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Assistant Media Planner Jobs (NOW HIRING)

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic * Communications Planning (media mix ...

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic * Communications Planning (media mix ...

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic * Communications Planning (media mix ...

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic * Communications Planning (media mix ...

Media Planner

Philadelphia, PA · Remote

$46 - $55/hr

  • Medical

  • Dental

  • Vision

  • Retirement

Conduct audience, market, competitive, and media landscape research to inform planning decisions. Assist with back-end execution including building buys in Prisma, CDWs, asset QA and trafficking ...

Media Planner

Dallas, TX · On-site

$70K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • PTO

As the Media Planner , you are responsible for supporting the development and execution of ... Core Responsibilities: * Assist in the development of integrated media plans aligned with client ...

Mentor and develop junior media planners * Assist with other agency projects, as requested * Uphold our agency values : Humanity. Diversity. Integrity. Tenacity. Curiosity. Qualifications * 1-3 years ...

Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs * Oversee and implement best practices regarding media planning ...

Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs * Oversee and implement best practices regarding media planning ...

... Assist in developing channel strategies, investment allocations, flight recommendations, and media POVs Stay current on media trends, consumer behavior, platform capabilities, measurement solutions ...

New

Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs * Oversee and implement best practices regarding media planning ...

Understand and incorporate client data and marketing objectives into client media plans and assist in the development of client KPIs * Oversee and implement best practices regarding media planning ...

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic Communications Planning (media mix ...

... an Integrated Media Planner to participate in the development and management of effective ... order to grow the Assistant's knowledge base and expand individual management skills.

Mentors Assistant Planner; provides ongoing feedback and reviews to guide growth. * Displays a high level of personal dedication and motivation. * Positively contributes to our culture.

Responsibilities * Assist in development and execution of effective media plans in all media ... Work with Media Planners to learn how to work in an integrated way with other disciplines ...

Working with Managers, assist in fulfilling the media plan strategy and achieving cross channel plan goals with inputs from Client Leadership and Strategic Communications Planning (media mix ...

Showing results 21-40

Assistant Media Planner information

See salary details

$33.5K

$47.7K

$64K

How much do assistant media planner jobs pay per year?

As of Aug 16, 2026, the average yearly pay for assistant media planner in the United States is $47,719.00, according to ZipRecruiter salary data. Most workers in this role earn between $36,000.00 and $60,000.00 per year, depending on experience, location, and employer.

What is the difference between Assistant Media Planner vs Media Buyer?

AspectAssistant Media PlannerMedia Buyer
Primary RoleSupports media planning, research, and strategy developmentExecutes media purchasing and negotiations
CredentialsBachelor's degree in marketing, advertising, or related fieldBachelor's degree, often with experience in media buying
Work EnvironmentCollaborates with planners and strategists in agencies or marketing teamsWorks directly with media vendors and platforms to purchase ad space
Industry UsageCommon in advertising agencies and marketing departmentsPrevalent in media agencies and digital marketing firms

While both roles are integral to media campaigns, the Assistant Media Planner primarily supports planning and research, whereas the Media Buyer focuses on purchasing media space. Understanding these differences helps in choosing the right career path or job search focus within the advertising industry.

What are the key skills and qualifications needed to thrive as an assistant media planner?

To thrive as an Assistant Media Planner, you need strong analytical abilities, attention to detail, and a basic understanding of marketing principles, typically supported by a degree in advertising, marketing, or a related field. Familiarity with media planning tools like Nielsen, comScore, and Microsoft Excel, as well as digital ad platforms, is essential. Excellent communication, organizational skills, and the ability to multitask help professionals stand out in this role. These skills and qualities are crucial for developing effective media strategies, ensuring accurate campaign execution, and supporting team collaboration in a dynamic advertising environment.

What does an assistant media planner do?

An Assistant Media Planner supports the media planning team at an advertising or marketing agency by researching, analyzing, and recommending where and when ads should be placed to reach target audiences effectively. Their duties often include gathering data on media channels, preparing reports, tracking campaign performance, and assisting with the negotiation of media buys. This entry-level role is crucial for ensuring that advertising strategies are data-driven and achieve clients’ objectives.

What does an assistant media planner do?

