1

Auto Sales Jobs in Sun Prairie, WI (NOW HIRING)

Parts Advisor

Stoughton, WI · On-site

$17 - $20/hr

At Kunes Auto Group, we believe great people build great dealerships. We're committed to servant ... Work closely with the Service and Sales departments to support overall operations * Recommend and ...

next page

Showing results 1-20

Auto Sales information

See Sun Prairie, WI salary details

$26.3K

$60.8K

$121.6K

How much do auto sales jobs pay per year?

As of Sep 2, 2026, the average yearly pay for auto sales in Sun Prairie, WI is $60,776.00, according to ZipRecruiter salary data. Most workers in this role earn between $48,600.00 and $71,000.00 per year, depending on experience, location, and employer.

What is auto sales?

Auto sales refer to the business of selling new or used vehicles to customers, typically through dealerships or car lots. Professionals in auto sales assist customers in selecting suitable vehicles, explaining features, arranging test drives, and negotiating prices and financing options. The goal is to match customers with vehicles that meet their needs while ensuring a positive buying experience. Auto sales can involve both individual sales representatives and entire dealership teams working together to meet sales targets and provide customer service.

What are the key skills and qualifications needed to thrive as an auto sales professional?

To thrive as an Auto Sales professional, you need strong product knowledge, persuasive selling skills, and typically a high school diploma or equivalent. Familiarity with customer relationship management (CRM) software, dealership inventory systems, and financing platforms is important. Excellent communication, active listening, and resilience help build rapport with customers and close sales. These skills ensure you can effectively match customer needs with vehicles, deliver a positive buying experience, and achieve sales targets.

What are some common challenges faced by auto sales professionals, and how can they be addressed?

Auto sales professionals often face challenges such as meeting monthly sales targets, handling customer objections, and staying up-to-date with rapidly changing vehicle features and financing options. To address these, it's important to develop strong communication and negotiation skills, stay knowledgeable about the latest inventory and industry trends, and build lasting customer relationships through follow-up and excellent service. Many dealerships also offer ongoing training and support to help sales staff succeed in a competitive environment.

What is the difference between Auto Sales vs Auto Service Technician?

AspectAuto SalesAuto Service Technician
Required CredentialsHigh school diploma; sales training or certification often preferredHigh school diploma; technical or vocational training; ASE certification beneficial
Work EnvironmentShowroom, dealership offices, customer-facingGarage, repair shop, service bays, workshop
Industry UsageSales departments within automotive dealershipsService departments within dealerships or independent repair shops
Common Search/ComparisonAuto Sales vs Auto Service Technician

Auto Sales professionals focus on selling vehicles to customers, requiring sales skills and customer service abilities. Auto Service Technicians diagnose and repair vehicles, requiring technical skills and certifications. While both roles work within automotive dealerships, their daily tasks, skills, and work environments differ significantly.

Is auto sales a good career to get into?

Auto sales is a sales-oriented career that involves selling vehicles to customers, often requiring strong communication and negotiation skills. It can offer high earning potential through commissions, but income may vary based on sales performance and market conditions. Success in auto sales often depends on building customer relationships and product knowledge.

What are the most commonly searched types of Auto Sales jobs in Sun Prairie, WI?

The most popular types of Auto Sales jobs in Sun Prairie, WI are:

What cities near Sun Prairie, WI are hiring for Auto Sales jobs?

Cities near Sun Prairie, WI with the most Auto Sales job openings:

Infographic showing various Auto Sales job openings in Sun Prairie, WI as of August 2026, with employment types broken down into 90% Full Time, and 10% Part Time. Highlights an 95% In-person, and 5% Remote job distribution, with an average salary of $60,776 per year, or $29.2 per hour.

Full-time

Medical, Dental, Life, Retirement, PTO

Re-posted 25 days ago


Job description

We are looking for an Automotive Sales Associate to join our sales team!  The right candidate must love working with people, enjoy learning about vehicles and new technology, be comfortable using a computer, have some social media savvy and be self motivated.

By working at a Ford dealership, you can be a part of a brand that honors the past, and is invested in the future. Join the Griffin Ford Fort Atkinson Family where we value service to each other and the world as much as to our guests! Some of our team members have been here over 30 years!

 Benefits:

  • Competitive Pay

  • 401(k)
  • 401(k) matching
  • Health Insurance

  • Dental Insurance
  • Disability Insurance
  • Health Savings Account
  • Life Insurance
  • Employee Discounts
  • Opportunities for advancement
  • Paid time off

Responsibilities:

  • Assisting customers who enter the dealership, answering their questions and helping them select a vehicle that is right for their needs

  • Explaining product performance, application and benefits to prospects and describing all optional equipment available for customer purchase. Determine each customer's vehicle needs by asking questions and listening

  • Exhibits a high level of commitment to customer satisfaction
  • Utilizes dealership sales control and follow-up system
  • Writes complete sales orders and processes paperwork in accordance with established dealership policies.
  • Review and analyze actions at the end of each day, week, month and year to determine how to better utilize time and plan more effectively

  • Offering test drives to all prospects and following dealership procedure to obtain proper identification prior to test drive

  • Maintains an owner follow-up system the encourages repeat and referral business and contributes to customer satisfaction

Requirements:

  • Automotive sales background preferred, but not required

  • Excellent customer service, organizational and negotiation skills

  • Self-motivated, goal-oriented, and enthusiastic presence in a team environment

  • Strong written and communication skills

  • Valid driver's license required and clean driving record

  • Ability to pass a background check and drug test

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.