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Brand Manager Jobs in Appleton, WI (NOW HIRING)

Plexus Corp.

Manager - Brand Experience (AMER)

Neenah, WI · On-site

$97K - $146K/yr

The Manager, Regional Brand Experience is a team-lead, change agent, and champion of global strategic brand foundations to consistently build the Plexus brand. Reporting into the Regional President ...

Sandpiper Productions

Brand Ambassador

Neenah, WI

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Appleton, WI · On-site

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Oshkosh, WI

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Green Bay, WI

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Oshkosh, WI · On-site

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Neenah, WI · On-site

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Green Bay, WI · On-site

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Sandpiper Productions

Brand Ambassador

Appleton, WI

$30/hr

Join our team of professionals and apply for our elite brand ambassador job in Wisconsin and be part of something great! * Starting pay $30.00/hour. * Female-owned and known for our professionalism ...

Associated Bank

Assistant Bank Manager

Green Bay, WI · On-site

$40K - $50K/yr

In this role, you'll manage day-to-day branch operations, coach bankers to achieve performance goals, and build strong customer relationships that drive growth. This is a great opportunity to expand ...

Renuity

Brand Ambassador

Neenah, WI · On-site

$80K/yr

Use this experience as a stepping-stone into a career in management or furthering your sales career ... brand to build the future of home improvement. With a winning mentality, we continue to grow ...

Renuity

Brand Ambassador

Green Bay, WI · On-site

$80K/yr

Use this experience as a stepping-stone into a career in management or furthering your sales career ... brand to build the future of home improvement. With a winning mentality, we continue to grow ...

Renuity

Brand Ambassador

Green Bay, WI · On-site

$80K/yr

Use this experience as a stepping-stone into a career in management or furthering your sales career ... brand to build the future of home improvement. With a winning mentality, we continue to grow ...

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All JobsBrand JobsBrand Manager JobsBrand Manager Jobs in Appleton, WI

Brand Manager information

See Appleton, WI salary details

$28.8K

$82.1K

$139.5K

How much do brand manager jobs pay per year?

As of Aug 7, 2026, the average yearly pay for brand manager in Appleton, WI is $82,117.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,200.00 and $106,400.00 per year, depending on experience, location, and employer.

Do brand managers make a lot of money?

Brand managers typically earn a competitive salary that varies by industry, experience, and location. According to industry data, the median annual salary for brand managers ranges from $70,000 to $120,000, with higher earnings possible for those with advanced skills or in senior roles. Compensation often includes bonuses and benefits, reflecting the importance of strategic marketing and brand development skills in the role.

What is the difference between Brand Manager vs Marketing Manager?

AspectBrand ManagerMarketing Manager
Primary FocusBrand development, positioning, and long-term brand strategyMarketing campaigns, lead generation, and promotional activities
Required SkillsBrand strategy, market research, communicationAdvertising, digital marketing, analytics
Work EnvironmentBrand teams, creative agencies, cross-functional departmentsMarketing teams, advertising agencies, sales departments
Common CertificationsBrand management certifications, marketing degreesDigital marketing certifications, MBA in marketing

While both roles involve marketing, a Brand Manager focuses on building and maintaining the overall brand identity and long-term strategy. In contrast, a Marketing Manager concentrates on executing marketing campaigns and driving immediate sales. Understanding these differences helps organizations assign the right responsibilities and professionals to each role.

What are the key skills and qualifications needed to thrive as a brand manager, and why are they important?

To thrive as a Brand Manager, you need expertise in marketing strategy, brand positioning, and market analysis, typically supported by a degree in marketing, business, or a related field. Familiarity with marketing analytics platforms, CRM systems, and digital advertising tools is essential. Strong communication, leadership, and creative problem-solving skills help you effectively manage cross-functional teams and drive brand growth. These skills are vital for building strong brand identities, ensuring market competitiveness, and achieving business objectives.

What is a brand manager?

