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Audience Development Manager Jobs in Virginia (NOW HIRING)

As Business Development Manager, you are a core revenue driver, promoting Vaco to area businesses ... different audiences. * Decision Quality: making sound and timely decisions that keep the team ...

Strong understanding of SEO, audience development, digital analytics, and social media strategy. * Experience using content management systems, social publishing tools, and video editing platforms.

Lead, Membership Product Development

Alexandria, VA · Hybrid

$122K - $152K/yr

Manage timelines, budgets, meetings and resources to ensure successful product delivery. Product ... Experience supporting HR-related products, services, or audiences is a plus. Knowledge, Skills ...

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Audience Development Manager information

See Virginia salary details

$10.9K

$70.9K

$105.6K

How much do audience development manager jobs pay per year?

As of Jul 16, 2026, the average yearly pay for audience development manager in Virginia is $70,913.00, according to ZipRecruiter salary data. Most workers in this role earn between $55,000.00 and $92,700.00 per year, depending on experience, location, and employer.

How much does an audience development manager make?

The average salary for an Audience Development Manager is typically between $70,000 and $120,000 annually, depending on experience, location, and company size. At Universal Music Group, salaries may vary but generally align with industry standards for media and entertainment companies, often supplemented with benefits and performance bonuses.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as Senior Audience Development Manager, Content Director, or Media Strategist can earn $150,000 or more annually, especially with extensive experience, strong analytical skills, and proficiency in data analytics tools. These positions often require leadership abilities, industry knowledge, and sometimes advanced certifications or a track record of successful audience growth strategies.

What are the key skills and qualifications needed to thrive in the Audience Development Manager position, and why are they important?

To thrive as an Audience Development Manager, you generally need experience in digital marketing, analytics, content strategy, and audience segmentation, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, social media management platforms, email marketing systems, and CRM software is typically required. Outstanding communication, creativity, and analytical thinking help professionals excel in engaging diverse audiences and collaborating across teams. These skills are crucial for growing and retaining a targeted audience, which directly impacts an organization’s reach and success.

Is being a BDM a stressful job?

Being an Audience Development Manager can be stressful due to the need to meet audience growth targets, manage multiple campaigns, and coordinate with various teams. The role often involves tight deadlines, data analysis, and strategic planning, which can contribute to work-related stress. However, workload and stress levels vary depending on the organization and individual workload management skills.

What does an audience development manager do?

An audience development manager is responsible for growing and engaging a target audience through strategic marketing, content planning, and data analysis. They often use tools like social media, analytics platforms, and content management systems to increase reach and audience loyalty, requiring strong communication and analytical skills.

What are the most common challenges faced by Audience Development Managers in their day-to-day work?

Audience Development Managers often face challenges such as keeping up with rapidly changing audience preferences, adapting strategies to multiple platforms, and effectively measuring the impact of their initiatives. Balancing short-term growth goals with long-term audience loyalty requires creative thinking and data-driven decision-making. Collaborating with content creators, marketing teams, and external partners also demands strong organizational and interpersonal skills. Overcoming these challenges can be highly rewarding by driving meaningful engagement and supporting the overall growth of the organization.

What does an Audience Development Manager do?

An Audience Development Manager focuses on growing and engaging an organization's audience across various platforms. They use data analysis, content strategy, and marketing techniques to attract new users while retaining existing ones. Their role often involves SEO, social media management, email campaigns, and partnerships to optimize audience reach. They collaborate with content creators, marketers, and analysts to refine strategies based on performance metrics. The goal is to increase audience engagement, loyalty, and overall brand visibility.

What are the most commonly searched types of Audience Development jobs in Virginia? The most popular types of Audience Development jobs in Virginia are:
What are popular job titles related to Audience Development Manager jobs in Virginia? For Audience Development Manager jobs in Virginia, the most frequently searched job titles are:
What cities in Virginia are hiring for Audience Development Manager jobs? Cities in Virginia with the most Audience Development Manager job openings:
Infographic showing various Audience Development Manager job openings in Virginia as of July 2026, with employment types broken down into 100% Full Time. Highlights an 89% In-person, and 11% Remote job distribution, with an average salary of $70,913 per year, or $34.1 per hour.
Business Development Manager

Business Development Manager

Vaco LLC

Richmond, VA • On-site

Other

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 15 days ago


Job description

Welcome to Vaco - an uncommon company with an empowered culture. At Vaco, we welcome talented innovators seeking a collaborative environment where creative freedom rings.  

Since 2002, we have expanded to more than 40 locations, and we have no plans of slowing down anytime soon. We are seeking big thinkers to lead us into the future and explore the career of a lifetime. 

  • Ranked the #1 Best Staffing Firm to Work for in North America by Staffing Industry Analysts (Category: 500+ Employees) 
  • An Inc. 5000 fastest growing private company in America every year since 2007! 

A Day in the Life 

Your CFO client just called.  Her accounting department could really use help prepping for an upcoming audit.  Or maybe she needs a seasoned project manager to lead a merger integration.   

