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How much do associate director marketing jobs pay per year?

As of Jun 10, 2026, the average yearly pay for associate director marketing in the United States is $72,909.00, according to ZipRecruiter salary data. Most workers in this role earn between $34,500.00 and $112,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as an Associate Director of Marketing, and why are they important?

To thrive as an Associate Director of Marketing, you need expertise in strategic marketing, campaign management, and data analysis, typically supported by a bachelor's degree in marketing or a related field and relevant experience. Familiarity with marketing automation platforms, CRM systems (such as Salesforce or HubSpot), and analytics tools like Google Analytics is crucial. Strong leadership, creative thinking, and excellent communication skills help drive team performance and foster cross-functional collaboration. These skills and qualifications enable effective strategy execution, measurable results, and team alignment in achieving business objectives.

How do Associate Directors of Marketing typically collaborate with cross-functional teams to execute campaigns?

Associate Directors of Marketing often work closely with teams such as sales, product development, creative, and analytics. They coordinate campaign strategies, manage timelines, and ensure messaging aligns with brand goals across all departments. Effective collaboration involves regular meetings, clear communication of objectives, and feedback loops to optimize campaign performance. This cross-functional approach helps ensure that marketing initiatives are well-integrated and deliver measurable business impact.

What does an Associate Director of Marketing do?

An Associate Director of Marketing is a senior-level professional who oversees and executes marketing strategies to promote a company’s products or services. They typically manage a marketing team, coordinate campaigns, analyze market trends, and work closely with other departments to ensure brand consistency and achieve business goals. Additionally, they may be involved in budgeting, market research, and measuring the effectiveness of marketing initiatives. The role requires strong leadership, communication, and analytical skills.
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Associate Director Marketing jobs near you
Infographic showing various Associate Director Marketing job openings in the United States as of June 2026, with employment types broken down into 1% As Needed, 49% Full Time, 49% Part Time, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $72,909 per year, or $35.1 per hour.
Associate Director Marketing Analytics

Associate Director Marketing Analytics

Tyson Foods, Inc.

Springdale, AR • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 27 days ago

Tyson Foods rating

6.5

Company rating: 6.5 out of 10

Tyson Foods

Based on 513 frontline employees who took The Breakroom Quiz

7.0

Company rating compared to similar companies: 7.0 out of 10

Food and drinks producers average

Based on 11,435 frontline employees who took The Breakroom Quiz

The best things about working at Tyson Foods

  • 93%

    93% say their health insurance is affordable

    say their health insurance is affordable

  • 81%

    81% say their managers don’t change their shifts at short notice

    say their managers don’t change their shifts at short notice

  • 81%

    81% say they get paid time off

    say they get paid time off

Featured by Tyson Foods, based on 513 Breakroom Quiz responses from their frontline employees

Job description

Job Details:
Job Description
Tyson Foods, Inc. has multiple openings for Associate Director Marketing Analytics in Springdale, AR. Act as a leader in driving business decisions based on market data, establishing key drivers, and providing "call to action" recommendations for growth. Predict how business and market share will be impacted in both the short and long term. Lead resolution of complex business challenges in collaboration with other cross-functional teams to address business questions. Establish Key Performance Indicators (KPIs) and new capabilities as best practice around measuring the impact of media, trade, shopper marketing, and other activations. Champion the synthesis of multiple first party and syndicated information and data points such as IRI, Nielsen, Luminate, 8451, Technomic, NPD Supply Track, NET, and Mintel and translate them into insights to fill knowledge gaps. Enable advanced data analysis practices to filter clutter and extra high value insights. Collaborate with cross-functional teams such as Demand Planning and Finance for monthly/quarterly/yearly and long-range category and business projections with causal analysis. Lead analytics throughout complete product reviews to include price pack architecture and SKU optimization. Leverage data storytelling techniques and advance communication strategy to translate data and information into actionable insights and business recommendations. Represent Tyson's Analytics team in professional organizations and meetings.
Job Requirements
Bachelor's degree in Economics, Statistics, Psychology, Marketing Research, Management Information Systems, or a related field, and 4 years of experience in marketing analytics, audience segmentation, and media insights.
Must have:
  • 3 years' experience running media measurement.
  • 3 years' experience running forecasting;
  • Experience with Volumetric or Market Share;
  • 3 years' experience data mining with Nielsen, Circana, Sintilla, or Kantar;
  • An understanding of pricing architectures, elasticities, price gaps, and optimal price curves.

