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Brand Identity Design Jobs in Georgia (NOW HIRING)

... identity, as well as review construction documentation of the design. The Director will also collaborate with the Brand and coordinate all architectural design activities with designated GoTo Foods ...

As a Brand Manager at Surya Inc., you will play a pivotal role in shaping and enhancing our brand's identity, visibility, and influence in the design industry. This dynamic role involves leading the ...

Director of Brand & Product Design

Atlanta, GA · On-site

$149K - $183K/yr

They need design that holds up at the identity level and at the component level, and they need it ... Brand Identity & Visual Direction - Lead brand identity work for clients from concept through final ...

New

Brand Promoter

Atlanta, GA · On-site

$52K - $56K/yr

Our team brings together creativity and strategy to design unforgettable events that strengthen brand identity and leave lasting impressions. We value excellence, collaboration, and a forward ...

Brand Promoter

Atlanta, GA · On-site

$52K - $56K/yr

Our team brings together creativity and strategy to design unforgettable events that strengthen brand identity and leave lasting impressions. We value excellence, collaboration, and a forward ...

Senior Staff Brand and Marketing Designer

Atlanta, GA · On-site

$98K - $104K/yr

... design systems, campaigns, and marketing experiences. Develop highly effective and impactful creative solutions that elevate brand identity, clarify messaging, and create memorable marketing ...

Senior Staff Brand and Marketing Designer

Atlanta, GA · On-site

$98K - $104K/yr

... design systems, campaigns, and marketing experiences. Develop highly effective and impactful creative solutions that elevate brand identity, clarify messaging, and create memorable marketing ...

The Brand Design team lays the foundations that help Stripe accelerate. We do this by creating, evolving, and maintaining Stripe's high-quality, versatile, and forward-looking visual identity design ...

The Graphic Design Manager plays a crucial role in establishing and leading the visual ... This role is responsible for upholding Juneau's visual brand identity across all channels and ...

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Brand Identity Design information

See Georgia salary details

$32.1K

$91.4K

$123.3K

How much do brand identity design jobs pay per year?

As of Aug 27, 2026, the average yearly pay for brand identity design in Georgia is $91,372.00, according to ZipRecruiter salary data. Most workers in this role earn between $59,500.00 and $123,300.00 per year, depending on experience, location, and employer.

What is brand identity design?

Brand identity design is the process of creating a visual and cohesive representation of a company or organization's brand. This includes developing elements like logos, color palettes, typography, imagery, and other visual assets that convey the brand's personality and values. A strong brand identity helps differentiate a business from competitors, fosters recognition, and builds trust with customers. Designers work closely with clients to ensure that the visual identity aligns with the brand’s mission and target audience.

What are some common challenges faced by brand identity designers when working with clients, and how can they be managed?

Brand identity designers often encounter challenges such as aligning client expectations with effective design principles, navigating subjective feedback, and ensuring consistent brand messaging across all platforms. Open and regular communication, presenting clear rationale for design choices, and providing visual examples can help manage these issues. Building collaborative relationships and educating clients on the importance of consistency are key strategies for overcoming these challenges and delivering successful brand identities.

What are the key skills and qualifications needed to thrive as a brand identity designer, and why are they important?

To excel as a Brand Identity Designer, you need strong graphic design skills, a deep understanding of branding principles, and proficiency with design software, often supported by a degree in design or related fields. Mastery of tools like Adobe Creative Suite, familiarity with digital asset management systems, and sometimes certifications in brand strategy are typically required. Creativity, attention to detail, and effective communication are crucial soft skills for collaborating with clients and conveying brand stories. These skills ensure the creation of cohesive, memorable brand identities that resonate with target audiences and support business objectives.

What is the difference between Brand Identity Design vs Graphic Designer?