As Business Development Manager, you are a core revenue driver, promoting Vaco to area businesses for critical projects in audit, tax, finance, accounting, and more.   

Duties and Responsibilities 

  • Grow and develop strong relationships with clients and senior accounting & financial leaders. 
  • Work with an elite recruitment team to fulfill special projects and interim positions in audit, financial reporting, FP&A, M&A, taxation, software implementations, and more. 
  • Keep a regular pulse on the market as it relates to businesses and hiring trends. (e.g., Expansions, mergers/acquisitions, dissolutions, relocations, new businesses entering the market, etc....) 
  • Establish and conduct client visits according to activity goals.  
  • Actively develop and maintain a target account list. 
  • Manage open client opportunities from intake to fulfillment.  
  • The above statements describe the general nature and level of work only. They are not an exhaustive list of all required responsibilities, duties, and skills. Other duties may be added, or this description amended at any time.  

'Best Place to Work' Perks 

  • True base salary and uncapped compensation package that surpasses industry standards. 
  • Annual, FIVE STAR vacations (we call it "Vatopia") for meeting top tier performance goals. 
  • Annual world class training where all Vacotians, as we like to call them, get together to meet, learn, and exchange ideas.  
  • Generous PTO that increases with tenure. 
  • Technology packages that include smart phone coverage, up-to-date equipment, and top tier online resources. 
  • Comprehensive benefits including medical, dental, vision, 401k, pet insurance, life insurance, disability and more!  

Vaco Values 

Duties and responsibilities are to be performed while observing the following Core Tenets: 

  • A Team First Approach, aligning with the core tenets: Proud to Wear Jersey, Stay Team Focused, and Assume Positive Intent 
  • Self-Awareness, aligning with the core tenets Outlaws Welcome, Stay Coachable and Be Comfortable with Healthy Conflict 
  • Solutions Oriented, aligning with the core tenets Be Entrepreneurial, Be Electable, Fix the Problem Not the Blame  
  • Grit, aligning with the core tenets Work Hard, Stay Free and Play 'til the Whistle. 

Desired Competencies and Skills: 

  • Ensures Accountability:  holding self and others accountable to meet commitments.  
  • Attracts Top Talent:  attracting and selecting the best talent to meet current and future business needs.  
  • Manages Conflict:  handling conflict situations effectively, with a minimum of noise.  
  • Customer Focus:  building strong customer relationships and delivering customercentric solutions.  
  • Instills Trust gaining the confidence and trust of others through honesty, integrity, and authenticity.  
  • Drives Results:  consistently achieving results, even under tough circumstances.  
  • Being Resilient:  rebounding from setbacks and adversity when facing difficult situations.  
  • Action Oriented:  taking on new opportunities and tough challenges with a sense of urgency, high energy, and enthusiasm.  
  • Communicates Effectively:  developing and delivering multimode communications that convey a clear understanding of the unique needs of different audiences.  
  • Decision Quality: making sound and timely decisions that keep the team moving forward.  
  • Drives Engagement:  creating a climate where people are motivated to do their best to help the organization achieve its objectives.  

Qualifications: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  The requirements below represent the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.  

Education/Experience:  

  • Bachelor's Degree required. CPA, CFA, MBA or other professional designation highly desired.  
  • Minimum 2 to 3 years' selling accounting/financial project solutions or comparable client relations experience in audit, tax, and/or public accounting. 
  • Proven success achieving and/or exceeding performance goals.  

Technical Skills:  

  • Must have working knowledge of MS Office Suite 
  • Experience with Bullhorn preferred. 

Basic Skills:  

  • Able to work with a sense of urgency and meet tight deadlines; Organized, detailed, and results driven. 

Travel: 

<20% -Occasional travel to annual conference or client sites 

 Determining compensation for this role (and others) at Vaco depends upon a wide array of factors including but not limited to the individual's skill sets, experience and training, licensure and certifications, office location and other geographic considerations, as well as other business and organizational needs. With that said, as required by local law, Vaco believes that the following salary range reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure: $45,000 - $75,000. An applicant may also be eligible to participate in certain incentive compensation programs based on achieving certain performance targets set forth each year and subject to the incentive compensation plan's terms and conditions. The individual may also be eligible for discretionary bonuses. 


Vaco logo

About Vaco

Sourced by ZipRecruiter

Vaco delivers critical talent solutions to companies in the areas of consulting, project resources, executive search, direct hire and strategic staffing with expertise in numerous areas including accounting and finance, technology and operations. Vaco's family of brands includes Pivot Point Consulting, a best in KLAS health care IT solutions provider; Focus Search Partners, a retained executive search practice; and MorganFranklin Consulting, Vaco's methodology-driven global consulting platform. Since its founding in 2002, Vaco has grown to serve more than 12,000 clients across the globe with more 9,800 employees. Vaco has been named to Inc. magazine's list of the fastest-growing private companies for the past 15 years and was named to Forbes' 2018-2021 lists of America's Best Recruiting Firms.

Industry

Recruiting and staffing services

Company size

5,001 - 10,000 Employees

Headquarters location

Brentwood, TN, US

Year founded

2002

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