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Audience Measurement Jobs (NOW HIRING)

Comscore

Sales Manager - Agency & Brand

New York, NY · Remote

$75K/yr

As a Sales Account Executive, you'll partner with independent agencies and brands to help them leverage Comscore's industry-leading audience measurement and advertising solutions across digital, TV, ...

Viant Technology

Mobile Software Engineer

Boston, MA · On-site

$130K - $150K/yr

WHAT YOU'LL DO Viant's TVision team is building the next generation of TV and video audience measurement, leveraging cutting-edge technologies like computer vision, audio recognition, and network ...

Comscore

Sales Account Executive

$80K - $110K/yr

Stay current on industry trends in digital and TV advertising, audience measurement, programmatic buying, and emerging media. * Collaborate cross-functionally to build strategic, data-driven ...

Kantar

Panel Service Executive

Montgomery, AL · Hybrid

$18.75 - $25.50/hr

Specialising in audience measurement, consumer targeting and in-depth intelligence into paid, owned and earned media, their global coverage and local expertise enable better understanding of media ...

TELEVICENTRO OF PUERTO RICO

PR · On-site

Support and work closely with the Head of Research Manager in providing relevant insights based on audience measurement and marketing data that helps the company to make sound business decisions.

TELEVICENTRO OF PUERTO RICO

PR · On-site

Support and work closely with the Head of Research Manager in providing relevant insights based on audience measurement and marketing data that helps the company to make sound business decisions.

Comcast

Measurement Science Lead

New York, NY

$105K - $158K/yr

Conduct deep dives into creatives, audience delivery, pacing, frequency, reach curves, CPMs, and ... Partner with Sales to scope defensible measurement plans and align on realistic performance ...

Samba

Measurement Analyst

San Francisco, CA · On-site +1

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

Austin, TX · On-site +1

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

New York, NY · On-site +1

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

Los Angeles, CA · On-site +1

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

Austin, TX · On-site

$90K - $130K/yr

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

San Francisco, CA · On-site

$90K - $130K/yr

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Samba

Measurement Analyst

Los Angeles, CA

$90K - $130K/yr

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

Viant Technology

Mobile Software Engineer

Boston, MA · On-site

$130K - $150K/yr

WHAT YOU'LL DO Viant's TVision team is building the next generation of TV and video audience measurement, leveraging cutting-edge technologies like computer vision, audio recognition, and network ...

Samba

Measurement Analyst

Los Angeles, CA · On-site

$90K - $130K/yr

At Samba, Measurement Science is a service organization responsible for using Samba data ... Extract data from Samba databases (e.g. conversion rate by audience segment). * Perform custom ...

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Audience Measurement information

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How much do audience measurement jobs pay per hour?

As of Jun 10, 2026, the average hourly pay for audience measurement in the United States is $32.90, according to ZipRecruiter salary data. Most workers in this role earn between $29.33 and $36.54 per hour, depending on experience, location, and employer.

What is the difference between Audience Measurement vs Audience Researcher?

AspectAudience MeasurementAudience Researcher
Primary FocusQuantifying audience size and demographicsUnderstanding audience preferences and behaviors
MethodsData collection through surveys, meters, and analyticsQualitative and quantitative research, interviews, focus groups
Work EnvironmentMedia companies, broadcasters, advertising agenciesMarket research firms, media organizations, consulting
CredentialsStatistics, data analysis, media studiesMarket research, social sciences, psychology

Audience Measurement primarily focuses on quantifying and analyzing audience size and demographics using data collection tools. Audience Researchers delve into understanding audience preferences, motivations, and behaviors through qualitative and quantitative research methods. While both roles work within the media and advertising industry, Audience Measurement emphasizes data metrics, whereas Audience Researchers focus on insights into audience psychology and preferences.

What are the key skills and qualifications needed to thrive in Audience Measurement, and why are they important?

To excel in Audience Measurement, you need strong analytical skills, attention to detail, and a background in statistics, marketing, or media research. Familiarity with data analytics tools such as Nielsen, Comscore, Google Analytics, and proficiency in Excel or statistical software is often required. Excellent communication, problem-solving abilities, and collaboration skills help professionals interpret data and present actionable insights to stakeholders. These competencies are crucial for accurately measuring audience behaviors and informing data-driven decisions in media and advertising.

