Adtech Sales Development Representative information
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$41.7K is the 25th percentile. Wages below this are outliers.
$39.5K - $45K
15% of jobs
The median wage is $50.5K / yr.
$45K - $50.5K
16% of jobs
$59.2K is the 75th percentile. Wages above this are outliers.
$56K - $61.5K
14% of jobs
How much do adtech sales development representative jobs pay per year?
As of Sep 8, 2026, the average yearly pay for adtech sales development representative in the United States is $55,018.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $61,000.00 per year, depending on experience, location, and employer.
Adtech Sales Development Representatives (SDRs) are professionals who focus on generating and qualifying new business leads for companies that offer advertising technology solutions. They identify potential clients, reach out via calls or emails, and assess their needs to determine if they are a good fit for the company's adtech products or services. SDRs often work closely with account executives, setting up meetings and helping move prospects through the initial stages of the sales funnel. Their efforts are crucial for driving growth and expanding the client base in the fast-paced adtech industry.
Adtech Sales Development Representatives (SDRs) frequently work closely with account executives by qualifying leads and setting up introductory meetings, ensuring a smooth handoff of high-potential prospects. They also collaborate with marketing teams to align outreach strategies, share feedback on lead quality, and provide insights from direct customer interactions. This cross-functional teamwork helps refine messaging, improve targeting, and drive more effective sales campaigns, making strong communication and teamwork essential skills for success in the role.
To thrive as an Adtech Sales Development Representative, you need a strong understanding of digital advertising concepts, sales principles, and lead generation strategies, often supported by a bachelor's degree in business or marketing. Familiarity with CRM software (such as Salesforce), adtech platforms, and data analytics tools is typically required. Outstanding communication, resilience, and relationship-building skills enable you to engage prospects and collaborate effectively with internal teams. These competencies are essential for consistently driving qualified leads, meeting sales targets, and contributing to the growth of adtech organizations.
What are popular job titles related to Adtech Sales Development Representative jobs?
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