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Consumer Insights Research Jobs (NOW HIRING)

Analyst, Consumer Insights

Newton, KS · Hybrid

$83K - $100K/yr

Analyst, Consumer Insights Job Purpose Panera isseekinga highly motivated Analyst, ConsumerInsights ... Research Design & Project Execution * Support the design, execution, analysis, and reporting of ...

The Director, Consumer Insights is an enterprise insights leader responsible for translating ... Executive-Ready Synthesis & Decision Framing Translate complex data, research findings, and market ...

The Director, Consumer Insights is an enterprise insights leader responsible for translating ... Executive-Ready Synthesis & Decision Framing Translate complex data, research findings, and market ...

Lead the day-to-day execution of research projects, including survey design, discussion guide ... consumer insights or market research, preferably within the Consumer Packaged Goods (CPG/FMCG ...

SUMMARY Responsible for consumer,market and competitive research efforts that will guide marketing ... The successful candidate will lead the miningof data insights from these tools to support the CUSA ...

SUMMARY Responsible for consumer,market and competitive research efforts that will guide marketing ... The successful candidate will lead the miningof data insights from these tools to support the CUSA ...

... consumer insights that drive value optimization across our existing product portfolio. This role ... You'll apply strong research, analytical, and communication skills to help cross-functional teams ...

Lead the day-to-day execution of research projects, including survey design, discussion guide ... consumer insights or market research, preferably within the Consumer Packaged Goods (CPG/FMCG ...

Showing results 41-60

Consumer Insights Research information

See salary details

$25.5K

$77.6K

$112.5K

How much do consumer insights research jobs pay per year?

As of Aug 11, 2026, the average yearly pay for consumer insights research in the United States is $77,566.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $98,500.00 per year, depending on experience, location, and employer.

What is consumer insights research?

Consumer insights research is the process of gathering and analyzing data about consumers' behaviors, preferences, motivations, and attitudes. This research helps businesses understand what drives customer decisions, allowing them to develop products, marketing strategies, and customer experiences that better meet consumer needs. Methods may include surveys, focus groups, interviews, and analysis of purchasing or browsing data. Ultimately, consumer insights research informs organizations on how to connect with their target audience more effectively.

What is the difference between Consumer Insights Research vs Market Research Analyst?

AspectConsumer Insights ResearchMarket Research Analyst
CredentialsBachelor's degree in marketing, psychology, or related field; often certifications in research methodsBachelor's degree in marketing, business, or statistics; similar certifications
Work EnvironmentFocus on analyzing consumer behavior, preferences, and motivations through qualitative and quantitative methodsAnalyze market trends, competitor data, and industry reports to inform business strategies
Industry UsageUsed primarily in consumer-focused industries like retail, FMCG, and advertisingCommon across various industries including retail, finance, and technology
Search & Comparison IntentUnderstanding consumer behavior insights and research methodsAnalyzing market data and industry trends

Consumer Insights Research and Market Research Analyst roles share similar educational backgrounds and work environments. However, Consumer Insights Research specifically emphasizes understanding consumer motivations and behaviors to inform marketing strategies, while Market Research Analysts focus more broadly on industry and market trends to support business decisions.

What are the key skills and qualifications needed to thrive as a consumer insights researcher, and why are they important?

To thrive as a Consumer Insights Researcher, you need strong analytical skills, expertise in market research methodologies, and a background in fields such as marketing, psychology, or statistics. Familiarity with survey tools, statistical analysis software (like SPSS or R), and data visualization platforms is commonly required. Exceptional communication, curiosity, and critical thinking are key soft skills for interpreting data and delivering actionable insights. These skills enable researchers to accurately understand consumer behavior and provide strategic recommendations that drive business decisions.

How does a consumer insights researcher typically collaborate with marketing and product teams?

