1

Breastfeeding Advocate Jobs (NOW HIRING)

$7.25 - $50/hr

Has successfully breastfed an infant for 6 months or longer and is an advocate for breastfeeding. * Has the ability to work independently at home; Has basic computer skills in the use of email and ...

... breastfeeding advocate, supporting evidence-based practices and informed decision-making. • Collaborate with patients, families, nursing staff, and interdisciplinary healthcare team members to ...

Lactation Peer Counselor

Providence, RI · On-site

$15.25 - $19.75/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

A strong commitment to breastfeeding advocacy * Excellent communication and relationship-building skills * Organized, detail-oriented, and able to manage time effectively * A team player who values ...

Identify and advocate for aspects of breastfeeding management programs that facilitate optimal health outcomes * Works to increase breastfeeding rated, advocates for societal change in attitudes and ...

WIC Advocate

IL · On-site

$19.25/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Must complete intensive breastfeeding education training during first year of Employment. Upon ... WIC Advocate earns title of BFPC (Breastfeeding Peer Counselor) or BFPE (Breastfeeding Peer ...

Lactation Consultant GCM

Concord, NC · On-site

$30.15 - $45.25/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... in breastfeeding and human lactation preferred. Bachelor's Degree preferred. RN Licensure preferred. BLS for pediatrics and adults required per policy guidelines. Our Commitment to You: Advocate ...

Lactation Consultant GCM

Concord, NC · On-site

$30.15 - $45.25/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

... breastfeeding and human lactation preferred. Bachelor's Degree preferred. RN Licensure preferred. BLS for pediatrics and adults required per policy guidelines. Our CommitmenttoYou: Advocate Health ...

Family Advocate

Madison, WI

$21.96/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated experience in family support, mental health support, case management, and advocacy ... and breastfeeding support. * Providing comprehensive case management and social service ...

Family Advocate

Madison, WI · On-site

$21.96/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated experience in family support, mental health support, case management, and advocacy ... and breastfeeding support. * Providing comprehensive case management and social service ...

Family Advocate

Madison, WI

$21.96/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated experience in family support, mental health support, case management, and advocacy ... and breastfeeding support. * Providing comprehensive case management and social service ...

Family Advocate - Green County

Monroe, WI

$21.96/hr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated experience in family support, mental health support, case management, and advocacy ... and breastfeeding support. * Providing comprehensive case management and social service ...

next page

Showing results 1-20

Breastfeeding Advocate information

See salary details

$9

$22

$38

How much do breastfeeding advocate jobs pay per hour?

As of Aug 19, 2026, the average hourly pay for breastfeeding advocate in the United States is $22.68, according to ZipRecruiter salary data. Most workers in this role earn between $14.90 and $26.20 per hour, depending on experience, location, and employer.

What is a breastfeeding advocate?

Breastfeeding advocates are individuals who support and promote breastfeeding by providing education, resources, and encouragement to families, healthcare professionals, and communities. They often work to raise awareness about the benefits of breastfeeding, address common challenges, and help create supportive environments for nursing mothers. These advocates may work in hospitals, public health organizations, or as volunteers, and can play a crucial role in influencing policies that protect and support breastfeeding practices.

What are the key skills and qualifications needed to thrive as a breastfeeding advocate, and why are they important?

To excel as a Breastfeeding Advocate, you need a deep understanding of lactation, maternal-child health, and public health education, often supported by certifications such as IBCLC (International Board Certified Lactation Consultant) or CLC (Certified Lactation Counselor). Familiarity with educational resources, support group facilitation, and data tracking systems is also valuable. Outstanding interpersonal skills, cultural sensitivity, and strong communication abilities help build trust and empower mothers from diverse backgrounds. These skills are crucial for providing effective support, promoting breastfeeding, and improving health outcomes for mothers and infants.

What are some common challenges breastfeeding advocates face when supporting diverse families, and how can they address these challenges?

