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Consumer Strategy Jobs (NOW HIRING)

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Consumer Strategy information

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$54K

$100.9K

$150K

How much do consumer strategy jobs pay per year?

As of Jun 17, 2026, the average yearly pay for consumer strategy in the United States is $100,896.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,500.00 and $135,000.00 per year, depending on experience, location, and employer.

What is the highest paying job in customer service?

The highest paying roles in customer service are typically senior management positions such as Customer Service Director or Vice President of Customer Experience, which can earn six-figure salaries. These roles often require extensive experience, leadership skills, and knowledge of customer relationship management (CRM) tools.

What is the difference between Consumer Strategy vs Consumer Insights?

AspectConsumer StrategyConsumer Insights
Required CredentialsBachelor's degree in marketing, business, or related field; often an MBABachelor's or master's in marketing, psychology, or data analysis
Work EnvironmentStrategic planning teams, marketing departments, consulting firmsResearch teams, data analysis units, marketing departments
Employer & Industry UsageUsed across retail, consumer goods, and service industries for planningUsed for understanding consumer behavior and preferences

Consumer Strategy focuses on developing long-term plans to reach target markets, while Consumer Insights involves analyzing data to understand consumer behaviors. Both roles are essential in marketing but serve different functions: strategy sets the direction, insights provide the understanding needed to inform those strategies.

How to get a job in consumer behavior?

To pursue a career in consumer behavior, candidates typically need a bachelor's degree in marketing, psychology, or related fields, along with strong analytical and research skills. Gaining experience through internships or entry-level roles in market research or data analysis can be beneficial, and familiarity with tools like SPSS or Excel is often required. Advanced positions may require a master's degree or specialized certifications in consumer insights or market research.

What is consumer strategy?

Consumer strategy refers to the process of understanding, targeting, and engaging customers to drive business growth and brand loyalty. Professionals in consumer strategy analyze market trends, customer behavior, and competitive landscapes to develop actionable plans that meet consumer needs and preferences. Their work often involves collaborating with marketing, product development, and sales teams to ensure that business offerings align with what consumers want. Effective consumer strategy can help companies differentiate themselves, increase customer satisfaction, and boost profitability.

What is a customer strategy job description?

A customer strategy job involves developing plans to improve customer experience, retention, and satisfaction by analyzing customer data, market trends, and feedback. Professionals in this role often collaborate with marketing, sales, and product teams, and may use tools like CRM software to inform strategic decisions.

What are the four career fields in consumer services?

Consumer strategy professionals typically work across four main career fields: customer experience management, market research and analysis, product development and management, and sales and account management. These areas focus on understanding consumer needs, developing offerings, and maintaining customer relationships to drive business growth.

What are the key skills and qualifications needed to thrive in Consumer Strategy, and why are they important?

To thrive in Consumer Strategy, you need strong analytical abilities, market research expertise, and a background in business or marketing, often supported by a relevant degree. Familiarity with data analytics tools (such as Excel, Tableau, or Nielsen) and CRM platforms is typically required. Outstanding communication, strategic thinking, and collaboration skills help professionals synthesize insights and influence cross-functional teams. These competencies are crucial for developing effective consumer-centric strategies that drive business growth and competitiveness.

How does a Consumer Strategy professional typically collaborate with cross-functional teams to drive business objectives?

Consumer Strategy professionals regularly work alongside marketing, product development, sales, and analytics teams to ensure that consumer insights are effectively integrated into business initiatives. They often lead workshops, present findings, and facilitate alignment between departments to shape product offerings and go-to-market strategies. This cross-functional collaboration is essential for translating data-driven insights into actionable plans that resonate with target audiences and support company growth.
More about Consumer Strategy jobs
What cities are hiring for Consumer Strategy jobs? Cities with the most Consumer Strategy job openings:
What are the most commonly searched types of Consumer Strategy jobs? The most popular types of Consumer Strategy jobs are:
What states have the most Consumer Strategy jobs? States with the most job openings for Consumer Strategy jobs include:
Infographic showing various Consumer Strategy job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 80% Full Time, 13% Part Time, 2% Temporary, and 4% Contract. Highlights an 82% Physical, 5% Hybrid, and 13% Remote job distribution, with an average salary of $100,896 per year, or $48.5 per hour.