A brand manager is in charge of creating and maintaining an organization’s brand image. Brand managers work directly with the marketing department to provide a cohesive advertising and promotional direction. Primary duties include developing marketing campaigns, producing print and online content, and overseeing social media strategies. This position is vital to the organization’s public reputation. All branding and marketing measures are designed to increase consumer trust.

How does a brand manager typically collaborate with other departments to execute brand strategies?

Brand Managers work closely with cross-functional teams such as marketing, sales, product development, and design to ensure brand consistency and effective execution of campaigns. They often lead meetings to align on messaging, coordinate timelines, and share feedback. This collaborative environment requires strong communication skills, as Brand Managers must balance input from various stakeholders while maintaining the brand’s vision. Regular interactions with external partners like advertising agencies are also common, making teamwork and adaptability key components of the role.

Is a brand manager higher than a marketing manager?

A brand manager is responsible for developing and maintaining a company's brand image and strategy, while a marketing manager oversees broader marketing campaigns and initiatives. Typically, a brand manager reports to a marketing director or senior management, and their roles can be considered specialized within the marketing department, but neither is universally higher; it depends on the company's organizational structure.

What do you do as a brand manager?

A brand manager is responsible for developing and maintaining a company's brand strategy, including overseeing marketing campaigns, market research, and brand positioning. They analyze consumer data, coordinate with creative teams, and ensure brand consistency across all channels to strengthen brand recognition and loyalty.

What is the salary of a brand manager?

The average salary of a brand manager varies by experience, location, and industry, but typically ranges from $70,000 to $130,000 annually in the United States. Entry-level positions may start lower, while experienced managers with strong strategic skills can earn higher compensation, often supplemented with bonuses and benefits.
More about Brand Manager jobs
What are the most commonly searched types of Brand jobs in Appleton, WI? The most popular types of Brand jobs in Appleton, WI are:
What job categories do people searching Brand Manager jobs in Appleton, WI look for? The top searched job categories for Brand Manager jobs in Appleton, WI are:
What cities near Appleton, WI are hiring for Brand Manager jobs? Cities near Appleton, WI with the most Brand Manager job openings:
Brand Manager jobs near you
Infographic showing various Brand Manager job openings in Appleton, WI as of July 2026, with employment types broken down into 84% Full Time, 15% Part Time, and 1% Contract. Highlights an 82% Physical, 2% Hybrid, and 16% Remote job distribution, with an average salary of $82,117 per year, or $39.5 per hour.

Associate Brand Manager

Trilliant Food & Nutrition, LLC

Little Chute, WI • On-site

$96K - $110K/yr

Full-time

Posted 14 days ago

Trilliant Food & Nutrition rating

6.0

Company rating: 6.0 out of 10

Based on 5 frontline employees who took The Breakroom Quiz

324th of 435 rated food and drinks producers

Job description

Description
About Us:
Trilliant Food & Nutrition is a leading manufacturer of premium coffees products, proudly headquartered in Little Chute, Wisconsin. With a legacy rooted in quality, innovation, and service, Trilliant delivers branded and private label solutions across retail, foodservice, and e-commerce channels.
Horseshoe Beverage Company, Trilliant's sister company based in Neenah, WI, is a leading ready-to-drink beverage manufacturer dedicated to delivering an exceptional beverage experience. By combining industry-leading talent, cutting-edge equipment, and a vertically integrated supply chain, we drive innovation and consistently deliver the highest quality products to our customers-first and fast.
Our brand portfolio includes Dutch Bros®, Victor Allen's®, and Nurri™, our better-for-you protein beverage line. We are passionate about beverages - and about building a team that's just as energized. We invite you to explore opportunities at Trilliant or Horseshoe, to see if your talents and career aspirations may fit with our openings.
Our Core Values:
Position Overview:
Trilliant Food & Nutrition is looking for an Associate Brand Manager to support strategic initiatives and day-to-day execution for our licensed Dutch Bros product portfolio. The ideal candidate is energized by uncovering consumer insights, contributing to category strategy, and working cross-functionally to bring winning ideas to market.
Key Responsibilities:
Strategic & Commercial Leadership
  • Support the development and execution of strategic plans that drive brand growth and equity within licensed categories and channels.
  • Assist in annual planning and forecasting to inform business strategies and product roadmaps.
  • Identify brand-building opportunities across new products, marketing initiatives, and emerging channels.
  • Ensure brand strategy and execution align with Dutch Bros' vision and Trilliant's commercial objectives.

