ZipRecruiter

Log In

1

Army Marketing Jobs (NOW HIRING)

Salvation Army

Marketing Manager

Phoenix, AZ · On-site

$62K - $67K/yr

The Salvation Army, an international movement, is an evangelical part of the universal Christian ... Position Summary: The Marketing Manager will develop and execute public relations, public ...

The Salvation Army

Marketing Manager

Phoenix, AZ

$62K/yr

The Salvation Army - Ray and Joan Kroc Corps Community Center - Phoenix, Arizona STATUS: Exempt Pay ... Position Summary: The Marketing Manager will develop and execute public relations, public ...

next page

Showing results 1-20

All JobsArmy Marketing Jobs

Army Marketing information

See salary details

$13

$32

$56

How much do army marketing jobs pay per hour?

As of Jul 5, 2026, the average hourly pay for army marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What are some common challenges faced by professionals working in Army Marketing, and how can they be addressed?

Professionals in Army Marketing often face the challenge of reaching diverse audiences while adhering to strict guidelines around messaging and representation. Balancing the need to accurately portray Army life with compliance to government regulations can be demanding. Additionally, navigating the fast-paced nature of digital marketing trends while maintaining a consistent brand image requires adaptability and strong communication within cross-functional teams. Staying updated on recruitment goals and collaborating closely with both military leadership and civilian agencies helps address these challenges effectively.

What are the key skills and qualifications needed to thrive in Army Marketing, and why are they important?

To excel in Army Marketing, you need expertise in marketing strategy, communications, and data analysis, often supported by a background in marketing or public relations. Familiarity with digital marketing platforms, analytics tools like Google Analytics, and customer relationship management (CRM) systems is typically required. Strong collaboration, creativity, and adaptability help individuals effectively engage diverse audiences and manage campaigns. These skills are crucial for successfully promoting the Army’s brand, attracting quality recruits, and supporting organizational goals.

What is Army Marketing?

Army Marketing refers to the strategies and efforts used by the U.S. Army to promote its image, attract new recruits, and inform the public about its missions and opportunities. This includes advertising campaigns, social media outreach, public events, and partnerships that communicate the benefits of Army service. Army Marketing professionals work to ensure that messaging aligns with Army values and resonates with diverse audiences. Their work is crucial for meeting recruitment goals and maintaining a positive public perception of the Army.

What is the difference between Army Marketing vs Army Public Affairs?

AspectArmy MarketingArmy Public Affairs
Primary FocusPromoting Army recruitment and programsManaging internal and external communication, media relations
Required SkillsMarketing strategies, advertising, outreachMedia relations, communication, public relations
Work EnvironmentMarketing offices, community eventsMedia outlets, public events, internal briefings
Common EmployerU.S. Army recruiting commandsU.S. Army public affairs offices

Army Marketing focuses on promoting the Army to potential recruits through advertising and outreach, while Army Public Affairs manages communication strategies, media relations, and public information. Both roles are essential for Army outreach but differ in their core functions and daily activities.

Can you make $100,000 in the military?

Army marketing roles typically do not have base salaries reaching $100,000; higher earnings are usually associated with senior positions, specialized skills, or additional allowances. Advancement, experience, and certifications can increase earning potential, but reaching six figures solely through marketing roles in the military is uncommon. Most military personnel earn based on rank, years of service, and additional benefits rather than specific job titles alone.

Can you do marketing in the military?

Army marketing involves promoting the military's recruitment efforts and public image through advertising, outreach, and communication strategies. Professionals in this field often use skills in media, branding, and public relations, and may require security clearances or specialized training. While military marketing is a specialized role, related positions can also be found in defense agencies and government communication offices.

What jobs in the U.S. pay 300,000 a year?

In the U.S., high-paying roles related to Army marketing or defense sectors may include senior military officers, defense contractors, or executive positions in defense-related companies, often requiring advanced degrees, leadership skills, and security clearances. These roles typically involve strategic planning, management, or specialized expertise and can reach or exceed $300,000 annually with experience and bonuses.

Does the Army have a marketing department?

The Army has a marketing and advertising division responsible for recruiting and public relations efforts. This department develops campaigns, manages media outreach, and uses various tools to promote Army service to the public. Marketing roles in the Army often require knowledge of communication strategies and media production.
More about Army Marketing jobs
What cities are hiring for Army Marketing jobs? Cities with the most Army Marketing job openings:
What states have the most Army Marketing jobs? States with the most job openings for Army Marketing jobs include:
What job categories do people searching Army Marketing jobs look for? The top searched job categories for Army Marketing jobs are:
Army Marketing jobs near you
Senior Account Director, Public Service Recruitment Research (Chicago, IL)

Senior Account Director, Public Service Recruitment Research (Chicago, IL)

