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Activation Manager Jobs in Michigan (NOW HIRING)

Tilray

Cook

Detroit, MI · On-site

$15.50 - $19.50/hr

As a Brand Activation Manager at Tilray Beer Division, you will have the opportunity to lead and grow a dynamic team, innovate and experiment with new ingredients and styles, and contribute to the ...

Carhartt

Manager, Trade Shows & Events

Dearborn, MI · On-site

Lead the development of innovative event experiences and brand activations that create meaningful ... Manage and optimize a multi-million-dollar annual event budget, including forecasting, resource ...

24G

Digital Activations Project Lead

Troy, MI · On-site

CLUTCH, a division of 24G, seeks an Experiential Project Manager for Digital Interactive Activations to guide projects from kickoff to deployment, coordinating clients, designers, developers, and ...

24G

Digital Activations Project Lead

Troy, MI · On-site

CLUTCH, a division of 24G, seeks an Experiential Project Manager for Digital Interactive Activations to guide projects from kickoff to deployment, coordinating clients, designers, developers, and ...

Future Energy

EVSE Installation Manager

Troy, MI · On-site

This role builds and manages the national network of installation partners and electrical ... Meets or exceeds established site activation (go-live) goal. * Meets or exceeds established site ...

Future Energy

EVSE Installation Manager

Troy, MI · On-site

This role builds and manages the national network of installation partners and electrical ... Meets or exceeds established site activation (go-live) goal. * Meets or exceeds established site ...

Future Energy

EVSE Installation Manager

Troy, MI · On-site

$75K - $78K/yr

This role builds and manages the national network of installation partners and electrical ... Meets or exceeds established site activation (go-live) goal. * Meets or exceeds established site ...

Future-Energy

EVSE Installation Manager

Troy, MI · On-site

$90 - $120/hr

Manages the application, award, and capture of incentives on a per-site basis, and ensures ... Meets or exceeds established site activation (go-live) goal. * Meets or exceeds established site ...

Ford

Manager, Off-Road Racing and Product

Allen Park, MI · On-site

$142 - $268/hr

Plan, manage and forecast budget utilization across all on-road race series/activations * Coordinate with Content Manager on all media & content topics (website, digital, social, long-form ...

Future Energy Group

EVSE Installation Manager

Troy, MI · On-site

$90 - $140/hr

Manages the installation of the EVSE on site, from site readiness through commissioning and activation. * Coordinates internal teams across sales, finance, product and Interface, and client success ...

New

Stellantis

Owner Loyalty, Director

Auburn Hills, MI · On-site

... dealer activation, and loyalty-based profitable growth agenda. This role is responsible for ... Partner with CRM, digital, brand, dealer, and customer experience teams to deliver coordinated ...

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Activation Manager information

What is an activation manager?

Activation Managers are professionals responsible for planning, coordinating, and executing marketing campaigns or brand activations. They work closely with clients, creative teams, and vendors to ensure that marketing initiatives are delivered effectively and on time. Their role often includes developing strategies to engage target audiences, managing budgets, analyzing campaign performance, and optimizing future activations. Activation Managers play a key part in bringing brands to life through memorable experiences and ensuring that marketing goals are met.

What skills and qualifications are needed to be an activation manager?

To thrive as an Activation Manager, you need expertise in project management, marketing strategy, and event execution, often backed by a degree in marketing or business. Familiarity with CRM platforms, digital marketing tools, and analytics systems like Salesforce or HubSpot is typically required. Strong organizational skills, creativity, and effective communication help drive cross-functional collaboration and deliver impactful campaigns. These abilities are crucial for ensuring seamless campaign rollouts that meet client objectives and maximize brand engagement.

What challenges do activation managers face when launching new campaigns?

Activation Managers often encounter challenges such as aligning cross-functional teams, managing tight deadlines, and ensuring campaigns resonate with the target audience. Coordinating between creative, sales, and digital teams requires strong communication and organizational skills. Additionally, adapting to last-minute changes in client objectives or market trends can test flexibility and problem-solving abilities. Successfully navigating these challenges allows Activation Managers to execute impactful campaigns and demonstrate their value to both clients and internal stakeholders.

