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Channel Development Manager Jobs in Irvine, CA (NOW HIRING)

Ingrammicro

Managers, Software Development

Irvine, CA · Remote

$184K - $226K/yr

... channel, bringing products and services from technology manufacturers and cloud providers to ... Managers, Software Development Job Location: Irvine, CA Job Type: Full Time Rate of Pay: $184,558 ...

Ingram Micro

Managers, Software Development

Irvine, CA · On-site

$184K - $226K/yr

... channel, bringing products and services from technology manufacturers and cloud providers to ... Managers, Software Development Job Location: Irvine, CA Job Type: Full Time Rate of Pay: $184,558 ...

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Channel Development Manager information

See Irvine, CA salary details

$11.8K

$135.5K

$156.2K

How much do channel development manager jobs pay per year?

As of Aug 21, 2026, the average yearly pay for channel development manager in Irvine, CA is $135,515.00, according to ZipRecruiter salary data. Most workers in this role earn between $124,500.00 and $144,400.00 per year, depending on experience, location, and employer.

What is a channel development manager?

A Channel Development Manager is responsible for building and managing relationships with third-party partners, resellers, and distributors to grow a company's sales and market reach. They develop strategies to identify new channel opportunities, onboard partners, and ensure effective collaboration to achieve mutual business goals. This role often involves training partners, monitoring performance, and providing ongoing support to optimize sales through indirect channels. Channel Development Managers play a key role in expanding a company's presence in the market by leveraging external partnerships.

What does a channel development manager do?

A channel development manager partners with sales marketers and business associates to develop marketing techniques and strategies to reach customers in a specific channel. You are the link between businesses and customers, and your job duties include recruiting candidates, creating resources to reach customers, and managing or teaching other channel managers. A career as a channel developer requires you have some formal qualifications and education, typically at least a bachelor’s degree in business, marketing, or a related field, and a minimum of five years of experience in sales or marketing and management. Developing relationships with channel partners is necessarily interpersonal, so you should emphasize skills in communication, organization, and developing messaging strategies.

What are the key skills and qualifications needed to thrive as a channel development manager, and why are they important?

To thrive as a Channel Development Manager, you need strong skills in sales strategy, partner relationship management, and market analysis, typically supported by a bachelor’s degree in business or a related field. Familiarity with CRM platforms like Salesforce, channel management software, and relevant certifications such as Certified Channel Manager are often essential. Exceptional negotiation, communication, and networking skills help build and sustain effective partnerships. These skills ensure successful channel growth, improved partner performance, and achievement of revenue targets.

What are some common challenges channel development managers face when building new partner relationships?

Channel Development Managers often encounter challenges such as aligning partner goals with company objectives, overcoming initial trust barriers, and navigating varying business cultures. They need to clearly communicate value propositions and establish mutually beneficial terms to ensure long-term collaboration. Effective negotiation, adaptability, and proactive communication are essential for resolving misunderstandings and maintaining strong, productive partnerships.

What is the difference between Channel Development Manager vs Sales Manager?

AspectChannel Development ManagerSales Manager
Primary FocusDeveloping and managing channel partnerships to expand market reachDirectly selling products or services to customers
Work EnvironmentCollaborates with partners, distributors, and internal teamsInteracts mainly with clients and sales teams
Required CredentialsExperience in channel sales, marketing, or business developmentSales experience, often with a background in customer relationship management
Industry UsageCommon in tech, manufacturing, and wholesale sectorsWidespread across retail, B2B, and service industries

The Channel Development Manager focuses on building and maintaining relationships with channel partners to grow the company's market presence, while the Sales Manager concentrates on direct sales efforts to individual customers. Both roles require strong sales skills and industry knowledge but differ in their approach and target audiences.

How much do channel development managers make in the US?

Channel Development Managers in the US typically earn between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, especially in sales-focused roles requiring strong negotiation and relationship-building skills.
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Channel Development Manager jobs near you
Infographic showing various Channel Development Manager job openings in Irvine, CA as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 21% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $135,515 per year, or $65.2 per hour.