Fors Marsh Group

Chicago, IL • On-site, Remote

$190K - $225K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 20 days ago

Job description

WHO WE ARE: At Fors Marsh, we take on issues that matter. We are a team of researchers, strategists, and communicators working together to drive lasting change. We look at human behavior from all angles with a deep understanding of people and context to design solutions that influence decision-making and move people to action. Our work promotes health and well-being, shapes resilient communities, and builds effective and accountable institutions. We are a certified B Corporation and a Top Workplace for 7 consecutive years.
WHO WE ARE LOOKING FOR: Fors Marsh is seeking an experienced market research professional to provide leadership on our audience understanding, marketing and brand insights, and advertising performance work for the U.S. Army's recruitment advertising program. Fors Marsh supports this program as part of a team including multiple advertising, marketing and public relations agency partners. We execute audience segmentation, brand perception research, advertising and brand tracking research, message and concept testing, and other applied research tasks required to lead one of the largest employment branding efforts in the world. The primary client is in Chicago, and while our team is spread around the country, this position will be in Chicago and will require working onsite regularly to interact with Fors Marsh team members, agency partners, and U.S. Army advertising, marketing, and research executive leaders.
The selected individual will work in a senior account leadership role, with the primary responsibility of building and maintaining strong relationships with the Fors Marsh research team and senior leadership at Fors Marsh, the lead advertising agency, other marketing and public relations agency partners, and U.S. Army marketing leadership. The individual will develop a broad understanding of the research portfolio and how it supports each Army recruiting mission. The individual will lead gathering client requirements and work with the lead agency and client representatives to shape proposed research products and timelines to meet their needs. The selected individual also will ensure Fors Marsh research products deliver maximum value to agency partners and Army decisionmakers.
Responsibilities include:
  • Organizational Representation - Represent team/Fors Marsh across wide variety of meetings and working groups. Proactively represent the Fors Marsh viewpoint and share important news and updates from the research workstream - and conversely, share news and updates from the meetings with Fors Marsh leadership and workstream leads as appropriate.
  • Influence - Build relationships with advertising/other agency partners and with U.S. Army advertising, marketing, and research leaders. Position Fors Marsh to address long-term needs.
  • Program Leadership / Customer Service - Guide long-term research approach and strategic direction in collaboration with Fors Marsh research leaders and agency partners to exceed client expectations.
  • Research Translation - Effectively translate research to meet agency and client needs. Proactively implement project/program changes to best address mission and client.
  • Complex Problem Solving - Engage with research team , senior leadership, and advertising agency/client teams to identify courses of actions under evolving requirements and tight timelines.
  • Growth - Identify opportunities for significant organic growth with timespan of 3+ years, develop requirements, and negotiate workshare.
  • Thought Leadership - Contribute to organizational thought leadership; remain current with applicable social science and advertising literature and facilitate information sharing among internal research team and external partners.

Qualifications:
  • Bachelor's degree or higher in marketing, communication, social science, psychology, or a related field.
  • Minimum 15 years of professional research experience in applied settings.
  • Extensive experience scoping qualitative and quantitative market research projects including large public opinion surveys.
  • Extensive experience managing client relationships.
  • Experience in marketing, advertising, communication, or social science.
  • Experience working with advertising agencies, PR agencies, or branding firms.
  • Comfort with fast-paced and evolving settings, balancing multiple priorities, delivering under quick turnarounds, and reconciling multiple viewpoints.
  • Strong verbal and written communications skills.
  • Experience briefing high-level stakeholders.
  • Experience influencing decision makers at the agency and client levels.
  • Strong problem solving and critical thinking skills.
  • High degree of team orientation. Experience leading project teams in the execution of research.
  • Experience with business development, including identifying opportunities and preparing proposals.
  • Experience bidding on or managing government contracts preferred, but not required.
  • Military-related and youth-related experience preferred, but not required.
  • Ability to work on-site in Chicago, IL as needed is required.
  • Must be a U.S. Citizen and consent to a full background check due to our federal contract requirements.

We Offer:
  • Our benefits typically meet or exceed our competitors' packages. Ways we are unique?
  • Ability to make an impact on people's lives, both internal and external to the organization.
  • Top-tier health, dental, vision, and long and short-term disability coverage all covered at 100% for employee coverage.
  • Our company culture, which values balance and allows each employee to take leave as they require it to balance the responsibilities of both their work and home lives without worrying about depleting their available leave hours.
  • We provide a floating holiday bank so you can celebrate the days you value.
  • Generous matching retirement contributions and no vesting period starting the third month of employment.
  • Dedicated training and development budgets to expand your expertise and grow your skillset.
  • You can volunteer your way with paid time off.
  • You can participate in Fors Marsh staff-led affinity groups.
  • Our employees receive product and service discounts through the certified B Corp network.

Salary: $190,000 - $225,000/year
FM Career Map: Principal Researcher II
Location: Chicago, IL.
EOE: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
#LI-DNI

Apply