Consumer Sales Representative-Retail

TDS Telecom

Appleton, WI

$60K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 13 days ago


TDS Telecom rating

7.2

Company rating: 7.2 out of 10

Based on 38 frontline employees who took The Breakroom Quiz

46th of 78 rated telecommunications companies


Job description

At TDS Telecom, connecting people is at the heart of everything we do. We are forward thinkers who leverage cutting-edge fiber internet technology to strengthen communities. We are dedicated to excellence, which drives us to succeed together, creating a better world through meaningful connections. Ready to make an impact?

The Consumer Sales Representative-Retail is a key contributor in TDS’s overall consumer strategy to grow, delight and retain our customers. Our motto is to grow revenue and achieve sales goals by providing exceptional customer service. The Consumer Sales Representative-Retail handles customers that walk-in to our Retail stores as well as handles inbound customer calls when no customers are in the office.

This position is the primary point of contact for consumer customers inquiring about products and services. This position takes ownership of thoroughly understanding the features and benefits of all the consumer products and services we offer. The Consumer Sales Representative-Retail also keeps current on all pricing, procedures, promotions, tools, and systems used to place orders, update billing and maintain record of customer contacts.

In addition to base pay and an excellent benefits package, the Consumer Sales Representative-Retail is assigned monthly sales goals established for key strategic products such as Voice, High Speed Data, TV, Mobile, and Strategic product sales. The Consumer Sales Representative-Retail must meet these goals and maintain customer service quality expectations for additional commission incentive programs.

Why You’ll Love It

  • Work Location:1490 Oneida St. Ste B Appleton, WI 54915
  • Type of Position: Full Time – 40 Hours per Week
  • Unlimited Earning Potential: $19.88/hr. + uncapped commissions. Hit your goals and earn $60,000+ annually!
  • Hours: Monday- Friday (with rotating Saturdays) 9am-6pm CST
  • Sign-on bonus: $2,500!

Extra Benefits That Set Us Apart

  • Day-one benefits package
  • Ramp-up payments for your first three months
  • Exclusive rewards: Top performers earn an all-expenses-paid tropical getaway!
  • TDS Discounted Services available!
  • 3 Weeks of Paid Vacation and 2 Weeks of Paid Sick time PER YEAR!

  • Deliver Sales & Retention Results through Providing Exceptional Customer Service: Exceed or Meet Monthly Sales Goals of Strategic Products such as but not limited to, Voice, High Speed Data, TV , Mobile, and Internet Content Product Offerings through face to face and over the phone interactions. Exceeds retention goals, by using save techniques that involve negotiation & interpersonal communication skills to prevent customer churn. Works to ask lifestyle questions and promote services to fulfill customer needs. Is also responsible for reselling customers on the benefits of having TDS service, subsequently protecting existing revenue.
  • Moves/Adds/Changes/Disconnect Inquiries: Delight and retain existing customer base by consistently providing exceptional customer service on all billing inquiries, seasonal service requests, toll inquiries, and other miscellaneous inquiries. The Consumer Sales Representative-Retail will consult with customers on these service calls to identify customer technology needs and offer TDS product solutions they may not currently have and/or we can offer at a better value.
  • Cash Management Procedures – Consumer Retail must closely follow cash management procedures to assure accuracy in all cash and payment handling from customer to deposit.
  • Resolves construction related issues in specific markets by creating and completing Triage tickets.
  • Keeps current with Promotions, Products and Technology necessary to Exceeding or Meeting Sales and Retention Goals. Regular attendance and promptness for work are essential functions of this position because absenteeism and tardiness significantly impact the ability of the Company and coworkers to meet our customers' needs
  • Handles retail office responsibilities such as restocking supplies, unlocking and locking office, maintaining office cleanliness, participating in community events, and working with other departments to coordinate use of space.
  • Special Projects as assigned by Supervisor