Vice President, Institutional Channel Marketing Manager (Data & Audience-Led)

PIMCO

Newport Beach, CA • On-site

Full-time

Re-posted 8 days ago

Job description

PIMCO is a global leader in active fixed income with deep expertise across public and private markets. We invest our clients' capital across a range of fixed income and credit opportunities, leveraging our decades of experience navigating complex debt markets. Our flexible capital base and deep relationships with issuers have helped us become one of the world's largest providers of traditional and nontraditional solutions for companies that need financing and investors who seek strong risk-adjusted returns.
Since 1971, our people have shaped our organization through a high-performance inclusive culture, in which we celebrate diverse thinking. We invest in our people and strive to imprint our CORE values of Collaboration, Openness, Responsibility and Excellence. We believe each of us is here to help others succeed and this has led to PIMCO being recognized as an innovator, industry thought leader and trusted advisor to our clients.
Position Description
We are seeking a Vice President, Institutional Channel Marketing Manager to join our data-driven, audience-first team. This role will shape and execute modern marketing strategies that drive measurable business outcomes-accelerating revenue growth, deepening client engagement, and enhancing brand relevance across U.S. Institutional and Insurance segments.
The ideal candidate combines strategic marketing leadership with strong analytics fluency, bringing a deep understanding of institutional audiences, investment products, and distribution ecosystems. You will champion a segmentation- based approach, leveraging data, insights, and technology to deliver highly targeted, personalized experiences at scale.
This is a high-impact role for a forward-thinking leader who can connect audience strategy, content, and performance analytics, turning marketing into a disciplined, insights-led growth function.
Responsibilities
Key responsibilities include, but are not limited to:
Audience Strategy & Growth Marketing
  • Define and operationalize a segmentation and audience development framework, leveraging firmographic, behavioral, and engagement data to drive precision targeting.
  • Partner with sales and client management to evolve Account-Based Marketing (ABM) and growth marketing strategies that balance scale (pipeline generation) and precision (high-value client conversion).
  • Build and optimize full-funnel marketing journeys, ensuring coordinated messaging from awareness through conversion and retention.

Data, Analytics & Measurement Leadership
  • Establish a data-driven marketing operating model, defining KPIs aligned to business outcomes (engagement, pipeline, revenue contribution).
  • Own performance measurement across channels (email, web, paid media, events), translating complex data into clear, actionable insights and narratives for stakeholders.
  • Partner with analytics and data teams to enhance dashboards, attribution models, and lifecycle scoring frameworks to improve decision-making.
  • Lead a culture of test-and-learn experimentation (A/B testing, cohort analysis, incrementality testing) to continuously optimize marketing impact.

Channel Strategy & Orchestration
  • Develop integrated channel strategies that align digital, content, and client-facing efforts into cohesive, orchestrated programs.
  • Drive consistency in audience targeting, messaging, and measurement across all channels, reducing fragmentation and improving efficiency.
  • Optimize channel mix and investment strategies based on performance insights and ROI analysis.

Content & Personalization
  • Translate investment insights and thought leadership into audience-centric, actionable content strategies tailored by segment, lifecycle stage, and channel.
  • Champion personalization at scale, ensuring relevance through dynamic content, targeted outreach, and data-informed messaging.
  • Partner with global content and digital teams to ensure consistency, quality, and scalability of content delivery.

Marketing Programs & Campaign Leadership
  • Design and execute integrated, multi-channel campaigns aligned to audience segments and strategic priorities.
  • Lead lifecycle-based programs (always-on nurture, trigger campaigns, thematic initiatives) that drive sustained engagement.
  • Ensure campaigns are measurable, optimized, and connected, moving beyond isolated channel execution to holistic performance.

Commercial Alignment & Stakeholder Engagement
  • Serve as a strategic partner to Institutional and Insurance client-facing teams, aligning marketing efforts to client needs, sales priorities, and pipeline goals.
  • Deliver compelling performance narratives and insights that influence business decisions and resource allocation.
  • Strengthen feedback loops between marketing and sales to continuously refine targeting and messaging.

