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Consumer Product Research Jobs (NOW HIRING)

Senior Research Manager, Physical Product

Boston, MA ยท On-site

$137K - $181K/yr

... consumer product environments, with demonstrated experience bridging technical validation and human subject research. * 3+ years of people management experience, including coaching, performance ...

New

... consumer product environments, with demonstrated experience bridging technical validation and human subject research. * 3+ years of people management experience, including coaching, performance ...

Product research and design * Conduct product, user, and quantitative research to inform the ... consumer products * Experience with social, discovery, or personalization-driven products

Product Manager

New York, NY ยท On-site

$160K - $190K/yr

Product research and design * Conduct product, user, and quantitative research to inform the ... consumer products * Experience with social, discovery, or personalization-driven products

Product Manager

New York, NY ยท On-site

$110K - $160K/yr

Own product strategy and execution across core consumer gifting, growth, and business gifting ... Talk to users regularly - run interviews, usability sessions, and quick research loops to keep us ...

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Showing results 1-20

Consumer Product Research information

See salary details

$26.5K

$97.4K

$208K

How much do consumer product research jobs pay per year?

As of Jun 13, 2026, the average yearly pay for consumer product research in the United States is $97,379.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,000.00 and $117,000.00 per year, depending on experience, location, and employer.

What is the difference between Consumer Product Research vs Market Analyst?

AspectConsumer Product ResearchMarket Analyst
Required CredentialsBachelor's in Marketing, Business, or related fields; research certificationsBachelor's in Economics, Business, or related fields; analytical skills
Work EnvironmentResearch firms, product companies, retailFinancial institutions, consulting firms, corporate strategy
Employer & Industry UsageConsumer goods, retail, manufacturingFinance, consulting, market intelligence
Search & Comparison IntentUnderstanding product preferences, consumer insightsMarket trends, industry analysis

Consumer Product Research focuses on analyzing consumer preferences and product feedback to improve offerings, while Market Analysts evaluate broader market trends and industry data to inform strategic decisions. Both roles require research skills but serve different strategic purposes within the industry.

What is consumer product research?

Consumer product research is the process of studying consumer preferences, behaviors, and feedback to help companies design, improve, or market their products. It involves methods like surveys, focus groups, and product testing to gather data on how people interact with or perceive a product. The insights gained help businesses make informed decisions about product development, pricing, packaging, and advertising. By understanding consumer needs and trends, companies aim to create products that better meet market demands and stand out from competitors.

What are some common challenges faced in a Consumer Product Research role, and how can they be addressed?

Professionals in Consumer Product Research often encounter challenges such as interpreting ambiguous consumer feedback, balancing qualitative insights with quantitative data, and keeping up with rapidly changing market trends. To address these, it's important to use a mix of research methodologies, collaborate closely with cross-functional teams like marketing and product development, and continuously update research tools and knowledge. Regular communication and sharing findings with stakeholders can also ensure research insights are actionable and aligned with business goals.

What are the key skills and qualifications needed to thrive as a Consumer Product Researcher, and why are they important?

To thrive as a Consumer Product Researcher, you need strong analytical skills, a background in market research or related fields, and familiarity with statistical analysis. Proficiency in tools like SPSS, Excel, survey platforms, and sometimes experience with qualitative research software or certifications in market research are common requirements. Excellent communication, creativity, and curiosity help you distill insights and collaborate with cross-functional teams. These skills are crucial for generating actionable consumer insights that drive product development and business success.
More about Consumer Product Research jobs
What states have the most Consumer Product Research jobs? States with the most job openings for Consumer Product Research jobs include:
Infographic showing various Consumer Product Research job openings in the United States as of June 2026, with employment types broken down into 69% Full Time, 29% Part Time, 1% Temporary, and 1% Contract. Highlights an 89% Physical, 3% Hybrid, and 8% Remote job distribution, with an average salary of $97,379 per year, or $46.8 per hour.

Growth Associate & Product Launch Coordinator (AI Consumer Product)

Digital

Palo Alto, CA โ€ข Remote

Full-time, Contractor

Posted 24 days ago


Job description

Hire Digital is seeking a hands-on Growth Associate & Product Launch Coordinator (AI Consumer Product) to support the launch of a new AI-powered consumer product in the US market and help drive early user growth among everyday American consumers. This is an execution-focused role for someone who is eager to learn, highly proactive, and excited to help bring a 0โ†’1 product to market.

Youโ€™ll work closely with the Head of Growth and product team, supporting go-to-market initiatives, user acquisition campaigns, onboarding improvements, and launch execution.

This role is ideal for someone who thrives in startup environments, moves quickly, and enjoys combining creativity with data to unlock growth.

Employment Type: Full-time (Initial 3-month contract, with potential for extension or conversion)

Requirements

Responsibilities0โ†’1 Product Launch Support
  • Support the launch of a new consumer AI product in the US market.
  • Assist with go-to-market planning, launch timelines, and execution across multiple channels.
  • Help coordinate launch initiatives across Product Hunt, creator communities, AI forums, and the ChatGPT ecosystem.
  • Research target audiences, competitors, and early adopter opportunities.
  • Help create launch momentum through scrappy, low-cost growth initiatives.
Growth & User Acquisition
  • Support acquisition campaigns across paid, organic, referral, influencer, and community channels.
  • Help identify new growth opportunities and channels for user acquisition.
  • Assist with campaign setup, testing, optimisation, and reporting.
Onboarding & Funnel Optimisation
  • Help improve signup flows, onboarding journeys, and first-user experience.
  • Monitor funnel drop-off points and suggest practical improvements.
  • Support lifecycle messaging such as email, push, or re-engagement campaigns.
Content & Launch Assets
  • Create landing page copy, campaign messaging, and simple launch assets.
  • Assist with demos, use-case content, FAQs, and product education materials.
  • Coordinate with designers or external vendors when needed.
Reporting & Insights
  • Build simple dashboards and weekly growth reports.
  • Analyse campaign performance and user behaviour data.
  • Turn findings into actionable recommendations and tests.
Requirements
  • 2โ€“4 years of experience in growth, marketing, digital campaigns, product growth, startups, or consumer apps.
  • Strong interest in launching new products and helping scale user growth.
  • Comfortable working in a fast-paced startup environment with changing priorities.
  • Hands-on mindset with willingness to execute across multiple functions.
  • Strong communication and organisational skills.
  • Analytical mindset with attention to data and performance metrics.