AspectBrand Identity DesignGraphic Designer
FocusDeveloping visual elements that define a brand’s identity, such as logos, color schemes, and style guidesCreating visual content for various purposes like marketing materials, advertisements, and digital media
SkillsBrand strategy, visual branding, logo design, typographyLayout, illustration, photo editing, software proficiency
Work EnvironmentBrand agencies, marketing departments, freelance branding projectsAdvertising agencies, design studios, corporate marketing teams

While both roles involve visual design, Brand Identity Design focuses on creating a cohesive visual identity that represents a brand, whereas Graphic Design covers a broader range of visual content creation for various media. Understanding these differences helps clients find the right professional for their branding or marketing needs.

How much does a brand identity designer make?

The average salary for a brand identity designer ranges from $45,000 to $85,000 annually, depending on experience, location, and skill level. Freelance designers may charge hourly rates from $25 to $150 or more, based on project complexity and reputation.

What does a brand identity designer do?

A brand identity designer creates visual elements such as logos, color schemes, typography, and style guides to establish a consistent and recognizable brand image. They work closely with clients and marketing teams, often using design tools like Adobe Illustrator and Photoshop, to develop a cohesive visual identity that communicates the brand's values and personality.

What are popular job titles related to Brand Identity Design jobs in Georgia?

For Brand Identity Design jobs in Georgia, the most frequently searched job titles are:

Infographic showing various Brand Identity Design job openings in Georgia as of August 2026, with employment types broken down into 1% As Needed, 70% Full Time, 19% Part Time, 7% Contract, and 3% Nights. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $91,372 per year, or $43.9 per hour.

Director, Brand Design

Atlanta, GA • On-site

GoTo Foods
Food Services and Drinking Places • 10K+ employees

Full-time

Re-posted 15 days ago


Job description

The Director, Brand Design leads the design process for new GoTo Foods restaurant locations. This position oversees the design team's efforts to ensure they create innovative and striking designs that satisfy one individual Brands' design criteria and operational standards. The Director collaborates across multiple stakeholders (Brand marketing, Operations, Development team, Vendors, Franchisees, and Franchisees' A&E Team) to provide status updates, test fits, final conceptual layouts that optimize space, functionality, budgets and Brand identity, as well as review construction documentation of the design. The Director will also collaborate with the Brand and coordinate all architectural design activities with designated GoTo Foods' third party Design and Architectural Firms. This role will also collaborate with other internal Directors in design to establish standards, economies of scale and best practices for GoTo Foods. The Director of Brand Design works collaboratively with the Development Directors to support all new Franchise locations, providing support through Design Development phases and leads the Brand Design discipline at an expert level.
Education
Bachelor's Degree Interior design, architecture, architectural design, or related field Req
Work Experience
8+ years experience relevant work experience (e.g., restaurants/commercial conceptual layout design, FFE (Furniture, Fixtures, Equipment) specifications Req
3 years managerial experience Pref
5 years experience managing National multi-unit design projects Pref
Skills and Abilities
• Proficient in Auto CAD and able to read and understand design and construction drawings.
• Skills in Adobe Photoshop, particularly in regards to interior and exterior renderings
• Ability to track design projects within standardized application (E.g., Expesite)
• Ability to manage and organize projects across various stakeholder groups
• Ability to develop and maintain positive business relationships (e.g., franchisees, 3rd party vendors, other departments, etc.) and foster an environment of mutual respect, understanding, trust, and support
• Ability to adapt and adjust planned work through analyzing work demands, competing priorities, and tight deadlines within parameters of the organizational structure, processes, systems, and policies
• Ability to gather data from multiple sources and make informed decisions that includes an understanding of the business (business acumen)
• Ability to provide actionable recommendations, develop implementation plans, and provide effective change leadership to enhance quality, efficiency and overall effectiveness
• Ability to convey clear, concise information in verbal, written, electronic, and other communication formats and to demonstrate active listening while engaging others
• Ability to mentor, motivate, and guide staff toward achieving goals; to drive accountability, to provide ongoing, thoughtful, constructive feedback effectively; and to recognize a job well
• Proficient in Microsoft Office Suite