Breastfeeding Advocates often encounter challenges such as language barriers, cultural differences, and varying levels of access to resources among families. To address these, advocates strive to provide culturally sensitive education, utilize interpreters or translated materials when necessary, and connect families to local support networks and resources. Building trust and rapport is key, as is staying up-to-date on best practices for inclusive communication and support. Regular collaboration with healthcare providers and community organizations also enhances their ability to meet the unique needs of each family.

What is the difference between Breastfeeding Advocate vs Lactation Consultant?

AspectBreastfeeding AdvocateLactation Consultant
CredentialsNone required, often voluntaryCertified through organizations like IBCLC
Work EnvironmentCommunity, hospitals, support groupsHospitals, clinics, private practice
Industry UsageSupport and promote breastfeeding awarenessProvide clinical breastfeeding support and counseling

While both roles focus on breastfeeding support, a Breastfeeding Advocate primarily raises awareness and provides peer support, often without formal credentials. A Lactation Consultant offers clinical, expert advice and is certified to handle complex breastfeeding issues. Both roles are vital in promoting breastfeeding, but their scope and qualifications differ significantly.

More about Breastfeeding Advocate jobs
Infographic showing various Breastfeeding Advocate job openings in the United States as of August 2026, with employment types broken down into 2% As Needed, 72% Full Time, 14% Part Time, and 12% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $47,181 per year, or $22.7 per hour.

Nutritionist/lBCLC - Breastfeeding Peer Counselor - Bilingual Spanish

Planned Parenthood of Orange and San Bernardino Counties

Santa Ana, CA • On-site

$32/hr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 29 days ago


Planned Parenthood rating

7.9

Company rating: 7.9 out of 10

Based on 120 frontline employees who took The Breakroom Quiz

107th of 888 rated healthcare providers


Job description

Planned Parenthood of Orange and San Bernardino Counties has a full-time opportunity for a Nutritionist/lBCLC- Breastfeeding Peer Counselor at our WIC Center in Santa Ana, CA.

Provide nutrition and breastfeeding counseling, and education services to high/low risk participants. Conduct group classes and perform other functions as requested by the supervisor. Assist in training new staff members.

At PPOSBC, we understand the importance of a well-rounded benefits program and are dedicated to providing you with unique benefits that meet the needs of you and your family. We are proud to offer a range of plans that help protect you in the case of illness or injury including:

  • A competitive benefits package including medical, dental, and vision coverage for you and eligible dependents, life insurance, and long term disability. 
  • Benefits coverage starts after one full month of employment!
  • Generous vacation, sick, and holiday benefits!
  • Generous 401(k) matching contributions and more!
  • To view our detailed benefits guide, please visit our career site at www.pposbccareers.org


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Ability to relate to diverse comm
  • Ability to work independently and as a team mem
  • Excellent written and verbal communication
  • Strong organizational
  • Accuracy and attention to detail
  • Ability to read and implement written
  • Possess a warm, caring m
  • Professional appearance and

Licensure and/or Certification Requirements:

  • Current up-to-date IBCLC certification
  • Passed the CA Registered Dietitian exam.
  • Current up-to-date CDR certification.

 

Minimum Education:

  • Bachelor’s Degree in Food and Nutrition, Public Health, or related field.

 

Minimum Work Experience:

  • Previous experience working with WIC program highly
  • Enthusiastic about breastfeeding
  • Knowledge of WIC program
  • Knowledge and experience in lactation training and mentoring

Agency Standard Requirements:

  • Strong commitment to quality healthcare and excellent customer service is required.
  • Must thrive in a fast paced, rigorous environment with changing priorities.
  • Ability to meet deadlines and work under pressure
  • Must demonstrate high level computer skills including; Microsoft Word, Excel and Outlook. Electronic medical records experience may also be required.
  • This position may require travel to other sites and locations; if using a personal vehicle to meet this requirement, a valid CA driver’s license and current auto insurance in compliance with the minimum requirements of CA vehicle code are required.
  • Willing to travel within California for State-sponsored trainings.
  • Professional appearance and attitude.
  • Available to work flexible hours

Essential Functions: Essential functions encompass the required tasks, duties and responsibilities performed as part of the job and the reason the job exists.

