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Ad Operations Jobs in California (NOW HIRING)

Renewal Operations Specialist The Renewal Operations Specialist is a key individual contributor on the Renewal team that consistently delivers market leading retention rates and more. The Renewal ...

What you need to succeed * 13+ years in programmatic/digital ad operations: trafficking, ad server management (Flashtalking experience), tagging/measurement (adobe Launch experience), metadata ...

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Ad Operations information

See California salary details

$58.2K

$64.1K

$68.6K

How much do ad operations jobs pay per year?

As of Aug 21, 2026, the average yearly pay for ad operations in California is $64,149.00, according to ZipRecruiter salary data. Most workers in this role earn between $61,700.00 and $66,600.00 per year, depending on experience, location, and employer.

What is ad operations?

Ad Operations, often abbreviated as Ad Ops, refers to the team and processes responsible for managing, delivering, and optimizing digital advertising campaigns. This includes setting up ad campaigns, trafficking creatives, monitoring performance, troubleshooting issues, and ensuring ads run smoothly across digital platforms. Ad Operations professionals work closely with sales, marketing, and technical teams to maximize ad revenue and campaign effectiveness. Their expertise ensures that ads reach the right audience while meeting both client and publisher goals.

What are the key skills and qualifications needed to thrive as an ad operations professional, and why are they important?

To excel in Ad Operations, you need analytical skills, attention to detail, and a background in digital marketing or advertising, often supported by a relevant degree. Familiarity with ad servers (like Google Ad Manager), programmatic platforms, and analytics tools is typically required. Strong communication, problem-solving, and organizational skills help you manage campaigns and collaborate with cross-functional teams effectively. These abilities are essential to ensure accurate campaign execution, optimize performance, and deliver results for clients and stakeholders.

What are some common challenges faced in ad operations, and how can they be managed effectively?

Professionals in Ad Operations often encounter challenges such as tight campaign deadlines, frequent changes in client requirements, and the need to troubleshoot issues across multiple ad platforms. Effective communication with sales, creative, and technical teams is key to managing these challenges, as is staying organized and detail-oriented. Proactively learning about new ad technologies and maintaining up-to-date documentation can also help streamline workflows and minimize errors.

What is the difference between Ad Operations vs Media Planner?

AspectAd OperationsMedia Planner
Primary RoleManage ad campaigns, trafficking, and optimizationDevelop media strategies, select channels, and plan ad placements
Skills & CertificationsAd tech tools, campaign management, analyticsMarket research, media buying, strategic planning
Work EnvironmentDigital advertising teams, ad tech platformsMarketing agencies, media departments
Industry UsageAdvertising, digital mediaAdvertising, marketing, media agencies

Ad Operations focuses on executing and optimizing ad campaigns using technical tools, while Media Planners develop strategies to reach target audiences through media channels. Both roles are essential in digital advertising but differ in scope and responsibilities.

What are the most commonly searched types of Ad Operations jobs in California?

The most popular types of Ad Operations jobs in California are:

What cities in California are hiring for Ad Operations jobs?

Cities in California with the most Ad Operations job openings:

Infographic showing various Ad Operations job openings in California as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 9% Part Time, 1% Temporary, 2% Contract, and 1% Nights. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $64,149 per year, or $30.8 per hour.

Renewals Operations Specialist

Cypress HCM

Santa Clara, CA • On-site

$35 - $45.77/hr

Full-time

Re-posted 24 days ago


Job description


Renewal Operations Specialist
The Renewal Operations Specialist is a key individual contributor on the Renewal team that consistently delivers market leading retention rates and more. The Renewal team is a culmination of individuals who are passionate about customer loyalty committed to bringing the right people together with the intention of securing and growing our revenue.
This role will be focused on ensuring the new deals that build from the installed base are being quoted accurately with the intent to align expiration dates and streamline the renewal process; inclusive of what was originally purchased to align with Finance expectations. This individual will assist the Renewal team review, revise, report, and upgrade opportunities that impact the installed base and build algorithms with our Business Intelligence Team. The importance of building SOX compliance processes and a solid reporting structure to our business is a key initiative as we look to the future, and you would be integral in making this happen.
Your ability to drive business process, manage heavy transaction workloads with a keen attention to detail will enable the team to secure more revenue prior to the maintenance expiration date ultimately removing the risk of reducing the contract value. Focusing on accuracy upfront will allow for predictability as we look to secure the renewals.
Responsibilities:
  • Accountable for reviewing and checking accuracy with upgrades executed by the field and Inside Account teams
  • Work closely with Renewal, Sales and Finance teams to get upgrades to co-term to existing renewal dates
  • Responsible for assisting the team with verifying pricing and data to ensure accuracy in internal tools
  • Fulfills installed base requests for field
  • Accountable for data related projects that help improve the Renewal reporting
  • Builds Renewal opportunities in Salesforce with corresponding quotes
Qualifications:
  • 2+ years experience in sales operations and or contract administration
  • Solid Salesforce aptitude
  • Ability to organize and prioritize activities
  • Strong oral and written communication skills
  • Organizational and follow up skills, problem solving and analytical skills
  • Inventory/installed base management experience is a plus
  • Ability to take initiative, work flexibly, and adhere to priorities with minimal direct supervision.
Compensation: $35 - $45.77 per hour
ID#: 36549194

Cypress HCM logo

About Cypress HCM

Sourced by ZipRecruiter

We deliver consistently superior recruiting by virtue of trusting, communicative relationships with companies and candidates alike. From Fortune 100s to startups, clients lean on us to fulfill their range of needs from contract to full-time positions. With an intimate knowledge of the industries we serve, a keen sense of what makes for high-performing talent in any role, and shared sense of urgency, our clients will tell you: your solution begins here.

Industry

Recruiting and staffing services

Company size

51 - 200 Employees

Headquarters location

Walnut Creek, CA, US

Year founded

2005

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