How does an Audience Measurement specialist typically collaborate with other departments such as marketing and content creation?

Audience Measurement specialists frequently work cross-functionally, partnering with marketing teams to analyze campaign reach and effectiveness, and with content creators to provide insights on audience preferences and engagement trends. They often participate in regular strategy meetings, share data-driven reports, and help translate complex metrics into actionable recommendations. This collaborative approach ensures that both marketing strategies and content development are aligned with audience behaviors and organizational goals.

What is audience measurement?

Audience measurement is the process of collecting and analyzing data to determine the size, characteristics, and behavior of an audience for media such as television, radio, digital platforms, or print. This information helps advertisers, broadcasters, and publishers understand who is engaging with their content, when, and how. Accurate audience measurement is crucial for making informed decisions about programming, advertising, and content strategy, ensuring that media companies can effectively reach their target demographics.
More about Audience Measurement jobs
What states have the most Audience Measurement jobs? States with the most job openings for Audience Measurement jobs include:
What job categories do people searching Audience Measurement jobs look for? The top searched job categories for Audience Measurement jobs are:
Audience Measurement jobs near you
Infographic showing various Audience Measurement job openings in the United States as of June 2026, with employment types broken down into 97% Full Time, and 3% Temporary. Highlights an 90% In-person, 7% Hybrid, and 3% Remote job distribution, with an average salary of $68,437 per year, or $32.9 per hour.
Sales Manager - Agency & Brand

Sales Manager - Agency & Brand

Comscore

New York, NY • Remote

$75K/yr

Full-time

Posted 26 days ago

Job description

Job Title: Account Executive

Location: Remote

About the Role:

We're looking for a motivated, relationship-driven sales professional passionate about advertising, data solutions, and client partnership. As a Sales Account Executive, you'll partner with independent agencies and brands to help them leverageComscore'sindustry-leading audience measurement and advertising solutions across digital, TV, and cross-platform environments. This posting represents ongoing hiring for growth sales talent across our Commercial organization.

What You'll Do:

  • Identify, qualify, and develop new business opportunities across independent agencies and brands.

  • Build and nurture long-term client relationships by understanding business objectives and aligning Comscore solutions.

  • Manage key parts of the sales cycle-from prospecting through contract discussions and closing-while partnering closely with Client Success, Analytics, and Product.

  • Stay current on industry trends in digital, linear TV, CTV advertising, brand engagement and audience measurement, and emerging media.

  • Collaborate cross-functionally to build strategic, data-driven proposals that address client needs and drive revenue

What You'll Need:

  • 2-3+ years of sales, business development, or media/advertising experience (agency, ad tech, data, TV/digital media, or measurement preferred).

  • Proven track record of meeting or exceeding revenue goals.

  • Strong understanding of digital and TV advertising ecosystems; familiarity with audience data and analytics.

  • Excellent communication and presentation skills, with the ability to simplify complex concepts.

  • Entrepreneurial mindset with the ability to work collaboratively and build trust-based client relationships.

  • Salary: Will NOT exceed $75K Base/15K Commission Target

Who Will Thrive

  • Relationship-driven, curious, and commercially minded.

  • Comfortable in a fast-paced, evolving data & measurement industry.

  • Self-starter who enjoys both hunting and nurturing accounts.

About Comscore

AtComscore, we're pioneering the future of cross-platform media measurement, arming organizations with the insights they need to make decisions with confidence. Central to this aim are our people who work together to simplify the complex on behalf of our clients & partners. Though our roles and skills are varied, we're united by our commitment to five underlying values: Integrity, Velocity, Accountability, Teamwork, and Servant Leadership. If you're motivated by big challenges and interested in helping some of the largest and most important media properties and brands navigate the future of media, we'd love to hear from you.

Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms. With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry's emerging, third-party source for reliable and comprehensive cross-platform measurement. To learn more about Comscore, please visit Comscore.com.

EEO Statement: We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.

To comply with federal law, Comscore participates in E-Verify. Successful candidates must pass the E-Verify process after hire.

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