Essential Functions:

  • Develop and maintain proficiency in all databases used in the BPC Program including WICWISE and PCDB. 
  • Assist in the training of peer counselors.
  • Provide clinical oversight for peer counselors ensuring they are providing lactation information that is evidence-based and are working within the scope of their responsibilities.
  • Monitor BPC contacts including phone, e-mail, text, in-person and group.  Also monitor BPC documentation in PC database.  Level of monitoring adjusted to skill level of peer counselor. 
  • Be available during each peer counseling group session to answer any questions from PCs and participants.
  • Accept referrals from peer counselors requiring IBCLC support. 
  • Provide technical expertise to all WIC mothers in a timely manner, including high-risk pump participants.
  • Communicate directly with local health care providers regarding high risk cases
  • Develop a breastfeeding topic each month for peer counseling group meetings.
  • Hold regular meetings (minimum 1X/month) with peer counselors to discuss and demonstrate breastfeeding topic of the month, other breastfeeding education, and other counseling issues.
  • Use standard form to audit Peer Counselor’s counseling at WIC sites and over the phone at least quarterly and provide feedback/guidance based on results.
  • Assist in completing State required quarterly and annual reports by the designated deadlines.
  • Attend WIC staff meetings and complete WIC-required trainings. 
  • Provide breastfeeding technical training to WIC staff at monthly WIC meetings as requested.
  • Participate in breastfeeding outreach activities (including World Breastfeeding Month Activities every August) and serve as a breastfeeding advocate promoting WIC as a breastfeeding friendly community. 
  • Promote Peer Counseling Program within WIC, Orange County and the greater community.
  • Perform other duties as requested by Supervisor/Program Manager.

Non-Essential Functions:

  • Other duties as assigned.

PHYSICAL REQUIREMENTS:

The physical requirements of this position are identified below. Reasonable accommodations may be made for individuals with disabilities to perform the essential functions of this position.

CORE COMPETENCIES – WE CARE:

  • Welcoming: Anticipates customer requirements and gives high priority to customer satisfaction and service.  Handles problems quickly and efficiently.  Maintains a pleasant, positive and professional approach. Embraces opportunities to help team members, stakeholders, and other departments.
  • Equitable: Creating equitable access and opportunity for all through education, practicing inclusive behavior, elevating others’ voices, creating spaces for honest conversation, and listening without judgment.  Values and uplifts our collective diversity within in our agency.
  • Confidential: Respects the information shared by our patients, employees, and vendors and maintains appropriate confidentiality.  Follows all policies and laws that protect private & privileged information.
  • Accessible: Is available and approachable to others, open-minded, fair and non-defensive.  Appreciates constructive feedback and is a team player.  Demonstrates good listening skills.
  • Respectful:  Values diversity and treats everyone with dignity and courtesy.  Dependable and courteous of other people’s time and commitments.
  • Empathetic: Demonstrates interest and understanding in other people’s feelings, attitudes and reasoning.  Maintains an open and non-judgmental demeanor that is patient, flexible, and understanding.


Planned Parenthood/Orange and San Bernardino Counties is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion, creed, equal pay, age, disability, sex, gender, sexual orientation, gender identity, gender expression, medical condition, genetic information, marital status, military, veteran status or any other federal or state protected class. We are committed to building and maintaining an inclusive workplace that values diversity, equity, and inclusion.

Company Description

At Planned Parenthood of Orange and San Bernardino Counties, we believe that health care is a basic human right. We combine mission with method and adhere to the highest medical standards and protocols to provide the very best for our patients.

Our staff works with a sense of pride, knowing that every day presents opportunities to make an impact on an individuals’ life—empowering each patient to take control of their health.


What Planned Parenthood employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom