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Content Manager Jobs in Rochester, NY (NOW HIRING)

001 University of Rochester

Senior Editor

Rochester, NY · On-site

$61K - $85K/yr

Proficiency with Microsoft Office Suite, content management systems The University of Rochester is committed to fostering, cultivating, and preserving an inclusive and welcoming culture to advance ...

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Fisher Associates

Proposal Manager

Rochester, NY · On-site +1

$95K - $115K/yr

Description Proposal Manager - Rochester, NY Rochester, NY is home to Fisher Associates ... Write, edit, and refine proposal content, resumes, project descriptions, and supporting materials.

SMPS Upstate New York

Proposal Manager

Rochester, NY · On-site

Write, edit, and refine proposal content, resumes, project descriptions, and supporting materials ... Minimum of 10 years of experience with proposal management, pursuit management, or strategic ...

Paychex

Manager, Search Engine Optimization

Rochester, NY · On-site

$108K - $141K/yr

Overview Manages a team of Search Engine Optimization Analysts and Editorial Managers to develop ... content strategy for Paychex websites. Owns the organic performance of paychex.com, including ...

Paychex

Manager, Search Engine Optimization

Rochester, NY · On-site +1

$108K - $141K/yr

Overview Manages a team of Search Engine Optimization Analysts and Editorial Managers to develop ... content strategy for Paychex websites. Owns the organic performance of paychex.com, including ...

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Content Manager information

See Rochester, NY salary details

$14

$38

$76

How much do content manager jobs pay per hour?

As of Sep 14, 2026, the average hourly pay for content manager in Rochester, NY is $38.39, according to ZipRecruiter salary data. Most workers in this role earn between $25.87 and $44.57 per hour, depending on experience, location, and employer.

What is a content manager?

A Content Manager is responsible for planning, creating, editing, and publishing content across various platforms to engage target audiences and support organizational goals. They often oversee a team of writers, designers, and other contributors, ensuring that all content aligns with brand guidelines and marketing strategies. Content Managers also analyze content performance and make data-driven decisions to improve engagement and reach.

What is a content manager?

A content manager, or a web content manager, creates and oversees content produced for a website. In most cases, they lead or collaborate with a marketing team to develop online material relevant to a site’s overall purpose. The content manager’s responsibilities often include creating, editing, posting, or updating content. This content is often in various media formats, like written pieces, videos, and photos.

What are some common challenges content managers face in balancing creativity with brand consistency?

Content Managers often navigate the challenge of fostering creativity while ensuring that all content aligns with established brand guidelines and messaging. Striking this balance requires close collaboration with creative teams and regular communication with marketing or branding stakeholders. Additionally, Content Managers must stay updated on brand strategy changes and provide clear feedback to contributors to maintain consistency across all channels. Successfully managing this balance not only strengthens brand identity but also keeps content fresh and engaging.

What are the key skills and qualifications needed to thrive as a content manager, and why are they important?

To thrive as a Content Manager, you need strong writing, editing, and organizational skills supported by a background in communications, marketing, or journalism. Familiarity with content management systems (CMS), SEO tools, analytics platforms, and sometimes certifications like HubSpot Content Marketing are typically required. Creativity, attention to detail, and effective collaboration ensure high-quality, engaging content and smooth workflow within teams. These skills are vital for maintaining brand consistency, driving audience engagement, and meeting organizational goals.

What is the difference between Content Manager vs Content Strategist?

AspectContent ManagerContent Strategist
Primary FocusOverseeing content creation, editing, and publishing processesDeveloping overall content plans and long-term strategies
ResponsibilitiesManaging content teams, ensuring content quality, and maintaining schedulesResearching target audiences, setting content goals, and aligning content with brand strategy
Required SkillsContent management systems, editing, project managementMarket research, content planning, analytics
Work EnvironmentCollaborative teams, marketing or media companiesStrategic planning sessions, cross-department collaboration

While both roles focus on content, the Content Manager handles day-to-day content operations, whereas the Content Strategist focuses on creating and guiding the overall content strategy to meet business goals.

More about Content Manager jobs

What are the most commonly searched types of Content jobs in Rochester, NY?

The most popular types of Content jobs in Rochester, NY are:

What are popular job titles related to Content Manager jobs in Rochester, NY?

For Content Manager jobs in Rochester, NY, the most frequently searched job titles are:

What job categories do people searching Content Manager jobs in Rochester, NY look for?

The top searched job categories for Content Manager jobs in Rochester, NY are:

What cities near Rochester, NY are hiring for Content Manager jobs?

Cities near Rochester, NY with the most Content Manager job openings:

Content Manager jobs near you
Infographic showing various Content Manager job openings in Rochester, NY as of August 2026, with employment types broken down into 100% Full Time. Highlights an 80% In-person, and 20% Hybrid job distribution, with an average salary of $79,853 per year, or $38.4 per hour.

Digital Marketing Manager

Rochester, NY • On-site

Heritage Christian Services
Offices of Mental Health Practitioners • 11 - 50 employees
Learn more about Heritage Christian Servicesexternal

$73K - $79K/yr

Full-time

Posted 13 days ago

Heritage Christian Services rating

5.6

Company rating: 5.6 out of 10

Based on 15 frontline employees who took The Breakroom Quiz

Job description

Serves a critical role in the execution of digital marketing strategies that promote the mission, vision, values and winning propositions of Heritage Christian Services, and its service lines and community programs.

Pay for this position:  $73,000 / yr - $79,000 / yr

The salary of the finalist selected for this role will be set based on a variety of factors, including but not limited to departmental budgets, qualifications, experience, education, licenses, specialty, and training. The above range represents the organization's good faith and reasonable estimate of the range of possible compensation at the time of posting


  • Creates and manages digital marketing plans for internal clients boosting employee recruitment, charitable support, child care enrollment and more.
  • Tracks trends, performance and cost-efficiency making improvements as necessary for better results.
  • Prepares reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs.
  • Serves as a key or primary contact for digital marketing vendors following, prompting and monitoring tasks plus tracking partner performance.
  • Responsible for the agency’s branding and performance on all digital channels including review sites, online job boards, etc.
  • Handles online listening, monitoring and responses.
  • Generates content targeting key audiences with motivators and clear calls to action, especially for social media

 

Approximately 50% of work is dedicated to social media management and content; 30% to SEO/SEM; and remaining to other digital responsibilities including analytics, websites, email, etc. plus reporting.


  • Bachelor’s degree in marketing, digital marketing or related field required, master’s level preferred
  • 5+ years of progressive digital marketing experience, including social media management, multi-channel campaigns, website content, email marketing and analyzing data and performance
  • Certifications in Google Analytics, Google Ads or similar credentials preferred
  • Exemplary skills in research, interviewing, copy writing and editing; photography and video production is a plus
  • A valid driver’s license, aligned with Heritage Christian’s motor vehicle record standards, and reliable transportation

Our Commitment to Equity and Justice

 

We believe that people are entitled to dignity, respect, equity and justice. We champion a society that removes barriers. We reject racism and discrimination of any kind. We protest systemic and political inequities that marginalize people, recognizing that there is a history of structural racism in the United States. We will continue to learn and change to achieve justice. We know that strength comes from unity.

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