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Audience Development Manager Jobs in Virginia (NOW HIRING)

SHRM

Lead, Membership Product Development

Alexandria, VA · Hybrid

$122K - $152K/yr

Manage timelines, budgets, meetings and resources to ensure successful product delivery. Product ... Experience supporting HR-related products, services, or audiences is a plus. Knowledge, Skills ...

shrm

Lead, Membership Product Development

Alexandria, VA · Hybrid

$100K - $120K/yr

Manage timelines, budgets, meetings and resources to ensure successful product delivery. Product ... Experience supporting HR-related products, services, or audiences is a plus. Knowledge, Skills ...

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All JobsAudience Development JobsAudience Development Manager JobsAudience Development Manager Jobs in Virginia

Audience Development Manager information

See Virginia salary details

$10.9K

$70.9K

$105.6K

How much do audience development manager jobs pay per year?

As of Jul 18, 2026, the average yearly pay for audience development manager in Virginia is $70,913.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $92,700.00 per year, depending on experience, location, and employer.

How much does an audience development manager make?

The average salary for an Audience Development Manager is typically between $70,000 and $120,000 annually, depending on experience, location, and company size. At Universal Music Group, salaries may vary but generally align with industry standards for media and entertainment companies, often supplemented with benefits and performance bonuses.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Senior Audience Development Manager, Content Director, or Media Strategist can earn $150,000 or more annually, especially with extensive experience, strong analytical skills, and proficiency in data analytics tools. These positions often require leadership abilities, industry knowledge, and sometimes advanced certifications or a track record of successful audience growth strategies.

What are the key skills and qualifications needed to thrive in the Audience Development Manager position, and why are they important?

To thrive as an Audience Development Manager, you generally need experience in digital marketing, analytics, content strategy, and audience segmentation, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and CRM software is typically required. Outstanding communication, creativity, and analytical thinking help professionals excel in engaging diverse audiences and collaborating across teams. These skills are crucial for growing and retaining a targeted audience, which directly impacts an organization’s reach and success.

Is being a BDM a stressful job?

Being an Audience Development Manager can be stressful due to the need to meet audience growth targets, manage multiple campaigns, and coordinate with various teams. The role often involves tight deadlines, data analysis, and strategic planning, which can contribute to work-related stress. However, workload and stress levels vary depending on the organization and individual workload management skills.

What does an audience development manager do?

An audience development manager is responsible for growing and engaging a target audience through strategic marketing, content planning, and data analysis. They often use tools like social media, analytics platforms, and content management systems to increase reach and audience loyalty, requiring strong communication and analytical skills.

What are the most common challenges faced by Audience Development Managers in their day-to-day work?

Audience Development Managers often face challenges such as keeping up with rapidly changing audience preferences, adapting strategies to multiple platforms, and effectively measuring the impact of their initiatives. Balancing short-term growth goals with long-term audience loyalty requires creative thinking and data-driven decision-making. Collaborating with content creators, marketing teams, and external partners also demands strong organizational and interpersonal skills. Overcoming these challenges can be highly rewarding by driving meaningful engagement and supporting the overall growth of the organization.

What does an Audience Development Manager do?

An Audience Development Manager focuses on growing and engaging an organization's audience across various platforms. They use data analysis, content strategy, and marketing techniques to attract new users while retaining existing ones. Their role often involves SEO, social media management, email campaigns, and partnerships to optimize audience reach. They collaborate with content creators, marketers, and analysts to refine strategies based on performance metrics. The goal is to increase audience engagement, loyalty, and overall brand visibility.

What are the most commonly searched types of Audience Development jobs in Virginia? The most popular types of Audience Development jobs in Virginia are:
What are popular job titles related to Audience Development Manager jobs in Virginia? For Audience Development Manager jobs in Virginia, the most frequently searched job titles are:
What job categories do people searching Audience Development Manager jobs in Virginia look for? The top searched job categories for Audience Development Manager jobs in Virginia are:
What cities in Virginia are hiring for Audience Development Manager jobs? Cities in Virginia with the most Audience Development Manager job openings:
Audience Development Manager jobs near you
Infographic showing various Audience Development Manager job openings in Virginia as of July 2026, with employment types broken down into 100% Full Time. Highlights an 89% In-person, and 11% Remote job distribution, with an average salary of $70,913 per year, or $34.1 per hour.
Insurance Product Development & Coverage Analysis Manager - Medmarc