Sales & Go-to-Market Execution
  • Assist with the development and execution of annual product line strategies and plans.
  • Collaborate with Sales and Marketing teams to execute go-to-market plans that maximize retail and e-commerce performance.
  • Develop retail activation strategies and support promotional execution to drive velocity.
  • Lead cross functional team on development and execution of sell sheets and merchandising playbooks.

Brand Stewardship
  • Manage brand approvals across packaging and marketing campaigns, ensuring adherence to brand guidelines.
  • Maintain a clear understanding of the licensor's brand tone, values, and visual identity-and uphold them in all executions.

Innovation & Product Development
  • Collaborate with Innovation, R&D, and Supply Chain teams to support new product development and commercialization.
  • Conduct competitive analysis and category research to identify consumer insights and whitespace opportunities.

Cross-Functional Collaboration
  • Support demand planning, packaging timelines, and product readiness in partnership with Ops and Supply Chain.
  • Assist cross functional partners with the development of project business cases.
  • Work with Creative Service team to manage packaging changes, new item graphics and testing.

Performance Tracking & Reporting
  • Analyze data and market trends to provide insights and concise recommendations through formal and informal updates.
  • Monitor brand KPIs. including sales, market share, distribution, and consumer sentiment.
  • Prepare regular performance summaries and dashboards for internal and licensor stakeholders.

Qualifications
  • 1-2 years of experience in CPG brand management
  • Exceptional leadership, communication, and stakeholder management skills.
  • Bachelor's degree required; MBA or advanced degree preferred.
  • Up to 25% travel required.

Preferred Experience
  • CPG coffee and/or beverage experience
  • Experience managing, launching or scaling licensed or joint venture brands.

Why Join Us
This is a rare opportunity to lead a fast-scaling business with the agility of a start-up and the brand power of a nationally recognized name. You'll have the platform, autonomy, and resources to build something lasting-while collaborating closely with one of the most beloved brands in the country.
Hours, Location and Pay:
We offer a competitive base pay rate and comprehensive benefits package for full-time employees. This role works standard business hours at our Little Chute, WI manufacturing facility. Travel up to 25% required.
Physical and Mental Demands:
  • While performing the duties of this job, the employee is frequently required to sit, hear, use hands to type data, use a personal computer and telephone.
  • Specific vision abilities required in this job include close vision and the ability to adjust focus. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
  • Mental demands include multi-tasking, decision making, problem solving, comparing, copying, computing, compiling, analyzing, coordinating, and synthesizing data.

Safety Statement:
At Trilliant and Horseshoe, safety is every employee's first responsibility. We expect all employees to adhere to all safety practices, have the moral courage to stop other individuals from performing unsafe acts, and immediately report unsafe conditions.
Disclosures:
  • The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed.
  • Responsible for following food safety/regulatory policies and procedures, executing responsibilities as identified in standard operating procedures, and reporting food safety/regulatory concerns to the Production or Quality Manager.
  • Trilliant Food & Nutrition and Horseshoe Beverage Company are Drug Free Workplaces. All applicants are subject to a drug screen and background check as a condition of employment.
  • Trilliant Food and Nutrition and Horseshoe Beverage participate in the E-Verify process.
  • EEO/AA including Vets and Disabled
  • If you need a reasonable accommodation for any part of the employment process, please contact us by email at HR@trilliantfood.com and let us know the nature of your request and your contact information.
  • Trilliant Food and Nutrition is an Equal Opportunity Employer.
  • The principles of the OECD and UN have been taken into consideration and used as guidance in our human rights practices and procedures.

What Trilliant Food & Nutrition employees say

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