Consumer Insights Researchers work closely with marketing and product teams to translate research findings into actionable strategies. They often participate in cross-functional meetings, present key insights, and advise on campaign messaging or product features based on consumer data. Collaboration is ongoing, with researchers providing feedback throughout the development process and helping teams understand evolving customer needs. This partnership ensures that business decisions are informed by accurate, up-to-date consumer perspectives.
More about Consumer Insights Research jobs
What cities are hiring for Consumer Insights Research jobs? Cities with the most Consumer Insights Research job openings:
What are the most commonly searched types of Consumer Insights Research jobs? The most popular types of Consumer Insights Research jobs are:
What states have the most Consumer Insights Research jobs? States with the most job openings for Consumer Insights Research jobs include:
Infographic showing various Consumer Insights Research job openings in the United States as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 87% Full Time, 9% Part Time, and 2% Contract. Highlights an 87% Physical, 4% Hybrid, and 9% Remote job distribution, with an average salary of $77,566 per year, or $37.3 per hour.

Associate Manager, Consumer Insights

Pharmavite

Los Angeles, CA • On-site

Full-time

Medical, Dental, Vision, Retirement

Posted 12 days ago


Pharmavite rating

9.2

Company rating: 9.2 out of 10

Based on 9 frontline employees who took The Breakroom Quiz


Job description

HELP US BRING THE GIFT OF HEALTH TO LIFE.
Working at Pharmavite is an experience like no other. With a focus on complete nutrition for all, each endeavor is urgent and every day counts. You'll have the opportunity to work on the #1 selling national vitamin and supplement brand, Nature Made, as well as an exciting portfolio of other products that are shaping the future of the healthy living industry. Consumer-driven innovation, high quality products and a promising portfolio, all driven by a team with a shared sense of purpose -- that's Pharmavite. Join us to bring the gift of health to life.

This role is not available for any form of immigration sponsorship or support, including completion of the Form I-983 training plan required for STEM OPT.

Position Summary

The Associate Manager, Innovation Insights plays a key role in bringing the consumer to life in Nature Made's innovation pipeline, executing qualitative and quantitative consumer research that delivers actionable insights to inform innovation strategy and business decisions. Reporting to the Manager, Innovation Insights, this individual partners closely with cross-functional teams to identify consumer needs, evaluate new ideas, and support the development of breakthrough products and experiences. The role is ideal for a curious, collaborative insights professional who enjoys translating consumer understanding into business action within a fast-paced innovation environment.

Key Responsibilities

  • Critical contributions this role is counted on to deliver include:
  • Executes qualitative and quantitative research projects to answer key innovation business questions and uncover actionable consumer insights.
  • Supports the development of learning plans grounded in clear hypotheses and iterative testing, synthesizing findings into compelling business recommendations.
  • Partners with internal teams and external research agencies to conduct consumer co-creation, ethnographies, focus groups, concept testing, product testing, and other innovation research methodologies.
  • Collaborates with cross-functional Innovation, Marketing, R&D, and Commercial teams to provide consumer input throughout the innovation process, from opportunity identification through concept refinement.
  • Leverages multiple sources of information-including primary research, syndicated data, social listening, trends, and secondary research-to identify emerging consumer needs and innovation opportunities.
  • Synthesizes consumer insights into clear stories and recommendations that influence innovation decisions and inspire action.
  • Supports the evaluation and optimization of product concepts, positioning, claims, packaging, and consumer experiences throughout development.
  • Contributes to the continuous improvement of innovation research approaches by identifying efficient, agile methodologies and emerging research tools.

Ideal Candidate Profile

The ideal candidate is passionate about understanding consumers and translating insights into innovation opportunities. They are comfortable managing research projects, collaborating across functions, and balancing multiple priorities in a fast-paced environment. They are naturally curious, analytical, and motivated to grow as an innovation insights professional while contributing to broader business objectives.

Critical Success Factors

You'll be most successful in this role if you have:

  • Curiosity about consumer attitudes, behaviors, and emerging trends.
  • Passion for innovation and consumer-centered problem solving.
  • Strong analytical thinking with the ability to translate research into actionable recommendations.
  • Experience managing multiple research projects simultaneously in a dynamic environment.
  • Excellent communication, storytelling, and presentation skills.
  • Ability to collaborate effectively across cross-functional teams and external research partners.
  • Comfort working with ambiguity and iterative learning approaches.

