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Entry Level Consumer Insights Research Jobs (NOW HIRING)

Fellowes Brands

Consumer Insights Analyst

Schaumburg, IL

$105K - $125K/yr

Role Summary As the Consumer Insights Analyst , you will transform consumer, market, sales, and ... Design, manage, and analyze consumer surveys, feedback programs, and research initiatives. * Build ...

Fellowes Brands

Consumer Insights Analyst

Schaumburg, IL · On-site

$105K - $125K/yr

Role Summary As the Consumer Insights Analyst , you will transform consumer, market, sales, and ... Design, manage, and analyze consumer surveys, feedback programs, and research initiatives. * Build ...

Scripps Health

Consumer Insight Analyst

San Diego, CA · On-site

... insights through advanced research methodologies, including consumer studies using platforms like Qualtrics, to support marketing and operational decisions. The analyst must blend technical ...

Dialogue AI Inc

Insights Strategist

Los Angeles, CA · On-site

Background in UX research, consumer insights, or mixed methods * Familiarity with research platforms (UserTesting, Dovetail, Maze, etc.) * Interest in AI-powered tools and workflows * Experience ...

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Entry Level Consumer Insights Research information

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$25.5K

$77.6K

$112.5K

How much do entry level consumer insights research jobs pay per year?

As of Jul 27, 2026, the average yearly pay for entry level consumer insights research in the United States is $77,566.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $98,500.00 per year, depending on experience, location, and employer.

What types of projects and responsibilities can I expect in an entry-level consumer insights research role?

In an entry-level consumer insights research position, you can expect to work on a variety of tasks such as assisting with survey design, gathering and analyzing consumer data, and preparing reports for internal stakeholders. You may also support senior researchers in conducting focus groups, interpreting research findings, and presenting actionable insights to marketing or product teams. Collaboration is common, as you'll often work closely with marketing, product development, and data analytics teams to ensure research aligns with business objectives. This role provides opportunities to develop analytical skills and gain exposure to different research methodologies, which can be valuable for career growth within market research.

What are entry level consumer insights research jobs?

Entry level consumer insights research jobs involve gathering, analyzing, and interpreting data about consumer preferences, behaviors, and market trends. People in these roles typically assist with designing surveys, conducting focus groups, and reporting findings to help companies better understand their customers. Entry level positions are ideal for recent graduates or those new to the field, and they often provide training in research methodologies, data analysis, and market strategy. These roles are crucial for informing product development, marketing strategies, and business decisions.

What is the difference between Entry Level Consumer Insights Research vs Entry Level Market Research Analyst?

AspectEntry Level Consumer Insights ResearchEntry Level Market Research Analyst
CredentialsBachelor's in Marketing, Psychology, or related fieldBachelor's in Marketing, Business, or related field
Work EnvironmentResearch firms, corporations, marketing agenciesMarket research firms, consulting agencies, corporations
Industry UsageFocuses on consumer behavior, preferences, and insightsFocuses on market trends, data analysis, and competitive landscape

Entry Level Consumer Insights Research primarily concentrates on understanding consumer behavior and preferences through qualitative and quantitative methods. In contrast, Entry Level Market Research Analysts analyze broader market data, trends, and competitive information. Both roles require similar educational backgrounds and often work in overlapping environments, but their focus areas differ, with insights research centered on consumers and market research on market dynamics.

What are the key skills and qualifications needed to thrive as an Entry Level Consumer Insights Researcher, and why are they important?

To thrive as an Entry Level Consumer Insights Researcher, you need strong analytical abilities, attention to detail, and a background in market research or related fields, often supported by a bachelor's degree in marketing, psychology, or business. Familiarity with survey platforms, data analysis tools like SPSS or Excel, and qualitative research methods is typically required. Excellent communication, curiosity, and the ability to work collaboratively help you stand out in this role. These skills are important to accurately interpret consumer data, generate actionable insights, and support data-driven business decisions.
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What cities are hiring for Entry Level Consumer Insights Research jobs? Cities with the most Entry Level Consumer Insights Research job openings:
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Entry Level Consumer Insights Research jobs near you
Infographic showing various Entry Level Consumer Insights Research job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 81% Full Time, 17% Part Time, and 1% Contract. Highlights an 90% Physical, 3% Hybrid, and 7% Remote job distribution, with an average salary of $77,566 per year, or $37.3 per hour.
Associate Research Scientist II - Consumer Product Research

Associate Research Scientist II - Consumer Product Research

Amway Inc.

Ada, MI

$66K - $82K/yr

Full-time

Posted 20 days ago

Job description

Job title: Associate Sensory & Consumer Research Scientist – Product Experiences & Insights

Department / Division: Product Experiences & Insights / Research and Development

Salary Ranges: $66,800/yr - $82,517/yr plus bonus

Location: Ada, MI (Onsite)

What we're looking for:

Are you passionate about the science behind why consumers love certain foods and drinks? As our new Sensory and Consumer Research Scientist, you will be the scientific voice behind our product's taste and consumer experience within our Nutrition portfolio. You will play a pivotal role in ensuring our health and wellness products are not only effective but also enjoyable.

This is a dynamic role with two key focus areas. First, you'll lead our sensory science program, guiding product developers to perfect the taste, aroma, and texture of new formulations. Second, you’ll manage consumer research studies with external partners, generating the scientific data needed to support the claims that resonate with our customers. You will be the bridge between the lab, our expert tasting panel, and the voice of the consumer.

 

A typical day may include:

  • Collaborating with cross-functional product development teams on new prototypes for our nutrition line.
  • Designing and overseeing a sensory test with our dedicated 8-person descriptive panel.
  • Developing a study plan including screening criteria and questionnaire design
  • Analyzing data from a recent consumer study to validate a "great tasting" claim.
  • Presenting findings and recommendations to project stakeholders.

 

This is a full-time, on-site role at our Ada, Michigan campus. Travel is minimal, estimated at less than 10%.

 

Required Qualifications:

  • A minimum of 1 years of professional experience in sensory science, consumer science, or product research within the food, beverage, or nutrition industry.
  • Bachelor’s degree in Food Science, Sensory Science, Psychology, or a related scientific field.
  • Demonstrated experience designing and executing sensory testing methodologies (e.g., descriptive analysis, discriminatory tests like triangle tests).
  • Experience in managing all phases of a consumer research project, from study design to data analysis and reporting.

 

Skills to Be Successful in the Role:

  • Data-Driven Insights: You are skilled in statistical analysis and can transform complex data into clear, actionable recommendations.
  • Strategic Collaboration: You thrive on working with cross-functional teams, including R&D, Marketing, and Clinical Research, to achieve project goals.
  • Strong Communicator: You can clearly articulate technical concepts to both scientific and non-scientific audiences.
  • Project Management: You excel at managing multiple projects simultaneously, prioritizing tasks, and delivering results on time.
  • Mentorship & Training: You have an aptitude for training others, whether it's helping a formulator understand taste profiles or guiding a sensory panel.

 

Amway does not provide immigration-related sponsorship for this role. Do not apply for this role if you will need Amway immigration sponsorship (e.g., H-1B, STEM OPT, TN, etc.) now or in the future.

 

What's Special About this Team: 

 

You’ll be part of a highly collaborative R&D organization within Amway, where consumer‑driven insight and scientific rigor come together to shape products used by millions globally. The Product Experience & Insights team leads Consumer Product Research and plays a critical role across Nutrition (including food and beverage), Beauty, Home Care, and Wellness Devices turning consumer insights into best-in-class, science-backed products that drive both innovation and growth. 

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