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Entry Level Consumer Insights Research Jobs (NOW HIRING)

Iff

Consumer Insights Intern

New York, NY

Job Summary This internship offers handson exposure to how consumer research is designed, executed, analyzed, and translated into actionable insights that inform innovation, marketing strategy, and ...

Marquee Brands

Consumer Insights Intern

Manhattan, NY · On-site

$17/hr

Consumer Insights Summer Internship - Hybrid New York, NY Marquee Brands Marquee owns and manages a ... Conduct secondary research or competitive analysis to supplement primary data * Monitor data ...

Marquee Brands

Consumer Insights Intern

Manhattan, NY · Hybrid

$17/hr

Consumer Insights Summer Internship - Hybrid New York, NY Marquee Brands Marquee owns and manages a ... Conduct secondary research or competitive analysis to supplement primary data * Monitor data ...

Marquee Brands

Consumer Insights Intern

Manhattan, NY · On-site

$17/hr

Consumer Insights Summer Internship - Hybrid New York, NY Marquee Brands Marquee owns and manages a ... Conduct secondary research or competitive analysis to supplement primary data  * Monitor data ...

10Beauty

Consumer Insights Intern

Burlington, MA · On-site

Introduction: This is a unique opportunity to blend user research, behavioral science ... Help establish best practices for experimentation, user research, and consumer insight generation ...

10Beauty

Consumer Insights Intern

Burlington, MA · On-site

$22 - $27/hr

Introduction: This is a unique opportunity to blend user research, behavioral science ... Help establish best practices for experimentation, user research, and consumer insight generation ...

Toyota

Consumer Insights Senior Analyst

Plano, TX · On-site

The Consumer Insights Senior Analyst will play a vital role in helping Toyota identify, evaluate ... Research may support the full development journey-from identifying unmet customer needs to defining ...

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Entry Level Consumer Insights Research information

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How much do entry level consumer insights research jobs pay per year?

As of Aug 31, 2026, the average yearly pay for entry level consumer insights research in the United States is $77,566.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,000.00 and $98,500.00 per year, depending on experience, location, and employer.

What is an entry level consumer insights research job?

Entry level consumer insights research jobs involve gathering, analyzing, and interpreting data about consumer preferences, behaviors, and market trends. People in these roles typically assist with designing surveys, conducting focus groups, and reporting findings to help companies better understand their customers. Entry level positions are ideal for recent graduates or those new to the field, and they often provide training in research methodologies, data analysis, and market strategy. These roles are crucial for informing product development, marketing strategies, and business decisions.

What do entry level consumer insights researchers do?

In an entry-level consumer insights research position, you can expect to work on a variety of tasks such as assisting with survey design, gathering and analyzing consumer data, and preparing reports for internal stakeholders. You may also support senior researchers in conducting focus groups, interpreting research findings, and presenting actionable insights to marketing or product teams. Collaboration is common, as you'll often work closely with marketing, product development, and data analytics teams to ensure research aligns with business objectives. This role provides opportunities to develop analytical skills and gain exposure to different research methodologies, which can be valuable for career growth within market research.

What skills and qualifications are needed to thrive as an entry level consumer insights researcher?

To thrive as an Entry Level Consumer Insights Researcher, you need strong analytical abilities, attention to detail, and a background in market research or related fields, often supported by a bachelor's degree in marketing, psychology, or business. Familiarity with survey platforms, data analysis tools like SPSS or Excel, and qualitative research methods is typically required. Excellent communication, curiosity, and the ability to work collaboratively help you stand out in this role. These skills are important to accurately interpret consumer data, generate actionable insights, and support data-driven business decisions.

What is the difference between Entry Level Consumer Insights Research vs Entry Level Market Research Analyst?

AspectEntry Level Consumer Insights ResearchEntry Level Market Research Analyst
CredentialsBachelor's in Marketing, Psychology, or related fieldBachelor's in Marketing, Business, or related field
Work EnvironmentResearch firms, corporations, marketing agenciesMarket research firms, consulting agencies, corporations
Industry UsageFocuses on consumer behavior, preferences, and insightsFocuses on market trends, data analysis, and competitive landscape

Entry Level Consumer Insights Research primarily concentrates on understanding consumer behavior and preferences through qualitative and quantitative methods. In contrast, Entry Level Market Research Analysts analyze broader market data, trends, and competitive information. Both roles require similar educational backgrounds and often work in overlapping environments, but their focus areas differ, with insights research centered on consumers and market research on market dynamics.