Capabilities & Skills Required

To be successful in this role, you'll bring:

  • Bachelor's degree required; Master's degree in Marketing, Market Research, Business, Psychology, or related field preferred.
  • 3+ years of experience in Consumer Insights, Market Research, Shopper Insights, Consumer Strategy, or related field (or 5+ years without an advanced degree).
  • Experience supporting innovation-related consumer research projects.
  • Experience with qualitative and quantitative research methodologies, including research design, execution, analysis, and synthesis (e.g. Qualtrics, MyTake, etc.)
  • Experience working with research suppliers and external agencies (e.g. Nielsen IQ)
  • Strong analytical skills and familiarity with syndicated data sources (Circana, Nielsen, IRI, etc.) is preferred.
  • Experience in a CPG company is preferred. Experience within Health & Wellness or at a consumer research agency is a plus.
  • Strong business acumen with the ability to connect consumer insights to business recommendations.
  • Proficiency in PowerPoint and Excel, with strong written and verbal communication skills.


OUR OFFER
Here, career paths aren't predefined, and bureaucratic limitations don't exist -- you have the opportunity to grow, learn from industry pioneers, and develop the way you want to. Pharmavite is investing more in the development of our team -- to help us deliver on our purpose and help you achieve your career aspirations. Our environment is geared to fuel curiosity, encourage experimentation, and generate learning as this is the way we develop ourselves and our organization.
Pharmavite is committed to meeting the needs of our employees and their families with a Total Rewards package that's as comprehensive as the vitamins and supplements we deliver to consumers. With competitive compensation programs and standout benefits, we provide employees with optimal health and well-being -- as well as peace of mind. These rewards -- plus our new recognition program -- ensure employees feel supported both at work and home.

National Target Base Pay Range: $80,000 - $133,000. The salary range for this position is based on national standards. For candidates in California and New York metro the Target Base Pay Range is $88,000 - $146,000, to reflect the cost of living and market conditions in those areas.

Actual compensation will take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location, education, experience, qualifications and job-related skills. It is not typical for an individual to be hired above the midpoint of the range for their role and compensation decisions depend on the facts and circumstances of each case. This information is provided to applicants in accordance with state and local laws.

Base pay is only one component of our total rewards offerings, and we will take the full offering into consideration when presenting an offer of employment. Our total rewards package for this position may also include an annual performance bonus, Medical, dental and vision benefits, 401K match, and other wellness benefits.

Visit Pharmavite.com/careers to learn more about our mission and discover an opportunity that's right for you. Health and wellness begins with us.

Pharmavite is an equal opportunity employer. Weprohibit employment discrimination and harassment based on race, color, religion, age, sex, sexual orientation, gender, national origin, and any other basis protected by state and federal law. Pharmaviterecruits, hires, employs, trains, promotes, and compensatesindividuals solely based on job-related qualifications and abilities.

Pharmavite also provides reasonable accommodation to qualified individuals with disabilities or based on a sincerely held religious belief, in accordance with applicable laws. If you need to inquire about an accommodation to complete the application process, please email recruiter@pharmavite.com.


Disclaimer
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications of employees assigned to this job.

CALIFORNIA FAIR CHANCE ACT:

Qualified Applicants with arrest or conviction records will be considered for Employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

JOB ALERT FRAUD:

We have become aware of scams from individuals, organizations, and internet sites claiming to represent Pharmavite in recruitment activities in return for disclosing financial information.

Our hiring process does not include text-based conversations or interviews and never requires payment or fees from job applicants. All of our career opportunities are regularly published and updated on Pharmavite.com's Careers section.

If you have already provided your personal information, please report it to your local authorities. Any fraudulent activity should be reported to:recruiter@pharmavite.com.

DISCLOSURE:

Any misrepresentations or false statements during the application process, including regarding U.S. work authorization and/or the need for immigration sponsorship or support, may result in the rejection of candidacy or the termination of employment.


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