Please submit resume online through this site.
Relocation Assistance Eligible:
No
Work Shift:
1ST SHIFT (United States of America)
Certain roles at Tyson require background checks. If you are offered a position that requires a background check you will be provided additional documentation to complete once an offer has been extended.
Hourly Applicants ONLY -You must complete the task after submitting your application to provide additional information to be considered for employment.
Tyson is an Equal Opportunity Employer. All qualified applicants will be considered without regard to race, national origin, color, religion, age, genetics, sex, sexual orientation, gender identity, disability or veteran status.
We provide our team members and their families with paid time off; 401(k) plans; affordable health, life, dental, vision and prescription drug benefits; and more.
If you would like to learn more about your data privacy rights and how you may use that information, please read our Job Applicant Privacy Notice here.
Unsolicited Assistance: Tyson Foods and its subsidiaries do not accept unsolicited support from external recruitment vendors for open positions within the United States. Any resumes or candidate profiles submitted by recruitment vendors or headhunters to any employee or applicant tracking system at Tyson Foods or its subsidiaries, without a valid written request and search agreement approved by HR, will be considered the property of Tyson Foods. No fees will be paid if the candidate is hired due to an unsolicited referral.

Working at Tyson Foods

Perks for frontline workers

From Tyson Foods, via Breakroom

  • Pay: Competitive Pay and Benefits

  • Benefits: Health, vision, and dental Insurance on day one of full-time employment

  • Education: Fully-funded education for all US-based Team Members!

  • Financial Benefits: 401(k) & Employee Stock Purchase Plan (ESPP)

  • Career Growth: Grow your career with an industry leader, and Fortune 100 company!

  • Safety: Committed to workplace safety!

  • Time Off: Generous paid time off / earned time off for Team Members

  • Work-Life Balance: Includes Employee Assistance Programs (EAP), paid parental leave, discount programs, adoption assistance, etc.

What to expect from working at Tyson Foods

From Tyson Foods

About Tyson Foods, in their own words

From Tyson Foods

Tyson Foods, Inc. (NYSE: TSN) is a world-class food company and recognized leader in protein. Founded in 1935 by John W. Tyson, it has grown under four generations of family leadership. The Company is unified by this purpose: Tyson Foods. We Feed the World Like Family™ and has a broad portfolio of iconic products and brands including Tyson®, Jimmy Dean®, Hillshire Farm®, Ball Park®, Wright®, State Fair®, Aidells® and ibp®. Tyson Foods is dedicated to bringing high-quality food to every table in the world, safely and affordably, now and for future generations. Headquartered in Springdale, Arkansas, the company had approximately 138,000 team members as of September 2024.

Company values

From Tyson Foods

We are a company of people engaged in the production of food, seeking to pursue truth and integrity, and committed to creating value for our shareholders, our customers, our team members, and our communities.

Who we are: We strive to be honorable and operate with integrity. We strive to be faith-friendly and inclusive. We strive to serve as stewards of the resources entrusted to us. We strive to provide a safe work environment.

What we do: We feed our families, the nation, and the world with trusted food products. We serve as stewards of the animals, land, and environment entrusted to us. We strive to provide a safe work environment for our team members.

How we do it: We strive to earn consistent and satisfactory profits for our shareholders and to invest in our people, products, and processes. We strive to operate with integrity and trust in all we do. We strive to honor God and be respectful of each other, our customers, and other stakeholders.

"From the beginning, our company has been built on faith, family, and hard work. That tradition, our Core Values, and 'doing what's right' are deeply embedded in our culture."

John Tyson, Chairman

What Tyson Foods employees say

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Benefits

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