More about Entry Level Consumer Insights Research jobs

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What job categories do people searching Entry Level Consumer Insights Research jobs look for?

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Entry Level Consumer Insights Research jobs near you
Infographic showing various Entry Level Consumer Insights Research job openings in the United States as of August 2026, with employment types broken down into 50% Full Time, and 50% Part Time. Highlights an 50% In-person, and 50% Remote job distribution, with an average salary of $77,566 per year, or $37.3 per hour.

Consumer Insights Research Associate

Lehi, UT • On-site

Thanksgiving Point Institute Inc.
1 - 10 employees
Learn more about Thanksgiving Point Institute Inc.external

Full-time, Part-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago

Job description

Consumer Insights Research Associate Job Description

Wage: DOE

Shift: Part-time or full-time. Primarily Monday-Friday during office hours. Periodic availability for Saturdays, evenings, holidays, and peak attendance periods may be required.

Benefits: All team members enjoy a free Thanksgiving Point Membership for you and immediate family; Employee Assistance Program; 401(k); Financial Assistance Program; Thanksgiving Point venue discounts; and more! Full time team members enjoy medical, dental, vision, life, and long-term disability insurances; paid time off & holidays.

Summary: The Consumer Insights Research Associate uses quantitative and qualitative data to help Thanksgiving Point better understand its guests, improve experiences, demonstrate impact, and inform strategic decisions. Working across programs, events, and venues, the Associate collects and analyzes data on guest behaviors, needs, preferences, and experiences and translates findings into actionable insights. The position also supports research and evaluation efforts that advance Thanksgiving Point’s nonprofit mission and demonstrate its educational and community impact.

Responsibilities:

  • Collect, manage, analyze, and interpret quantitative and qualitative data related to guest motivations, preferences, behaviors, attendance, programs, exhibits, events, and organizational impact.
  • Design and conduct surveys, observational studies, interviews, focus groups, and other consumer research using Qualtrics and related tools.
  • Use data analytics to identify consumer trends, audience segments, patterns, and opportunities that inform guest experience, strategic, and operational decisions.
  • Support applied research and evaluation projects, including longitudinal and quasi-experimental studies measuring educational and community impact and changes in guest behaviors over time.
  • Develop dashboards, reports, visualizations, and presentations that translate research findings into clear, actionable insights for organizational stakeholders.
  • Collaborate with departments across Thanksgiving Point to identify research questions, understand audiences, and apply insights to organizational decision-making.
  • Support grant applications and reports, research proposals, IRB applications, conference presentations, publications, and other research communications.
  • Maintain organized research files and datasets while ensuring data quality and confidentiality.
  • Exemplify Thanksgiving Point’s Mission, Values, and Policies and perform other duties as assigned.
  • Other duties as assigned

Requirements:

  • Bachelor’s degree (or current enrollment with anticipated completion) in Social Sciences, Psychology, Education, Evaluation, Consumer Behavior, Business Analytics, Museum Studies, or a related field.
  • Experience with Microsoft Excel and Office Suite; experience with statistical software (R, SPSS, Python, or similar), survey platforms such as Qualtrics, and data visualization tools is preferred.
  • Strong analytical and critical-thinking skills with the ability to understand consumer behavior, identify patterns, solve problems, and translate data into insights.
  • Excellent written and verbal communication skills, including the ability to communicate research findings clearly to diverse audiences.
  • Strong organization and attention to detail, with the ability to manage multiple projects, meet deadlines, and produce accurate, high-quality work.
  • Ability to work independently and collaboratively with cross-functional teams.
  • Interest in consumer insights, audience research, guest experience, education, museums, nonprofits, and/or program evaluation.
  • Physical requirements include: sitting and standing for long periods; bending, twisting, climbing stairs; lifting 20lbs; manipulating small objects.
  • Pass a background check.
  • Must be at least 18 years old.

Apply