An assistant media planner supports the marketing team with finding suitable media platforms for company or client advertising. As an assistant media planner, you report to the media planner and help with research, strategy, and optimization. Your job duties may include assisting with campaign execution, evaluating campaigns for audience impact, providing strategy recommendations based on optimization results, and preparing weekly summary reports. You may also act as a media buyer with television, radio, and online companies. The career typically requires a high school diploma or GED certificate and prior experience with advertising and multimedia campaigns. Some employers may also require a bachelor’s degree in marketing, communications, or a related field. Additional qualifications include excellent interpersonal, analytical, and communication skills, basic knowledge of industry tools like Google Analytics, and the ability to work under pressure in a deadline-driven environment.

What are some common challenges assistant media planners face when managing multiple campaigns simultaneously?

Assistant Media Planners often juggle several campaigns at once, which can make time management and prioritization challenging. Coordinating with various teams—such as creative, account, and media buying—requires strong organizational and communication skills to ensure deadlines are met and details aren't overlooked. Additionally, adapting quickly to last-minute changes or client feedback is a frequent part of the role, so flexibility and a proactive attitude are essential for success.

What cities are hiring for Assistant Media Planner jobs?

Cities with the most Assistant Media Planner job openings:

What are the most commonly searched types of Media Planner jobs?

The most popular types of Media Planner jobs are:

What states have the most Assistant Media Planner jobs?

States with the most job openings for Assistant Media Planner jobs include:

What are popular job titles related to Assistant Media Planner jobs?

For Assistant Media Planner jobs, the most frequently searched job titles are:

Infographic showing various Assistant Media Planner job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, 1% Temporary, and 2% Contract. Highlights an 98% Physical, 1% Hybrid, and 1% Remote job distribution, with an average salary of $47,719 per year, or $22.9 per hour.

Media Planner

Zimmerman Advertising

Fort Lauderdale, FL • On-site

Full-time

Re-posted yesterday


Job description


Overall Objective:
To effectively coordinate media planning efforts of accounts including research, planning, buying print and posting all facets of his/her market/accounts while learning to delegate specific work to an Assistant or Jr. Media Planner. Additionally, the Media Planner will present strategic media plans to clients.
Responsibilities:
• Oversee assigned Assistant(s) and/or Jr(s). in the development and implementation of national, regional and local traditional media campaigns that will include most or all of the following;
o National and local broadcast television in traditional and direct response formats, cable television, radio, outdoor advertising, newspaper and magazine (offline & online)
o Couponing via FSI, shared and direct mail alternatives
o Local events ideation and implementation, i.e., local guerilla marketing
• Work as part of a media planning and buying group, applying media solutions to overall client objectives
• Work with Interactive media team to integrate interactive objectives and strategies into overall client media plan
• train assistant level employees
• As directed and overseen by the Media Supervisor, present recommendations, POVs and select analyses to clients and Account Service
• Organize, implement and control the day-to-day media planning development process including coordination among assistants.
• Plan traditional media campaign strategy in tandem with interactive media team
• Utilize available traditional media planning tools (TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons), other industry research and clients' historical media activity reports to develop media plans
• Complete assigned areas of the annual media plan(s) in their entirety
• Coordinate projects and media requests with Account Service and assigned client contacts to determine specific advertising needs, communicating deadlines to Media Supervisor(s)
• Monitor media campaigns having periodic campaign performance meetings internally and reporting results to client
• Work with the Buying team, providing buying specifications, monitor development and review media buys and post-buy analyses
• Work with Buying to put package on estimate and to manage evaluation process, ensuring that the package is efficient before client presentation
• Maintain all activity, including requesting and presenting added value and regular status reports (i.e., positioning and post reports on media and added value when applicable) in a timely manner
• Negotiate the print/OOH rates and added value.
• Issue insertion orders from BAP for all print/OOH/internet planned for each market
• Ongoing, coordinate with the Buying and Account Service teams addressing but not limited to;
o Understanding of current marketplace conditions,
o Competitive spending,
o Media and Promotional Opportunities
o Invoice Approval and Billing.
Requirements
• Bachelor's degree in business, marketing, advertising or related field
• 4+ years media planning experience as a Media Planner
• Demonstrated presentation and writing skills
• Understanding and knowledge of all relevant media properties including Broadcast, Online, OOH, Print
• MS Office: Internet Explorer, Excel, Word and PowerPoint
• Experience using most of the following media planning tools: TNS, Scarborough, Media Monitors, Nielsen, Arbitron, Tactician, and Simmons
• Experience in working with retail clients is highly desirable
• Experience directly managing a staff of one or more is highly desirable
• Full-service agency experience preferred, but not required
The responsibilities are many, various, and not limited to those written in this document