Required Qualifications

  • 1+ years’ experience in a sales or customer service role
  • 2+ years computer experience (may include order applications, Microsoft Outlook, Word, or Excel).
  • Must follow the TDS attendance guidelines in order to meet TDS’s business needs including but not limited to our obligations to our customers and to our customers’ needs.

Other Qualifications

  • 6+ months experience in a fast-paced environment managing multiple tasks 6+ months experience working with detailed data
  • Ability to meet or exceed sales goals
  • Demonstrate strong negotiation, selling and closing skills in reselling the service to customers who are requesting to disconnect their service.
  •  Ability to handle a high volume of phone calls in a structured, contact center environment
  • Understanding of the telecommunication industry
  • Understanding of telecommunication products and services
  • Excellent interpersonal communication skills (i.e., verbal, written, listening)
  • Problem solving skills (i.e. customer complaints, competitive issues)
  • Successful completion of classroom training will be required
  • Demonstrated success in a competitive sales environment
  • Able to Work Overtime with Advance Notice
  • Ability to Work shift with ending time of 8:00 p.m. CST and a Saturday rotation
  • Experience working with escalated customer issues and problem resolution both over the phone and face to face.

Do you meet the Required Qualifications but are unsure if your experience aligns with the Other Qualifications? We encourage you to apply! Research shows that many candidates hesitate to apply unless they meet 100% of the qualifications, even when they possess the skills and experience needed to succeed in the role. Experience and skills come in many forms, and they may not always match exactly what’s listed on paper, but they can still lead to success. If you meet the Required Qualifications and believe you have the potential to thrive in this role, we encourage you to apply today!

Benefits

We believe in taking care of our team, which is why we offer comprehensive benefits to support your health, financial well-being, and overall happiness. Join us and experience a work environment where your well-being is a top priority!

Associates scheduled to work 20 or more hours per week have access to:

  • Medical Coverage
  • Dental Coverage
  • Vision Coverage
  • Life Insurance
  • 401(k) Plan
  • Generous Vacation & Paid Sick Leave
  • Seven Paid National Holidays & One Floating Holiday
  • Paid Parental Leave (6 weeks after 12 months of employment)
  • Adoption & Surrogacy Assistance
  • Employee Assistance & Wellness Programs

Associates working 30 or more hours per week additionally have access to:

  • Short-Term & Long-Term Disability
  • TDS Service Discounts
  • Education Assistance
  • Paid Volunteer Time

In addition to these benefits, all associates will have the opportunity to participate in our Associate Resource Groups, which are designed to encourage community and facilitate professional development. To learn more, click here.

Who is TDS Telecom?

TDS Telecom provides high-speed internet, TV entertainment, and phone services to a diverse range of communities, including small to mid-sized urban, suburban, and rural areas across the U.S. With over 50 years of experience, TDS is committed to building and expanding fiber optic networks that bring cutting-edge connectivity to neighborhoods nationwide. Serving over 1 million connections, our mission is to create a better world by delivering innovative communication solutions that enhance the way people live, work, and connect. Visit tdstelecom.com to learn more! 

At TDS, we are committed to Equal Employment Opportunity (EEO) and value the difference of backgrounds, experiences and perspectives in our workforce. We consider all qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other status protected by law.

Pay Transparency

The listed pay range reflects the minimum and maximum base compensation for this position. The base pay rate offered is expected to be $19.88 per hour. In addition, certain positions may be eligible for additional forms of compensation, such as bonuses, commissions, or equity awards.


$17.66/Hr. - $26.48/Hr.

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