Innovation, Martech & Optimization
  • Leverage marketing technology (CRM, marketing automation, analytics platforms) to enhance audience targeting, personalization, and measurement.
  • Identify opportunities to integrate AI and advanced analytics into marketing workflows (segmentation, content optimization, predictive insights).
  • Continuously evolve marketing processes to improve scalability, speed, and efficiency.

Team Leadership & Culture
  • Mentor and develop a high-performing team with strong capabilities in data-driven marketing, audience strategy, and digital execution.
  • Foster a culture of accountability, experimentation, and continuous improvement.
  • Embody PIMCO's CORE Values - Collaboration, Openness, Responsibility and Excellence.

Qualifications
  • Bachelor's degree required; CAIA, CFA, or other industry designation preferred.
  • 10+ years of experience in institutional marketing, channel marketing, or growth marketing within asset management or financial services.
  • Demonstrated expertise in audience segmentation, lifecycle marketing, and ABM strategies.
  • Strong analytical mindset with proven ability to translate data into business insights and actions.
  • Experience with marketing analytics, reporting tools, and MarTech platforms (e.g., CRM, marketing automation, dashboards).
  • Deep understanding of institutional client segments (e.g., DB, insurance, consultants) and investment products (particularly fixed income and alternatives).
  • Proven ability to lead integrated, multi-channel marketing programs.
  • Excellent communication skills, with the ability to influence senior stakeholders through data-backed storytelling.

Required Capabilities
  • Proven ability to build and sustain strong relationships with clients and senior stakeholders; communicates effectively, exercises sound judgment, and builds trust through integrity and discretion.
  • Strong critical thinking, analytical, and problem-solving skills; able to navigate ambiguity, translate strategy into action, and independently drive outcomes.
  • Experience leveraging data, automation, AI, and emerging technologies to inform decision-making, improve efficiency, and deliver scalable solutions.
  • Highly organized and execution-oriented, with strong project management skills; effectively manages competing priorities, drives accountability, closes loops, and maintains a "no job too small" mindset.
  • Thrives in dynamic, fast-paced environments; quickly absorbs context, adapts to changing priorities, and demonstrates a strong bias for action.
  • Collaborative, resilient, and emotionally intelligent; builds productive partnerships across teams while remaining effective under pressure.
  • Demonstrates a continuous improvement mindset, proactively identifying opportunities to enhance processes, increase efficiency, and improve business outcomes.
  • Maintains the highest standards of professionalism, discretion, and ethics, particularly when handling sensitive or confidential information.
  • Intellectually curious, with a genuine interest in financial markets and a commitment to ongoing learning and professional development.

PIMCO follows a total compensation approach when rewarding employees which includes a base salary and a discretionary bonus. Base salary is the fixed component of compensation that is determined by core job responsibilities, relevant experience, internal level, and market factors. The discretionary bonus is used to award performance and therefore is determined by company, business, team, and individual performance.
Salary Range: $ 150,000.00 - $ 225,000.00
Equal Employment Opportunity and Affirmative Action Statement
PIMCO recruits and hires qualified candidates without regard to race, national origin, ancestry, religion (including religious dress and grooming practices), sex (including pregnancy, childbirth, breastfeeding, or related medical conditions), sexual orientation, gender (including gender identity and expression), age, military or veteran status, disability (physical or mental), any factor prohibited by law, and as such affirms in policy and practice to support and promote the concept of equal employment opportunity and affirmative action, in accordance with all applicable federal, state, provincial and municipal laws. The company also prohibits discrimination on other basis such as medical condition, or marital status under applicable laws.
Applicants with Disabilities
PIMCO is an Equal Employment Opportunity/Affirmative Action employer. We provide reasonable accommodation for qualified individuals with disabilities, including veterans, in job application procedures. If you have any difficulty using our online system due to a disability and you would like to request an accommodation, you may contact us at 949-720-7744 and leave a message. This is a dedicated line designed exclusively to assist job seekers with disabilities to apply online. Only messages left for this purpose will be considered. A response to your request may take up to two business days.

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