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Brand Identity Design Jobs (NOW HIRING)

AEG

Associate Director, #Brand Design

Orlando, FL · On-site

Collaborate with the Design team in the development, maintenance and advancement of the athletic department's brand identity through original and creative design concepts. Assist with the ...

Brex

Staff Brand Designer

San Francisco, CA · Hybrid

$187K - $234K/yr

You'll be instrumental in defining how our brand shows up in the world, from establishing new design patterns and brand expressions to reimagining our visual identity for the next phase of growth.

Brex

Staff Brand Designer

New York, NY · Hybrid

$187K - $234K/yr

You'll be instrumental in defining how our brand shows up in the world, from establishing new design patterns and brand expressions to reimagining our visual identity for the next phase of growth.

New

Brex

Staff Brand Designer

San Francisco, CA · Hybrid

$187K - $234K/yr

You'll be instrumental in defining how our brand shows up in the world, from establishing new design patterns and brand expressions to reimagining our visual identity for the next phase of growth.

Triquetra

Brand Creative Director

West Chester, OH · On-site

Key Responsibilities Brand Identity System Ownership • Own, evolve, and enforce the complete brand identity system: design standards, brand kits, voice and visual guidelines, and editorial review ...

Socket.dev

OH · On-site

$150 - $210/hr

Own, evolve, and enforce the complete brand identity system: design standards, brand kits, voice and visual guidelines, and editorial review across 100+ products and every channel. * Build the ...

GoTo Foods

Director, Brand Design

Atlanta, GA · On-site

... identity, as well as review construction documentation of the design. The Director will also collaborate with the Brand and coordinate all architectural design activities with designated GoTo Foods ...

Publicis Groupe Holdings B.V

Design Director

Manhattan, NY · On-site

$106K - $170K/yr

Multidisciplinary with experience in brand identity, design systems, and packaging * Experience working on brands that operate at significant scale * Demonstrated ability to juggle multiple projects ...

Nooks

Brand Design Lead

San Francisco, CA · On-site

Evolve and strengthen the Nooks visual identity across every customer touchpoint * Establish creative standards, design systems, and templates that create consistency while allowing the brand to ...

Ashton Design

Senior Brand Designer

Virginia, MN · On-site

$65 - $95/hr

Bachelor's or master's degree in graphic design or a related field (or equivalent experience) * 7+ years of industry experience with a focus on brand identity * Strong conceptual thinking and ...

Ashton Design

Senior Brand Designer

Washington, DC · On-site

$65 - $95/hr

Bachelor's or master's degree in graphic design or a related field (or equivalent experience) * 7+ years of industry experience with a focus on brand identity * Strong conceptual thinking and ...

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All JobsBrand Identity Design Jobs

Brand Identity Design information

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$38K

$108.2K

$146K

How much do brand identity design jobs pay per year?

As of Sep 7, 2026, the average yearly pay for brand identity design in the United States is $108,211.00, according to ZipRecruiter salary data. Most workers in this role earn between $70,500.00 and $146,000.00 per year, depending on experience, location, and employer.

What is brand identity design?

Brand identity design is the process of creating a visual and cohesive representation of a company or organization's brand. This includes developing elements like logos, color palettes, typography, imagery, and other visual assets that convey the brand's personality and values. A strong brand identity helps differentiate a business from competitors, fosters recognition, and builds trust with customers. Designers work closely with clients to ensure that the visual identity aligns with the brand’s mission and target audience.

What are some common challenges faced by brand identity designers when working with clients, and how can they be managed?

Brand identity designers often encounter challenges such as aligning client expectations with effective design principles, navigating subjective feedback, and ensuring consistent brand messaging across all platforms. Open and regular communication, presenting clear rationale for design choices, and providing visual examples can help manage these issues. Building collaborative relationships and educating clients on the importance of consistency are key strategies for overcoming these challenges and delivering successful brand identities.

What are the key skills and qualifications needed to thrive as a brand identity designer, and why are they important?

To excel as a Brand Identity Designer, you need strong graphic design skills, a deep understanding of branding principles, and proficiency with design software, often supported by a degree in design or related fields. Mastery of tools like Adobe Creative Suite, familiarity with digital asset management systems, and sometimes certifications in brand strategy are typically required. Creativity, attention to detail, and effective communication are crucial soft skills for collaborating with clients and conveying brand stories. These skills ensure the creation of cohesive, memorable brand identities that resonate with target audiences and support business objectives.

What is the difference between Brand Identity Design vs Graphic Designer?

AspectBrand Identity DesignGraphic Designer
FocusDeveloping visual elements that define a brand’s identity, such as logos, color schemes, and style guidesCreating visual content for various purposes like marketing materials, advertisements, and digital media
SkillsBrand strategy, visual branding, logo design, typographyLayout, illustration, photo editing, software proficiency
Work EnvironmentBrand agencies, marketing departments, freelance branding projectsAdvertising agencies, design studios, corporate marketing teams

While both roles involve visual design, Brand Identity Design focuses on creating a cohesive visual identity that represents a brand, whereas Graphic Design covers a broader range of visual content creation for various media. Understanding these differences helps clients find the right professional for their branding or marketing needs.

How much does a brand identity designer make?

The average salary for a brand identity designer ranges from $45,000 to $85,000 annually, depending on experience, location, and skill level. Freelance designers may charge hourly rates from $25 to $150 or more, based on project complexity and reputation.

What does a brand identity designer do?

A brand identity designer creates visual elements such as logos, color schemes, typography, and style guides to establish a consistent and recognizable brand image. They work closely with clients and marketing teams, often using design tools like Adobe Illustrator and Photoshop, to develop a cohesive visual identity that communicates the brand's values and personality.
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What states have the most Brand Identity Design jobs?

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Brand Identity Design jobs near you
Infographic showing various Brand Identity Design job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 74% Full Time, 21% Part Time, 3% Contract, and 1% Nights. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $108,211 per year, or $52 per hour.

Brand Designer for Brand Systems

A S S E M B L E D

Manhattan, NY • On-site

Full-time

Medical, Dental, Vision

This job post has expired 3 days ago. Applications are no longer accepted.

Job description

Assembled is seeking a Brand Designer to take ownership of its visual and brand identity during a significant repositioning. This high-impact role involves creating AI-native design systems to streamline production and enhance brand consistency across marketing materials. The ideal candidate will have 5-8 years of experience in brand design, a strong portfolio, and a proactive approach to integrating AI tools. The position offers generous benefits including medical, dental, and vision coverage, as well as unlimited time off.

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