaging and valuable to readers while also optimizing for search engine algorithms, which can sometimes have conflicting priorities. Additionally, staying updated with frequent changes in SEO best practices and communicating these updates to cross-functional teams can be demanding. Effective collaboration with writers, designers, and developers is essential to implement optimization strategies without compromising the brand's voice or user experience.
What does a content optimization manager do?
A Content Optimization Manager is responsible for improving the performance and effectiveness of digital content across websites, blogs, and social media. Their main tasks include analyzing user data, implementing SEO strategies, and ensuring that content is engaging and aligned with business goals. They collaborate with writers, designers, and marketers to optimize content for both search engines and audience engagement. By regularly monitoring key metrics, they make data-driven decisions to maximize content reach and impact.
What are the most commonly searched types of Content Optimization jobs in California? The most popular types of Content Optimization jobs in California are:
What are popular job titles related to Content Optimization Manager jobs in California? For Content Optimization Manager jobs in California, the most frequently searched job titles are:
What job categories do people searching Content Optimization Manager jobs in California look for? The top searched job categories for Content Optimization Manager jobs in California are:
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Job description
Who We Are
Xponential Fitness, LLC (NYSE: XPOF) is a leading global franchisor of health and wellness brands. Through its mission to make boutique health and wellness experiences accessible to everyone, the Company operates a diversified platform of five brands spanning across verticals including Pilates, barre, stretching, strength-training, and yoga. In partnership with its franchisees, Xponential brands offer energetic, accessible, and personalized workout experiences led by highly qualified instructors in studio locations across 49 U.S. states, Puerto Rico, and 30 countries globally. Xponential’s portfolio of brands includes Club Pilates, the largest Pilates brand in the United States; StretchLab, a concept offering one-on-one and group stretching services; YogaSix, one of the largest franchised yoga brands in the United States; Pure Barre, a total body workout that uses the ballet barre to perform small isometric movements, and one of the largest Barre brand in the United States; and BFT, a functional training and strength-based program.
Engagement Overview
We are seeking an experienced SEO Consultant for an initial three month contract engagement to provide hands on support for our newly hired SEO Manager during a period of high project volume. This role will help execute SEO initiatives across five fitness and wellness brands, with a focus on improving organic search performance, supporting content optimization, and accelerating key SEO projects. There may be an opportunity to extend the engagement beyond the initial three month term based on business needs.
The ideal candidate brings strong technical SEO expertise, experience with AI driven search and Generative Engine Optimization (GEO), and can quickly integrate into a fast paced marketing team. This is a highly collaborative, execution focused role that partners with Brand, Content, Digital Marketing, and Technology teams.
Key Responsibilities
- Partner with the SEO Manager to execute SEO initiatives across five consumer brands.
- Perform keyword research and support content optimization for organic search performance.
- Optimize website content, metadata, internal linking, and site architecture using SEO best practices.
- Support Generative Engine Optimization (GEO) initiatives to improve brand visibility within AI powered search experiences, including Google AI Overviews, Gemini, ChatGPT, and other emerging platforms.
- Conduct technical SEO audits and identify opportunities to improve crawlability, indexing, site performance, and user experience.
- Analyze SEO performance using tools such as Google Analytics, Google Search Console, AI search tracking platforms, and other reporting tools.
- Monitor rankings, traffic, and engagement metrics and provide actionable recommendations.
- Collaborate with Content, Brand, Marketing, and Technology teams to implement SEO recommendations.
- Perform content audits and recommend updates to improve search visibility and user engagement.
- Stay current on search algorithm updates, AI search trends, and evolving SEO best practices.
- Assist with documentation, reporting, and scalable SEO processes that support ongoing optimization efforts.
Qualifications
- Five or more years of hands-on SEO experience with demonstrated success improving organic search performance.
- Experience executing SEO strategies in competitive consumer, retail, ecommerce, or franchise environments.
- Experience utilizing the “Profound” platform preferred.
- Strong understanding of technical SEO, on page optimization, keyword strategy, and content optimization.
- Experience with AI powered search and Generative Engine Optimization (GEO).
- Proficiency with industry standard SEO and analytics tools, including Google Analytics, Google Search Console, and keyword research platforms.
Experience working within content management systems.
- Strong analytical and problem solving skills with the ability to translate data into actionable recommendations.
- Excellent written, verbal, and cross functional communication skills.
- Ability to manage multiple priorities across several brands in a fast paced environment.
- Experience supporting multi brand organizations or franchise businesses is preferred.
Contract Details- Initial three month contract engagement.
- Immediate start preferred.
- Opportunity to work closely with the SEO Manager to accelerate high priority initiatives across five brands during a period of increased workload.
- This engagement may be extended beyond the initial three month term based on business needs, project priorities, and individual performance. Any extension is at the Company's discretion and is not guaranteed.
Xponential Fitness LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
About Xponential Fitness
Sourced by ZipRecruiter
Xponential Fitness, headquartered in Irvine, CA, US, is a powerhouse in the global fitness industry. Established in 2017, the firm specializes in franchising diverse and complementary fitness brands. Operating in the wellness and health sector, the company's portfolio boasts eight unique brands, including Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Pure Barre, and STRIDE. In a few short years, Xponential Fitness has gained momentum by curating the largest curated portfolio of boutique fitness brands worldwide. Its mission is capturing every segment of the fitness market, ambitiously striving to make boutique fitness accessible to everyone.
Industry
Performing arts, spectator sports and event promotion
Company size
201 - 500 Employees
Headquarters location
Irvine, CA, US
Year founded
2017