Insurance Product Development & Coverage Analysis Manager - Medmarc

ProAssurance Corporation

Chantilly, VA • On-site

$117K - $146K/yr

Full-time

Re-posted 10 days ago

Job description

An exciting opportunity exists to join the ProAssurance family of companies!
Our mission is powerful and simple: We protect others. Choosing a place to apply your talents is an important decision for anyone. You have plenty of options. Why choose ProAssurance?
At ProAssurance, we sell a pledge, and that pledge is delivered by our team members. We are seeking individuals who value integrity, leadership, relationships, and enthusiasm-and want to build their career with a great company where they can be their authentic self and feel valued, recognized, and rewarded for their contributions. ProAssurance specializes in healthcare professional liability, products liability for medical technology and life sciences, legal professional liability, and workers' compensation insurance. We are an industry-leading specialty insurer, with job opportunities in much of the contiguous United States.
This position supports Medmarc, our life sciences products liability line of business, and can be fully remote in the contiguous United States.
The Product Development and Coverage Analysis Manager is accountable for overseeing the development and regulatory implementation of Medmarc's new product lines, primarily specialized E&S coverage offerings, such as excess and products/professional insurance policies. This position is responsible for working with the Underwriting, Legal, and Marketing Departments to develop new insurance products. This position will display the attributes of the subject matter expert, both internally to the organization and externally to the marketplace, as respects Medmarc's coverage offering.
Responsibilities include drafting new insurance contracts, endorsements, and manuscripts. Additional responsibilities include providing coverage training for internal and external audiences; conducting policy language analysis, comparison, and review; providing coverage consultation; and producing pieces of thought leadership on coverage matters for internal and external use.
This position displays leadership qualities within the organization, including by taking on senior roles in special projects, and has skills related to team building and project management.
What you'll do:
50% - Oversee the development of new insurance products, including by drafting coverage language and providing creative coverage solutions to meet the unique needs of the niche industry that Medmarc serves.
  • Develops a strategic vision for Medmarc's coverage offering, including by advising on coverage needs in the marketplace and strategies for growing new product lines profitably.
  • Manages the planning, development, drafting, implementation, and introduction of new and revised insurance products, including by leading the efforts of in-house subject matter experts and outside counsel.
  • Develops policy language for new and revised product offerings.
  • Advises on alternative coverage solutions in the context of the current legal and competitive environments.
  • Seeks input from key stakeholders, including Medmarc customers, on the content of Medmarc forms.
  • Prepares communications to leadership regarding form development and management.
  • Coordinates with business units outside of Medmarc and within the greater ProAssurance Company that are working on new product initiatives.

30% - Provide day-to-day coverage analysis and consultation to support underwriting and account-management efforts.
  • Consults on and provides interpretation of coverage language.
  • Monitors and reports on the marketplace, including by analyzing the competition with respect to product offerings. Creates "side-by-side" analysis of competitor policies.
  • Consults with Underwriting on the development of customized coverage terms as required by the needs of specific accounts.
  • Responsible for developing and recommending proposed language for coverage endorsements.
  • Responds to questions about Medmarc's coverage terms, internally and externally.
  • Drafts customer communications related to coverage, either independently or in coordination with the Marketing and/or Legal Departments.
  • Advises on underwriting rules that describe the use of insurance forms and endorsements.

10% - Develop and deliver educational content focused on Medmarc's policy forms and coverage terms.
  • Prepares and delivers presentations on coverage forms and policy language for internal and external audiences.
  • Creates educational materials related to coverage to be used during the new employee onboarding process and for continuing education initiatives.
  • Creates coverage guides and references to support the underwriting process.

10% - Coordinates with the Legal Department and functional area responsible for state filings to ensure regulatory compliance and good market conduct.
  • Prepares supporting documentation, product comparisons, explanatory memorandums, and disclosures to support regulatory filings.
  • Assists with the preparation of timely responses to form-related questions posed by state insurance departments that arise throughout the filing process.

What we're looking for:
  • A bachelor's degree is required with a strong preference for candidates with a juris doctor (JD).
  • Minimum of five years of experience in a casualty insurance environment, including insurance defense or coverage consultation work at a law firm.
  • CPCU, AIC, or ARM is highly desired.
  • Experience analyzing, interpreting, and developing coverage language.
  • Proven self-starter with strong relationship management skills and the ability to create productive relationships with insurance producers and agencies.
  • Able to create, build, and develop superior relationships with internal colleagues in different departments within the business unit and ProAssurance.
  • Superior analytical, negotiation, marketing, and sales skills.
  • Excellent listening, speaking, writing, and presentation skills.
  • Meets work deadlines and has excellent desk-management skills.
  • Proficient in Microsoft Office Suite.
  • Up to 10% travel.

#LI-Remote
We are committed to providing a dynamic and inclusive environment where everyone can do their best work and grow personally and professionally.
For that reason, we partner with The Predictive Index (PI) - an organization equally committed to improving the working lives of people, to help us hire the best talent by providing additional insight about one's work style.
The position you applied to requires completion of two assessments prior to being scheduled to interview with a hiring manager. A Talent Acquisition team member may review your application and contact you before the assessment is complete. These assessments are Behavioral and Cognitive, and each assessment takes less than 12 minutes to complete.
After submitting your application, you will receive two emails from The Predictive Index inviting you to complete each of these assessments (please check your SPAM or Junk email folder if you do not see these emails in your inbox).
Note: If you already completed the assessments as part of an application with us, we may have results on file and you may not receive the emails inviting you to take the assessments. If you are moving forward in the process, a Talent Acquisition team member will confirm if we already have your assessment results.
Position Salary Range
$115,870.00 - $191,204.00The salary range displayed represents the entirety of the pay grade for this position. Most candidates will start in the bottom half of the range. Factors that may be used to determine your actual salary include your specific skills, how many years of experience you have, your location and comparison to other team members already in this role.
Build your career with us and enjoy access to a best-in-class benefits program.

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