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Campaign Analyst Jobs in California (NOW HIRING)

Essential Functions Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis. Continuously measure and optimize campaign ...

Essential Functions Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis. Continuously measure and optimize campaign ...

Campaign Coordinator

San Jose, CA ยท On-site

$70.43/hr

Campaign Coordinator Job Details * Campaign Coordinator (Contract) * Location: San Jose CA 95110 ... Partner with product managers, design, analytics, and operations teams to ensure campaigns are ...

Analyze and reconcile third party delivery for proper billing every month. * Provide guidance to Sales on campaign setup, delivery and performance optimizations. Understand common KPIs, conversions ...

Analyze and reconcile third party delivery for proper billing every month. * Provide guidance to Sales on campaign setup, delivery and performance optimizations. Understand common KPIs, conversions ...

Campaign Lead

Sausalito, CA ยท On-site

$105K - $115K/yr

Prepare materials, manage logistics, and provide updates and analysis for volunteer and senior leadership meetings Communications and Events * Develop and maintain campaign materials and donor ...

Campaign Manager

San Francisco, CA ยท On-site

$90K - $115K/yr

WHAT YOU WILL DO Campaign performance / analysis: * Ensure optimal performance for our customers' retargeting campaign by performing pre-launch / post-launch analysis. * Conduct regular audits of ...

Analyze client business models and align paid social strategies with revenue and engagement objectives. * Contribute to internal training efforts, mentoring junior team members on campaign execution ...

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Showing results 1-20

Campaign Analyst information

See California salary details

$10.9K

$64.2K

$78K

How much do campaign analyst jobs pay per year?

As of Aug 22, 2026, the average yearly pay for campaign analyst in California is $64,153.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,800.00 and $72,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a campaign analyst?

To thrive as a Campaign Analyst, you need strong analytical skills, a background in marketing or statistics, and proficiency in data interpretation. Familiarity with marketing automation platforms, CRM systems, and analytics tools like Google Analytics or Tableau is commonly required. Exceptional attention to detail, problem-solving abilities, and strong communication skills help you translate data into actionable insights. These skills are crucial for optimizing campaign performance, demonstrating ROI, and ensuring data-driven marketing decisions.

What are some common challenges campaign analysts face when measuring campaign effectiveness across multiple channels?

Campaign Analysts often encounter challenges in consolidating and interpreting data from various platforms, as each channel (such as social media, email, and paid advertising) may use different metrics and reporting formats. Ensuring data accuracy and consistency while attributing results to the correct campaign touchpoints requires strong analytical skills and attention to detail. Collaborating closely with marketing, creative, and data teams can help streamline reporting and develop actionable insights, making cross-team communication a crucial part of the role.

What is the difference between Campaign Analyst vs Digital Marketing Analyst?

AspectCampaign AnalystDigital Marketing Analyst
Required CredentialsBachelor's in Marketing, Business, or related field; certifications like Google Ads or HubSpotBachelor's in Marketing, Communications, or related; certifications like Google Analytics or AdWords
Work EnvironmentMarketing agencies, corporate marketing teams, advertising firmsDigital marketing agencies, e-commerce companies, corporate marketing teams
Employer & Industry UsageUsed across advertising, retail, and service industries focusing on campaign performanceCommon in online retail, tech, and digital service sectors focusing on online channels

The Campaign Analyst and Digital Marketing Analyst roles share similar credentials and work environments, often overlapping in marketing and advertising industries. While Campaign Analysts focus on evaluating specific marketing campaigns' performance, Digital Marketing Analysts analyze broader digital marketing strategies and online data. Both roles require analytical skills and familiarity with marketing tools, but their scope and focus differ slightly based on campaign-specific versus overall digital strategy analysis.

Do marketing analysts make a lot of money?

Marketing analysts, including campaign analysts, typically earn a median salary that varies by experience and location but is generally competitive within the marketing field. Entry-level analysts may start with lower salaries, while experienced professionals with skills in data analysis and marketing tools can earn higher compensation, often supplemented by bonuses or benefits.

What does a campaign analyst do?

A campaign analyst evaluates marketing campaigns by analyzing data to measure their effectiveness and identify areas for improvement. They use tools like Excel, Google Analytics, or marketing software to track key metrics, generate reports, and support strategic decision-making. Strong analytical skills and understanding of marketing principles are essential for this role.

What job categories do people searching Campaign Analyst jobs in California look for?

The top searched job categories for Campaign Analyst jobs in California are:

Infographic showing various Campaign Analyst job openings in California as of August 2026, with employment types broken down into 82% Full Time, 9% Part Time, and 9% Temporary. Highlights an 91% In-person, and 9% Remote job distribution, with an average salary of $64,153 per year, or $30.8 per hour.

Programmatic Campaign Manager

Entravision

Burbank, CA โ€ข On-site

Full-time

Posted 26 days ago


Job description

Salary range: 70.000 - 85.000 USD
Hybrid position: 3 days at the office

JOB DESCRIPTION 
Summary
Entravision’s Ad Operations team is looking for a new Digital Trafficker to join our team! This role will include day-to-day responsibilities of trafficking and managing digital campaigns with a focus on CTV, Pre-Roll Video, Digital Audio and Display campaigns.
We are looking for someone who is goal-oriented and passionate about digital media. Must be able to work in fast paced, high-volume environment as well as have the technical skills required to set-up and optimize campaigns against industry standard KPIs.
If this description fits you, then this is an exciting opportunity to join and experience working with a fun-loving, energetic team.
Essential Functions
Strategize, execute, and manage a variety of client campaigns including trafficking, in-flight optimization and post campaign analysis.
Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests.
Develop campaign strategies to support and achieve the client’s business objectives
Utilize The Trade Desk and Google Ad Manager to prepare reports and communicate campaign performance to clients.
Collaborate with Sales Planning to develop campaign strategies and budgets that meet client goals and objectives.
Provide the Account Management team campaign reporting data for client recap decks as well as campaign strategy recommendations for future campaigns.
  • Work with sales teams to validate insertions orders, follow up on missing assets, report on campaign delivery, optimizations, and billing.
Competencies
1.         Ability to Work Independently.
2.         Excellent Attention to Detail.
3.         Ability to Work under pressure and prioritize projects.
4.         Knowledge of digital ad ecosystem and familiarity with ad platforms and tools ex. The Trade Desk, AppNexus, Google DV 360, Google Tag Manager, Google Analytics
5.         Team Player.
Position Type/Expected Hours of Work
This is a full time position. Actual hours and schedule may vary.
Required Education and Experience
1.         BA degree in marketing, business or equivalent work experience
2.         At least 1-2 years of work experience in digital campaign management or related fields
3.         Trade Desk Certification a plus
4.         English Fluency Required.
           
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.
Entravision Communications is an Equal Opportunity Employer.
We encourage women and minorities to apply.
 

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