What is the difference between Activation Manager vs Marketing Coordinator?

AspectActivation Manager
Primary RoleOversees brand activations, experiential marketing campaigns, and event execution to engage consumers directly.
Required SkillsProject management, event planning, vendor coordination, marketing strategy, communication skills.
Work EnvironmentOften works on-site at events, in marketing departments, or with agencies.
Common CertificationsMarketing certifications, event management credentials, project management certifications.

While both roles involve marketing activities, an Activation Manager focuses on executing live brand experiences and events, whereas a Marketing Coordinator handles broader marketing tasks, including campaign support and administrative duties. Activation Managers typically lead specific experiential projects, requiring specialized event skills, while Marketing Coordinators support overall marketing strategies across channels.

What are popular job titles related to Activation Manager jobs in Michigan?

For Activation Manager jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Activation Manager jobs in Michigan look for?

The top searched job categories for Activation Manager jobs in Michigan are:

What cities in Michigan are hiring for Activation Manager jobs?

Cities in Michigan with the most Activation Manager job openings:

Activation Manager jobs near you
Infographic showing various Activation Manager job openings in Michigan as of August 2026, with employment types broken down into 82% Full Time, 13% Part Time, 2% Temporary, 2% Contract, and 1% Nights. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution.

Field Marketing Representative - West Michigan

Jars Cannabis

Grand Rapids, MI

$40K - $49K/yr

Full-time

Re-posted yesterday

JARS Cannabis rating

7.0

Company rating: 7.0 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

7th of 33 rated cannabis dispensaries

Job description

JARS Cannabis

West Michigan Region / Field Sales Position

Ready to elevate your career path to a new all-time high?

JARS Cannabis and All Star Brands is more than just your average cannabis brand. We are a culturally inspired organization on a mission to rewrite the existing narratives that surround cannabis, one community at a time. We seek to empower the future leaders of our industry while creating an inclusive workplace environment that is fueled by celebrating the intersection of cannabis with creativity, community, and collaboration.

Implementing a progressive approach, we aim to provide only the highest quality of product and service to our customers and the communities that we are fortunate to inhabit. Striving to set a new standard of professional excellence in cannabis retail, our highly motivated team is comprised of knowledgeable experts who are committed to making the integration of cannabis into any lifestyle both easy and accessible.

Does this spark your interest? If so, we'd love to hear from you!

What we are looking for:

The Field Marketing Rep is responsible for field marketing operations in the Western Michigan region for both All Star Brands (ASB)and JARS Cannabis. You will play a critical role in expanding brand awareness, driving customer acquisition and fostering strong relationships with consumers and retail partners. As the face of ASB and JARS, it is important to bring a premium vibe to engage and interact with consumers of all user types.

Job Duties

  • Drive New Customer Acquisition: Execute field marketing activities to drive new customers to both ASB and JARS through engaging, interactive experiences.
  • In-Field Activations: Manage the physical setup, execution, and breakdown (strike) of marketing activations and experiential events.
  • Brand Education: Educate budtenders, retail staff, and consumers on ASB and JARS products, values, and brand differentiators.
  • Vendor Days Execution: Plan and conduct vendor days at retail locations for both ASB and JARS to maximize brand presence and customer conversions.
  • Event Representation: Represent ASB and JARS at industry events, community activities, and marketing activations, serving as the public-facing ambassador for both brands.
  • Brand Merchandising: Ensure proper merchandising and display execution for ASB products in retail partner stores to drive visibility and sales.
  • Activity Reporting: Provide timely and accurate reporting of all field activities, event outcomes, merchandising updates, and customer interactions.

Requirements

  • 1+ years of experience in field marketing, brand ambassador roles or similar customer-facing positions.
  • Must have reliable transportation and driver's license
  • Ability to lift 50lbs
  • Comfortable engaging with the public and customers, adapting to event surroundings.
  • Ability to manage logistics for event setup and breakdown.
  • Comfortable working independently in the field.
  • Flexibility to work evening, weekend and travel as required.

JARS Cannabis is proud to be an Equal Opportunity Employer. JARS does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business.

What JARS Cannabis employees say

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Hours and flexibility

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